Tag Archives: AED

That is at times the question. We are so overwhelmed with cost and points of profit that we ignore the essential first step. What is a point of service. Luckily the United Arab Emirates gives us this setting. The Khaleej Times gave me (really) early this morning (at https://www.khaleejtimes.com/uae/travelling-to-uae-free-esim-with-10gb-data-launched-for-tourists) ‘Travelling to UAE? Free eSIM with 10GB data launched for tourists’ This is an absolute wow moment. In stead of getting ripped off with roaming costs and so on, you have the option of a free eSim with 10GB of data. 

2GB keeps me in power for days, as such this solution will have a decent setting. It might not solve all issues you have, but you have a solution that will get you to your hotel with internet. I (paranoid as I am) see a few hitches, but ‘it can be self-activated by simply scanning a QR code’ an eSim option at any airport could relieve so much stress, it might not get you call options initially, but you have options. The press release gives us “A statement issued by the UAE’s largest telecom services provider said that visitors can activate their ‘Free Visitor Line eSIM’ as soon as they pass through immigration. The free eSIM also comes with 10GB of complimentary data and is valid for a day, ensuring visitors can connect with loved ones and access essential services immediately.” So it might just be for a day and that is enough. You can email family and friends where you are and from there find a more wholesome solution. Perhaps they will even have that as well. Remember, by handing out a free eSim (even if it’s just for a day) could easily be converted into a month for a few dirham more (AED35 to be exact, which amounts to $9.5) business from service, a not so novel idea that has been forgotten for too long. The first step is offered free of charge and with that in under an hour you will have emailed all your friends (both of them), gained your bearing and the quickest way to your hotel. From there you will learn where the free wifi is (of buy some option that doesn’t make you poor in roaming cost). And in this case the provider Etisalat and has you covered with a free internet connection for a day. And that is dirt cheap, I have paid a lot more for less bandwidth. They offer 30 minutes of talk time and up to 5GB of data. A simple setting but think of it, you merely need to be reachable and you have to be able to read your email. All that for a mere $10 bucks. That is beside the point that you got your first day for free, a complimentary gift from the UAE government. I say, it is all kinds of a win with a shawarma and an ice-water and coffee all around. 

I think that these kinds of service points will gain the telecom company a lot of visibility. It might merely be Abu Dhabi and Dubai in the first instance, but when this gets going it will be a visibility all over the middle east. Now consider how many people pass an airport. Dubai is (as I recall) in second place with 86,994,365 (2023) people clocking in. Now consider Jeddah (42,910,407 passengers), Doha (45,916,098 passengers) and Cairo (14,711,500 passengers). Now consider what options Etisalat and has in the coming future. They might not all select them, some of these passengers are coming home and already have a provider. The simple equation is that they be able to show others how good their services are. 

I just think that someone working from the point of service perspective has options and they get an increasing amount of opportunity. For me, it was just another pleasant surprise coming to me from the United Arab Emirate, via the Khaleej Times that is. 

Have a great day you all and as I am now 20 minutes from the start of the middle of the week (Wednesday), you all enjoy the rest of Tuesday left to you.