I have heard often, in many situations the ‘that is not how it works’ was stated. How it was all in my mind. No, this morning issues were not just confirmed, I reckon that things are even worse than you think they are.
You see, for the most I do not trust ‘Financial Institutions’. They came in a time when there was an abundance of all, when people, as they were turned away from banks, they were willing to take a ‘chance’. For one part, this is Capitalism at its best! (Or at least that is how it was in the beginning.) Now they have grown, more margins more abilities and as we saw them grow in many fields they gained perspectives the banks in their conservatives states did not.
So, whenever I can, I stay away from financial institution. The main reason, they do not have the muzzle to keep them in place when needed. You think this is strange? Well, read on and prepare for the rudest awakening in a long time.
In the Netherlands there is a company called Equens. Today they temporary abstained from a plan to sell on their financial information. Equens is a payment provider. It processes pass (credit cards, bank cards and so on) transactions. They do so all over Europe and they are not the smallest. With 15 BILLION transactions they own well over 10% of the market. The plan is indeed decently brilliant, but dangerous as hell. They almost pulled in the banks to take their transaction data to market. It would have been quite the revenue, but it is the most dangerous one you will ever personally experience, and the issue with ‘temporary’ means it remains a danger. The initial report on this matter drew too much criticism, even though RABO and SNS Nationalised were interested, they crawled back when certain legal issues rose. It had been raised by the Dutch consumer society and the Dutch political party Democrats 66. I feel certain that this delay is a temporary one, as the issues involving legalities might be resolved over time. This is exactly the issue with financial institutions. Banks have power, but as such they were limited in freedom of movement (as it should be). Their commercial corporate brother named ‘Financial institution’ does not have these strict limits, which gives many of us the dangers currently at play.
Even so, Equens did make the promise that the sold information could not be tracked to any individual. This is where they are (intentionally) wrong in my mind.
You see, this goes beyond their system (and that is how they ‘focussed’ their view. Let me show you how. You buy an item at your usual store. That store processes your payment. You remain anonymous. Yet, your usual store has given you a discount/loyalty pass. NOW there is a connection between the bank card and your personality. So, as Equens data is sold on and on and on, more information can be added as the shop cash register (and therefor their data) has your bank pass and your personal details in the form of a loyalty card. Two numbers that could be connected with the greatest of ease and these cash registers have been collecting numbers for years and years. Now the link of two numbers separates their claim of anonymity and total financial and personal classification.
So look at those facts, now check your wallet and look at those cards you have. Are any of them for the Cinema? A book store? A game store? A fashion store? Do you get mail to your home from any of them? You’ll likely have at least one, and with every addition, you will get classified more and quicker. Soon you are nothing more than a product number. This is the ultimate marketing move! Availability of products, per person, per location. This is not such a future event; this is about to happen to us all.
I reckon that whatever happens will happen fast, and not just in the EU. If Equens is so willing to make this leap with only +10% market share, then who are the bigger players? This is a mega million market and if the Netherlands with 19 million people are so desired, then what about the UK with 68 million? Consider the meeting Equens had and a document they presented in June 2011 (source: http://www.paymentscouncil.org.uk/files/payments_council/npp2011_-_consultation_docs/22.06.11_equens_se.pdf).
The statements like: “However, the single largest criticism of the NPP is that it lacks an overarching business vision on which to drive a coherent strategy that delivers the various elements of the Plan.”
So, the National Payment Plan was even more in need of a business vision? To consider those consequences we would need to look at Q42 of that document on page 14. Single Euro Payments Area (SEPA) is under scrutiny where it was stated that ”The adoption of SEPA standards and formats should be introduced as quickly as possible. Whilst this will impose a cost on Corporate UK, the benefits of these new standards will take some time to reach fruition if standards migration is done on a phased basis.” So what adoptions exactly, and as such, which ones are less documented but not prohibited? From an IT point of view ‘formats’ reads as changes to interact data on more levels more easily. Why? Costs on Corporate UK! When have they EVER been willing to accept costs without tenfold falling back into their laps? It is simple basic capitalism. I have nothing against it, yet the part where most others get sold is not in those papers, yet it is not prohibited either. Welcome to the open world of financial institutions where we are about to become their product. Even though Equens is now visible, I wonder where a big boy like Schlumberger (Axalto) is at this point, who has a sizeable share.
The NOS reported on their website (www.nos.nl) today that these moves are for now of the table. Quoted was “Aanleiding voor dit besluit is de maatschappelijke onrust die is ontstaan.” (translation: ‘reason for this decision is the social unease that rose‘). I think that they have business concerns which will not allow them to endanger their 10% market at present. Yet, if they thought of it, then so did the other players and as such the next step is only a matter of time, and I reckon that we do not have that much time left before we are part of a sold system.
From there our world of what we need will be transformed into our world as THEY see we need. A small change will become a world of difference for us all.