A new road

We all have new roads, some roads are completely new, some are ‘sort of’ new. We tend to like the ‘sort of’ new roads as they feel more familiar, but it does not imply the this is the best road. This is the way we move forward. In all this, how does one react when we go towards a road we have never seen before? Consider the stage the this is not some adventure, it is a choice of life, a choice that impacts one’s life to the latest degree, do we feel as certain? 

As some are in a stage where they are considering that President Trump could optionally die of Covid before the next election, we see that this is perhaps the weirdest years we face in half a century. In the UK we see lockdowns with a 5 minute warning, now the is one way to change the settings of any game, yet is it wise? It is in the same direction that others face, a new road, different decisions, but is it all really new? We could call all the plays in the international scene, but we have seen it before, it is a play based upon a play that is old and stale. Even now as the EU wants to limit the apps Apple and Google put on phones, it is merely a variant of Internet Explorer V3 all over again, the greed driven will never learn. So whilst we get informed on “Draft rules would force the tech giants to share their data with rivals, and limit how many of their own apps they pre-install on devices”, I am actually surprised that they did not give us “share their data with non-Chinese rivals”, a stage the we have seen before and one that we will see again, to be honest, I am not certain if the people setting the rules have any clue who the people are that they represent, merely the setting of larger tech company trying to get a grip on technology the they ignored for too long. And ever as we are told “The draft rules, known as the Digital Services Act, aim to set the ground rules for data-sharing and how digital marketplaces operate. They are expected to come into force by the end of the year”, we see a stage where tax rules are ignored, it is too complex for them, they will do it later (or so they believe). Even as we are told “The case has taken on urgency because of the dependence of thousands of EU companies on the tech giants for their business”, a setting which I regard to be a joke, because those ‘thousands of EU companies’ refused to budge on several items when too going was good, they merely latched on like leeches, getting max result for zero effort, I know this because if that was not the case, I would not have the IP I have now, and there are only two contestants for the IP to get ownership, the rest is merely dumbstruck on the side of the road and as they are realising that the digital highway os beyond their comprehension and as they feel the floor slip from under them as 5G comes into power, now they all cry like little girls, all with their own version of ‘Google/Apple is such a mean old bastard, boo hoo hoo hoo’ theatrics and optional fake tears. 

My view is given by a few quotes, the first one is “The App Store was opened on July 10, 2008, with an initial 500 applications available”, we then see the that the app store grew with 2 million apps in 2017 and now it has 1.75 million apps. So these people had a decade to get involved with Apple, as such where it their timeline? Bullet point idiots basing their needs on concepts. Where it the actual and factual engineering in place? The story for Google is pretty similar. Global businesses  (not merely EU companies) with short sighted goals, short sighted, merely because their spreadsheet was dictated by financial people, not a long term sight in place. I reckon (my speculation) the some people tarted to reconsider their position when Apple announced the 10 billion download mark somewhere in 2011, but at the point the credit crunch got in the way and the people (more lazy than anything else) decided to wait, but the Digital highway is one where waiting is a sin and Google showed the easy enough. And now, as companies are realising that 5G will merely see exponential options where established apps are in place, unless you have a third party data need and that is overwhelmingly attractive, but there the Google and Apple stores are a problem for them. They will happily play with GDPR fines, yet the Google and Apple stores are the problems and as I see it, and as I see it, the EU is stupid enough to force open the doors to others. 

My vision?

Why is this my vision, because we are told “limit which apps Apple and Google pre-install on your phone”, just like the setting it had in the Internet Explorer v3 age. I thought they would have learned by now. In the first, Apple people go iOS, Google people go Android. In all this we the consumer chose what WE want, but did you see any of the in the article? Our voice is not heard ad not given any power, because it is about appeasing ‘the dependence of thousands of EU companies’, the companies that were asleep at the wheel in the first place, not merely asleep, they have nothing to contribute, a concept at best but when you look at the staff, they have none, yet they will sure others the these people will be hired the moment certain steps are finalised, and it will be a ‘complex issue’ to say the least. In all this, these companies have never considered a new road, adjustment and aggregating what they have and what they are delivering, but they all hide behind players like Epic games with, if a game maker can do it, so can our EU business enterprise, can it not? And there we see the first flaw from the very beginning, these people are mostly clueless. Should you consider me wrong, then consider that on the digital highway beyond Apple and Google, the third player is one the started as a book shop, a bloody bookshop no less (Amazon) and its owner, who copycatted his hairstyle from Telly Savalas (just like Vin Diesel did). So consider that whilst we see another gravy train trap our choices in what THEY call open choices, but it is not, it will make life harder for the consumer, not easier and none of them will guarantee your data.

So in the words of Lieutenant Kojak “Who loves you baby!

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