Tag Archives: google

It’s not a problem

When was the last time you had the idea of ‘What if this is not a game, what if this is real?’, that is the stage that I faced this morning. Now, I have never made a secret of the fact that I have given views against the (a personal observation) stupidity of Ubisoft. Yet this morning, I had the idea that puts Ubisoft in the forefront of technology in real life. A stage where they could add billions to the value that they have. This advantage can be seen in Watchdogs 1 and is a lot more visible in Watchdogs 2. Can you guess what it is?

What happens when the head up display is visible when you are on route? What if you add Google glasses, or a google eye screen to the Apple Watch and an iPhone? You get a personal tracker and navigation system. So what happens when the arrow system in Watchdogs is reflected on the road via a google glass? It would enable you to find your way faster, especially when you are new to a location and add to this the option of enhanced tracking that 5G offers, we see that the IP that Ubisoft has already is entering an entirely new frame, a global frame where we can navigate in other ways too. I wonder if Ubisoft has considered what they have. Even as there are flaws in the game, the device will offer a much larger stage, and of course a stage to fix what is currently slightly below par. I wonder if game makers have considered the benefit of what their game offers (unless it is Kid of Rock), I do not think that the unicycle has a large benefit, but tracking and projection technology goes a long way, especially in light of where we need to be and for what we seek. It is not connected to my IP, but I can see the joint benefits that they have and there is a much larger stage in the viewpoint of the people who might need this, those who are elderly, bad in manoeuvring and limited in the freedoms of movements that they have. It is not an adaptation of a few thousand people, it will be the adaptation for millions of citizens, all consumers of a much larger need and Ubisoft might be able to provide there.

I personally do not think that they had considered the approach to this, games are there to mimic life and to give alternative options, not set the stage of project what the consumers need and there Ubisoft might be the first to set the way. It is fine if Electronic Arts wants to follow, but we already have Soccer players, Football players and Basketball players. Still, a few companies might want to reconsider the IP they have and how it might be applied to the 5G realm. And this is where it hurts, you see Huawei is close to ready for what is needed, Ericsson and Nokia are close to 3 years away from setting that stage. A union of smart mobility, smart wearables, and Domotics and the two non Huawei players have not made a dent in those approaches, their software is lacking and as I see it opportunities for Huawei and optionally Ubisoft as well. 

Good business is where you find it and the creative mind will always find alternatives based on less than perfect events. It was not about the perfection, it was about application.\

So in the end, whatever market Ubisoft loses, the IP they have can be set in a who range of optional new ways, even in ways that they had not yet considered. 

 

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The inferring line

We all see the news, we see what is implied and we wonder on what it means, at least that is what some of us do and the news is always sided to the part they want to illuminate, there is no evil or bad intentions there, it is the way the writer thinks, or the view that the writer has. We might agree, we might disagree, but the writer is entitled to the view they have, at least that is what I think, so when I see ‘Technology of Business’ in the BBC, I wonder about the ‘Business of Technology’, it is not merely the reversal of a phrase, behind it lingers the fact that a formula and solution are reversible, or in Market Research there is the unwritten law (well, perhaps, seemingly unwritten), that it cannot be reversed, as such when the factorial analyses goes in one direction, the opposite would be a discriminant analyses, if the factor is proven, the discriminant analyses should always fail, no exclusions to that, if both make it there is a connecting factor in play, not really a covariant. When you realise this, there is a much larger truth to be seen. SO in this I do not oppose ‘Have we become too reliant on Big Tech firms?’,
I merely wonder about the elements behind this. When I was working in the 90’s in IT, on the edge of IT, there was an unwritten law to steer clear of one another in Big tech, so to not get in each others fairway and maximise profits, as such we see the advantage that players like Google and Amazon have. They researched their part and they went their own way. I am merely looking at these two because Microsoft, IBM, Sun and a few others were overlapping and they had their own way of setting the stage. So there might be truth in “Big Tech firms have been getting even bigger during the pandemic and their success means they have plenty of funds to snap up other businesses”, yet the involved stage is a little larger than projected. So I do not disagree with people like Sandeep Vaheesan when they give us “All of them will be in the M&A [mergers and acquisitions] game if they’re not already. Start-ups are more likely to sell out during the pandemic when they might struggle to meet their obligations and the buyout looks especially attractive – the pandemic is speeding up the buyout date in some cases”, I am merely seeing that this stage was in play for much longer and now we might focus on what the larger players are gobbling up, yet this is not any difference from what has been going on for 20 years.

It is the way business works, the larger fish eats the smaller one. Adobe ate Macromedia (I still believe it is the other way round), Novel got wordperfect, Microsoft ate entire shoals of software makers and so on. And yes, the pandemic has an impact that is much larger and that is not on the buyer, also not on the seller.  Some were surprised to see Microsoft acquire the game Minecraft for $2,500,000,000. The seller was mostly not unhappy, he went from mama basement software developer, to nerd to multi billionaire.   It is the game developers dream to get that done and his game was addictive as hell (I know, because I have it on every console). Microsoft grew it even further with the direct ear of over 200,000,000 ears of needy gamers. It is marketing heaven for Microsoft, and that is before you realise just how much money is linked to the optional micro transactions.

At some point these firms need to rely on merging and acquisition to grow, it is merely the way it is, and sometimes nature hands these players a windfall (like the pandemic). I believe that we are not too reliant on big tech, I believe that we are in a holding pattern due to a lack of innovation, the innovators are out there yet they are not getting the visibility they need to push it along and that is a larger stage than we realise. You merely need to search ‘innovation’ on Google to realise that it is marketed and it is labelled, yet true innovation is the one element that defies labels and marketing, because I saw and learned that what a firm does not understand (in 1997) cannot be marketed, it cannot be sold, because its leaders are drawn to memo’s with bullet points and that is when you see firsthand how true innovation defies labels. It is a conclusion we have seen too often and lately a lot more often than we considered it.

Even when we see some brands giving a platform to the real innovators, it relies on someone recognising it and I agree that it is not a bad idea, but I also realise that if I do not see everything, then someone else is likely not to see it either. It is not a good thing, not a bad thing, it merely is and there big tech has its first problem, how to recognise it soon enough. Not everyone is a Steve Jobs, who was able to recognise 9innovation when it walked through its doors, Jeff Bezos et al is a different stock, a different breed, they made THEIR innovation, it does not mean that they can recognise it when it hits and there the true innovators have the challenge, on how to set their IP in a safe space where it can be recognised without them needing to set the stage of losing a lot of money hoping others will see it. It is the inferring line that they face and all innovators must face it, for the most they will rely on big tech who can afford to squander a purse of coins and not worry on how it hits them, it makes the game harder for innovators, but not impossible, they have options and on a global stage it does imply that these players will seek the largest beneficiary. When we see Huawei against Nokia and Ericsson we see that the two Scandinavian players have to set a wager holding a dead man’s hand, When we see Amazon, who is seen against its competitors Google Play, Apple play and so on, yet is it not interesting on how Alibaba and Ozone are not mentioned in plenty of places? Ozone particularly is not as big, but it is still a contender and in the stage of IP, where that patent is more important than most think it is. In this Alibaba has a larger benefit as it also delivers into Russia. The inferred line is thinner than we realise and there are more players, even as some ‘market’ them away into obscurity, you see when these players get the IP, they grow on a global scale and that is what is feared in the west and also by a player like Amazon, you see, they are the largest player and will remain so, but what happens when the dollar collapses? The way that this US administration goes about it, that setting is a lot more realistic than some are willing to admit and when the dollar goes, the Euro and the Yen will take massive hits, losses of 35% would be a good day.

Should you out that consider that the Financial Times (at https://www.ft.com/content/dbe16ce4-f154-4985-a210-279fa1f53e24, and them alone) gave almost 5 hour ago “Millions of digital banking customers unable to access their money after German group falls into insolvency”, consider that an impact like this should make the front page on pretty much EVERY paper in the west, yet the Guardian has NOTHING, and others are like that, something that hits millions is left unreported. So when we see a repetition of the Sony 2012 events (the Guardian was the reporter there), how much on innovation and how much innovation impact will not be reported on when it ends up in the hands of Alibaba and/or Ozone? How much marketing shielding will Amazon receive? The inferred line is something else as well, it shows where we are told not to look, when does true innovation actually do that? 

A line that is ignored by plenty of players is a line that might show actual danger, especially when its impacts our lives.

 

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Changing my name

So, I have found a new way to get rich fast (and I mean really fast), I am changing my name from Lawrence to Laurent more precisely to Laurent Rothschild. At that point the people at Bilderberg will take my call, Google’s own Papa Smurf will meet with me (Sergey Brin’s nickname) and so on, names make a difference (or so they say) the was the first thing that went through my head when I saw the BBC article on how ‘US Country band Dixie Chicks drop the Dixie from their name’. There I was slightly (only slightly) puzzled. Why would that one word matter? You see, the Dixie Chicks have earned their name, they have earned their reputation as a good band with great music and they have their own identity. 

I personally see nothing negative ab out dixie, I truly do not. If we actually want to dig we will see that the Oxford dictionary calls the references ons cure, well there was nothing obscure about the Dixie chicks, There is also a derivation from Jeremiah Dixon, the person who surveyed the Mason – /Dixon line, it is the separating border between Maryland and Pennsylvania (something I did not know).

There are of course more references and still there is nothing negative in the name Dixie chicks, and there is nothing negative about their music, if anything they are optionally a driving force for other woman to make it on their own. In this US civil war towards black lives matter, there is now a growing concern that the war is turning into a marketing clambake of quick sale towards people to steer away from negativity all whilst the implied negativity is between their ears.

The actions by the Dixie chicks does nothing to racial inequality (as I personally see it), fighting racial inequality does and to forget that there ever was racial inequality is one way to lie to yourself and lie to the world around you. There are large stages of racial inequality, in the US, seemingly in Canada, in Australia, in large parts of Europe, Africa and the Middle East. Inequality comes from considering yourself above all others and certainly certain people. Its not like we are discriminating against Xbox Users, every Playstation user knows that they are less and that is where we forget that it was never about the system, it was about the joy of playing a game, whether your skin is Xbox green, Playstation blue of Nintendo red, it is not about the silicon brain in your head of the screen that makes your eyes, it is about the acceptance of difference and to be honest, I personally fail to see the change of the name of a band, more likely I forget to buy their music because the Dixie Chicks are no longer under the ‘D’ of Duh!

Yet, if the powers in the US can be marketed in this way, I can look forward to a decent amount of work stress and an income that is close to a hundred times better (than what I am currently making) by being Laurent Rothschild.

So if you learn next week that I was not eating all over New York like a cast member of Billions in Katz’s, Sushi Nakazawa, or Vaucluse at that point you might consider that my solution was not really a working one, so here’s hoping the I will enjoy a Pastrami sandwich at Katz’s really really soon.

This is the view I have and until someone proves to me that these Dixie chicks chose their name in a wave of racism, I refuse to consider that they did so and it is just a lovely southern name and I will enjoy and tap my feet to the music of ‘Sin Wagon’, and I will not be waiting time on the views that some people might have on the reference to Dixie. Consider that the great Satchmo (Louis Armstrong) played Dixieland, I enjoyed his music and still do, why would I think negatively on the reference to Dixie? And let’s be honest can a person be blamed for thinking naughty thoughts whilst listening to ‘Sin Wagon’ seeing Emily Robinson? Many thoughts come to mind, not one of them is racial. 

It is time to solve issues, not losing too much time by trying to marketing them away in name changes. Too bad, I think that Laurent Rothschild could be a great change and I do like the idea of  a large Pastrami sandwich like only Katz can make it.

 

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Speak through deafening silence

We all tend to be in a motion to listen to the right person, sometimes we know that person and sometimes we do not. In this age and as we see tidal movements towards black lives matter (I personally believe that nearly all life matters), we look at the cacophony of chaos and we are trying to make sense of what is real, what is sincere and what is different. So, whilst I modernised the idea towards the idea of renewed IP in video gaming, I started to look in different directions, I do that at times. I do it because it tends to remove tunnel vision from creativity. As such I get a new lease on balance, it is part of my own process. And in light that the new IP would be best suited for Ubisoft as they already have parts in their archives, my mind ended up not being very happy. The idea that their process is the better choice does not bode too well. So as I was looking at the change, I overlooked something different as well. 

As such was my mind when the BBC gives us ‘‘Speak and be heard’: Why black media matters’ (at https://www.bbc.com/news/av/world-us-canada-53142308/speak-and-be-heard-why-black-media-matters), added to that is “Sara Lomax-Reese owns WURD, one of a handful of black-owned and operated radio stations in the US. Her father, Dr Walter P Lomax Jr, was a respected physician, entrepreneur and philanthropist. He originally acquired the station in 2003 in an effort to amplify and empower the voices of Philadelphia’s black community.” with a less than 3 minute video. That is all!

So one might deduce that black lives do not really matter that much at all. And now I give that proof.

The Evidence?

The video is really good, it gave me a lot more than I bargained for. It starts with a link to the 1996 Telecommunications Act where according to the video individual voices were eliminated. The Wiki page (at https://en.wikipedia.org/wiki/WURD) gives some information, but I am baffled by the amount of information that we do not see. We get the gist, poison and speculations (facts too) of nearly every reality TV station on the planet. Most of them in great detail, in case of WURD it ends with “The new owners reinstituted the WURD call sign. After a period of apparent indecision during which the station aired various types of music and CNN Headline News, management settled on the current talk format.

So even if I wanted to slap the BBC around, I would be partially unable to do so, there is not much, as such I wonder how trained are the ‘all black lives matter’ in the stage of digital media. Even now as I listen to WURD Radio (streaming) I wonder what more they can do in light of the stage that they are on. 

I hear a lot of references towards Facebook, they give all kinds of Coronavirus information and a lot of Philadelphia news. There is nothing bad about WURD, I am just amazed at how little information on WURD is out there. If we see the digital media, I feared a tidal wave of information drowning me, that is not the case. So as I listen to Solomon Jones, I wonder just  how much more could be done, let’s face it, if black lives truly matter, then they need a voice box that is a lot larger than we are now seeing. Not the people screaming ‘black lives matter’, but voices that inform all others that they matter and that part is not out there. WURD is merely one station in a stage where there would be at least one station per state. And there are a lot more, via Google using “black radio stations US” I find 31 stations, so there is a lot more and whilst I get the news on a young man who gets a whole clip (14 bullets) in his body, I get it that they are talking about it. From my personal experience I know that 1 bullet stops a person, the second shot kills that person. In keeping a community safe we need to see that a lot of questions need to be asked, but at present the mood is too hot and too emotional to see any progress, but questions need to be asked. I personally believe that a clear voice needs to be available. In all this the voice of Solomon Jones comes across clearly. So why does the BBC article have merely 34 words with a less than 3 minute video? This is what I see as evidence. 

In all this it did not need to be merely about WURD, although I must admit that they bring it nicely. And it is here that I notice the first improvement. When you seek a station and you find it, Google gives the low down on the right side, yet if EVERY station found would have a stream button right there, it would optionally become a first step in improving and increasing the visibility of every station. In this stage of globalisation, being able to listen to a local station is actually more important than you could ever imagine. And it is at this point that the video shows the gem it has at the near end: “Media Institutions are in some way cultural institutions”, when we realise that and we wonder how big business has gotten a grasp of strangling budgets to kill of cultural aspects we see a much larger failure, if the Gates Foundation is so close to bringing good, then the idea of them bringing a million dollars a year for every State in advertisement money to these stations, is not a big request, let’s face it paying for advertisements makes sense, and before it is dwindled down to the presentation that digital media is cheaper, wonder how much print advertisement is used, is it such a leap to give these rural and local media stations some of these dollars? Oh, and it is not merely Microsoft or the Gates Foundation, I reckon that it is in the interest of the entire FAANG group to dwindle some dollars in that direction. 

We might believe that it is all cultural and we get it, but culture needs fuel, if it is not fed, it dies, the formula is that simple and as we see the results in the US, we see what anger does when it lacks culture to give wisdom to those in anger, a person who has nothing to live for is the most dangerous man in the game, perhaps that is why a young boy got 14 bullets, it makes us wonder how desperate and how uncertain the person was that was shooting the young black man.

Even as the BBC gave light to WURD, I see that a lot more should have been done.If it was up to me, the video (the entirety) would be part of a 10-20 minute video on local news and how it could optionally temper and improve lives, not merely black lives, but all lives. We all want to see the a better world where all people have a place and optionally a place where they can voice concerns, it is (my personal believe) that larger business enterprises see that as a hindrance to their bottom line and that is the biggest evil, that is why the FAANG group needs to be involved, if the biggest firms become a shield the others will stop their game and we see will over time see a better answer to the one that the 1996 Telecommunications Act seemingly brought.

 

 

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Contemplations

We all contemplate, we consider, we weigh and we make decisions after the contemplation. Yet it is not always that simple, at times the contemplation comes after what preceded. I cannot continue my novel until the laptop arrives, and even as it is completely unrelated to the idea I had for an optional TV series, the idea is still sound, as such I am considering whether the elements in it can be added to my novel, I am only at 60,000 words, it is something that I have to contemplate. We all have similar issues, it is notalways about writing, or playing a game, some contemplations are serious, some are not, yet they too tend to refract into serious parts of our lives, even if we are not initially aware of it. 

It is not the only thing that I am contemplating. I have seen over the last few days all kinds of messages, ‘tweaked’ advertisements and messages of a sort on how we can change business decisions after the Coronavirus. I am baffled on the premise of ‘new approaches to business’, I am willing to accept that new business is where you find it, yet the oversized issue is misreporting, mismanagement of government funds and mismanaging of attempts to look cool, all whilst we know that actual scientists need actual time to investigate. The greed driven elements before the Corona situation had created empty shells with the idea that some time in the future it would fix itself, all whilst those elements knew perfectly well that these things never fix themselves, they are merely pushed onto the next administration. An abuse on a global scale and the people see the impact now, they now get to live in a new situation and they elected the people that put them in that position. These governments never went out to muzzle the EU to the degree needed, as such well over € 3,000,000,000,000 in debt, as such the EU had no reserves left for what is coming now. And it did this after it was clear that the first trillion did not do what they hoped, yet they wanted it, because money has to roll and as such another stint of spending became the concept of normal. All this, whilst the proper stage of properly setting up tax laws for corporations have never been done, delayed decade after decade. All this whilst the EU had no issues to reject (in November 2019) any move to show names of those using tax avoidance a stage where the people would see the proposed situation where firms had to reveal profits made and taxes paid in EVERY EU nation they operated in, I reckon that the FAANG group has powerful friends all over the EU, and these 12 members should be looked at with a lot more scrutiny. The FAANG group is avoiding an estimated $500,000,000,000 a year, as such the irony is laughable, it would have paid for the issue they face now and in that same setting education and housing in Europe would be close to fixed, a stage history never had before. Yet, those with a low tax shelter option were happy to reject, they included Ireland, Hungary, Luxembourg, Malta, Cyprus, Latvia, Slovenia, Estonia, Austria, Croatia and the Czech Republic. We all see the damage, but we are all so relieved that Apple is now a $1,500,000,000,000 company, Yes, at what expense? It is food for contemplation.

So as we see not on how we can work from home and what we need to do it properly, I wonder what happened to all those tax reductions in the 90’s so that we could work from home, there is an apparent lag in what was regarded as enough and is now showing to be inadequate. So whilst some applaud ‘EU did not witness any major internet congestion’, it comes without the mention that Netflix and YouTube slowed down services to avoid congestion, apparently full services are not possible, but that is a story for another time (in the very far future if it was up to them). So whilst BEREC (an EU regulator) was all about the reporting mechanism to monitor internet traffic, we see that I gave you the links yesterday to other people who see that most of them cannot even report the amount of people getting the Coronavirus and optional those dying from it. As such we see another optional example that human lives matter less than any danger to what is laughingly called ‘the economy’, weird is it not? 

OK, I agree that one is not the other, but it seems that when the economy is in danger a whole additional range of support services come into play, when the lives of people are on the line, this support is seemingly missing. The EU shows even more signs of lag on different levels. In other news (as stated in my previous blog) we see Humanitarian actions that are empty and other pacifist actions that are useless, yet their actions pushed close to $13,000,000,000 out of UK and US hands and handed it to both Russia and China, in addition there are several damaged deal thatSaudi Arabia had with Germany, but I have no numbers on that. So whilst I am not anti-Humanitarian, I am a pragmatist and it seems that hollow actions are just that hollow in a time and age that none can afford, even now, we seem to be utterly anti-Saudi Arabia, yet there is no factual reason to do this. In opposition we see that the actions against Iran are close to non-existent, all whilst Forbes reported yesterday that there are 100 new naval vessels in Iran, it seems that there is a lot to contemplate, especially as some EU players are hiding behind the Nuclear deal like it is a Santa wish list, all whilst we see from several directions, some less than a day old ‘New tensions dim hopes for salvaging Iran Nuclear deal’ and ‘New IAEA report is reminder of old problems with the Iran Nuclear Deal’ a stage that shows that Iran does what it pleases and takes no time to be civil about it, when it is conventional it is one thing, the nuclear side is a direct threat to Israel and Saudi Arabia and the EU players are willing to burn those two elements if they look better, because Iran will make some bullshit excuse on how it was not their fault, that it was a fanatic and they possibly misjudged the situation and those European players will all nod in agreement, their pockets optionally lined with income never earned. And we are all letting it happen.

It is perhaps our greatest flaw, we do not act when we should, we let greed driven motivations overwhelm our needs and we seek to blame someone when we all let this happen, as contemplations go, we have to think through a lot at present and we need to do it faster.

 

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Murdering innovation

It started with the BBC about 30 minutes ago, 30 minutes after they released ‘Amazon v EU: Has the online giant met his match’, the title intrigued me and anyone who wants to go after Bezos and his haircut is allowed to do so, yet the EU tends to not care about anyone’s haircut, so I decided to have a calm read of it. 

Certain things made sense, yet a much larger part does not anto illustrate it, I start with a quote on the article: “The EU now looks set to charge Amazon for anti-competitive behaviour. This could cost Amazon a lot of money and could alter the shopping experience it offers customers.” To understand this I need to take you on a little time trip, my initial stage of Amazon was seen in 1994, I heard of it in its beginning and to me Amazon made no sense. You see, I grew up in the Netherlands, and for the most, any shop, in any retail area was never more than a hour away, optionally up to 2 hours if it was an exotic item (weapons, drugs) I had access to most items ever needed, as such Amazon made no sense at all. In 1997 I visited the US for the first time and Amazon started making sense. You see there are massive differences between the US and EU in certain ways and most people in the EU might not have gotten it. Amazon was an innovative player and came up and matured a retail direction. So when we get  EU’s competition enforcer Margrethe Vestager stating “We never accept in a football match that one team was also judging the game”, I merely wonder what her game is. And the setting of anti-competition law makes no sense. It makes no sense, because for close to 25 years others refused to go into the Amazon direction, as they remained in denial of what could happen. They remained in denial because they were iterative and small minded, they want the technology of others to come to them for free. And that is a thought that murders innovation. We see it in almost every area of technology. I worked for a company that stopped Facebook innovation 4 years before Facebook was created. Bullet point spreadsheet users who rely on the mission statement and the bottom dollar. They are left on the sidelines guarding iterative traffic. They feel that their option grants them more personal wealth. Now, anyone who has read my blog knows that I am no Jeff Bezos fan, but this he got right and the entire Covid-19 issue worked for him and now the champions of iteration (like EU’s competition enforcer Margrethe Vestager) are setting up shop to murder innovation a little more. You see the others now want the Amazon system for free, they want to enjoy the decades they were not working on innovation and merely (optionally) fucking their mistress whilst they claimed they were hard at work guiding their commision like it was a taxi meter. 

When I gave the stage of setting tax laws properly in 1998, people accused me that it was too complex and nothing was done, now that these firms are raking in the billions, those same people are staring at the sky stating that there was nothing they could do, but they merely ignore their own inactions.

Yet the larger concern is the stage that erupts when we see “It runs an online store and also sells its own products on that platform. The criticism is, that it’s both the player and the referee.” Yes, Google and Amazon innovated retail traffic, after the Netscape issues Microsoft hid in the IE cloud they created and IBM never showed interest, they merely did their own less profitable thing and now they want to push in on a market that had evolved for well over a decade and does fine without them. Microsoft came up with Bing a decade after Google and still has no proper way to set the algorithm for ranking, and misses out on a decade of data, which is how I see it. IBM has its own innovation (Quantum computing) and is still 2-5 years away from innovating that field, the rest of them are innovation candle holders at best. 

Yet I cannot completely ignore that the EU has optionally a case to bring, yet their own inadequacies regarding the mapping of the other players that never showed any interest in innovating the field Amazon is in is also food for thought. Those iterative players that will only step in on the second tier after the innovator has proven their case, how is there any level of fairness to give them the playing field? 

So when we see: “is the company using that data to give Amazon’s own products an unfair advantage?” I cannot completely disagree, yet the larger issue is that Amazon created a level of data collection that other data dogs refused to bark at. Now we all can agree that not every retail shop can wield such data and they should not get hit, yet this stage that Amazon has was in the UK going on for a long time via Dunnhumby did for Tesco and in The Netherlands it was Albert Heijn (et al) and their Air Miles. If you go after one, you need to go after all and that is not happening is it? Yet there is a size difference, but none of them came with an overlay of algorithm and made sense of it, they all wanted their own little corner, the innovation of Amazon was larger than that and everyone was in that selfish stage until they all learned (the hard way) that their way was the losing one. 

In all this Amazon is not completely innocent, yet that does not mean that they are guilty. The question we see: “But does Amazon unfairly promote its own products at the expense of third parties?” is woefully incomplete. The issue (just like with Google) is not on what is offered, but what EXACTLY did the searcher ask for? It is a huge part in all this and it is left on the sidelines, optionally intentionally and that hurts, because in all this the central side is not the sellers, or the implied sellers, what did the buyer exactly ask for and that matters, especially in the case of Amazon. The buyer did not ask for “A western where we see Talulah Riley naked with loads of added violence in the highest resolution”, they asked for “Westworld season 2 bluray”, and those two searches are not the same. We can come up with a lot more examples, but I hope that the point comes across. We forget that the largest issue is what the buyer seeks and the bulk want the latest products, they want the ones that ship immediately and can we honestly say that the founding setting of the product sought has all the elements in place (like shipping and overnight shipping options) are these elements properly set to those other sellers? You see, the backwash on what is optionally possible is one thing, the fact that these shops set up the parameters of what can be done in comparison of what is done are two different universes. 

For example, I cannot get to ‘there’ from ‘here’ in Google maps. These two locations are not defined, so when someone is looking at the Sombrero galaxy, it does not mean that there is a path getting there. 

It is the innuendo and the missing elements that make some strike out, optionally murdering innovation. Whilst we see: “The general defence is that there are plenty of companies that act as both a shop and supplier. Tesco and Sainsbury’s both sell their own labelled products in their stores, for example.” a setting duplicated in NEARLY EVERY OTHER country. Pretty much every supermarket chain has that setting, and it is ignored, because they are ‘too small’. I believe that the stage is different, as I stated, the others refused to adhere to the needs of the seeker, the consumer. As such they are out of the online game and that part is surprisingly overlooked. It is not the business of Amazon (or Google for that matter) to fill in the blanks, if Bing does that, perhaps it might have a future to some. 

It is our task to protect innovation, there is too little of it (not what a marketing manager claims is innovation, but actual innovation) if we do not, we merely end up fuelling the EU gravy train and those people need to focus on actual issues, not their gravy train. In this I am not stating that Amazon is completely innocent, I am merely stating that there are a few sides that some people left in the dark. To illustrate this I entered “buy arkham knight ps4”, the results in Bing and Google are very different, bing seems to be all about ebay, that same search in Google and Amazon give a much better result, they gave me what I was looking for. I personally was not looking for ebay options, yet was that part of the equation given? 

The buyer is the larger part in all this and most screamers forgot about that part.

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Playing the fifth station

I am watching what is to come and even as the first part was not my bag of tea, the New Spiderman game definitely was, a new Gran Turismo and now I stop with shouting titles, a lot more publications will do that. What was interesting was the response the game makers had (the man behind Insomniac games to name one), the additions that the PS5 enabled, and so far I am watching actual gameplay and it is blowing me away. The presentation is giving new titles from franchises we love and new titles from origins we never saw and so far it is pretty mind boggling, but Sony is pretty good in that respect, so I am not overly dumbstruck, yet the graphics and the environment as we see it in the game Stray leaves me with thought, Sony, not unlike Microsoft is going in a direction we expect, as such I see a gap that players like Apple and Google can touch on. Sony has well over half a dozen exclusive titles that players want, and there we see the first part that I sort of expected. We see the exclusive and the likely less exclusive games, yet after 30 minutes still nothing from Ubisoft. I am certain that Ubisoft will be on the PS5, no doubt, but the stage where the small software houses are taking the limelight and sharing it with Sony shows just how bad the stage of Ubisoft is at present. Then we get to see Ghostwire, a game teased before, now we see it on the PS5 and this game alone is reason to get the PS5, and even as it is not the most expected game, it is certainly taking the limelight and that is a new feeling. When we see what comes with Hitman 3 I feel certain that no Microsoft Hype has a chance at present, I am cautious because their show a few years back was really good, but they have to take all the stops out to even equal what Sony is bringing. And that is important here as Hitman is most likely coming to both systems. With a lot of titles handing out the Holiday 2020, the expected image that PS5 will come with an overwhelming amount of launch titles (or first month titles). At the end of the presentation it is clear, there is no Ubisoft, they are in trouble, because there is no way that they want to miss the event, Bethesda was there with 2 titles, so why not Ubisoft? 85 minutes after the start, we get the power hammer, Eloy is back and what we see on PS5 blew me away, Horizon 2, Forbidden West is a PS5 Gem andI can’t wait to get my fingers on this console, which was shown right after, it is gorgeous, you should see the video on YouTube yourself and see what is there, words cannot describe it. No matter how some Microsoft fans shout that their system is the biggest and the strongest, without good games it does not add up to much, so far they are 3 million systems behind Nintendo and that is not all, 4 reviewers were completely blown away, it is that overwhelming and most of us will be waiting with bells on for the next 20 weeks. 

Sony, you’ve done it again!

 

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Between fact and speculation

There are two parts in all this. The first is fact, the second is speculation, the facts come from what we know and have seen. First fact given by the BBC is that the PS4 has so far sold 108 million worldwide, the Xbox 49 million, which is 3 million less than the Nintendo Switch, The PS4 and Xbox both started in 2012. The Nintendo in 2017, surpassing the Xbox in half the time. As such, that so-called strongest console was surpassed by the weakest console and in 4 hours we get to see what the new PS, the PS5 will bring us. In all this there is no surprise for me, I saw this coming in 2016, and as the Xbox One X showed us the face of Microsoft and their short sightedness, I saw how they would lose the market more and more, even as Microsoft is trying to create hype after hype, selectively giving us missing information, the consumers are waking up to the colossal error that Microsoft has become and I firmly believe that it is about to get worse. If it was up to me I would direct Google and Apple towards alternative paths making Microsoft the system in 4th or even 5th position. I am that mean at times. 

Speculation

Speculation is another path, yet that is not about the hardware, that is set to the business practices of Activision and Ubisoft. To give you the example, I have been an Elite fan since its release in 1985, In 2016 it was on early release on the Xbox and it was pretty much the ONLY reason I got it. The game is still fantastic and since that point, over 3 years, the game has had a speculated 53 updates, the last one 3.4 GB, Ubisoft released AC Odyssey in 2018 and has a speculative 54updates, the last one 24 GB, almost 800% of the Elite Dangerous one. Activision seems to have a new record, Call of Duty has seemingly a 85 GB patch. That is way too massive and games on the PS5 will end up being larger, a lot larger. Under that given situation, the entire patch system needs to change. Ubisoft especially (Breakpoint 38 GB, AC Odyssey 2 GB) is a setting that gamers will no longer accept, it is a little bit ridiculous that Ubisoft cannot properly test its games. The AC series especially has shown a lack of proper testing, yet that will dwarf in both the PS5 and Xbox X series life. Under the new setting, the makers can hide behind ‘everyone has broadband’ and ‘there is unlimited download’, yet it is clear that rural Germany and France are not on the big internet page and the entire Coronavirus work at home part with congestion all over the place, in the same setting whilst players like Netflix is pushing 4K series more and more, the entire mess of congestion will only increase. Players like Ubisoft will not survive the quality they have brought so far and there is no doubt in my mind that both Sony and Microsoft will have to protect their player sooner rather than later. This is the speculative part and we will hopefully learn more in 4 hours when Sony gives us the works on the release of the PS5. The time of  release is nearing more and more. As I see it, it is a mere 22 weeks away and some will have to save up for both a 4K 125Hz TV as well as the PS5. As I see it, Sony is extremely likely to have a massively great 2020 soon enough and an even better 2021. None of this matters to Nintendo, it will work great on the new TV and they have already surpassed Microsoft, who will need the largest part of 2021 just to break even with the weakest console. They are not in a good place and whatever hype they create, it will not look good, yet that is still speculative of me and I hope to be proven right no later than March 2021. 

Gaming is about to change and we are only hours away from seeing it ourselves. 

 

 

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The choices of a greed driven nation

I had to consider a few things today, they are essential as they would impart a much larger setting, do I give way to optional millions, or not. I decided that I need to find a path in between, but the larger wealth that the US voraciously implies is off the table, I would have preferred to work with a player like Google, but the situation in the US is too unsettling. We see the impact of harassment, pressures, discrimination and a lot more, all under the administration of President Trump. Yet, they are not alone, the other side is also baiting the masses and some are falling for it. This entire setting has the origin of debt and poverty, that setting was more and more on the forefront. I made notice of that danger well over a year ago, yet the Corona pressure brought it to the surface much faster than anticipated. The impact is on too many fronts all at the same time and the US has no escape plan. Whatever path was optionally there had been taken away by Wall Street executives, not merely Wall Street, but their minions that are all over the world, squeezing the markets again and again, setting a stage of unreachable expectations. We heard it in the last few years on how ‘analysts expect this firm to reach revenues well over 18%’ answer all silently accepted this. America is now in a stage of debt that exceeds $25 trillion, all whilst big business seemingly stays afloat. Yet that too will change a lot faster than most realise, what happens when the US goes into a full Civil War? That is not a joke, that is the reality that this America Administration faces. It either bursts the Wall Street balloon, or there will be a civil war. The escalations in the US even now point to that. Some merely call it the ‘Nixon playbook’, others watch the toppling of statues, people in police outfits without insignia and without proper discipline. ABC7 Chicago shows intimidation of a dozen white people with rifles as African Americans walk with boxes on the streets, how will this go right? This will escalate and I am not willing to set the stage of my IP in that environment. That so called ‘Chinese oppressive regime’ seems a lot safer to leave my IP with at present than any American based corporation, I had some hopes for Google, but it seems that they are in another stage of self preservation (which is their right), in the stage where the Trump administration goes overboard to quell whatever civil war erupts, California will not be out of bounds, it will get hit hard and it will dampen my value, something I am unwilling to do. It is not about my value, it is about the business impact that my IP will have and I want to watch it growing to the height of its ability. I think long term, I always think long term, the Wall Street boys never got that, they were never able to look beyond the next quarter or the next spreadsheet. 

That is the stage that will hinder and hamper the US, not me, but in the US there are thousands of inventors, thousands of idea makers and they are in a stage where they can no longer trust their own place or their family value. As such, when this comes to blow (and it will), the US will face the largest brain drain ever, they have never faced this before. A lot of people will return to family homes in Western Europe, linking to larger businesses in France, Germany, the Netherlands and Scandinavia, and the Patent shift we see then will be one the US has never faced before, they will go from a number two after China to number 4-9 (depending on the brain drain), as such the US and its debts will implode as their economic value will dwindle, it was a setting that was clear to happen and as that happen, a larger part of the US will become a dead zone, a place without future. The states New York, Texas and California could end up carrying the entire US on their shoulders, which is more likely than not ending healthcare and social services. As these escalations become visible to a lot of people the brain drain will only increase and as some will try to hold on to the brain value of some, the larger population which by the way is well over 40% non-white, will listen to other nations offering larger premises, with optional start up bonuses and houses. It is their cheapest option.

So as a larger shift is happening, we will see a desperate America trying to find a solution that all can live with, if only they didn’t have that pesky $25,000,000,000,000 debt hanging over their heads.

And what about me?

Well, I am uncertain how it will end, but I have set the wheels in motion that over time will hand to the public domain my IP, no corporation will set that stage or can prevent the stage. I have set activation and deactivation codes in motion, I am not willing to trust some corporate goon ever again. Yet the stage I am looking forward to is also an appealing one. Those greed driven people forgot, I was never rich and I am not seeking it (hoping for is still on the table), yet the larger setting is not of what is, but it is one of what is yet to come and the US has no real 5G strategy, it gives its idea’s to the media, blatantly hijacked by some senators needing the limelight and in the end, it all stands still and when we see the standards from China winning over corporations in Europe, the Middle East, Africa and Asia we see a setting of isolation for the US, propagating values via the media that are less and less certain before 2022, the 5G workforce will seek larger leaps into other areas. And it is only one of several fields where the brain drain will hamper the US.

For me, it does not matter, who not to trust is only a first step, the next one is the idea and how it will come to reality. I will end up with a fair share of coins, I will end up in a better stage than I ever would have considered and whilst I await that stage, I will have time to finish writing the story that will male a lot more wonder what on earth they were thinking. 

We are watching the choices of a greed driven nation unfold and whilst we see them celebrating wealth, they seemingly forgot that well over 80% is not part of that and almost 11% was under the poverty line, with the unemployment rates the US now sees, that line will shift, it will shift to a much larger degree than any administration ever faced, yet this administration has a massive debt to deal with too, a debt it largely inherited. As such life in the US will become unbearable to a much larger degree soon enough, and the US is not ready, it merely advertises it is ad others are taking advantage of that difference, even now, even as the US remains in denial, they are merely opening the door more and more to be cast from the room of being a superpower. Inviting others to the G7 doesn’t re-affirm their stance, it merely makes it obvious that the American dream died, it did so when greed became more important than innovation. A lesson too many American had forgotten about, the power that innovation brought, not the innovation that large corporations advertises, but actual innovation, the version of innovation we saw all over the 90’s.

 

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Open Targets

We all have that point in time when we see a person we know, and when we see that person, we wished we had a paintball rifle, that person is the target. That person optionale did nothing wrong, it is a variant to “Slap your annoying coworker day”. I feel certain that more than one person had me in mind and that is probably why my title as ‘certified psychopath’ gets me out of hot water. Iget it, I tend to be goal driven and I have zero regard for diplomacy (most of the time), yet it also works in opposition. I get annoyed when some boss gives me the run around instead of giving me the direct message. There is nothing as hateful as a manager keeping you on a leash instead of giving the bad news up front, which he has had for 3-4 hours. So wasting time on long rides whilst the short message would have changed the dynamics towards the goal. 

Yet the larger issue is not the manager, it is me. I am aware that I have flaws and faults (we all do), yet I present the flaw as a strength, and that is where things get dicey at times. I feel that I am on the right path, but I also understand that those drowning in diplomacy have a case. In this setting we look at Ubisoft, it is hit hard by the Rainbow Six clone (I would call it a rip off), and Apple and Google are actually in hot waters over the entire setting. This is nothing less than copyright infringement. This is a lot more than a clone, this is more than some copy lookalike. Several people, or better stated, several gamers could not tell the difference ad that is a bad thing. Ubisoft has many flaws, but in the titles they believe, they have pumped cash into them and Rainbow Six is an important IP revenue for them. As such the game Area F2 is a much larger concern and the impact on Alibaba will also be significant. It is my issue here that I fail to see how Area F2 even made it onto the App sites in the first place. And that is before we take a look at the Nintendo app store. There is a larger flaw and even as I enjoy slapping Ubisoft, I am also protective of games and Ubisoft does deserve every bit of protection here. There is a larger stage, not merely of what is missed, but of the things we see that require a larger consideration, apart from Alibaba getting every bit of software scrutinised, before it is allowed online. The larger stage is how can we prevent this larger stage exploding. In today’s stage we see that videogames get the initial 30-60 day joust for revenue and that leads to a 60-120 day revenue boost. Basically Area F2 screwed that up for Rainbow Six and they should pay for it, optionally using the Alibaba credit cards. In today’s stage it will be a massive invoice, and as I personally see it, Ubisoft is entitled to those funds. The stage for Alibaba changes even further when we consider the historic stage that Call of Duty and Medal of Honour had, they looked alike but were different in several ways and it kept both alive. In this stage where people cannot tell the difference between Area F2 and Rainbow Six siege there is a much larger and a different stage. Copyright infringement is not new, not even in gaming, but the fact that people cannot tell the difference is pretty new and very unique, and I wonder what play will be set in motion to stop this from happening again, in all this, I do believe that Alibaba will take a large hit to their value, I personally believe that Ubisoft has all the rights it can to divert damage to its IP and let it all be paid by someone name Ali Baba

It reminds me of an old publishing joke, you see the book ‘Ali Baba and the 40 thieves’ was politically incorrect, it was republished as ‘Ali Baba and the 40 fighters for the Palistinian cause’. I wonder how it sounds when the third edition is staged as ‘Alibaba and the 40 game programmers’, yet in all this it is still early days, I will keep my eyes on the court case, because the impact will be a lot larger than most of us can imagine. The only thing I wonder about is how they got it looking alike so fast, there seems to be a factor of intent in all this, so there is every chance that Alibaba will go to court against the people who made Area F2. 

 

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