Tag Archives: BI

The balancing scales

This story comes from two different directions, not too different, but there is no real link between the two (it will make sense, I promise). I (and millions with me) saw the Sony Showcase 2023. To be honest, I was a little disappointed. I do not think that this is on Sony, it is on me and to illustrate that, I will have to make a few sidesteps. In the first, you all know how I loathe Microsoft, they did this themselves (and their customer care with them) but we need to acknowledge and accept that Sony is now better because of Microsoft not in spite off. Sony grew to new heights as they were at each others throats. As they were battling for supremacy the gamers in both camps got a much better console and we all rejoiced. The issue (as I personally see it) is that the same needs to happen to games, driving games and gaming to new heights.  This is one and for me the most important reason to hope that Starfield, a Microsoft exclusive will become a 90%+ game. It will up the ante for Sony (and optionally Amazon Luna too). The show started with Fairgame$ a multi gamer experience which (even if it was not) smelled a lot like Ubisoft, all smooth, all overwhelming, but the real deal? We will have to wait and see. Helldivers 2 was very Starship Troopers, Phantom Blade 0 looked like an upgraded Sekiro and Towers of Aghasba had a Zelda feel to it. The games were nice, they were very turbo. They had their good moments too, or at least moments I lived for and I am not stating that all games need to be set to me, but when you saw that Telescope looking like the telescope from Alien (more futuristic), what did you think? Then we get some foam game that was clearly based upon Nintendo Splatoon, a turbo edition. This happens and I am happy for the PS5 people who get to have a go at this game, but all this is iteration and gaming, real good gaming gets offered innovation, we need that to evolve gaming and that is one of the reasons why I hope that Starfield is the game every gamers waits for. I had my moments, I loved Spiderman 2, I saw the new parts and they looked good, they really do, but is it innovation? I feel uncertain, there were more games. I can’t wait to get my hands on Alan Wake 2, it seems to be a winner, but seems is the operative word, it is gameplay we need and we saw little of that (apart from Spiderman 2). Yet the story behind this is that we need actual innovation in gaming on every console and this time around Microsoft seemingly gets to have first dibs on that, but we will know for sure in September. 

This links to the second part of it. I am replaying AC Origins and now I got to the curse of the pharaoh which is graphically a new height. Yet here my mind wandered, I had played it before and I cherished it. I took a sidestep to Valerian and Laureline (in Dutch: Ravian), I grew up with that comic as well with the Trigan Empire and things started to blend, started to mingle. So what if this game is not an assassins game and you cannot climb, hide or anything. Almost like Everybody’s Gone to the Rapture, but now with a much larger stealth part, no killing. The idea floated in my mind when I saw the Star Trek Voyager episode Displaced in season 3. So what happens when we get to the two worlds Aaru and Aten. So when we get there we know nothing, we get to live lives, we get to walk around and we get to missions, but not in the usual ways. We need to be part of, or hear conversations to open this story and both worlds will have a dozen story lines. No Sekmet scorpions or Cobra’s. You think it is boring, but this is not a game for everyone, it is one where the story is everything and Ubisoft has shown that it can create good stories.  

This interacts when we doe in one world, we wake up in the other and vice vera, so you need to die at times (it is a hassle, but so is life). As such we get to learn that this is a prison and we need to learn why we are prisoners (a little The Status Civilization by Robert Sheckley where we get to see versions of stagnation and conformity) and for this the ancient civilisations were great. Life was simple and the mind is much easier observed and classified when it does the simple things. Yet how to set this in gaming? Ubisoft had its device, but what happens when the world is the device? What happens when the wold is not part of the mind, but the mind has to adhere to that world? No matter how complex we are, the mind controls is and as such we are shown new iterations and that could lead to innovations. But in this the story is everything.

We can speculate and ejaculate all over innovation, yet unless we are holding it in our hands (sorry, no pun intended) we have no idea what innovation looks like, the mind will not fill in the blanks, our wills do and that is why Google and Amazon missed out (at least twice already) So how do we get about to find the next innovator in gaming? Well we can dump all the BI people stating they have no clue and rely on the artsy people to dream the new game. Perhaps one with tech savvy skills, because art only gets us so far, tech does the rest, not Business Intelligence. 

This is my view and there will be people telling me I am wrong here. I will let you decide. For now, I want the new iteration of System Shock. Mainly because how the initial game made me feel, just like Mass Effect 1 ten years later. I miss that feeling to some degree, which I personally believe is the reason that some remaster are great reminders.

Enjoy the day.

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A weekend of revelations

Yup, this happens. However, before I go there, I need to take you on a little trip. It all started in January 2022. I set the design for a new Watchdogs game and I wrote about it in ‘Looky Looky’ which I published in February 2022 (at https://lawlordtobe.com/2022/02/13/looky-looky/) it was the second time I made mention of it (I could not find the first one). Yet at times reality catches up with gaming. That much was clear when I saw ‘Google’s ‘translation glasses’ were actually at I/O 2023, and right in front of our eyes’ (at https://www.zdnet.com/article/googles-translation-glasses-were-actually-at-io-2023-and-right-in-front-of-our-eyes/), my gaming idea was ahead of reality by almost a year, which is not a bad marker to have. It also shows that I had a much better grasp of the IoT world than some proclaim I have (which is nice too). Here we are one step away from pictogram deciphering. So as we are given “unlike Google Glass, this new concept, which didn’t have a name at the time (and still doesn’t), demonstrated the practicality of digital overlays, promoting the idea of real-time language translation as you were conversing with another person.” The nice side effect is that my approach to Augmented Reality is now close to completion. Yes, Google might have the glasses, but I have at least three more options and they are all about to become Public Domain, which might not make me rich, but it shows I was right all along. In addition to this it will bump my other IP, as well as the 5G plus plans I had. Which is still wishful thinking, but with more and more of my early writings becoming reality, it shows I was on the right track all along.

The side effects are nothing to be sneered at. I get that, but a dozen greed driven fuckers poisoning the well aren’t nice either and I will turn all my IP public domain before I let some fat fuck come at me with the “let me help you matey”, that person has no idea what a ‘mate’ is, all greed driven, all bullet point driven and utterly clueless in nearly all IT manners.

So as we realise “Twelve months have passed and the popularity of AR has now been replaced by another acronym: AI, shifting most of Google and the tech industry’s focus more toward artificial intelligence and machine learning and further away from metaverses and, I guess, glasses that help you transcribe language in real time.” We see that at Google, there is an equal distorted sense. They might have mentioned AI 143 times as ZDNet counted, but AI is not real. AR on the other hand is here now and it could have much larger repercussions for retail and malls. I wrote about that a few times over and even as Gucci and partners are on track, a lot is not and that was the larger stage for Google. 144,000 malls with many well over 100 shops. And that was also the profit setting. Do once and distribute to well over 10,000 malls at a time. It does depend on the amount of malls a shop is in, but the message is clear. AR is the direct future and will have an evolution over a few other matters. 

The second revelation (for me) was given by something called the Verdict (at https://www.verdict.co.uk/sap-google-cloud-team-up/) there we see mention of SAP and Google teaming up. Unless you have larger BI involvement you might miss it. Yet the stage of these two working together is a much bigger hit then you think. With SAP Dashboard and Google statistics there is a new field growing and it is there for everyone, which is the start of decline for Microsoft. A company that is now the focal point of PHAAS, and as I saw today the howling laughter of people trying to install their Office365 only to learn that their subscription ended in 1968.

I initially thought it was a direct attack to a person I knew, but it is happening all over the place. Microsoft has serious issues and all whilst they are trying to acquire gaming firms for 68 billion more. Yes, that is the place to go! As such Google already had a clear advantage, but now with the SAP link all corporations that are above small businesses, Google will have something more to offer and SAP as well. A stage that was in the making and when Adobe joins that team the disaster moment for Microsoft is pretty much complete. I cannot tell how this unfolds, but the larger stage is Microsoft dropping the ball all over the place and now that we have Google and SAP picking it up, the losses for Microsoft will increase and within a year they will be massive and as such the small firms dumping Office365 and joining the Google family will pick up more and more. Now however it will not merely be Google, SAP solutions will be all over the place hindering IBM Watson growth as well. There was a large slice of the pie for whom IBM Watson was just too big, to cumbersome, but as I see it SAP has that under new management. And as IBM Watson goes, so do all the blue settings (Azure) that Microsoft was hoping for, it is almost pathetic how that translates into ‘wishful thinking of unrequited love’ (me howling with laughter now).

Yes this is quite the revelation weekend for me. I should consider another gaming IP for Amazon Luna and Sony. There is something rewarding to kicking a corporation when it is on its knees thinking it was too good for anyone else. The joy of being mean (not a synonym for average). 

Enjoy the weekend. I am, that much is a given today.

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Dimension of oversimplification

This all started a few days go when I initially saw the article (at https://www.cbc.ca/news/business/toronto-pearson-airport-delays-1.6534360) where we are given ‘Toronto’s Pearson airport has a PR problem: It’s known as the worst airport in the world’ the article was one that had been around since October 2022, as such I reckon they wanted to pour salt on the wound. I am more of a solution kind of man, I wanna find out what the target makes it tick. Yet in the heart of the matter for any service set location, it tends to boil down to two elements. Resources and funding. The heart of the matter always boils down to these two, there tends to be no alternative. As such when it comes down to an airport, especially an essential one like the one for a village the size of Toronto, things did not make much sense to me. So lets take a look at the article.

Disgruntled travellers passing through Pearson are posting about their bad experiences on social media, complaining about long line-ups, flight disruptions and missing baggage.” There are three items on this list line-ups, flight disruptions and missing baggage. The flight disruptions are put aside. Flight disruptions can have all kinds of reasons and none of them need to be the airport (not a given). But the other two are, as such I focus on them.

Luggage on the left
Yes, we all see luggage as a massive number one issue and besides my encounter with British Airways in 1998, I never had an issue with it. That is one issue in 25 years and the delay was send to my front door 12 hours later, as such not really an issue. But so many complaints tends to be noticed and there is a simple path The path is from plane to pickup point. Something does not add up for this many complaints to come to the surface. So when did Pearson makes its last assessment? There are logistical elements and manpower elements. The logistical is the hardware moving luggage from point one to point you and that consists of trolleys and runways. The trolleys are man operated and the runways are automated, but something in these two elements is not aligned. The people have managers and the runways have optional tag readers. Something here does not work properly and that is how I see this oversimplified in mere minutes. And this is not rocket science. The setting of plane to destination point with a suitcase has a few simple elements. So what aren’t they seeing? 

The simplest of reasons could be seen by trying to set a report from students from the University of Toronto to create a business Intelligence report on how to improve this path and how toe create rollback points. This took less than 10 minutes, the report might take a few weeks, but the score of this airport hasn’t changed in a while and the title ‘Toronto’s Pearson Airport is a special circle of hell. The worst airport experience ever’ should have been looked at some time ago. So was the first element funding or resources? Optionally a mix of both, so why do we look at this now, what has Deborah Ale Flint flint done? She was the big wig for almost 3 years now. Is it manpower, IT, hardware failures, something does not add up and this title needs addressing.

Lining up towards tomorrow
This tends to be resources, either manpower or check in points (which might be funding). When was it last looked at? How many check points are there and how many passengers do they deal with? Then there is the side setting that lineups are from departure and arrival, the departure points are the airlines problem, the arrival is customs and passport check. I am more interested in arrivals as they are on the airport. Are there enough arrival points? One source gives me that there are over 1000 daily departures from the Toronto airport and there is daily service to more than 180 destinations across 6 continents. 1000 flights implies up to 300,000 people every day. This gets us to 12,500 an hour. As such you need to process over 200 a minute. This implies 15-24 passport gates, are they there? How many gates are there to process passports? Then there is the IT and logistics and making sure that 20 are operational gates at pressure times is a minimum. So is this funding or resources? It is not directly a given, but it is either the gates or the people, people is funding (and availability), the other one is funding. How many gates are there and how long have they been there? Is the IT properly working, are the scanners up to date? All simple questions and I saw this in minutes. I am not an authority, but in my time I travelled by air 26 weeks a year, as such I have seen my share of airports and for the most I never had an issue, some waiting time in Heathrow, but a place that big, some waiting time is to be expected and still I got through it in mere minutes. So why is Pearson an issue?

Both could have been driven to the surface with BI students at the University of Toronto. I saw that in minutes and I cannot say what they will find, yet I believe it is enough to give Pearson Airport the ability to shed the title ‘The worst airport experience ever’ which is a really bad achievement to have. So whilst we mull over “The airport’s troubles have also been featured in major international publications this month, including The New York Times, The Wall Street Journal, and the BBC.” What was actually done to address the issue? I never saw the articles and I do not have to, they tend to be emotional driven and it is facts that we need to look at. Any BI analyst knows this, the numbers speak and they tend to push the ugly parts to the surface. 

Perhaps I am oversimplifying the matter, but something needs to be done, I believe I pushed that element to the surface, in case people were blind for the obvious. The idea that the worst airport is a Commonwealth one offends me, that is something we leave to the Yanks at best, or a Russian or Asian airport we do not care for, the idea that Pakistan has better airports than Canada, should also appeal to the dark side of Canadian pride, but that might be merely me, as I said, oversimplification gets people mad and that results in actions.

Have a nice flight (or day).

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When games become real

It is one thing to stalk a person, sneak up on that person and slice his throat, it is not that big a deal when we do this on a console or PC, but when we do it for real it is murder, whether targeted killing or not. It is warfare against most often a non-combatant. And when it is simple murder, we are outraged (or we should be) and if the rules of evidence are clear and fulfilled you go to prison, unless you are in the Netherlands and you kill a child and two grandparents whilst speeding, in that case you get 120 hours of community service (at https://www.youtube.com/watch?v=P-Q0Mg9tioM) . So, at times things are not equal, that has never been a surprise.

Yet, what happens when the lines are blurred? Let’s take a step back to 2014, after a year of delay Watchdogs was released. It was over hyped in many ways, yet it was not awful and it was as we needed to recognise an entirely new game, a new Intellectual Property in gaming. So like many, I thought it was a flawed game, but it had potential. So, I kept an open mind for the sequel that was released a week ago. Well, I have spent enough hours of game time to form an opinion. Graphically the game is passable (read: awesome in some ways) and as an open world it is pretty impressive. I think that San Francisco as a choice for several reasons was the deal breaker that took the game from failure to optional success. I reckon that in another major city this game would not have worked. Whether you visit Nudle (read: Google), whether you see Pier 39, the Rock or just Jack London Square. The game gave me the feeling that I was actually seeing San Francisco, and let’s not forget that big bridge!

As an open world it is one of the best released open world locations. I think Ubisoft did what I hoped it would and as such, the jump from Assassins Creed to Assassins Creed 2 has been equalled from the stern Altair we went to Ezio Auditore. In Watchdogs we went from the driven Aiden Pearce to the data tyranny opposing Marcus Holloway. This African American is more than just likeable, like Ezio Auditore he is the good hearted scoundrel we all wish we were. In a similar way to AC, this game is also a large leap forward. They are not there yet, because the game still has issues on several levels, but overall the game is more than just playable. In the first game, I quickly grew a dislike to driving, that feeling was not present in this game. Traffic was a lot better, less annoying (apart from some Taco truck, which might be an inside joke), the game has a much better setting towards stealth, it could improve in many ways, but it is a lot better than it was. Control of Marcus is still a question in some specific cases, yet we might digress too much towards Assassins Creed and this is no Assassins Creed game.

What is above all others is the story, this one is sublime in several ways. Those stinkers (read: level of envy) at Ubisoft Montreal did something brilliant. Even though the game comes with disclaimers of fiction and coincidence if too alike, but they did manage to pull a rabbit out of a bow tie. You see, the world we move towards as per 2017 is in the game. It will not be  like the game in reality, yet when we see the data gathering that is happening now and when we see the 5G world as it is to happen (at https://5g.co.uk/guides/what-is-5g/), parts that were described in my earlier blog ‘Non iudicium tuum‘ (at https://lawlordtobe.com/2016/10/18/non-iudicium-tuum). We need to get an eerie feeling, you see the accusations for 2 years on Facebook selling your data/information, and we see mentions of Google doing the same.

We see these accusations and the opposite defence by both that this is not happening. It is not what I believe, because I do not think that this is what is exactly happening. Yet, when Facebook offers the deepest and most granular population for your advertisement, it seems to me that it has access via portals to offer to advertisers a selection of people. Google does the same, it offers a portal for advertisers even though those advertisers will never know the identity of the individual; their advertisements go to the most likely interested people. So data is not sold, it is a semantic on how people are approached and by what means. This reality will grow over the next 5 years, especially through 5G and that is the group watchdogs 2 is now dealing with. You see, the reality of 5G is offering Smart mobility, domotics and Utility management. It also offers smart security and surveillance. Yet what Watch dogs 1 and now 2 in a larger extent addresses is that one man’s smart is another man’s stupidity. So is the world we move to as in the games or not? You see, the reality is catching up to the games and this game is showing the dangers of no privacy. The issue in reality is seen to some extent (at http://theconversation.com/there-really-is-a-link-between-your-facebook-posts-and-your-personality-68186), where we see “Privacy campaigners this week applauded Facebook’s decision to block big UK insurance firm Admiral from using young people’s social media data to help set their car insurance premiums. But this is just the start of a debate over the use of social media information for such purposes“, yet this the reality we faced for a while. The event seen in November this year happened in real life less than a month before Ubisoft voiced it in its game where people saw premiums rise because of life choices (like ordering pizza) and a mere 10 months after I mentioned it in ‘Double standards, no resolve (part 2)‘ (at https://lawlordtobe.com/2015/01/26/double-standards-no-resolve-part-2/), where I stated: “So if we do the following math 32% of 70 million (falsely assuming that they were all American gamers), then we now get the number of people confronted with a $144 a year additive. So in one swoop, this data set gives way to an additional $3.2 billion for insurance fees. Data is going to be that simply applied sooner than you think“, and guess what, UK insurance firm Admiral did try just that. Yet as we read: “Facebook’s decision to block” is just a shot across the bow, because when the genie is out of the bottle putting him/her back is much less of an option and data tends to get out into the open. If you doubt that, just ask the Mail server IT person of the Clinton family, he can assure you of that.

In this now, we get the point when gaming and reality get uncomfortably close. It is one thing when we play call of duty where it is just guns, guts and adrenaline. The reality of war tends to hold us back from doing stupid things, yet what happens when the reality is merely copying a file, how will we stop acting when we have misguided ourselves into believing that it is just a harmless file? When we see: “The Admiral case could well be remembered as just the beginning of a tortuous back and forth over using digital footprints in financial modelling“, yet the danger is seen in other ways too, yet it is not voiced. We pay a certain premium for a certain risk, yet it takes years to get a discount for loyal non claiming clients. It only takes one algorithm to raise it by 10% plus on collected data that is alleged of personality not a given and as such we get to pay for being social in many ways. This is a clear case of worry at the very end where we see “As long as companies use our data transparently and with our consent, why not allow both parties to an insurance transaction to rely on what appears to be very accurate data?“, because it might give a $10 relief for a healthy young person. It will cost anyone who had been in an accident an additional $200 a year and we have decades of data that these companies are run by greed driven people, board members who do want their 8 figure bonus and giving discounts is creating a gap of getting that bonus. Meaning that we sell our neighbours away for a few dollars whilst the neighbour is cut off from health insurance because he fell and hit his head, that is what the message on Facebook said and it did not come with an admittance or with evidence. That is the danger and Watch Dogs 2 shows that in clarity as you move from hacking router to hacking router.

The 5G guide gives us: “By 2020 it’s predicted that there will be 50-100 billion devices connected worldwide, many of which will need continuous data access“, which is a low estimate. Here at University I see people with a Laptop, a smart phone, some with additional Tablets and music stream devices. Now some of these elements overlap, some are used strictly separate, yet in all this the low estimate of 50 billion devices can easily be surpassed before 2020, and connection are growing in other ways too. Most TV’s are now Android enabled and connected to the home network, so are PC’s and consoles, so the average family will have 8-12 devices connected. That whilst the RFID world is only now starting up within the domestic household sphere, so this number will drastically change soon enough. This is what the Microsoft Enterprise Mobility team advertised today “At least 60% of security breaches start with employee credentials getting into the wrong hands. With modern mobility and bring-your-own-device solutions, protecting your data starts with protecting the identities of your organisation’s employees. That’s why we’ve made identity security central to Microsoft Enterprise Mobility + Security (EMS). Discover how focusing on identity can help make your organisation more secure“, I am not questioning on how needed this is, because mobile security needs to be on the top list of any person, whether as an employee or as a personal reason. You see a system that requires over a 100 patches on an annual basis has issues. Now, we need to accept that this was always the case and a system this big will always have flaws, yet when we see the level of issues in an age where non-repudiation is almost more important than digital evidence gives rise to the reality we face and the games we play.

Are we an algorithm?

Are we real is the question we should ask and whilst we play we are not the real us, we play to be Marcus Holloway in San Francisco, Ezio Auditore in Venice or Geralt of Rivia in some other place. We are seeing that Marcus Holloway is showing us a world that is the one we seem to live in and that should be a little more upsetting than it actually seems to be, because we remain in denial. Although, all things being equal, me working in a place like the Delaware data farm would be a dream come true. Who would not go weak at the knees seeing the tens of thousands of data servers all streaming data? The game story gives us several parts, many I will not speak here because I do not want to give away the game, it is so much better when you experience it for yourself, but the truth will hit you as it remains close to the reality we now see in newspapers, although without 5G none of it can come to pass to the degree we see. The question that we are faced in reality is that as we are valued and weighted by our social interactions, have we been minimalised to a mere algorithm, which then leads me to the question are Sociopaths soon the only people valued correctly? It certainly seems to be the case when we consider the elements of the Admiral insurance scenario. The SK Telecom white paper on 5G (at http://www.sktelecom.com/img/pds/press/SKT_5G%20White%20Paper_V1.0_Eng.pdf) goes as far on page 40 on combining Business Intelligence (BI), Network Intelligence (NI) to form within IoT (Internet of Things) to form Service Intelligence (SI), that whilst we now get one of the earliest official papers to set SI as a “It knows me better than I know Myself“, this will vamp soon enough as they state it themselves as ‘Telco Asset-based personalised service‘, which is pretty much the founding father of Mobile based Software as a Service, based on collected data. It is a stretch to call this a personal data based service level agreement, yet, I wonder how far off I am when I do that. In addition, at the IP conference last week, I predicted that by 2022, the total amount of Trade Marks will have grown by 300% on a global scale. 5G will be driving new versions and new iterations of corporations, many who missed the initial digital age boat, those will run like crazy to not miss a second of the next wave, because those who do will be corporations that become non-existent. If there is one part that Google AdWords and Facebook advertising are proving is that granularity will become the next key in those who advertise, although there is a case to be made that the current data at present is not voluminous enough to currently completely rely on this advertisement track, implying that this path seems to be less than 18 months away.

This is where we are going and Ubisoft was more than a little brilliant implying darker versions of reality in this game, especially in the San Francisco light of living, where freedom of identity is everyone’s Personal Jesus. So in light of that, the game does hold up, due to the improvements and in larger pat to the stories that connect to one another in the game, the fact that some elements are taken from life almost here is just the icing on the cake making for a sweet gaming treat.

So even as the corporate world at large has been ignoring non-repudiation as a bad taste, we see that 5G is no longer making that an affordable option as the collected data is  going to be key in the time of personal services. Don’t take my word for it, Edgar Allen Poe is stating the same thing on Facebook, as did Shakespeare who gave me his fax number (bonus points for those who know what film that was from). In an age of SaaS, SI and service personalisation’s, we will see a dependency on identity and more important the linking of certain elements, which also implies that messing with that part will be the prankster’s new ‘O’ (for Orgasm), giving non-repudiation a very new light in security requirement on a level we have not cared for before, although, the wrong people have not been not-caring on that requirement for a little too long. So as we realise that there is a reality to these things, as our reality caught up with the games we play, we might wonder where Marcus Holloway is. So Ruffin Prentiss (at @RPrentissIII), you need to get your ass in gear and save millions of potential victims from themselves soon enough!

smartfridgeNow, we know that an actor might not have the skills to do what is needed, yet in all fairness, some actors became president, so the call is not that far from centre, in addition, many require decent degrees to get a gig nowadays, not just in communication. The reality that Watchdogs uses is based on real issues, some providers offer ‘zero day exploit protection‘ at premium price, so when we saw “By 2020 it’s predicted that there will be 50-100 billion devices connected worldwide“, how many will have been engineered by the lowest bidder? How many zero day exploits will we be confronted with? Now, many of those devices will have no real information, but what about that ‘intelligent fridge’? Remember Admiral Insurance? What happens when he has that juicy list of your fridge? The fish fingers (optional with custard), the Pizza, all those sugary drinks. What happens when your parties become the health risk you advertised in your fridge, what happens when your health insurance premiums start going up? That reality is not that far-fetched, because Facebook isn’t giving that data at present, does not mean that Admiral Insurance et al cannot get their fingers on the data it wants and needs to spike premiums. That is the issue we all face. And the image of the ‘smart’ fridge is already 3 years old, implying we have come a lot further in less time. The reality of growth is here, but so is the realisation of personal secured privacy data and it did not require a game to give that reality to us, but Ubisoft is bringing this story in an excellent way, a way that should give cause to realise that our private needs of safety are not being met and we are giving away whatever privacy we had much easier and freely than we admit, because we do not realise what else can come of it.

Even as Google is calling this ‘the year of mobile’, there is every clear indication that 2017 needs to be ‘the year of personal data safety’. I wonder how many people realise how little they have done for themselves in that regard and if you have a PC or Console, Ubisoft has a game that can help you figure that part out, even though it is still a little futuristic for now.

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