Tag Archives: Azure

As I aid timing

There is a stage that is coming. I have stated it before and I am stating it again. I believe that the end of Microsoft is near. I myself am banking on 2026. They did this to themselves, it is all on them. They pushed for borders they had no business being on and they got beat three times over. Yes, I saw the news, they are buying more (in this case ChatGPT) and they will pay billions over a several years, but that is not what is killing them (it is not aiding them). The stupid people (aka their board of directors) don’t seem to learn and it is about to end the existence of Microsoft and my personal vies is ‘And so it should!’ You see, I have seen this before. A place called Infotheek in the 90’s, growth through acquisition. It did not end well for those wannabe’s. And that was in the 90’s when there was no real competition. It was the start of Asus, it was the start of a lot of things. China was nowhere near it was not in IT, now it is a powerhouse. There are a few powerhouses and a lot of them are not American. So as Microsoft spends a billion here and there it is now starting to end up being real money. They are in the process of firing 10,000 people, so there will be a brain drain and player like Tencent are waiting for that to happen. And the added parts are merely clogging all and bringing instability. Before the end of the year We get a speech on how ChatGPT will be everywhere and the massive bugs and holes in security will merely double or more. So after they got slapped in the Tablet market with their Surface joke (by Apple with the iPad), after they got slapped in the data market with their Azure (by Amazon with their AWS) and after they got slapped in the console market with their Xbox System X (by Sony with their PS5) they are about to get beat with over 20% of their cornerstone market as Adobe gets to move in soon and show Microsoft and their PowerPoint how inferior they have become (which I presume will happen after Meta launches their new Meta) Microsoft will have been beaten four times over and I am now trying to find a way to get another idea to the Amazon Luna people.

This all started today as I remembered something I told a blogger and that turned into an idea and here I am committing this to a setting that is for the eyes of Amazon Luna only. No prying Microsoft eyes. I have been searching mind and systems and I cannot find anywhere where this has been done before, a novel idea and in gaming these are rare, very rare. When adding the parts that I did write about before, I get a new stage, one that shows Microsoft the folly of buying billions of game designers and none of them have what I am about to hand Microsoft. If I have to aid a little hand to make 2026 the year of doom for Microsoft, I will. I am simply that kind of a guy. They did this all to themselves. I was a simple guy, merely awaiting the next game, the next dose of fun and Microsoft decided to buy Bethesda, which was their right. So there I was designing and thinking through new ways to bring them down and that was before I found the 50 million new accounts for the Amazon Luna (with the reservation that they can run Unreal Engine 5) and that idea grew a hell of a lot more. All stations that Microsoft could never buy, they needed committed people, committed people who can dream new solutions, not the ideas that get purchased. You see, I am certain that the existence of ChatGPT relied on a few people who are no longer there. That is no ones fault, these thing happen everywhere. Yet, when you decide to push it into existing software and existing cloud solutions, the shortcomings will start showing ever so slowly. A little here and a little there and they will overcome these issues, they really will, but they will leave a little hole in place and that is where others will find a way to have some fun. I expect that the issue with Solarwinds started in similar ways. In that instance hackers targeted SolarWinds by deploying malicious code into its Orion IT monitoring and management software. What are the chances that the Orion IT monitoring part had a similar issue? It is highly speculative, I will say that upfront, but am I right? Could I be right?

That is the question and Microsoft has made a gamble and invested more and more billions in other solutions whilst they are firing 10,000 employees. At some point these issues start working in unison making life especially hard for a lot of remaining employees at Microsoft, time will tell. I have time, do they?

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In opposition, meet tall

I saw the message, or lets just say it is directed BS from Microsoft. The quote (see below) called out Sony.

They claim that Sony is keeping them small. I say ‘BS’, they kept themselves small through stupidity. They were once a contender with the Xbox360 and it was a good system, but the board of directors at MS were short sighted, they set out a path of limitations, because they were just gamers. They set hurdle after hurdle to get more revenue and now they end up with a system that is defeated by Sony PS5 by selling well over 2:1 against the Xbox series X. This is not merely about console technology. I personally believe that the Sony system is superior, but I do believe that the margin is not that great. They lost too much with the Xbox One because they were stupid, very stupid. In addition to that the lack of exclusive games did even more damage. And of course there is the lack of credibility due to stupidity outspoken by Don Mattrick on June 12th 2013 “we have a product for people who can’t get online, it’s called Xbox 360”. There it shows that Microsoft did not understand gamers, it did not comprehend its market and threw it all away on that setting. A real competitor was washed as a has been from that moment on. And the board of Micro$oft did not learn, they kept pushing Azure, they kept on going blunder after blunder and now whilst they are trying to adjust by buying the important software houses, they will lose even more. Lets be clear, it is not wrong to do this. Everyone has done it to some degree and they started this stretch in a good way by buying Mojang. They did however miss the target by buying revenue through the acquisition of Bethesda and now Blizzard, even if the last one is contended. They kept themselves small. They will have good days (Starfield) and they will have a few really good launches, but the people have already shied away from Microsoft and that will take a lot more and the insult in accusing Sony angered me. So I am now making a new stage. I made a few before and I handed that IP as Freeware to Sony and Amazon.

This time around this IP is exclusive to Amazon Luna and anyone developing for the Amazon Luna can have this IP FOR FREE. The rule is simple, it must be an exclusive Luna title. So Sony is out on this one. Just to show that Sony creativity will prevail and Microsoft, where creativity is at an all time low, they will suffer again and again, especially as they are in the process of spending a total of over $100,000,000,000 whilst the others get it for free, that is the harshest lesson of creativity. The imagination is creates without cost, it is a perpetual engine that Microsoft seemingly never understood in the first place.

Tall
As such I created the idea of Tall. It is an isometric game. The story is that the dwarves are on their last legs, they are overrun by the goblins and they have the dwarves painted in a corner. It is not going good for the brothers of Gimli, but on one faithful day, you (hero you) comes in and helps out the dwarves. And this sets a start in motion, a start where the goblins could be defeated, or at least diminished as they will not be able to overrun the dwarves. The setting is that you have a choice of three heroes A fighter, a wizard or an archer. The idea is that they all have a weakness and a strength. Wizard and archer have the ability of range, the fighter has power and instant kill. But it is not that simple. These three can only be on the main roads of dwarf locations, they are too big for the small streets. As such the goblins can retreat more easily. 

But it goes further then that. On your trip you find gold coffers, different sizes shapes and colours. Some are for you and the dwarves collect it all. And set it on the markers that they are meant to go, some are for repairs, some are for upgrades and some are for you. There are more stations but you need a start. As you pass the first stage you will get a first upgrade (all get the same first upgrade), an armour that bounces 60% of all goblin arrows. After that the challenge increases and the race is on. You will face several cities and there is the need to lower the goblin population, each city has a barrel line. A mine-cart with barrels called barrel-rail that the dwarves use to get around. It needs fixing, the rails need to be cleaned and it needs to be reactivated. As the dwarves can get to areas of the city, the goblins have less chance to escape, as you get more treasures, some will upgrade the Dwarf Defense League (a DDL need if ever there was one). And as they upgrade they can reach more places, more survive and more of that place will become safe. And in the end (after all the towns) an evil wizard called A. Unarms (first name Abbott), an anagram for Saruman comes out and it will be a fight where the dwarves become the better supporting fighter as you cleaned out the previous towns more completely. The first town cannot get 100% clean, but every town is seen as complete when the 80% marker is passed. There is of course more, but this is the start and I created it with my mind in under an hour. Microsoft failed its gamers to THAT degree.

Believe me, do not believe me, it is entirely up to you, but better believe me that Sony never kept Microsoft small, they did that to themselves. 

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Repetition or confirmation?

I was a little on the fence whether I should write this article. It felt a little repetitive and I hate repetition, hell is all about it. But it was the fortune article that made me go for it. There was a bonus involved. The article (at https://fortune.com/2022/11/04/cloud-video-games-future-stadia-xbox-microsoft-google-sony/) gives us ‘Cloud video games have a rocky history, but could have a bright future’, as such I agree. But apart from Google throwing in the towel (a mistake, but their choice). We get “In May, the company announced its Xbox Cloud Gaming program had attracted over 10 million players spread over 26 countries since opening its beta up a year prior. And the numbers are growing.” This and “You need to have a console solution and you need to have a cloud solution, because as gaming continues to expand, you’re going to need multiple options for each market” made me roar (with laughter). Not directed at the statements. I kinda agree with the second statement, although it is early days for that. It is the first that made me howl. Microsoft the company who ‘evangelised’ the fact that they had the most powerful console in the world was surpassed in lifetime sales by Nintendo within 2 years. Apple made a mess of the  Microsoft tablet, Amazon made a joke of Azure and now we see this, all whilst I am offering a solution to Amazon which could add 50 million subscriptions amounting to $6,000,000,000 a year.  So not only did Microsoft became largely irrelevant in Console gaming (all whilst spending $75,000,000,000 for Blizzard and Bethesda) Amazon does not have to go to anywhere near that that degree and will surpass Microsoft (if they buy the solution) by well over 40 million subscriptions. I reckon that if Amazon accepts the deal, the new years party at Microsoft will end up being more dreary than a funeral. Oh and that is before we consider the market share that Microsoft loses to Adobe. Cloud services, gaming, tablets and office losses. Life could not feel better for me at present and that is off course linked to Amazon (or another third party currently approached) buying my solution. It feels perfect slapping that smug company. I was clear 10 years ago that they were making too many BS mistakes, mistakes that gamers were not accepting (like always online). And Sony took them to the cleaners (OK, Sony had sheer gaming perfection in house, so that helped). 

Cloud gaming is the future that was never in doubt, yet it does rely on national deployed 5G networks. It can work on lesser, but congestion becomes a real issue at that point and there I have a few other ideas for Amazon (but these ideas are a little out in the open at present). 

And I believe it will go further, but that might be overly optimistic, and I hate being overly optimistic, but the numbers are seemingly in my favour at present, still I will hang onto ‘merely’ the 50,000,000 subscriptions.

It feels a little repetitive, but until today I did not have any numbers by Microsoft and they are only at 10 million over 26 countries. Not only can I do better, I would be able to hand the wooden spoon to Mr Spencer, that feeling is better than sex, I shit you not. In addition I would end my career on a massive high and that counts too, as such I do hope that Amazon reacts quickly. I have no problems with the third party, yet these two players are new to me and I am not sure how close they are to Microsoft and I do not want them part of this. Just mutually assured dislike. 

Sunday is turning out to have a nice start. Time to do some snoring (it is 01:44)

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This is the way to London Town

That as the first thought that came to mind. The idea that Microsoft is done for. 

See-saw, sacaradown,
Which is the way to London Town?
One foot up, and one foot down,
That is the way to London Town.

It is 2005, I become the proud owner of the Xbox 360, it is late in the year and I am happy. I saw what Bethesda is about to bring with Oblivion and I am happy. Gaming is at an all time high. I keep it next to me PS2, the PS3 is not there yet and Microsoft has an edge and they play it well, they become a new force to be reckoned with and I am happy. You see, Sony became better with Microsoft nipping at its heels and all gamers prosper because of it. 12 year later and what was once great is diminished to mediocrity. The Xbox One is released in 2013, I get mine in 2015. It is nice to have next to the PS4, but merely that nice. In 12 years Microsoft threw out of the window what it had, stupid people in the board room, stupid people agreeing with everything and getting nowhere. Sony is now the only titan in the sky, there is still Nintendo, but like Apple it has its slightly peculiar journey and that is fine. It is protective of the family as a gaming cluster and it does its part well. In 2017 Microsoft scratches its throat proclaiming it is releasing the most powerful console in the world and some fall for it. The limitations are a joke and moreover the weakest console of them all (Nintendo Switch) surpasses them in a little over a year. 

In the meantime, the Sony fans get the PS5 in November 2020, yes three years later but the impact is visible, it breaks record and the games are beyond anything we have seen. It shows their PS4 (pro) to be limiting but only to the games played. 

Whatever games Microsoft spins does not add up to anything near what Sony brings

Spiderman Miles Morales (2020)
Ratchet and Clank (2021)
Returnal (2021)
Horizon Forbidden West (2022)
God of War Ragnarok (2022)

Five exclusives and Microsoft has nothing to oppose it, it launches another Halo and it gets a mere 80%, it is like watching the spin of Ubisoft. What was once great is now at best mediocre and they feel certain because they bought Bethesda and Blizzard and that is not getting the people round. It is the stage of stale yoghurt with a decent chance of poisoning. There is nothing that gives Microsoft the value it requires. We see “Xbox beats PlayStation when it comes to backwards compatibility, which is a feature that lets you play games from older consoles. Xbox Series X can play games dating back to the Xbox 360, which was released in 2005. PlayStation 5 can play PS4 titles, but gamers can’t play PS3 titles they own with the latest console.” They rely on 15 year old games to safe their hide. The PS3 has 4 titles that would be nice to play again. 4 out of….. (you see my point). God of War 3, Arkham City (both rereleased on PS4), Skyrim (rereleased on PS5) and Metal Gear Solid 4: Guns of the Patriots the only game I can no longer play. And with a 94% rating there is plenty of reason wanting to play it once more. One game and the rest is around the corner, as such Microsoft misses out again. There are of course more games, but I am focussing on exclusives. The fact that most PS4 games be played on PS5 is left in the corner. 

Microsoft got it wrong to this degree and they think that all is good, the marketing spin continues and they have no clue that they are a ship that is taking on water more and more. And do not get me wrong, I am not happy about this. It is because Microsoft was once close to a top position Sony opened up all engines and gave us the PS5 and we rejoiced. But I feel that the PS6 might not be the push forward. In the meantime I focussed on IP that will change the game, I am actually making sure that Microsoft cannot get to it, I am handing it to the Kingdom Of Saudi Arabia at a reduced price giving them billions, I am willing to give up on a dream to prevent Microsoft fouling my IP. If we are not able to do this, then money controls us instead of we controlling money. Microsoft spin has no place here and I do not want them near my IP. 

There are two sides to the song and story. The great games live forever and Microsoft forgot that making new games and screwing up franchises. Thinking that a TV series solves it and with the 71% rating it shows how wrong they got that too. Consoles and Tablets two markets they wrecked and they give marketing the responsibility to safe it. Now their office market is starting to dwindle they are getting outmanoeuvred by Google, Apple and Adobe. Players that could not get close to Microsoft 20 years ago and now Microsoft is merely left with a spreadsheet, which they got from Lotus (basically). In 20 years Microsoft went from Titan to Tyrion Lannister, who talks a good talk and is smart, but this merely amounts to Microsoft marketing and they do deserve credit, but it might be their only division that does. And their Azure solution? It lost to an online bookshop (Amazon) and that loss is merely increasing as some sources claim. I honestly do not know enough to make that assessment, but Azure has a Microsoft logo, so I do not trust it right of the bat, the other divisions make sure of that. 

As I personally see it Microsoft is done for, it will merely take a few years for the carcass to start rotting and the first few years that rot will be masked as innovation as Microsoft is adding small to its divisions according to some alleged marketing people. In my lifetime I saw Microsoft grow from a simple company to a behemoth and after that dwindle to irrelevancy in the near future. I wonder what they will try to pull of with their partnership with Tencent. We will know soon enough.

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Wheels are for sleeping

Yes, that is the indication. So far I have been busy redesigning over half a dozen games and I get the impression that asleep at the wheel is a common factor at both at Amazon and Google, might be at Microsoft a well, but I do not care about them, they can become obsolete all on their own. The redesign is essential as there are factors for a larger audience and one does want to entice that audience as such I started with half a dozen games, kept the overall appeal, kept the foundation of the game, but the rest got upgraded to the improvements we got the last decade. And 3 of them had 90+ scores, so they can be remade into something better fitting this decade and this generation. Even as I am looking into Unreal engine 5 (where applicable), we have a much larger optional setting and this I did after having a sandwich, before I had a cup of milk and I am merely waking up. We have had a lot of games that were contemporary, we had games that were in the stage or the age of the arcade, but why are they abandoned? They were good games and even as we see everyone go nuts for some goat simulator (for some reason Microsoft got that right and it is massively addictive to some), they forgot a game like Soul Edge (1995), the Dreamcast had it as Soul Calibur (1998) where it scored a whopping 97%, a game that close to perfection was partially forgotten and what was rereleased was nowhere near as perfect and the makers decided they were more clever and created a lesser product. The lines in those days were that this game alone was reason to buy a Dreamcast. Why are these gaming executives so short of memory? Soul Calibur was all about fun and they created a game that did that and more. There are a lot more examples and more could be done to make it changed enough to get a new IP registered. One day and I come up with half a dozen games that could be upgraded and Google (deciding not to be a developer and dropping the Google Stadia coming January) is letting $500 million a month slip by, well they must have the corner on something. I for one am willing to guess that they got the corner on Melatonin (sleeping ingredient). And that is merely one part of one branch. I  truly wonder what Tencent is up to, because if they are more awake then there is every chance that Amazon will lose their share as well. And these two got that done in under two years. Good going guys (girls also). 

And as I am vamping a few more titles, I remembered a game from 1991 called Streets of Rage, a simple game, but addictive and a game that could entice plenty of people. You see, this new ‘gaming’ industry is a lot less about making money. It is about the microtransactions, that is where they think the real money is and when my solution is accepted and 50 million subscriptions start cancelling the other options, these people will learn the hard way what an empty IP looks like. They all ignored that gamers want to have fun and for some it is racing, for some it is stealth, for some it is bashing and in these groups none of them are overly excited of microtransactions. So when they get a micro-transaction free environment, they will move. I am completely convinced of that. These people also are not interested to pay by watching advertisements. So there are two elements that would fall away pretty quickly and in all that the current ‘champions’ would end up being tomorrows losers. I reckon that is here Tencent is heading as well, so they will get two tiers of advantages of all those who haven’t figured it out yet and that will cost the wrong people a lot of marketshare. But not to fret, they are willing to lose that marketshare, I know because I cannot  see them making any alterations, so they are definitely waiting until it is too late. But that is big tech for you. So whilst they are asleep at the wheel, I will continue embellishing my IP for the current customer line. And there it will stay, especially when the right people figure out I wasn’t making a funny, and that my part in gaming since 1984 implies I actually know stuff. But feel free to disagree, it is your right and when you come up short, you merely did it yourself.

As such I do hope to have a field day. Because hope is still part of that equation, we all hope, we can do little more. And lets give Microsoft a hand, only yesterday we were given “Many enterprises continue to leave cloud storage buckets exposed despite widely available documentation on how to properly secure them”, and the hand was not in sarcasm. You see ‘despite widely available documentation’ implies that this is a Layer 8 ID10T issue (aka: idiot users). So when we read “SOCRadar, the threat intelligence firm that reported the issue to Microsoft, described discovering the data in an Azure Blob storage bucket that was publicly accessible over the Internet. The data was associated with more than 65,000 companies in 11 countries and included statement-of-work documents, invoices, product orders, project details, signed customer documents, product price lists, personally identifiable information (PII), and potentially intellectual property as well.” Yes, it gets to be that bad and it is NOT all on Microsoft, some is, not all. But keep screaming that Azure is fine, especially when 65000 companies are placing their data on the internet. As such the China and Huawei issues are not an issue, people are placing their data online all by themselves. Cisco was also a factor, but they seemingly fixed the issues they had. In all this it matters, because streaming opens a new can of worms and I am opening a separate one as well, especially when the Kingdom of Saudi Arabia buys my IP. In all this we see that there is a much larger need to stop being the inclusive wanker. It is time to call out the larger flaws and stop messing about, or buy a Jaguar (a Crazy People 1990 reference).

This is one of the reasons I do not want Microsoft anywhere near my IP, and that is in part why I offered it to Saudi Arabia. These tech players might bully me, but they have a much larger problem if they mess with Saudi Arabia and when the Saudi party realises just how big the IP can be, Microsoft will be kept outside, of that I am convinced. It was also in part why I hoped that Amazon would have called earlier, but they slept for months, so I am happy to head to plan B. And as I embellish my IP the chances will increase and increase. Some wheels might be for sleeping but my cogs rotate unrelentlessly and they keep on rotating, I owe that to myself even if it is merely to show where all the others went wrong.

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The evolution of gaming

I have spoken on this before, and in that I tended to be specific, almost micro-manageable. It comes when you design IP, it is a path where you want to track every element so that you are not left in a loop, left with too many unknown parts. It is the way things go and especially when you do not have a brain-storm team, you end up designing as much as possible all parts of the equation. This is not new, this is how it is. 

However, In this stage I need to take a helicopter approach, I need to oversee everything (sort of), I need to take a wider stroll over this stage because the next part is not how to create a game, most can do that, most can set that stage. I need to create a stage where close to a dozen games a year can be created, a dozen a year for 3 years at least. So that the people are given new choices, new options. Streaming is a different kettle of fish and it cannot be approached in old ways. Weirdly enough the one I bitched about the longest (Ubisoft) has a clear advantage in streaming games. As such their approach towards GaaS is not the best but it is the most evolved one and they have a truckload of IP that comes with it, as such they are in pole position to get there. They lack elements, but they have a clear group of titles that could become clear winners in a streaming station. There are other elements in play and not all the players are clearly identified and there are other elements, like certain titles (example the Horizon games) that people would want to play again and those are not contenders, they are happy alliances. But it cannot be just about that, any system needs new titles, remastered titles and the less known, the better the chances. It comes as an addition towards the 50 million subscriptions I made a claim towards, but to sit on my laurels is not my way, If I can make the essential steps to make it not 50 million, but up to 75 million from year one onwards, I will have succeeded to a much larger degree and to end up seeing Microsoft executives choke on their Azure yaps, all whilst none of them look blue is a clear win for little moi and I like my wins, especially when it is warranted. And for them? Well the old saying (my old saying) applies. The blowback of sarcasm is merely irony, and I like to serve my irony with a wooden spoon award. It is not enough for them to fail, I want all others to see why they failed, why they should have been regarded as stupid from the get go and that is merely my bonus. So I am vamping up two of the three elements and it should be enough to get the ball rolling, and then I hit a snag. Well not exactly a snag, because I cannot test the snag. It leaves a trail and that I cannot use at present (well not until after the Saudi government paid me). And I have a stage that needs to be repeated a dozen times so that there is a floor-plan to work from and that is going according to plan (for now). There are two elements in play. How to make a worksheet, a plan of attack on the premise of art where we can identify enough elements to make sure that most hurdles are addressed, that most issues are identified. That is the task and that is not simple project management. Some project managers will make claim that they can do that, but outside of less than a dozen, how many +90% games have been released? The Xbox has released 6 games with a 90+ rating since 2020, over two years only 6 make the cut. Sony had 8, a clear win, but still low when you consider the investment of the dozens of games that were created. And it is not merely the 90+ games. One real hit was AC Origins which only got 81%. So there is another pool to work with and I decided to look at another pond altogether. I wrote about that too and when you consider the alternatives the investment per game decreases enormously creating a shifted investment number, one that is ultimately more rewarding. And there we have the station we need to look at, the second branch is close to complete with well over a dozen titles. It will take mere days to get the second dozen and branch two will be close to complete and then branch three starts, but I will not write to much about that. I like my surprises a much as I like to serve my plate of irony.

The evolution of gaming is underway, not because I said so, but because streaming games have advantages over console games, but it comes with additional dangers. A much better testing phase is required, the one elements too many game designers are weak on. Do not take my word on it, you merely have to look at the title AC Valhalla, released two years ago and it was still receiving patches three weeks ago. That side needs to improve, it needs to improve a lot. And there is the rub, any solution consultant that gives you the ‘these things happen’ line is wasting your time. Proper testing takes care of that and this is not done by too many. Streaming can only truly evolve when they have a better handle on it. This is not because it is GaaS, it is because Service will only last when the product is properly made and there Ubisoft left too many issues in the field. So you need an alternative to what they have, and there the second branch is the optional solution to getting traction to more people, and in streaming traction is the game that makes you the winner of the streamers and I have no intentions of losing, that is one definite that I am making clear to one party and optional Tencent too. But Tencent is complicated, they decided to work with Microsoft, making them the optional loser from the start, but that is the stage I am faced with, the question is what are my options next? If the Saudi government buys what I have, I am in the clear and my retirement starts. But if they decide otherwise, I will need an options and this is merely one of three IP bundles, so I am not out of the game yet, but I reckoned that the idea and proof towards $500,000,000 a month would have been enough, but I cannot rely on people making sense at times, as such I need a fallback position (as expressions go). And there I am doing work that is less creative, way too much tedious but essential, I get that. So here I am trying to work things out. On the other hand, in 6 hours 55 minutes and 23 seconds the premiere of Black Adam starts, so off to the city I go and have a bit of fun, I have earned it. 

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What we hope for

IP is a tricky thing, it is usually where we hope the people will be when it is ready, some are continuation of ideas and some are a wishful thinking approach to what might be, or become.

I understand this part. You cannot sell if people are never going to go into that direction. It is wishful thinking that they will get there. In all this, I am no different. I expect the world to evolve (or become extinct) towards the 5G stage that Neom city stages it to be. It might merely be Neom at first, but it will throw the bough of marketing into a different heading and my IP will be ready when they do. It was not rocket science. It was always going to change. There was no other way and no matter how many marketeers catch up, or try to turn the dial to THEIR advantage. It was always going to happen and the marketeers that were not ready for the shift, they merely seize to be. The market was always going to reroute because scammers, spammers and criminals stopped the current direction, 5G is enabling them more and more and we see this Wild West corral approach to ‘cyber safety’, doing whatever they can, the reality is that there will be no real relief until 2025, and that sets the stage even more to my advantage (yay me). Yet it is not about me, or my IP. It is about the stage that I set in motion. I am merely in the right place as will a few others. I foresaw a massive crash of Microsoft. Spin only get you so far, but they are so driven to Azure, Spin and ‘their’ great innovations, all whilst iteration is the best they can get. It opens up a drive in a few directions. As I personally see it Microsoft is about to lose the gaming platform to Sony, Nintendo and Amazon. They are losing more and more tablet grounds to Apple and Adobe could set the sails to take a huge chunk out of the Office market. All that and a global Azure outage. The last one might be really bad luck, but to go out globally is rattling the cages of too many and there lies the rub. GaaS and SaaS are setting a larger stage, a stage where people look to what they can TRUST, and there is my open IP connecting to a lot of it. (Yay me). Instead of looking for spin, looking for hype, the offices of GaaS and SaaS required updating and stabilising. So in this Microsoft is in a bad place. Even as we were given 3 weeks ago “Microsoft is in talks to acquire cybersecurity research and incident response company Mandiant, according to people familiar with the discussions, a deal that would bolster efforts to protect customers from hacks and breaches”, you see, it is not merely “bolster efforts to protect customers”, it is about preventing and protecting the customers you have and as we are seeing several Microsoft issues and close to none from the Amazon, IBM and Google area, Microsoft could lose this side as well making them a loser three times over, but no fear. They paid $68.7 billion for Blizzard and it will not be enough. Me (and my sense of humour) attacked that deal by handing out IP and gaming ideas as freeware for Sony and Amazon developers. It is my ‘subtle’ way of telling Microsoft to wake the fuck up. And that is merely the beginning. When my IP comes through to certain parties Amazon and Google will cut Microsoft game revenue in slices, not all mind you, but well over 30% and that is before I show them a new direction they ignored for a decade and they will lose acquiring more. I reckon that it is in the air where the SaaS will go, but IBM, Amazon and Google have equal chances. OK, Google has a better chance. But as I wrote earlier, not reality but a dream, I saw adobe evolve and take a massive chunk out of the Microsoft office population and that would hurt the most. And the Office issues in the last two years were not the greatest for Microsoft, so that field could open up and some are on the Apple trail, some prefer the Google trail and yet it is not enough, a player with the proven track record of Adobe in SaaS could overtake and shoot Microsoft to rubble. It sounds violent, but that is the SaaS field. And Microsoft has had too many issues in too many places at the same time and trying to hide behind Mandiant might not be enough this time around. I admit that I could be wrong, but I can wait to be proven right and those believing the Microsoft spin will end up with a larger mess than they are ready for, but that was the choice they made. With gaming and 5G IP I will hopefully be in a place to step in and at some point either Google or Amazon will have to reconsider the station of selling 50,000,000 consoles to a population that could be a lot more, could open a lot more and that bill fits Amazon better then Google, but Google needs to make choices at some point, with the SaaS and GaaS in such a volatile setting Google might not have a choice and losing more ground to Amazon is not in their best interest. 

Yes, it is all based on what we (read: I) hope for, but it also sets the choices we see now, the choices that some reporting channels ‘trivialise’ and that some ‘minimise’. The consumer at some point catches on and as such Microsoft is in a not so good place on several channels where they boast good times. Reality does not give them that pleasure and it will take more from them soon enough.

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The hesitant choice

It is a stage we try to deny, but it is there, we all face it at some point. You see, there is (especially in business) a danger to go ‘gung ho’. There is benefit in awaiting the right moment. Yet what to do when that is in a vacuum? This happens. There is an option to make a decent amount of coins, but it relies on others making a move, or not to make one. But no matter how you slice it, you are in a vacuum until that happens. 

You see, what I predicted is close to coming to pass. The console wars will be settled and the outcome will be  

  1. Sony
  2. Nintendo
  3. Amazon
  4. Microsoft
  5. Google

Google ended last because it is not creating games, it is relying on Ubisoft and indie developers to get there. Microsoft screwed the pooch a little too often and with my help I will gladly push the suckers to 4th, I preferred them at 5th but Google made that impossible. Third is Amazon and that is because the solution I see will fit the Amazon Luna, more importantly in the setting at present they might get to 2nd, but only temporary and with conservative numbers Nintendo will catch up again. Sony will not be surpassed and what they have going for them will keep them in charge there. I do find it funny that the most powerful console in the world (as Microsoft seems to remind us) will be a system at a mere 4th position. The weakest console defeated them and the Luna has the option to do the same.

All because stupid people will not learn. The greed driven will be all about pushing Azure whilst they cannot play the blues. A sad setting that gets Microsoft exactly what they deserve (answer: zip, zilch, nada).

So why is this a hesitant choice? Well in the first I still have time and I do hope to get my share of well over $400,000,000. Would you not do the same? Only when I see that the battle is over, I will make it public domain allowing indie developers make a bitch out of Microsoft. 

What surprises me is that the makers still do not see what is out in the open. It is not rocket science, the clever people should see what I noticed well over a month ago, it was then that I decided to crunch a few ideas and what I see represents well over 50,000,000 consoles. Am I delusional? I will let you figure that out when I set the bar and the visibility of the solution to all. I will of course use the same method to 4chan and a few other open places. You see, the longer Microsoft and Ubisoft are unaware, the better the chances for the indie developers. In a rat race these two will win and I feel a little better if they lose, I am wired that way.

What if others figure out what I saw? That’s OK. If they did it by themselves they earned what is coming for them and I still believe in my 5G solutions to give me the pennies (read: bag of gold) I deserve and there is only so much a person needs. I see greed as an underestimated delimiting factor on creativity, and I do not like delimiters, except in data files. They are essential there.

So whilst you are enjoying coffee, oh no, that would be me and coffee is almost ready. Enjoy the day!

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Dark side of the Jedi

Yes, I guess that George Lucas really had no idea that this would hold for well over 45 years, but that happens when you become the real innovator. In this we recognise innovators, but the path of one is often dangerous, perilous and it only works when the competition is at your heels. Consider that Star Wars came out when we had The Omen, Taxi Driver, All the presidents men, Rocky, Saturday Night Fever, the Duellists. All excellent movies, all driving the others to do better, that is why it works, so when I see “reversing the Trump-era award to Microsoft Corp and announcing a new contract expected to include its rival Amazon.com and possibly other cloud players” I merely wonder how stupid Trump actually was. To give $10,000,000,000 to Microsoft when they screw up their console position and hand the number two place to Nintendo with the weakest of all consoles, only to likely lose again in the future to the Amazon Luna and possibly even to Netflix? How delusional can you become? Microsoft tried to attack the Apple tablet market and failed miserably again and again, they blew their mobile market and they are trying to create waves for their Azure market, that is the player we want for the U.S. Defense Department? This all whilst we get a day ago “Microsoft has “paused” SQL Server in its Windows Containers project. Microsoft advises anyone interested in running SQL Server in a container to use the Linux root instead”, so basically the two non entries (Google and Amazon) were a better solution off the bat?

So, this Jedi (aka the Joint Enterprise Defense Infrastructure) is off to a rocky start. I had never expected to be any commander in chief so delusional that they would hand the contract to one player, all whilst better solutions (in the worst case merely equal) would be considered without proper vetting? I am not stating to merely give it to Amazon or Google, that is why vetting is an important process, yet in all that, Reuters (at https://www.reuters.com/article/us-microsoft-pentagon-jedi/pentagon-hits-reset-on-trumps-10-billion-cloud-deal-welcoming-new-players-idUSKCN2EC1YY) gives us “The company cited a 2019 book that reported Trump had directed the Defense Department to “screw Amazon” out of the JEDI contract”, is this how Americans see their national defence, as an ego driver? It would be one thing if Microsoft is the better party, but that hasn’t be the case for some time. 

So when I see “the plan would likely involve a direct award for “urgently needed” capabilities and then a “full and open” competition for multiple suppliers by early 2025”, which we get from John Sherman, acting chief information officer for the Defense Department. My issue here is that when I see ‘urgently needed’, I also remember the joke (not a funny one) that the Zumwalt class represents and the billions spend there, then there are a few more projects, all with pressing needs. And whilst we are getting towards it, the entire Kaseya and Solarwinds debacle shows the larger pressing matter. Security matters! And the matter of security can never be properly investigated if it is appointed to one player, one debatable player mind you. I am not stating that security at Google or Amazon is better, but the Exchange issues, which we get from ZDNet in April shows us “Four zero-day vulnerabilities in Microsoft Exchange Server are being actively exploited by state-sponsored threat groups and others to deploy backdoors and malware in widespread attacks”, this doesn’t mean that Google and/or Amazon is better. But the debate is on and Microsoft lost top dog and pole position years ago, they are merely in it to remain mediocre, all for the good of the board of directors. They lost to Apple (tablets), then they lost to Google (with Bing), then they lost to Amazon (web services and SaaS) and now surpassed by TikTok (video against China), that is an impressive fail rate. Consider that Bing has a market share of 2.71%, which against Google with 91.95% is slightly too funny for words. 

But this is not about Microsoft, it is about Jedi (all these funny acronyms). So when we consider the dark side of that forceless solution (by Microsoft) and we need to wonder about “the Defense Department also announced its plans for a new multi-cloud initiative known as the Joint Warfighter Cloud Capability, or JWCC. It must provide capabilities at all three classification levels — Unclassified, Secret and Top Secret — and parity of services across all classification levels; integrated cross-domain solutions; global availability including at the tactical edge; and enhanced cybersecurity controls, according to the Pentagon”, not the intent, but the investigative presumption of ‘enhanced cybersecurity controls’, both Solarwinds and Kaseya showed us that and this field is still widely in development, and sources like business wire are setting the Marke that cloud security will double over the next 4 years, a stage of increased visibility will both increase security and criminal activities, the winner remains unknown at present, even if we acknowledge that REvil has the upper hand, we have no way of knowing what happens tomorrow,  if security comes from innovators there is every chance that Amazon or Google will get there before Microsoft will, even Apple has a better chance of showing innovation than Microsoft in the cloud atmosphere at present. The fact of what happens next will be out soon enough, yet my mind wonders why anyone would be stupid enough to award national defence to anyone without proper vetting.  So when we accept that it was meant as “part of a broader digital modernisation of the Pentagon aimed at making it more technologically agile”, wouldn’t you want to vet to broaden the application of data, the security of the system and the application of security towards data, users and access? There is a reason that SELinux had roots going back to the NSA, this they all wanted to throw away? And the media is merely reporting the news, not questioning that time line? Why is that?

Only the agile and versatile remain superpowers, and the former president was willing to hand over 50% of THAT equation? So consider that what was JEDI (Joint Enterprise Defense Infrastructure) could have become the Darth (Defence Application Reprehensive Technology Hype) defence system. 

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Baked Alaskan Marketing

Yup, it is about the desert, well in some form. To be honest, I never had it, I saw pictures, I saw people making it (YouTube), but I never ate it. And for today that is OK. You see, it is not really about food. It all started this morning when I saw ‘PS5 isn’t good value compared to Xbox Series X, and I’m sick of it, that is his view, I believe it to be a bit of a hatchet job, but that is usually the case with opinion pieces. There are also ‘anti-Xbox articles’ and that is fine by me. In the end the systems are closely matching, yet for me the actions by Microsoft over the last 8 years have been an indication that the Xbox console is lost to me. No matter what promises they make, as I personally see it, they betrayed the gamers, all in favour of more and more Azure pressure. It is a personal choice and you need to realise that, I personally demoted Microsoft, but it remains personal. Even as they are now starting the Xcloud and other services, I do not want any of them on my systems, but it is mostly personal (partly instinctive). I will not tell you to not do it, you must select what you think is best for you.

When it comes to Xcloud, I feel that I am leaning towards Amazon Luna if I get into that field. The Luna was close to the Google Stadia, almost there but not quite. Considering that Google should have won it as a tech giant implies that Amazon is more hungry and more willing to make the leap, it gives them an edge and in all this, I want something giving me games no other system will, exclusivity matters. I am not certain if the Luna can deliver, but their setting is looking good. 

The fact that we saw ‘Amazon Games opens new Montreal studio, developing a multiplayer game with Rainbow Six Siege veterans’ implies that Amazon has skin in the game, and as such, if my IP (as published earlier) is either PS5, and/or Luna, see it as public domain. The setting for good gaming is what we need and Microsoft (in my personal view) has betrayed that approach. It was their right to make choices, but they come with consequences. So why is there a baked Alaskan in play? Consider the method “The entire dessert is then placed in an extremely hot oven for a brief time, long enough to firm and caramelise the meringue but not long enough to begin melting the ice cream”, it is a way to use the crust to hide what is inside and it can only done once, yet via Microsoft we get ‘As Microsoft pushes partner transformation, a state of ‘channel inertia’ is emerging’, ‘Microsoft’s Surface Laptop 4 Is Nearly Perfect’ and ‘Microsoft’s Visual Studio 2022 is moving to 64-bit’, all different titles, all different sources, but there is a link, lets see if you pick up on it. There is also “Microsoft officials also said they are planning to refresh Visual Studio for Mac by moving it to the native macOS UI”, perhaps you are already catching on. One more hint. It is ‘The FBI removed hacker backdoors from vulnerable Microsoft Exchange servers. Not everyone likes the idea’ there are two parts here.

  1. A court order allowed the FBI to enter networks of businesses to remove web shells used by cyber attackers exploiting Exchange vulnerabilities. But what does this mean for the future of cybersecurity? It is one view, I am not against it, but I get that some are. This has nothing to do with the FBI, it has everything to do with Microsoft dropping the ball. 
  2. Microsoft is seemingly everywhere, with connections way past their computers, Xcloud gives them more and there is too much questions on what Microsoft is capturing, when I asked why they needed to upload 5GB their help-desk stated that this was with my ISP, how stupid is that? I will not allow them on any device, no matter what game will become unavailable to me.

You see, it is not today, or tomorrow, it is what happens a week after that, when we see the exchange issue, the idea of a DDOS version that can use Xcloud is not that farfetched, a DDOS setting using any console it can connect to is a nightmare that should keep several Cyber divisions awake for a long time to come and when we see how Exchange was ‘bitched’ that thought is not the weirdest one to have, with any connection through Xcloud and Azure, the data options are the wettest dreams of organised crime, whilst data facilitators will seek access in whatever way they can and it connects to your systems, your data and could optionally impact your consoles and games. If we get (as published earlier) the setting of ransomware, considering the millions of gamers who have built up a lifetime of achievements, gear and wealth in a dozen games. How long until someone gets a hold of that? Microsoft is spreading itself too thin on too many systems, channels and operating systems. I believe it to be the much larger danger down the track. Yes that is a personal feeling and it is riddled with speculation, but when we see the transgressions over the last 6 months, is the thought that far fetched? 

At the middle of this is their marketing. ‘Partners should ‘ride the wave’, ‘Nearly Perfect’ and a lot more, all to make sure that Microsoft is on the high rise and in the light of diminished negativity, which is the job of marketing, with over 285,000,000 hits on Microsoft (as per today), and 329,000 (Microsoft+scandal), 14,500,000 (Microsoft+problem) we see an overly positive view, which might not be wrong, but that imbalance is making me massively uncomfortable. Especially when we consider “Some Windows 10 users are encountering serious problems following the release of the recent “KB5001330” update, with some reports even coming in that the update itself can’t be installed on some machines”, now these things happen, anyone making other claims is flat-out lying, there is no way that things go perfect, things happen. However, in a stage where Microsoft is so widespread that one hitch could mean all kinds of transgressions, the setting becomes a problem. When we see that and consider “Socure to Provide Identity Verification for Microsoft Azure Active Directory Verifiable Credentials”, we see more and more third party solutions becoming part of the equation. Now, there is nothing wrong with that, but speculatively consider that any danger is double of the previous danger per party involved, as such we see 1%, 2%, 4%, 8%, 16%. The fifth (third party) connection sets the danger to almost one in five, and now consider that we see a stage of overlaps of PC, MAC (iOS), Surface, Azure, Xcloud, Android, we are now optionally in the 32% group, almost one in three where things can go wrong and organised crime wants in, I hope that you realise that a group like HAFNIUM will have no issues selling their solution to the highest bidder, as such, are you sure you want to connect all these systems? 

I accept the work that any marketing division does, but the setting of keeping the users for too long in the dark can have massive consequences down the line and that is where Microsoft has become (my personally speculation) a clear and present danger to gaming (among other parts), that is beside the fact that they are in it for the data, but that too is my personal assumption on the matter. Oh, and I remained conservative, when the error becomes exponential, the setting goes towards 1%+4%+9%+16%, there we see the 4th link making a lager negative impact then any before, I see that, but I personally do not believe that the situation will become quite that bad, but it could be.

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