A company for an apple & egg

This is the setting I find myself in today, I have been harsh on Ubisoft for several reasons and after Watchdogs: Legion, I thought they had learned their lesson, but no, they never learn and I reckoned 1-2 weeks ago in my blog that if Yves Guillemot would run off with 10 cents on the dollar he would be lucky, the negative setting of AC Valhalla is however adding up and up and up. Its reliance on questionable reviews, NDA’s until day 1 of the game and a misrepresented setting of ‘early release’ is adding fuel to the fire that I see Ubisoft degrade it value to a mere 250 million company, for a firm that used to be valued at 2,000,000,000 a mere two years ago, this is quite a leap and not a positive one, even as Elon Musk is set to twice that, all whilst his value will soon rocket to 1,200,000,000,000 soon enough, Ubisoft goes in the other direction, it goes from bad to worse if we connect ‘Ubisoft’s newest game in Japan censored’ (at https://www.mccourier.com/ubisofts-newest-game-in-japan-censored/) a week ago. There we see “Ubisoft responded, stating that removing blood stains was essential for the game to be validated by CERO (Computer Entertainment Rating Organization), which is responsible for classifying video games. However, CERO declines all responsibility for this choice and confirms that it has not been consulted by Ubisoft”, I am not judging here, but it seems that either CERO or Ubisoft is misdirecting the gamers and if it is Ubisoft, that is a really bad move, in light of squandered options, especially in light of ‘early release’ all whilst the bugs and glitches are adding up, Ubisoft missed its target by miles. Even as some claim that “Cloud saves have also been renamed to Manual Save Cloud to differentiate them from standard offline saves. A notification has been added as well for when cloud saves fail to be pulled from the server”, whether fixed or not, it is again shoddy testing by Ubisoft, will they never learn? A save game is the gospel and bible of the long term player, not properly testing that is an issue , and when we go from a level 0 issue to the several levels of glitches, one so hilarious (unless you are the player), where a Drakar (a Viking boat) is flying and put flying in a video of dragons, that is the stage Ubisoft find itself in, they have regressed towards the level of joke and it will hurt Google as well, its stadia is depending slightly too heavily on Ubisoft games with its new Google Stadia, in that stage with not enough alternatives it could find itself in all kinds of hurt, giving the Apple Arcadia a massive advantage over Google, something they will not be happy about.

And when we see “Visual bugs relating to Eivor’s cloak have been addressed, while player and NPC animation problems have also been improved. Audio, lighting, and texture clipping issues could also crop up, which Ubisoft said it’s addressed. For PC players, shadow resolution set to high will now work as intended”, we see a possible return to the age of AC: Unity. Is that what Ubisoft has regressed to? 

A stage of failure after failure, improper testing, hype creation, boasts and non-delivery. Each of them a massive hurt by themselves, combined they are the nails in the coffin of the cadaver once known as Ubisoft. And they had created an optional safe harbour with Watchdogs: Legion, what a day a software company can make. 

I am not happy, I am actually a little sad, from a decent company, they moved unto legendary, only to squander it away with massive failures, so as I see “a successful start for Ubisoft, but it hasn’t been without its problems. Users across all systems have reported problems with corrupted saves, performance issues, and other in-game glitches”, I see the hand of Ubisoft marketing, a set stage that could only fail over time and now that they think they got a reprieve, I am here with the personal view that it has ended for Ubisoft, all whilst the owners of PC and consoles they are all looking forward to a 45GB patch, I had to download a 50GB patch for Miles Morales, but at least it came with a second complete game (I had the Ultimate edition). So how many games and patches will it take for rural players (which add up to millions) to use up all their bandwidth? We all seem to focus on the cities with unlimited downloads, but consider that Rural France, Rural Germany, non metropolitan UK, Rural Australia, a stage with tens of millions of players, they will feel the brunt, merely because Ubisoft refuses to learn its lesson? How is that for value of software? And this was merely the day one patch, for the latest, optionally fixing your save games you will need to download 4GB more.

Yes that was the early release of AC Valhalla and as I see it a CEO that cannot contain its marketing needs, a sad situation for any firm and those around them are hurting, merely because (as it seems) hypes seemingly creates the need of Ubisoft, not excellence, and when did we applaud mediocrity on that? So whilst McCourier gives us “In light of what CERO said, Ubisoft seems to have underestimated the tolerance of the Japanese authorities. Ubisoft has also apologised to Japanese players, and a corrective patch should address this issue in the coming days or weeks”, gamers will see another patch and optionally more glitches coming their way, I wonder how much more a gamer needs to download before they realise that Ubisoft is done for?

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