Tag Archives: Press Gazette

The danger of being wrong

It happens, to you and me, sometimes we are wrong. It can be because of belief, it can be because of presented facts, or it is linked to the faith you hold. Faith, not religion! In this I have a surprising large foundation of preference towards being incorrect, not being wrong. They are not the same. When you are incorrect, it tends to be towards a specific part of the equation, when you are wrong, you are looking at another equation. That tends to set you on the wrong foot, the one that cannot kick the ball.

For me it started roughly 780 seconds ago when the BBC gives us ‘Facebook Australia: PM Scott Morrison ‘will not be intimidated‘ by tech giant’ (at https://www.bbc.com/news/world-australia-56109036). To be honest this mess started a few weeks ago when politicians were starting to suck up to a desperate media setting. The larger fear is not merely the new linking and cookie solution that Google is working on, and that is before they realise that my new IP takes the newspapers out of ALL equations. It was not intentional, but the fact that my solution gets rid of ‘filtered information’ carriers is just icing on the cake. So the article gives us “Australians on Thursday woke up to find that Facebook pages of all local and global news sites were unavailable. People outside the country are also unable to read or access any Australian news publications on the platform”, which suit me just fine, it is not my use of social media, as such I do not care of seeing news (read: filtered information) there. So when we consider the information from the same source giving us “The world-first law aims to address the media’s loss of advertising revenue to US tech firms” my initial somewhat less diplomatic view tends to lean towards “Who the fuck are you legalising advertisement revenue and who gets it?” From my seat it looks like that everyone is all about free trade until the friends of politicians lose their trade, then it becomes a political setting towards protecting those moneybags, that is how I see it. The fact that the media did not comprehend what digital media and digital advertisement was until it was much too late, why do we cater to them? In that same setting how much protection will the Yellow Pages receive against that same media outlet trying to rip dollars from tech companies? The world evolves and those who cannot adjust die, or go under. This is how capitalism works. The stage is even less acceptable when we consider the Guardian (at https://www.theguardian.com/media/2019/oct/11/the-press-were-never-in-a-post-leveson-straitjacket) giving us “It has always suited journalists to suggest it is unwise for victims of illegality to pursue justice against newspaper publishers”, so not only is it unwise for victims to get against their media harassers, we see a larger stage where politicians and laws are devised to protect them from acts of technological evolution. In this at what point are they held to account for their actions?

So when we consider the part where we see “Under the code, news outlets will be required to negotiate commercial deals individually or collectively with Facebook and Google. If they cannot reach an agreement, an arbitrator will decide whose offer is more reasonable. If Facebook or Google break any resulting agreements, they can be fined up to A$10 million ($7.4 million) in civil penalties”, we see discrimination. Microsoft Bing is not in that equation, why not? In addition, why would we want to see any Australian news in our social media? Come think of it, the setting that Facebook has with advertisements goes back to 2007, so over almost 14 years, the media was incomprehensibly incompetent toward advertisements and the impact. 

In 14 years they did almost nothing to counter it with their own version, by the end of 2012 they had passed 1 billion users, 5 years later they doubled that. (at https://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/)
And the media sat on their hands, they sat on their hands to such a degree that now politicians are aiding the filtered information bringers to get some more undeserved revenue, in addition these same politicians did nothing to overhaul the tax laws, so how does that play?

As such why do they deserve that leg up? Oh and in this stage if the population is a solar system, planet earth becomes a system with planet Bing, planet IBM, planet Google, planet Facebook and planet media. In this planet media is mercury, scorched from being too close to the sun, Saturn and Jupiter are Google and Facebook, each with their own asteroids and moons, al having their own function, Mercury, like the media has no moons, no services to offer, merely a printed media solution, as such, how much protection did the parchment guild get when the news went to the pulp business? What was left for the paper mills?

The paper mill is a nice touch, I actually went to one, I saw how paper is made and we all go towards: ‘Yes, but that is now obsolete’, this is true, but in that same light, the media we see today made THEMSELVES obsolete. They did not apply the brakes when they had the option and the Leveson inquiry is merely one of a few examples. When one side of media becomes too populistic, people can no longer tell or differentiate, that made them obsolete and now that this is the stage they want to hang to any solution they can, even the ones that require legality, all whilst they hang freedom of speech and freedom of expression somewhere else so they can accuse others of negating their right to show that freedom of filtered information.

Another voice is journalism professor at City University New York Jeff Jarvis, he gives us (at https://pressgazette.co.uk/media-bargaining-code/) ““The Code is built on a series of fallacies. First is the idea that Google and Facebook should owe publishers so much as a farthing for linking to their content, sending them audience, giving them marketing. In any rational market, publishers would owe platforms for this free marketing, except that Google at its founding decided not to sell links outside of advertisements. The headlines and snippets the platforms quote are necessary to link to them, and if the publishers don’t want to be included, it is easy for them to opt out…”, he gave this yesterday, I was on that train a week ago. And as I see “if the publishers don’t want to be included, it is easy for them to opt out”, the ACCC was eager not to include that little snippet of the equation making them a tool and optionally a joke too. As such we might wonder what politicians are dong (apart from helping their media friends remaining a non-poor entity), I could be wrong, I could be incorrect. I believe I am neither and that is the stage we see, all whilst the bringers of filtered information continue their revenue round one more lap, that is until the race is called. I believe it was called some time ago, but that is merely me. I could be wrong.

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