Pricing of choice

There is always a counter side. It does not mater how good anything is, it does not matter how large the win is, there is an opposite it is the price we pay, the price we accept, because on the whole the deal is actually rather good. There is no opposition, this has been a given truth for decades. At time you need to be ruthless, at times you can be compassionate, at times you have to cut the deadlines, at times you can extent deliveries. They are choices, there are always choices. Some good, some less so. It is the way it has always been

The price of lame
It is a side we see and often ignore. In many situations it means crappy, I would say it merely means crappy but that would be wrong. In this example we look at Bethesda and their latest iteration of Skyrim. Some will say ‘Lame’, ‘more exploitation’, and ‘more of the same’. I say when a game is this perfect you would want to have it as you move on. I have played the game on Xbox360, PS3, Xbox One, PS4, and PS5. The game is so large and so near perfect I would want to keep it and there is an upside. The PS5 is free as download if you have the PS4 version. There was alas no physical version. We can state it is lame, it is less, but this is a game that millions have enjoyed for 10 years. So yes, parts are a set A$80, yet the game gives you a lot more, the free edition gives you less new stuff, but I have seen my share of free parts already, after 4 days I see that the game is renewed, it has more and it feels great getting these achievements again. In 10 years the game never disappointed. The price of lame is perhaps a lack of innovation, the opposite is that the players want this game, not another game, it is a tough balancing line and so far Bethesda has done OK, apart from selling their soul to Microsoft (for $8,500,000,000).

The price of tame
Weirdly enough it is Google who gets that part. On the one side they have shown great innovation, they have shown massive strides in many areas, from searching to advertisements, they were there, they were first and they keep on rocking, on the other side their console (Google Stadia) is tame, they are not developing software, they are relying on Ubisoft to push that crate (and it will cost them). The other side is that two innovations will pass them by, the innovation I worked out (and are now meant for Amazon Luna) could bring Amazon an additional 50,000,000 consoles to the market. I know, even with shortages it will be a stretch, but that is the setting of tame, you can be non-aspiring, to be non-exciting yet that too comes at a price and in this setting Amazon would be in second place (temporarily overtaking Nintendo). On the upside, it makes Microsoft the wooden spoon contender, with the most powerful console in the world they end up in 4th position and I like that. Microsoft needed to be taught a lesson and I intend to bring it (If Amazon accepts). And that is not a high number, it is massively conservative, because this has never been done before so I have no data to rely on, the numbers could end up being decently higher. And that is merely the first wave, the second wave relies on another player, so I cannot say at present, but that could end up pushing the Luna even more, but I have no idea how much more. What is a certainty that gaming will alter and in the first stage many players ant a piece of that, not all, but plenty.

The price of game
It is not easy to look at people as game, but these anti-vaxxers are taking their toll. We can be as social as we like to be, we are unable to properly set up taxation, but we will tax the health system to the max. We see people dying of heart conditions in ambulances, because the ICU’s are filled with anti-vaxxers who now have covid and they are crying like little children. I say that unvaccinated people are not eligible for ICU unless they pay upfront, the reckless endangerment of life is not a cause for healthcare, it needs to become private care. The umbers are staggering. Of all the hospital admissions 80%-90% is unvaccinated. This evidence is ignored too much by too many. There is a slight difference per nation, yet that is understandable. We can treat these people like kids, but then they claim they have rights. OK, you do and with that you get the right to pay for it yourself. 

We see three examples where we price choice, price is not always monetary, but often it is, yet the opposite of that coin is often not monetary. It tends to be quality, quantity or quest like. There is no clear formula either, it is not a neat package, yet there tends to be some red line forming in the sand. The underlying part is that some accept the cost of doing business, others are in denial and they want it all, and guess what. You cannot have it all, there is no way. It is like the old equation of a house. Price, Quality and speed. You can only select two of the three, the third will go in another direction. A sales division will state that you can have all three and then they task their marketing department to set the premise of the third to expectations. Yet that is a figment in their imaginations, and when the data comes forward we get some ‘miss communication’ excuse. 

All neatly wrapped up, yet when we dig we get to see the price more clearly and we often see a party in denial, but what happens when it is YOU who pays that price? What happens when YOU need to make a choice, can you? Choosing is often hard, especially when the price is clear. But what do you do when it is not? It happens and not always intentionally, how can you decide the price then? 


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