We know it, we know it very well and we have known about it for 30 years. In the 90’s it was always about getting more revenue and the American companies ignored the fact that markets could get saturated. It was always about getting than next quarter and that 5% more. But the setting on what it was based on was forever ‘changing’ so they could base more on it and for a while that was OK, business was good. But after 10 years you would be doing twice the amount, getting close to twice the leads that your sales pipeline required to have to get the numbers. That is what we ruffled under the carpets but if you got there after 5 years you would be management (and useless to some), but you ‘knew’ the markets. As such I looked at the article at the Khaleej Times (at https://www.khaleejtimes.com/business/realty/dubai-property-market-to-peak-in-2025-prices-for-high-end-villas-to-stabilise) where we get ‘Dubai property market to peak in 2025? Prices for high-end villas to stabilise’ with the extra line “However, many industry executives foresee the real estate market maintaining good growth in 2025 due to sustained demand and the gap between supply and demand.” And it is followed by “Going forward, ValuStrat sees Dubai’s residential market maintaining its upward trajectory in 2025, though at a slower pace, supported by economic growth, rising demand, positive sentiment, and increasing market maturity.” You see, all this is probably (I am not a Emirati real estate mogul, Mohamed Alabbar is). And I created IP (based on what I read in Emirati publication) to add to that pool. So I didn’t create something to replace whatever was, I gave my skull the exercise to create a new channel. At that time Real estate was “I speculated was “an additional stage that would bring more than Dh680 million.” This is not a massive growth, this would be the impact if my solution brought a mere 1% to that table. Anything more and it becomes a serious amount of money.” All things are done in baby steps. How large it would grow was dependent on the application and for me? I reckon that a simple 3% of that revenue would suffice, would you sneer at an income exceeding 20.4 million dirham per quarter? And that was merely Dubai, once operational, the IP would be many times the investment. It was based on another piece of IP I had designed and it had much larger ramifications. Dubai showed me the impact of adding this sales channel to the larger places where it cold matter, London, Paris, Los Angeles, San Francisco, New York all places where metropolitan saturation was seen. And the forward thinking person had the idea to try and invest in an additional channel would create a wave. Would it work? I believe it would as nearly all Real Estate did the feel and the growth based on one another’s idea. This was a completely new take on selling property. And that is where I was in January 8th 2024 (at https://lawlordtobe.com/2024/01/08/one-side-of-business/) the idea was created almost a year before that and it included smartwear that in conjunction of this IP could change the interaction between retailers and consumers. So in January 2024 I saw the article showing me the strides that people like Mohamed Alabbar and Hussain Sajwani made in the United Arab Emirates and when I created the initial IP (for shops) I was focussed on shops. Then I saw the wider application of one side and of course the impact that one foot of commerce could make and now that saturation is coming into play my idea resurfaces in my mind and is still seeing the added pool of revenue. Perhaps the added pool is not the right words, the additional channel of access that is created for consumers.
As such I reckon that people like these two in this field are looking for ways to keep the call for properties higher for a longer time, which would be perfectly normal.
As such saturation was not an obstacle, it was a moment to show what more could be possible and it is not a replacement setting, it was a way to make a larger appeal to people on the spot. “This is a nice place, is anything for sale here? Where could I live? Can I live here now?” Al questions a real estate consumer has, and now the setting comes at their fingertips.
That was just another moment of creative innovation on the fly and now I added a new sales channel to a formidable group tycoons who could expand their universal territory.
What a creative lived we could lead when you let your imagination run free. It was based on what retailers could get in the Internet of things and now it gives Real Estate an extension towards the saturation point. Not a bad day. I earned my muffin for breakfast today. Don’t forget to have fun today.
