Tag Archives: JRPG

Bragging becomes the burden

We have all done it; we have all made that one claim that was in our imagination the better truth, or perhaps the better part of a truth. I myself offered a certain lady a 10″ penis (a long time ago), it would be delivered in two installments. I kept my word, she basically faltered in math, was I fraudulent?

That is the thought I went with when I got the annoying message on more than one game trailer when Microsoft stated: ‘Play it on the world’s most powerful console‘, which is hilarious for a few reasons. Now when we consider the quote from Japanese Analysts that “Nintendo Switch Sales To Surpass Nintendo’s Forecast“, which is of course really good for Nintendo and with “Japanese analyst, Hideki Yasuda, from the Ace Economic Research Institute in Osaka, has released his latest forecast for Nintendo’s full fiscal year – predicting the company will shift 25 million Switch units and 140 million software units. According to DualShockers, this would put the total amount of Switch sales at 42.79 million units by March next year“. This now also implies that the total sales for the Xbox One (not just the world’s most powerful part) will be surpassed in their total life cycle in approximately 13 weeks, which is just before Christmas, making my worst case scenario for Microsoft a reality. By the end of the year, which I actually did not expect, but there you have it, a console surpassed via short-sightedness and of course the blatant stupidity of NOT listening to their customers. From these parts we get the setting that if Microsoft is pushing forward on Project Scarlett, they have to do it standing from last position, the wooden spoon place, all because certain players (Microsoft executives) thought that they knew better than those who actually are the gamers, who play the games, who live the frustration.

And that is not even the good news, the good news was hidden in the previous quote, with “140 million software units” we see that the Nintendo gamers are not merely happier gamers, they also game significantly more, adding largely to the coffers of Nintendo wealth. Even as Nintendo was less enthusiastic, we need to consider that Nintendo is still picking up momentum in the US, or better states (by US Gamer): “The holiday frenzy is about to gain some sick momentum“, implying that both Thanksgiving and Christmas could be ruled by Nintendo this year around. Apart from that the pressure is on for Sony as well. Even as Sony has been the front leader for the longest of times, we were treated to ‘Nintendo Switch Set to Overtake PlayStation 4’s Lifetime Sales in Japan‘ a mere 3 days ago. It has no chance to catch up on Soy global sales any day soon, but this milestone is important, because that is a milestone we did not expect to see passed this early. For any console to surpass its own Japanese opponent locally, as well as the other player globally is just too strong an achievement, it cannot be ignored; all this whilst software sales are equally booming for Nintendo.

Venture Beat added to that setting a mere two weeks ago when we were treated to: “The NPD Group revealed its list of the top-selling games of July in the U.S. today, and Nintendo is the month’s big winner. Octopath Traveller is the best-selling game of the month. Nintendo not only wins July in terms of software sales, but it is also at the top spot for the year so far when it comes to physical game retail sales“, all because one player listened to their consumer base and the other one merely considered its own ego. That is how businesses collapse into any basement. In addition, we see that half of the July’s top 10 are Nintendo exclusives. In variety we see the additional info: ““Nintendo Switch is the only platform showing year-on-year growth in full-game dollar sales with gains of nearly 70 percent when compared to a year ago, despite digital sales on Nintendo platforms not currently being tracked by The NPD Group,” said analyst Mat Piscatella. “Year-to-date sales of full-game software on Nintendo Switch have more than doubled when compared to a year ago.”” That is the simple situation when we are faced on giving the customer what they desire or giving them what we think they desire.

That difference is the one bringing doom (not the game) to Microsoft. Yet we also need to give consideration to the other side. CNet did (at https://www.cnet.com/news/xbox-chief-aims-to-be-the-voice-of-consumers-inside-microsoft/) and we see a few things there. The first is “Looking at Phil Spencer’s role at Microsoft is a bit like playing the game “One of these things is not like the other”“, I like the setting because it gives the voice of gaming at Microsoft in another way, my interpretation is ‘something here does not belong‘, not as diplomatic but it seems to fit, the business side of Microsoft for the longest of times never understood gaming and Phil Spencer is at the deep end there. We also see: ““The analogy I use with some people is we were like the garage band for a long time,” said Phil Spencer, executive vice president of gaming. “As long as we didn’t play our music too loud, we’re allowed to keep practicing.” He’s allowed to play music as loud as he wants now” this is a comprehensible point of view and it makes sense. It is almost like ‘you can play, but do not disturb the people doing actual work‘, which is wrong on so many levels, mainly because the other players (the work people) are set in a stage of making less and less revenue whilst the gaming sector could have been the supporting pillar for them if they had only listened to their customers. A mistake still not tended to I might add. The question now is not whether Phil Spencer comprehends the market, we know he does, but does Satya Nadella have a clue in all this? That is one part I am not convinced of, basically time will tell. Yet it is the escapist that gives us other goods, goods that matter not merely for the systems, but for the players too. You see, we are smitten with titles, with games, with ideas and in all this the JRPG (Japanese Role Playing Game) has been tremendous in all this, it has been driving sales and desire among the players, which is exactly the well of goodness for Nintendo. Sony has benefitted as well but not as much, so when we are treated to: “Even 17 years after the arrival of the original Xbox, Microsoft still hasn’t gained a foothold in Japan. At this point the situation probably seems hopeless. But I think there’s a way in, if Microsoft is willing to do something unconventional“, I partially agree here, it can work if the unconventional is addressed into a form of curiosity for the new players and an irresistible urge for those who are not new players. That whilst the article ends with: “History has shown that drastic reversals in fortune are possible, particularly when the buying public is being denied something they really want“, which turned out to be the killing game show that murdered their own console. Storage and off line achievements are the two most damning part, both easily adding to 40% of the non-buyers, or switchers (to another system). How can Microsoft survive? Well, first of all they need to get the right indie developers (and fast too), because there is a market that embraces indie developers. You merely have to look at Elite Dangerous and Subnautica on the waves that they created. Microsoft had the right moves there, but as those players are now no longer exclusive, people moved away. There are a few more options. The still anticipated System Shock will get people to the Xbox/PC if released in the right way, the following for that title was huge and they are still there waiting to replay the game that these players loved for decades, that is a need that will not die and there is more in the open to get. When we look back even further we see that there is a world of untapped games, games that were OK and sometimes even great in the old days and they are awakening the next generation, whilst at the same speed also calling back the old gamers.

The essential next step is not merely looking at new IP; the power is that old IP under new conditions can become a truly great IP. When we consider the older games on the CBM Amiga, we see a setting that a decent game remained decent game despite the utter lack of resources. What do you think will happen, when it gets true resources? When those playing the game realise that was merely passable on that system with 512Kb gets to be fully versed in a system with 8GB RAM and plenty of gigabytes on the Drive? What happens when we see a game like Seven Cities of Gold with some real resources? We are seeing that the makers of the Bards Tale moved to today’s systems and the reviews are giving us ‘Contemporary take shows Bard’s classic tale stands test of time‘, so basically, what was old is new again and it is one of several games that are out there. I mentioned Seven Cities of Gold, yet there was also the Black Crypt, Paradroid, Space Hulk (now released as Martyr Inquisitor), a collection of thousands of games, where several dozen could be revitalised, Indie developer can get the gamers what they desire, the question is which console will get to these games first? Will we see a smoother version of what was one of my favourites Knights of the Sky? You see, it is not merely about copying the idea that has been done before, but to set the stage on a scale of arcade versus realism, where the setting can be tweaked by the player to their own preference is more important than you might think. Some of the players are not Forza dedicated (they admire and love it), some are more for a little more arcade version of that game and the one who gives both will rule that land. Will Forza remain or will the Crew 2 take it all? When we see Steam giving it 60%, IGN 70% and Gamespot 80%, yet we see that 94% loved the video, we see that something does not add up. I was personally overwhelmed with the E3 video, even as I accept the review by some on ‘jack of all trades‘ to some part, the game is graphically amazing and it is perhaps more arcade then Forza, which is for some the part of gaming that many prefer. I have had my issue with Ubisoft for the longest of times, and even as I am not a racing fan (I never was) this game drew me in and that is what matters, or what should matter. So where is this going?

I think that we need a stronger setting for adjusting a game to the player. If the Crew had the option to switch ‘realism’ levels and become a Forza? Would that change the game? Is that even possible?

These issues are important because even as we want a true Crew 2 game, how far can we get? This now links back to Knights of the Sky (Amiga), the Red Baron (PC) was in that basic setting of realism versus more arcade playability. It is not merely the graphics, even as the comparison video (at https://www.youtube.com/watch?v=UFTO7JHXn7s) gives us the part that we accept and that pushes us towards a decision which game to buy. The Crew does not win, and against a game that has been out for 2 years, it matters, yet the Crew 2 gives us a much larger arena to have fun in and that matters too. For gaming it will be to find a larger community and that is where we are when we see the upcoming game Forza Horizon 4 (due in one month), giving us a setting that is more Crew, all open and in Britain with all the seasons available making it an entirely new challenge. In all this Microsoft has outdone themselves, anyone claiming not, trivialising that achievement is merely a Microsoft hater. The question is, why is Microsoft not more aggressive in gaining this level of excellence on more fronts. If we accept that exclusive games are the wining card in any console war, why is Microsoft merely running behind other crews doing new stuff? When will the Xbox and PC gamer get treated to a set of games that gives them some level of an upper hand? God of War and Spiderman on PS4 shows that the queues in shops are large and growing. Merely waiting for the next Assassins Creed and Lara Croft is no longer good enough for Microsoft, not when they are about to become a mere third position, right behind the least powerful console in the world. Microsoft has to change the game and the games they play. Indie developers are soon to be the essential first in all this. That, and to address the pressures from the gamers, which is something they needed to do a long time ago, just some of the issues that is dragging Microsoft down. So even as some shareholders are smitten with that ugly term ‘Play it on the world’s most powerful console‘ they will be less impressed as they are soon confronted with a third position and that ‘most powerful’ expression merely ended them with the wooden spoon console trophy, at that point their enthusiasm will simmer down really fast.

Microsoft is running out of time and options, when they do get surpassed, the options they did have are very likely to melt away like snowflakes in the sun.

#HappyGamingSunday

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The Update

This is not about specifics; this is about the latest updates on a few sides. First we get back to ‘The successful and the less so‘ (at https://lawlordtobe.com/2018/04/26/the-successful-and-the-less-so/). We had the rundown on the Marvel movies and Spielberg’s Ready Player One. My view remains the same, the three movies were awesome and there is no denying that. What is however a shift is the impact that the Avengers: Infinity War had, I knew it was going to be big, but a 3 day global total up to April 29th of $640,000,000 (rounded down) is beyond what I would have ever expected (read: imagined). The total revenue of Ready Player One was surpassed in 3 days with 20% to boot. It will get worse (depending on your point of view). You see, I am hearing all around me that people want to see it again. There was so much to see. So not only will it surpass the one billion dollar marker in a 10 day stretch, the revenue of Infinity war on 4K and Blu-ray will surpass most records to date. It could even spell a drive for people to look for a 4K TV and a HD 4K player merely for this movie alone. So if there is a Christmas release planned, it will likely be a $999 deal for the 4K TV, the 4K Player and the movie, all neatly gift wrapped. Those who do not have a 4K TV at that time might leap at the option offered. Techspot gave us “the movie’s Sunday box office performance – Infinity War reportedly raked in a whopping $69.2 million, breaking yet another domestic record“, implying in part that the movie is set to break the records that the number 3 top placed movie has, as Infinity war is likely to surpass it. I don’t think that it will make the current number three sad, it took three years for a movie to do that and records were always meant to be broken at some point.

The second update is on ‘Flames of the blame game‘ (at https://lawlordtobe.com/2018/04/27/flames-of-the-blame-game/), you see, the Financial Times (at https://www.ft.com/content/c532579a-416d-11e8-803a-295c97e6fd0b) has an issue with data sharing and the Kensington and Chelsea council has been fined £120,000. Now we can have all kinds of thoughts yet the quote “the perception that a large number of properties were left unoccupied by wealthy foreign owners — provoked greater scrutiny of the borough’s housing situation amid calls for empty homes to be used to house evacuees, and criticism of the approach of the Conservative-run council to public housing provision and maintenance” implies that there is a much larger issue in Kensington and Chelsea and that certain steps are being taken. They got an opening to make a shift and the Grenfell disaster gave them an option. The interesting part is that this goes back to 2017. The Guardian (at https://www.theguardian.com/uk-news/2017/aug/02/revelations-about-empty-homes-in-grenfell-area-simply-unacceptable) reported “Labour has condemned as “simply unacceptable” the 1,652 unoccupied properties in the London borough where the Grenfell Tower fire took place, calling for government action to bring them back into use“, which is as I see it, hypocrisy at best. You see the previous Labour government under Tony Blair was very eager to call in the investors, yet down the line no one wants to pay for the fallout. This did not start recently, this has been going on since the late 90’s, the EU reported in a paper  (at http://ec.europa.eu/economy_finance/events/2003/workshop/woodetal.pdf) by Forrest Capie, Geoffrey Wood and Frank Sensenbrenner by the City University, London: “confirmation is provided by the complete absence from mainstream political discourse is the notion that “multinationals” have somehow taken over, or impeded the actions of, national government. All this exemplifies, we conjecture, the relaxed attitude of a major foreign investor. At least at present levels, no-one much worries about “who owns” British industry, so long as British residents have savings somewhere. Foreign ownership is a non-issue in Britain“, a non-issue? Really? This was given in February 2003, so this has been going on for a while and yes the short term gain was clearly seen, millions upon millions, yet the long term play starting 5 years ago, when we see that 1650 unoccupied properties in one council alone is costing the infrastructure, 1650 households not needing energy, not needing food, not needing services, so those services in place is one thing, the fact that this group should be supporting half a dozen shop chains is now off the table. The UK did this to them self when they forgot basic math. So when we learn the setting of ‘a man’s home is his castle‘ and ‘trespass is actionable per se’, we see that these people have painted themselves in a corner. So even when we saw last year “London’s mayor, Sadiq Khan, said he would make proposals this year to find a more effective way to tackle the issue” he basically doesn’t have a leg to stand on and now the council might have given it to the press, so that the journalists, in the light of the Grenfell disaster can up the ante by emotional reporting, and it only costs the council £120,000 to allegedly start using the press as a tool of convenience. This allegedly setting is seen in the Financial Times quote ““at the time of the security breach, the feeling of social inequality was running high in this wealthy borough. Such disclosures therefore required guidance and oversight,” the ICO said“, it seems to me that someone decided to play judge and jury on a setting that the government, especially the previous Labour government enabled in the first place. It is not a fluke; there is a whole range of insurances that are covering this. UKinsuranceNET is merely one of many examples. Most are immediately covered by ‘Owner is working away‘, ‘Non-UK residents are accepted‘ as well as:

  • Ensure that you have a friend or family member inspect the property regularly. A minor continual escape of water left for a period of months can devastate a property. This is why escape of water is not usually covered with unoccupied insurance policies without terms and conditions applying.
  • Home emergency cover, should a plumbing or electrical fault occur the person who is looking after your house will appreciate this. Remember standard home insurance will not provide cover as extensive as an unoccupied insurance policy.
  • Speak to your local council; you may be eligible for a reduction in your council tax.

So there is not just an issue, it is a much larger market, you see Huw Evans director general of the Association of British Insurers could have told them that when he had that large issue on the Grenfell building when he was talking about inadequate fire testing.

Yet in all this, these people will not learn. Now, I will accept that Mayor Sadiq Khan cannot be blamed in any way for the latest issue, oh yes, you see with: “London Mayor Sadiq Khan has already given his approval for the scheme“, yet the clarity (that in a very rare instance, the Sun brought), by giving us “Chelsea stadium plans hit by £1b sale of England home to Fulham and NFL owner Shahid Khan“, so even as we accept that ‘Shad Khan, is a Pakistani-American billionaire and business tycoon. He is the owner of the Jacksonville Jaguars of the National Football League‘, he is still a foreign investor and whatever happens next (besides the setting that if the sale goes through), billionaires tend to be modestly serious people and spending £1,000,000,000 on a building implies he can do with it what he wants. If he wants to turn it into a fabulous new Mosque (merely a speculative thought), there might be little to stop him. You can’t play your games on whining games regarding empty house penalties, whilst you are willingly, knowingly selling to a foreign investor. It seems that the slippery legislative slope they put themselves on could be the start of a lot more court proceedings and when you have a large number, followed by 9 zero’s and only after that a decimal point, you could hire 5 lawyers and give them one clear job description: ‘rain proceedings on these councils‘ and you’ll get £400 an hour for as long as you can do that. It could lock a council in legal proceedings for decades. Now that is merely my speculation, but there is a precedent. The ICBA reported a variant in 2016 with “Unlike the patent troll problem that ICBA fought all the way through Congress, however, this new crop of law firms is relying not on flimsy patent claims, but on detailed arguments that are already making headway in the courts“, when you consider that part, how vulnerable would any council or borough be? A dozen cases per council would lock up their legal division for up to two years at least. It ends up that close to nothing could be achieved. Now this is all merely speculation, but it is not that far-fetched with the Guardian reporting on “The number of solicitors qualified to work in England and Wales has rocketed over the past 30 years, according to new figures from the Law Society. The number holding certificates – which excludes retired lawyers and those no longer following a legal career – are at nearly 118,000“, so with 118,000 of them having hungry mouths to feed and the need to get revenue, do you still think that my view is far-fetched?

The Grenfell disaster is making all kinds of issues a lot more visible, one of them has been not to rely on foreign investors and their impact to such an extent, it has been an issue for close to well over a decade and not these birds have gone home (outside the UK) to roost, or is that to roast in the sunny sun at a tropical beach?

So in this, when I saw John Healey, Labour’s shadow housing minister state ““there were about 200,000 long-term vacant homes around the country, “including those bought and left empty by speculative investors”“, as well as “Labour would allow councils to charge a 300% empty-homes premium on properties that have been empty for more than a year and ask them to prepare empty-homes strategies to bring homes back into use in each area. We would also reverse the Conservatives’ weakening of councils’ powers to introduce empty dwelling management orders to bring homes back into use“, at what point would he also state that the previous government under Tony Blair got much (if not most) of  that damage done by opening the flood doors of foreign investors? In this, the end is nowhere in sight and even the councils realise that they are fighting an uphill battle against foundational legislation as the UK has had it for generations. It was part of the sales pitch that sold it so well, unravelling that would end up being devastating to the UK economy and these players know that (read: should truly be aware of the hazards) very well.

In finality there is the update on ‘Ferrari Mario (2018)‘ (at https://lawlordtobe.com/2018/04/28/ferrari-mario-2018/). This is a larger one, because Phil Spencer according to several sources is setting the stage that Microsoft is having its own JRPG on the Xbox One. This is not something to sneer at. In one set of minds it is almost ludicrous and suicidal to go that way, but it is not anyone making that play, this comes from Phil Spencer and he knows games. So there is a play and it is about to be made. Now JRPG games tend to be a real game changer, it is a niche market that has a massive following. If Microsoft pulls that off, it would be such a blow to gaming (to their benefit), one that no one saw coming to that degree, this is the kind of victory shot that Microsoft desperately needs and if they do pull it off it will be a massive one! With that one ‘rumour’, one that came in several ways from Phil Spencer, towards several medium we see that Microsoft is starting to fight back, they will still take massive damage over the coming year but as to the options that limits deadly damage to the Xbox console this is certainly one that will have a large positive impact for Microsoft. Now, I refuse to go into the ‘what if it is a bad game‘ shot, because in the first I haven’t seen it, we will in 5 weeks see either something playable or a serious trailer/teaser that could bring the house down. In the second because JRPG are a vast setting of options and they are not all alike, what is a given is that when it does come it needs to be on a level of excellence that the JRPG fan expects, in story, in user experience, in graphics and atmosphere, to pull it off outside of ‘excellence driven Japan‘ has never been seen as an option, so the pressure will be on for Microsoft. If they do, then it will be one of three essential niche victories they will need, not to stop Nintendo, because that is a lost race. What will matter that three to four of these games would allow Microsoft to optionally regain the number two spot in the future, yet my personal forecast (speculative prediction is more accurate) is that they will need 3-4 of these games to be released in the next 18 months to pull that off, if they haven’t started on the additional 2-3 games at present, they might be too late, but let’s wait to see what the E3 brings before locking that gate, it is only fair that Microsoft gets that option to present that to us.

Three updates that needed to be made as the issues I talked about earlier are getting more traction and they are showing us the change that will come, even as the hearing into Grenfell aren’t seen for close to a month, the media is looking at many sides, many issues and Grenfell will be pulled into every emotional issue these politicians need, Jeremy Corbyn seems to live off that vibe, even as his co-players are not that enthusiastic to mention the previous Labour blunders that caused some of the damage we are seeing now.

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The successful and the less so

What makes success? We have always wondered that question, what makes ‘me’ a success? At times it is the drive that you have within yourself. Sometimes it is propagated through the outside factors like marketing and media. At times there is no control, it is imaging towards third parties and they make sure that you are the popular choice to make. I have been to the movies 3 times in the last two months. One I paid for, the other two was a free double pass that I converted into two tickets. So let’s take a look at the three movies. The first was Black Panther, it was awesome to watch, I was curious because it is one of the Marvel comics I never saw. I played him on Marvel: Ultimate Alliance on the Xbox 360, which was basically a comic book revamp of the legendary game Gauntlet, now with the option to evolve certain powers. Black Panther was unlocked by finding his 5 statues. So I knew that little on Black Panther and I was curious to see him in action (beside the scenes in Captain America: Civil War). It was an awesome movie and it was no surprise to see the movie become the 9th most successful movie on the planet reeling in well over a billion dollars. It is still grossing cash, so there is a chance for the movie to get to 8th place before the end of May (I reckon in 2-3 weeks). The movie has so far made $1,323,739,011. So with a budget of $200,000,000, it made well over a billion, it is making some serious real cash.

The second movie in this is Ready Player One, an absolute diamond by Steven Spielberg. It blew me away! I grew up in the world we see (partially) depicted, so every second I saw more and more references towards gaming, movies and even books. Some were clear references to other games (like JRPG) and some Manga characters I knew existed, but never watched the cartoon, so there were question marks for me in that regard. The movie had that approach that the movie Paul had (a Simon Pegg gem), part of the fun is seeing the references and I am certain that is what I will be doing for days after the Blue Ray and 4K edition is released. So here we have the legendary Steven Spielberg, who was born 36 weeks after the British government nationalised and took control of the Bank of England, after 252 years. It was in 1975 when he completed Jaws, the man became a revered god of cinema. His movies were a direct expectation of awesome film watching and his stature grew even more with the movie Close Encounters of the third kind, the movie that followed Jaws. The list would not stop for decades and he went all out in Ready Player One and it was awesome! He started the Jurassic Park, Jaws and the Indiana Jones franchise; he was involved as a producer/executive producer in so many other successes. So when I went to see Ready Player One (RP1), I expected to see a good movie and I was blown away, it was that perfect. Yet financially it merely made a little over half a billion. It surprised me that it had not caught on to such a degree. As we look at the $523,175,886 it made, we also need to realise that it merely made 25% from domestic US viewing, making it an interesting setting. The entire US culture of gaming and movies is a lot more appealing on the international field. When we consider that the production budget was $150,000,000, we see that the Domestic side does not make it a ‘success’, the international sales did that and it should be seen as a success as well.

Now, as per yesterday I saw the Avengers: Infinity War (my second free ticket), and again I was blown away, watching that movie was ‘perfection’. It was like watching a real life comic book with all the massive fights and superpowers in action. The Stan Lee medium of the now! For a second I was worried that so many super heroes and villains would clutter the screen, but it did not. Like watching a mix of goofy, cool and mental explode all at the same time worked, it made it a symphony of sorts. It gave the width of the Secret Wars (or Infinity Wars) comic books with the action of a level of heroes we have never seen before. It was overwhelming and absolutely amazing, with the mandatory extra scene at the very end that will make the people in the know (when it comes to comic books) go: ‘Are you fucking kidding me?‘ and that is how it felt, part one is a mega spectacle that is merely the introduction to the second part which will now expected to be even more overwhelming than the first part was. I have not felt that was since I had to wait for the second Lord of the rings movie (being a Tolkien fan for decades). Blown away three times in a row!

I expect that Infinity War will bring the profits in on a scale almost never seen before; it should have no issues surpassing Black Panther, upping the ante by a lot. The question is why does it matter? I never cared for how much a movie made, it was good enough that it made a real profit and since when is half a billion not a real profit? More important, both RP1 and Infinity war are extreme examples of excellence, entertainment and awesomeness. So why are we watching the numbers? I never cared for that in the past. I actually started watching that around the Dark Night. For some reason the passing of Heath Ledger, the most amazing Joker ever, made me wish that the Dark night would surpass the billion dollar mark and it did in the end, yet I am not getting any of those coins, so why would I care beside that it was a financial success? You see, why is it about the cash? For a part we know that when it is a success it will give us optionally a sequel, or optionally we will see those actors again, and whilst we know that there will be more marvel movies, Steven Spielberg is all about new and different. So why does it matter, because we know it does, we have seemingly become that Americanised. It is no longer about the art, it is about the return on investment, we set ourselves in that light, we are set upon KPI’s that demand we become a return on investment. When did we lose the need to be that awesome technical support agent, and moved into merely to become the most profitable one? Because being the most profitable one is not a scale of excellence, it is merely the rubber stamp that we are allowed in our workplace the next quarter. It is merely a sliding scale of monetary excellence. So even as we see that Avengers: Infinity War will be heading towards an easy $2 billion, optionally surpassing the present number 3, the 2015 movie Star Wars Ep. VII: The Force Awakens, who made $2,058,662,225 globally, should it not be about being the best and most awesome movie ever made? Because the RP1 results do not support that, even as it was as awesome as a movie could be, it was not heralded as such. Now we can blame that none of us are nerds, you merely have to see the 2.2 billion gamers many of them online, who could all identify the Planet doom scene, splattered with millions of avatars, groups all looking like the Master Sergeant of HALO, to see that we will identify. We will identify many characters and we should realise that they have references to the creative excellence of Atari Interactive, Bandai Namco Entertainment, Bethesda Softworks LLC, Blizzard Entertainment, Capcom , CBS Television Studios, Disney Enterprises, Electronic Arts, Gearbox Software, Hasbro, The Jim Henson Company, Kodansha, Konami Digital Entertainment, Mattel, Microsoft Corporation, Mifune Productions, Mojang AB, Nickelodeon & Viacom Media Networks, Paramount Pictures, Rare Ltd., Sanrio Company, SEGA Holdings Co., Sesame Workshop, Sony Pictures Entertainment and Columbia Pictures, Square Enix Holdings Co., Legend Pictures, Tatsunoko Production, Toho Company Limited, The Topps Company, Twentieth Century Fox Film Corporation, Valve Corporation and Wizards of the Coast. This is merely a grasp because there was so much more to see, so many more avatars and characters. A list this large and if you played anything even more than an hour, it is likely to be in the movie. A movie that is a three decade reference to gaming, gamers, movies and the buffs they have. The movie is sheer excellence and I wished everyone had watched it, merely because there is something in there for us to identify with, a mere moment when we were introduced to a moment of awesome, delight and/or amazement. So as we realise that the revenue does not reflect that, I started to wonder why that is.

One source told me that gamers do not care, but with 2.2 billion gamers and a fair amount deep into multi-player gaming, I am not able to accept that. I think we do care, we care a lot, we aren’t all into movies, so there is that, but I think that it has something to do with the marketing. Digg (at http://digg.com/2018/spielberg-carls-jr-ready-player-one-feud) gave their view and even as I have not been confronted with it, I am uncertain how it should be perceived. Yet, they are not the only source. Screen rant (at https://screenrant.com/ready-player-one-movie-trailer-marketing-wrong/) gives us “Warner Bros. Have Been Marketing Ready Player One All Wrong”, which shows it all a little better with “all set to a rousing cover of the classic song from Willy Wonka and the Chocolate Factory, “Pure Imagination.” It is, in no uncertain terms, a great trailer. Why hasn’t the marketing been like this so far?“, so did marketing create a $400 million plus shortfall? If that is so, I should have been in marketing and take 10% of the optionally delivered $400 million (it would solve a few problems for myself as well). with “Proof of this lies in the second trailer, which, while a significant improvement over the first, lacks the impact it could have had because of the damage done by the initial teaser“, that would be cruel and revealing all at the same time, so the excellence of Steven Spielberg got undone by the marketeers they trusted? That would be a new level of Cruel and it required some extra life option to reset that. It does add up as the trailers of Marvel have been utter perfection in many ways and all of us expecting and seeing Stan Lee, the generalissimo himself in a cameo moment is always good for a laugh and a check-mark to make when watching any Marvel movie. There is no denying this and the fact that the one expected line missing in the first movie is still hopefully made in the second movie. The moment that Iron Man (Robert Downey JR) and/or Dr Strange (Benedict Cumberbatch) state (optionally in unison) “No shit, Sherlock!” will certainly give cheers from the audience, that same audience when everyone in the cinema literally cheered when Thor entered the battle scene. People care that much, they are that connected to the movie, and as such I believe that people would be that connected to Ready Player One on near similar levels.

So ask yourself, when does the lack of revenue set the stage for ‘less successful’, it should not, but it does and that is literally a crying shame because Ready Player One is every bit a result of excellence as Black Panther is and Infinity War will prove itself to be. So I believe it should also be financially as successful (just go with it). I accept that my expectation is warped, but should it be? Art and excellence are their own platform, setting this scale to a metric dollar scale is dangerous, I accept that because true excellence is not set in $ signs, it is set in amazement, a currency of its own and we do not always get that currency depicted, it gets depicted less and less which is a shame, because we optionally deny ourselves access to truly great achievements.

That would be a much larger defeat than merely being seen as ‘less successful’.

 

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