Tag Archives: UAE

July 25, 2023 · 15:39

Say What?

Yes, at times we get that. I have had my issues with the media for the longest time, but today was the wrong day to rub me the wrong way. It all started a few hours ago when the BBC decided to make ‘Obamas’ chef Tafari Campbell dies in paddle-boarding accident’ news (at https://www.bbc.co.uk/news/world-us-canada-66297450). I have no idea who he was and I mean no disrespect to Tafari Campbell. I think it is cool to get a job for one of the coolest presidents in America’s history, but lets be clear, the man was a cook. The starting text “Tafari Campbell, 45, worked in the White House before staying on with the Obama family after Mr Obama left office in 2016.” Is pretty much it, the rest should not matter to anyone. To give you a rundown of some of the things that the BBC did not tell you

Saudi Arabia (Front Sport Office)
There we see the news (at https://frontofficesports.com/saudi-arabia-reportedly-offers-1-1-billion-for-kylian-mbappe/) that a football player namely Kylian Mbappe got an amazing lucrative option, a one year deal for $1.1 billion dollars. I honestly have no idea why the man is worth that much, but basically, he’ll make in one year enough to retire from life in luxury. Now, I found a few more articles on this event, just not the BBC. I would never pay that much for anyone, even if I had the money, but that is not something I would have to justify anyway. And as news goes, it is new, sports is news to a whole range of people all over the world. And there is more!

Iran (CNN)
Here we get a human interest story. The story (at https://www.cnn.com/style/article/iran-film-festival-canceled-scli-intl/index.html) gives us ‘Iran bans film festival over poster of actress without hijab’, an action that is not entirely unexpected. One could argue that the people of that festival wanted the festival cancelled by default. We get a picture (picture was nice), and the story comes with the added text ““The minister of culture and Islamic guidance has personally issued an order to ban the 13th edition of the ISFA Film Festival, after using a photo of a woman without a hijab on its poster in violation of the law,” ministry spokesperson Mohammad Mehdi Samoui said in a statement, according to IRNA.” It is hard to ‘reflect’ on laws, especially on laws as they are in existence in Islamic nations, but there was a bright light for Iran, the BBC skated around it and gave the limelight to a dead chef.

Unite Arab Emirates (Khaleej Times)
A new stage and a clear news stage. The article (at https://www.khaleejtimes.com/lifestyle/health/uae-new-case-of-mers-virus-confirmed-in-al-ain-says-who) gives us ‘UAE: New case of Mers virus confirmed in Al Ain, says WHO’, news if there ever was one. Mers (aka Middle East respiratory syndrome) is rare but serious. It is apparently spread through close contact with camels, camel products, or an infected person. It is one of those illnesses that go from animal to person and the WHO (World Health Organisation) has now confirmed a total of “All 108 identified contacts were monitored for 14 days from the last date of exposure to the patient”, in a population it does not seem much, but it is a serious issue and on a population of 9.5 million it is not much, but the disease is rare, as such the issue becomes foreground and limelight news. Interesting the BBC did not have this either, but the death of a chef, yes they did have that one.

At times I wonder who decides on the pressures of what makes the news, more important, what non-News makes that cut. Three stories that outrank a paddle boarding accident (by a lot). For something like the The Virginian-Pilot it is news. It was a person from Virginia and he did serve in the White House, no one denies that. Other local newspapers might follow suit on that. Why on earth the BBC did, I have no idea. Not in an age where events have the world stage. To underline this, the sports section gives us all kinds of news, but there is no coverage of the world championships in Japan? How does that compute? The top 25 articles over the last 24 hours and Swimming does not make that cut? Who runs that degenerative toko? (toko is slang for shop)
You see, another source gives us “28-strong British team look to make their mark just one year out from the 2024 Olympic Games in Paris”, a team of 28 swimmers and the BBC cannot find the time to give its viewers and readers one story n this? What is wrong with them?

Overall there is a debatable side to more and more news agents, not merely on what the report, but also on things they let pass by. I want you to take a look for yourself and wonder why certain news events never make it to the BBC or several other news agents in the west. 

Enjoy the day! 

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July 21, 2023 · 19:21

The writing is on the floor

Yes, it is the case here, never mind what the walls say. I have made mention of this again and again. The US had a piss poor approach to their innovation lack. First they tried to make Huawei their bitch and accuse Huawei of all sorts of things, whilst setting a backstabbing approach to remove Huawei from revenue streams. They did this in the worst possible way and they did it without any corroborating evidence. Then we get the setting that the media is painting China as the big evil. Yet America is not held to any standards. This is an issue for me and for most people relying on evidence. As such the article ‘Xi Jinping meets Henry Kissinger as US seeks to defrost China ties’ (at https://www.bbc.com/news/world-asia-china-66106076) comes over as hollow. In this the BBC has its own share of issues here too. As such when we see ‘US needs Kissinger’s diplomatic wisdom’ I would state “How about some simple wisdom?” Today Al Jazeera gives us ‘Australia blocks acquisition of lithium mine by China-linked firm’. I am not commenting on the events because I know too little, yet it is again some event involving China. Now, there might be all kinds of circumstances that could show it to be a valid block, but the fact that this started in January implies that a block this late has other attached reasons too. The issue is that the media is adhering to the US needs to paint China negatively in many ways and there is only s much you can get away with. At present Huawei is rocking the telecom industry all over Asia, the Middle East and soon enough Africa and Europe too. That will increase and accelerate with the release of 5.5G years ahead of Nokia and others, as such China, Asia and the Middle East are about to get a huge advantage. I reckon that the United Arab Emirates are about to become a larger technology hub in the Middle East and this one will stretch wherever the STC (Saudi Telecommunication Company) reaches. I reckon that before the end of 2025 it will connect Asia, the Middle East, parts of Africa and southern Europe making it pretty much the largest telecom company around. That was what I tried to warn you all for, it opens up all kinds of doors and with the release of 5.5G, my IP now has a shining new setting. One that the US and EU cannot match. They do not have the IP, they have shown consistent cluelessness and even Google and Amazon could fall short here. So what do you think all that will cost these players in revenue? So when I see ‘US seeks to defrost China ties’ I merely laugh. This was a joke and a mistake that was years in the making, now that the events are coming to a close (as the Conversation gives us) with ‘China is playing the long game in the Pacific. Here’s why its efforts are beginning to pay off’ (at https://theconversation.com/china-is-playing-the-long-game-in-the-pacific-heres-why-its-efforts-are-beginning-to-pay-off-209960) where we are given “Other appointments suggest China is appointing higher-calibre diplomats to the region. These include Li Ming, the current ambassador to the Solomon Islands, and Xue Bing, the former ambassador to Papua New Guinea who now holds the challenging post of special envoy to the Horn of Africa. With experience in the region and good language skills, these diplomats have been more able to engage with Pacific communities than their predecessors, who largely focused on sending good news back to Beijing. More serious representatives suggest more serious intent.” A setting I never saw (because I was looking elsewhere) and when you add this all up it becomes a much larger issue (especially for America). There are unconfirmed rumours that Saudi Arabia will join BRICS in August. There is every chance that the UAE will either join at the same time or shortly after. Now with China and Saudi Arabia (STC) having a united telecom front with 5.5G years ahead of all the other players, the setting for global telecom will shine well before the end of 2023. I made mention that I had found something in the last two days and here it is. It is not merely what they are doing. Players like Amazon and Google have the option to create service centres in the UAE (Dubai or Abu Dhabi) most likely and ride that tidal wave, or whomever gets there first will have the option to take market share away from these two players. Huawei is ready to start there, but they cannot do it alone, the waves will be too high. Google is already there (I checked), but unless they get the infrastructure ready others will pass them by left and right and there is the option for billions. Whomever is there first will be able to set the score, not adhere to it and that setting will go from Shanghai in the east to Croatia in the west all whilst these networks will include China, Bangla Dash, Indonesia, India, Pakistan, UAE, Oman, Saudi Arabia, Egypt, from there it all goes into Europe via TAWAL. A setting no telecom company has had to THAT degree and what do we get from Washington? ‘US seeks to defrost China ties’ I think it is a bit late or that and it is about to get worse, especially if the 5.5G is launched in Q4. Those ready to upgrade will show the rest what a massive lag in streaming technology looks like. It is like watching Wall Street people deal in stocks whilst having a system that is 3-4 milliseconds slower than the other system and it takes less than 50 trades to see a decent profit be reduced to a massive loss. I haven’t even taken the lack of labour force in the US at present, which makes their $42 billion overhaul plan an Edsel to say the least. All this was visible several days ago, but go right ahead, consider that China will defrost, they have been playing the long game and now that will turn into a near total victory. The setting I never clearly looked at was the pacific region, I saw the plans for Indonesia, but not the other parts and these are all about to come into focus. As I see it, by late 2024 Germany will chose solutions for their services and Huawei will have them, others do not. The moment that happens (I made mention of that before) France will adhere to the need of economic stability and that is where the EU either overturns the US directive, or be made (close to) obsolete. And all that happens whilst Tencent Technologies is about to launch a few products as well. My IP is in a different direction and I was (sort of) testing that premise beyond the Dubai Mall. I equally looked at the settings for the Mall of the Emirates, Nakheel Mall, tourist settings as well as the Real Estate setting which was a $20 billion market in the UAE (I did not initially know that), so I looked at my Canadian ‘solution’ to the UAE, and now we are vying for the big bucks (I am allowed to dream, am I not). Whatever YOU think, these elements are out in the open and some of them were out in the open since the first Covid lockdown (2020), so players like Amazon, Apple and Google had 3 years to wake up, as far as I can tell they never did.

So the writing was on the floor (the walls too) and these players were all watching the sky to see how their revenue streams were set up and doing. The media was full of it and with the shortage of people and pretty much dumping thousands of people, they had to look at the Middle East and see if these people would be willing to move to a new shore and that is where others will soon have a larger advantage. That I how I personally see it. 

You make your own conclusions, but take the time to go through all the sources, too many media is playing a catering game and they are not serving food. The day before the weekend is underway, enjoy it.

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July 17, 2023 · 01:33

Overwhelmed

That happens to us all, even to me. Don’t get me wrong, I have been around the block (more than once) but even I have to admit that I was not ready for what I saw. To set the stage I have been (and spend time there) to Amsterdam, Rotterdam, the Hague, Stockholm, Malmo, Copenhagen, Munich, London, Birmingham, Brighton, Heraklion, Tel Aviv, New York, Chicago, Washington DC and that in reflection is used to describe what I saw. 

For several reasons I have been looking at Dubai. Initially to the Dubai Mall to consider and test one of my IP and see how it holds up. You see, it is easy to hold up any IP to places with all the defects in place. Yet can it hold up to a place that is as perfect (and as big) as the Dubai Mall? I believe it did, but not to the massive agree that it holds up to other places and seeing your IP in a diminished way also opens your ming up to optional innovations. So as I was looking at the mall I saw several walkthroughs. Some great, many less so. One provider that stood out was Alone in Dubai (at https://www.youtube.com/@aloneindubai) that provider gave me a lot more and after seeing over half a dozen of walkthrough videos I came to the initial conclusion that Dubai might be one of the most perfect places in the world. I stated ‘initially’ because I have never been there and video’s only show part of something. But what I saw showed me streets leaner than anywhere else on the planet. This is why I showed you the places I have been (I have been to a lot more places), these streets were the cleanest I have ever seen. The street radiate feelings of safety, I saw water dispensers where people and tourists could refill their bottles of water. I saw a lot that I saw before. Terraces that we see near beaches, but now nowhere near a beach. Inviting for coffee, lunch and so on. Places that we are used to seeing. Shops that we are used to see and sometimes they have a western and an Arabic facade. A global village that quite frankly blew me away and a lot of Turkish Ice cream places. Beyond this there was the skyline of Dubai which is impressive in many ways, but check out the video’s for yourself, there is nothing like a first glimpse to give you pause to question what was held in front of you and seeing that reality is different. Even outside the mall we see so much and so many places where it all seems like we have seen it all before, but we never saw it to such an immaculate degree. Then there was the Carrefour. A supermarket, yet I never saw one this big. Perhaps in America they have supermarkets that size, but the places I have been to are nowhere this big. The fish section alone was 10 times the size of the fish shops we have here. Isles with fresh fish, packaged fillet and so many choices. Isles of items we all see in our own supermarkets and the weird part was that plenty is on par with our prices, some are cheaper and some are less cheap, but there too there is the setting that the meat looks better, more high end and often at nearly the same prices. There was more of nearly everything. Something we might never have expected from a place so far from home. Today and over the last weekend I was overwhelmed by the views of a place I never expected to overwhelm me. Don’t get me wrong, I knew that the Dubai Mall was one of the most beautiful and most perfect places on the planet. What was unexpected was that Dubai was every bit as amazing as the mall was and when you see some of these videos on sights on Dubai. You will understand why it could be the best vacation spot you have ever been to in all your life.

The new week is about to start, use the video’s to survive until the next weekend.

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July 13, 2023 · 00:40

Enemy of the stated

That is sometimes the case and I got that alert yesterday. It took me a while to get on board with some of the items, yet on the other side there is more and there is something else at that. So lets start with that part as it matters. Last year, almost 1 year ago I wrote an article (at https://lawlordtobe.com/2022/07/18/for-those-not-seeing-the-oil-field/) with the title ‘For those not seeing the oil field’. In that Article I wrote “China could sell the Chengdu J-20 at a nice price to Saudi Arabia (I admit I was trying to get my foot in the door and make a play for a simple 3.75% commission), and when you consider that this bill might go up to 15 billion, my 3.75% makes for a nice half a billion (we all have overly big dreams), and merely to play the courier? You have got to be kidding, I am so ready for that part!” And that stage as already underway at that time (alas, not for me). In an age where in Australia we see nearly the entire nation ripe with age discrimination, I was aiming for a nice job getting 3.75% (an internal joke from 1996) of whatever comes up and recently I learned that this might be as high as $23.8 billion over 2 years. This would have gotten me a $892,500,000 pay-check (over 2 years). Would I accept that? Hell yes! For being a simple courier for the Kingdom of Saudi Arabia? I would have been so there. Australia has no enemy relationships with either country. Is it my best case scenario? Not exactly, I am a commonwealthian after all, as such I preferred to be courier to documents for the British Typhoon. Yet British Parliament gave it up for British tea grannies and their CAAT. The Americans made a mess of everything pushing their own solutions away from a decent revenue taxable future. So I was looking out for me and I would have taken that job, no hesitation about it. 

So now you have the background, lets dig into the article that sets this off. It was the BBC (at https://www.bbc.com/news/world-us-canada-66160979) who gives us ‘US think tank founder charged with acting as Chinese agent’. In that article we are given a few parts. First there is “Gal Luft “agreed to covertly recruit and pay” an unnamed ex-US official to publicly support certain Chinese policies, federal prosecutors say. The 57-year-old allegedly attempted to broker arms sales involving customers in China, Libya, the UAE and Kenya.” Here we have two issues. Was he a broker? Did he connect to people, who via him conducted business? Broker is a bit of a lose term. And we aren’t talking two parties, we are looking at at least 3 channels, optionally more, but what is relevant and what matters? For Americans it is a setting for courts and good luck with that evidence. The second allegation is “In 2016, officials say he failed to register as a foreign agent while acting to advance Chinese interests in the US. He is alleged to have lobbied an ex-US official who was an adviser to then President-elect Donald Trump to convince him to “publicly support certain policies with respect to China”.” Here, in the first, was he a foreign agent, or was he a (technical) consultant? They are very different and evidence is bringing that up (I never saw any for that matter). And as the ‘activity’ happened in 2016, why did it take 7 years for anyone to take actions? Which policies was he catering to? Is that not the job of any stake holder in the political field? Was the policy a legal one or a illegal one? Three questions that blow away the setting if the court doesn’t have a proper deck of Trump cards (pun intended). Then we get a very specific one “Prosecutors also accuse him of attempting to broker arms sales without a US permit. He allegedly worked to help Chinese companies sell anti-tank launchers, grenade launchers and mortar rounds to Libya.” The short and sweet is, can it be proven that he was a broker, or was he an un-sided courier? Person A and Person B do not know each other (good enough), but they both know Person C and that person couriers the papers between the two. Isn’t that what DHL does? Is DHL a courier of an arms broker? Then we get “Federal officials say he attempted to bypass US sanctions on Iranian oil by directing an associate to say that the oil was Brazilian. According to prosecutors, Mr Luft was arrested in Cyprus on US charges on 17 February this year and fled after being released on bail pending extradition.” This is a specific allegation and a big ‘no no’ Iran is on the naughty list of many nations and there they might have a case. I reckon it is stupid to do what he did as the sulphur content of Brazilian and Iran are very different, did he not think this through? Well that is a case that might stick on him and the fact that he allegedly fled to Cyprus does not help him much. So what is the difference between George Luft and me? I am not American and I will not do business with Iran. But as we are both optional couriers I am still in a much better place that he is (alas a very poor one for now). As such in the end we get “He is charged with eight counts, including failing to register as a foreign agent, evading oil sanctions, two counts of making false statements to investigators and three counts of illicit arms trafficking.” What is true? What is legal? What is unacceptable? That is for the courts to decide, but I reckon that George Luft as the head of a think tank was already making a fair amount of coins, so why endanger it all? I never get invited to US Energy Security Council conferences, so I am a little clueless at present. But it seems that America is seemingly still out to declaw whatever China does and at present I cannot say that they did anything do wrong, the courts will decide on George Luft. I look forward to seeing that evidence. In the meantime, my delusional side will dream of getting his 3.75%, as all delusional people do.

Enjoy the middle of the week. 

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July 4, 2023 · 02:00

Small victory

This article is a little weird (little being the operative word). You see, I got here via several paths, all walked at nearly the same time. The first started with me going through Skyrim for the 4th time, now on PS5. I bought the anniversary expansion as it was on special and a game that pleased me for over 11 years deserves a small infusion of funds. I am still in the same setting and this time around I found all 7 black books. This is a first in the 4 play-throughs. I got them all on my own and the feeling of pleasure to see a new level was almost overwhelming (I did say almost). This got me to think of a few things running parts in my IP. You see the IP I was creating for non-Microsoft systems had a few issues, but the idea of having a long term game is enticing. As such I created a set of events that makes a replay more entertaining and more addictive for the RPG player. Yet that was as far as I got and my mind was replaying old issues in programming. Like the setting of [SET mission to Class=1 and Gender=2 or Evolution=4] this gives us that not all see a mission and the mission is limited to gender and class in the first or the evolution is set to 4 (it makes sense a lot later and not today). This gives us that some missions are optionally never played. These are side missions. So as we replay a game we see missions that we never saw in the first play-through. Why? Well we can give it all, or give the player a nice ride a few times over and I believe in long term gaming. I have no time for people who play games with the solution page to their left (or right for that matter). These are simple track gamers and there are enough games for these people. 

Sidestep
Now I make a sidestep. This is important for the whole story. This sidestep is what the Australian Financial Review gives subscribers on China. As such we will jump over it. Yet one quote there is “China’s hostility to the west has come at a very substantial economic price” this statement is flawed and faulty. It is the west with its slamming Huawei that is at the center of a lot. All the accusations and the US and EU have NEVER given clear evidence of their accusations. I get the UK stance that no infrastructure should be in foreign hands. That makes sense, but handing it over to the US is no different. We get more on the Russian setting towards Ukraine and I cannot completely disagree, Russia is a losing stage and that will have larger repercussions down the track. I reckon that BRICS (Brazil, Russia, India, China and South Africa) will exploit the setting as long as they can and then optionally dump Russia, they might not have a choice and with Saudi Arabia and the UAE bolstering their group the stage of ‘at a very substantial price’ is shown to be faulty. The collaboration at present between Saudi Arabia and China will bring oil and revenue to China. Saudi Arabia is in the process of ordering military hardware from China which will cost the West billions upon billions and it all goes to China. This is not new, this has been two years in the making and I gave warning of this as early as 2019 I believe. The article has a lot more claims, but they are empty. When I see “are privately more sympathetic to the US and its allies” reads like a joke and a bad one at that. The stage is that the population (read: consumers) is on the side of China via India. The wealth from the Middle East is pouring into China and is giving construction jobs to China for building all over Saudi Arabia with a several of them adding up to almost a trillion dollars. So where is the substantial economic price? At the next stage China has 5G Telecommunications via Huawei all over the Middle East and it is about to border Europe directly. Leaving the Mediterranean open to Saudi telecom hands soon enough. 

As such when I see “So far this year such investments in China are running a little more than $1 billion whereas two years ago it was nearly $50 billion” I tend to howl with laughter. You see, projects like The Line, Neom Bay, Oxagon, Trojena, and Sindalah represent well over $500 billion and China is about to get large chunks of that. Not sure how much, because I am not an insider, but I am certain that it will surpass $150 billion. Then there is the multi billion dollar military contracts and the refinery at the Chinese border, which is worth billions and more in infrastructure. So what economic loss? China is running on all engines and they are seemingly killing it. A world without the US and without the EU and these two players are making it happen. This is the price of arrogance and I have been clear over the last 5 years that this was about to happen, but the ego centrical politicians all stated that they knew better. We are about to learn the impact of stupidity on nearly every level.


As such I have a few issues with the AFR article. It is a good article, but a flawed one. One that boasts American supremacy, the little issue is that they no longer have the field. You see one source gives me “US National Debt Spiked by $851 billion in One Month, to $32.3 Trillion” now, I am not stating that this is true, but if this is true, then the US is already merely in a holding pattern until the next debt ceiling political setting and wth that BRICS (with Saudi Arabia and the UAE) will become a winner and the new global power. At that point China, India and Saudi Arabia will be better off shedding Russia. It has become too big a political and economical danger to them. And it is merely an egg timer away.

Back to the game
This is when my mind took me back to the game and a ‘new’ game. You see all these things were in my brain contemplating when I consider a different approach to the use of active and passive abilities in gaming. It played in my mind when I was remastering a Microprose game with similar settings, but now with a different approach. I call it Agent Gamer. This would be exclusive to Amazon Luna and whomever buys my IP. You see we have all seen passive powers in games like Mass Effect, Diablo 3 and more games. But they all have a similar approach to the use of passive powers. I am uprooting that and taking a different view. A game with active elements and passive elements. But you can spike these passive elements in different ways. In addition to adding several additions to the game, we can also rack certain abilities. It is like colour mingling. 

Consider the wheel. We have three basic colours (Blue, Yellow and Red). When we increase these skills we also influence the adjacent colours. Blue will influence Green and Purple, Yellow will influence Orange and Green and Red will influence Orange and Purple. It is simple setting where you make one 10% more effective (or easier), yet in the same setting increase the effectiveness of the other two by 5%. And this can be done in a multitude of ways, but the game is called ‘Agent Gamer’ and as such I will not reveal too much here. You see, to make Microsoft collapse by 2026 requires me to set the field to make the others more powerful (hence the Amazon Luna). Sony and Nintendo are on track to make their own wins (diminishing Microsoft in the process) Adobe and Apple are on other tracks and Google is no longer a contender in gaming (they have other fields). Overall the arrogance of Microsoft is about to bite them hard. Azure is doing not as good as some sources reveal. We see the Microsoft spin engines turning and we are given ‘We Think Microsoft (NASDAQ:MSFT) Can Manage Its Debt With Ease’ but I think they are in a bad state and it is getting worse. Still I have more than a year to watch them collapse, I merely want the timeline to be as correct as possible and as such if I can help their opposition being stronger and better I will do so. Gaming is only one side of it, but they interfered with my gaming pleasure and according to Zeus (Hades too), I can hold a grudge like nothing they have ever seen and I am happy to prove these two correct. In the end the largest stage could be coming from Saudi Arabia, especially as they are eager to feed their Esport settings and 50 million new members will go a long way towards that goal. Amazon had their chance and now it is up to the other eligible parties, which includes Tencent Technologies. 

Enjoy Monday and for those still overcoming Canada Day last weekend, have a second coffee before you start any work.

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June 16, 2023 · 20:49

The news I never saw coming

We all have this, we see events. We see impact and we see the fallout of choices. There are no real surprises. Yet Google surprised me a little. First they dump their Google Stadia and through that shed market share, all whilst there is a stage where they also denied themself to billions in revenue. This happens, there is no blame. There are a whole range of corporations who needed to adjust their mission statement, their party line. I get that (in the 90’s not that much). So I was taken by surprise when Al Arabiya gave us (at https://english.alarabiya.net/News/saudi-arabia/2023/06/15/Google-announces-training-for-Saudi-Arabia-gamers-MENA-Gaming-Summit-in-2023) with ‘Google announces MENA Gaming Summit in 2023, training for Saudi Arabia gamers’. So first they dump their Stadia and now they start training gamers? What will they use a PS5, or the Amazon Luna? So when we see “Last year, Saudi Arabia’s Crown Prince announced a plan to develop the country’s gaming and esports industry, aiming to create 39,000 jobs and boost GDP by $13.3 billion (50 billion riyals) by 2030.” I merely go ‘meh’, they turned me down when they stood to make billions in advance, optionally I would be representing 40% of that revenue in phase 1. I admit that my solution is not much for the Esports category, as such I am not a solution, but indirectly they could be fuelling all kinds of business and the revenue adds up. Still this is not about me, it is about Google. Their training manuals are pretty sic and as such that choice makes sense, yet under what guise are they restarting a gaming initiative after dumping their console? It is not the weirdest question to ask.

And it is also there that some parts are starting to make sense. With “Gaming experts and partners from Google will run training programs for over 250 university students across Ahsa, Abha, Dammam, Jeddah, and Riyadh from September 2023 with the Ministry of Communications and Information Technology’s Centre of Digital Entrepreneurship (CODE). The program is expected to cover entrepreneurship strategies, gaming career opportunities, monetisation through Google Ads solutions such as PerformanceMax and AdMob, distribution best practices on Google’s app store Play, storage solution Cloud and video streaming platform YouTube.” It seems to me that the gaming side is merely a sidetrack. The real deal is seen with “monetisation through Google Ads solutions such as PerformanceMax and AdMob, distribution best practices on Google’s app store Play, storage solution Cloud and video streaming platform YouTube” as I see it, this is about advertisement money at ANY expense. How lovely from Google. At present we see the funny money hype through gaming as an advertisement handle. How to maximise on that, which is not the same as gaming. It is at times actually the opposite of it. 

And with “YouTube will offer a workshop at the Saudi Esports Federation’s Gamers8 conference for 50 Saudi-based creators and Esports players focusing on gaming content and channel optimisation, audience development and engagement with the gaming community on YouTube.” I reckon that before long it will become about advertisements pushing through engaging with gamers. I could be wrong, but that is how I am seeing it at present. There is one part I find deceptive, but I could be wrong. With “Saudi Arabia is home to over 22.3 million gaming enthusiasts, many of whom can be equipped to turn their passion or hobby into a full-time career.” I am wondering what the endgame is. You see, Saudi Arabia has 32.1 million people. This statement gives us that 69% of Saudi Arabia is a gamer. That is an uncanny large population. And then we get to ‘many of whom can be equipped to turn their passion or hobby into a full-time career’, I cannot say that this is false, because I have no data whatsoever giving evidence that the statement is correct or false, yet the statement that the larger setting of 69% can be equiped to be professional players implies that there is a massive need for hardware. Perhaps that is true, but it also opens up other dangers for Saudi Arabia. An average gamer and his PC sets the need for an 850 Watt power supply. Now consider that half of that, roughly 15 million will suddenly require 850 Watt for the PC and then we get the monitor and other devices. That is one hell of a power drain. The KSA would need to consider the larger need of 2 nuclear reactors commencing their building within 60 days and there is every chance that if the Google numbers are right, they will come up short long before these rectors are completed. These puppies take 5 years, they can rely on gas or oil reactors for power, but that puts whatever environmental needs they had going on the draft of failure. All that and the largest setting is not even being met. That level of gamer additions and the rest of the nation will face labour shortages, but that is merely me trying to be realistic.

So is there something? Well yes, this does not come out of someones imagination, but I have some question around the numbers and that is merely before we consider another side. You see Statista released in April “Nine out of ten adults in the UAE play video games, and 90% of respondents in a Global Consumer Survey by Statista considered themselves gamers, with 23% identifying themselves as frequent players, meaning they play at least 11 hours per week. In 2023, the UAE’s gaming market is projected to reach over 306 million USD.” As such is the reaction of the KSA regarding what the UAE is giving us and is Google merely the facilitator? I get the 90% bit, I consider myself a gamer, but that is not my professional setting (it was not possible to be a professional gamer when I was young), so they have other professions as it will be in the KSA, yet to be a professional esports person, making it your full time career requires other elements and when you consider these parts the numbers do not add up, not in the frontal version and not in the aftercare (power needs). 

In the end, we will have to wait to see what the MENA Gaming Summit in 2023 actually ends up being. We will see, it will be soon enough.

Enjoy the weekend now starting near you.

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June 14, 2023 · 01:11

There is a larger play

Something stirred in me when I saw the article (at https://www.theguardian.com/sport/blog/2023/jun/13/saudi-arabia-golf-pga-tour-public-investment-fund) called ‘Saudi golf takeover is blueprint for what they want to do everywhere else’ and I had some issues with this. You see, we might give credence to “Players who had turned down eye-moistening sums of Saudi money out of what they laughably believed was a reciprocated loyalty to the PGA Tour found out, like everyone else, when their phones started pinging”, as well as “Even most of the PGA Tour board had no idea what was happening. Does this strike you as the behaviour of a regime concerned with winning hearts and minds? The brazenness, the wall of silence, the smoke and mirrors, the decision to present this deal to the world as a fait accompli: this is all part of the performance. The projection of power matters as much as the power itself. It says to the world: we bone-sawed a journalist, we bought golf and you didn’t even know anything was happening”. And there is more when you read the article. The largest stage is not set and not given. The largest set is that the US and EU are broke. They give a nice presentation, but the largest stage is that they are broke and the sports need to survive. As such the players, the teams and the largest settings are moving house. F1 is going because the middle east is almost the only one who can play jet set with money. Football is much harder, but the players that matter are moving house. They can try to be prima donna in a saturated world, or they can be the shining star in a place where they are alone. They can spread their wings and perhaps become a little better, or create the next generation of winners. Ronaldo and Messi are examples. The NHL is losing people to the UAE and the Middle East. Pakistan is becoming a more fearsome adversary in Cricket and that list goes on. The PG is merely one example and soon the NBA will see players go to the UAE and Saudi Arabia. The middle east is becoming a sports contender and whilst we are all wondering why. Consider that these sports wanted inclusion and that is what the KSA and UAE did. Soon the KSA will have a new English news channel and I reckon about that time they will be casting sports to anyone interested in sports. A new conversation on topics we heard for decades and people will pay attention. Consider that we will get (in English) Arabic newscasts on sports and now the advertisers will take notice. These two players played the long game and the advertisers will come around. This is a given, they will go where the people are and the people want sports. It is a game that the Middle East plays well and they played it well now. The channels lost credibility, they lost teams and sports and now the harvest for the new channels will come in. Add to that the Vision 2030 by the KSA and you get to see a new stage, and in all that the interest in Islam will flourish too. The Christians who are hating everything will lose more and more. Doubt that? Look at Florida. People in Nazi outfits in front of Disney world parading? That is what remains of the US. A place no one wants anymore and the Middle East is enjoying every Karen and dopey video that graces TikTok and YouTube. The aversion against the US and EU is growing. Everyone is shouting and no one is speaking sense and the Middle East is cleaning house because of it. 

So how long until places like the UK and Australia will wonder how the Dubai White Bears are doing and what the scores are for the Emirates Hockey League this week. They will still watch their own teams, but there is a shift happening and it is happening all over the sports world. It is not merely Saudi Arabia, there are more. The Pakistan Cricket Board (PCB) is growing visibility and that is merely one of many. Until recent no one had heard of Fayik Abdi. In 2022 at Beijing Olympics he finished 44th out of 91 competitors. A man from a place where there is no snow is now in the top 50 best ski contenders in the world. Let that sink in. He beat a whole range of people who get to practice it every day, they are from places where there is snow most of the year and a Saudi surpassed them. Our view of the Middle East is off by a lot and we have been lied to by the church since 1094. We are set in a view that no longer applies. The Middle East can ad is becoming more and more a contender in sports we never considered was a threat to anyone from our local stages. Art Schenk (NL), Andrew Symonds (AUS), Lucas Braathen (NO) will soon see new contenders for top spots. Sports fans will cheer Fayik Abdi (KSA), Babar Azam (PAK) and Juma Al Dhaheri (UAE) that too is the consequence of inclusion. And the sooner we learn that anyone can play sports, the sooner you learn that these steps we see now are a natural next step in sports. We might focus on the money, but that is merely a sidestep. How much attention did the PGA get? Who now could afford to play golf? The media focusses on on every scandal it can, because scandals are emotion and emotions relate to clicks. So how many non-scandal related sports stories have you seen in the last week? When was it about the joy of a sport? Who remembers what the BBC reporter Andrew Jennings brought to light? 

Sports is not merely in turmoil, the fans are seeking a way to actually enjoy sports, something they get less and less of. And all the providers are charging for the ‘honour’. As I see it the Middle East has a larger advantage coming their way. But that is merely my point of view.

Enjoy today.

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June 6, 2023 · 21:14

Ding Dong, push it

This is the stage, it is not exactly ding dong ditch, but the stage is not that far off. Some would state kiddingly “How do you tell the difference between a male door from a female door ? One’s got a ding dong and the other knockers.” Yet the larger truth is hidden here. It is a combination of anticipation and expectation. In market research it is about engagement that engagement is depending on Business Intelligence and most brands have been slacking off, they can no longer tell the difference between what the party lines tells THEM and what the consumers expect. There is a misalignment (not some Miss Alignment). The ITP (at https://www.itp.net/business/uae-consumers-expect-brands-to-get-them-report) gives us ‘UAE consumers expect brands to ‘get’ them: Report’ in this I am referring to places like the Dubai Mall. They are doing a much better job, but they are also vying for attention. That place has more than 1200 outlets and places like Louis Vuitton are vying for the attention of people also seeing Burberry, Armani, Dior, Cartier, Hermes and Prada , all in the same mall. A place that is over 12,100,000 square ft in size, so they need to get it right the first time. You see these places aren’t really competitive for people with a misers purse. When you see a person walking with a shopping bag that might not fit a sandwich, that person is likely to have spend $5000, as such he or she is done for the day. And that mall has 200,000 of visitors a day, as such they need to get on point to get their fair share. Business Intelligence is the currency that assists and here we see “According to the study, a staggering 92 percent of respondents claimed that it’s important for brands to “get” them. These findings come at a time when brand loyalty is plummeting, with 91 percent of consumers surveyed in the UAE (15 percentage points higher than the EMEA average) claiming to be less loyal to brands compared to two years ago. Nearly one in four individuals (23 percent) attribute this decline in loyalty to disappointing experiences.” I personally believe that it comes from the people expecting some kind of engagement, and to be honest, outside of the videos on the Dubai Kids Zone, I have not seen to much engagement. One of My IP solves that, but it is not mean for one shop, it is meant for the entire mall. It is the brands that require to create some level of engagement and to be honest. In all the mall walkthrough videos I have not seen any. You might wonder what that means. You see, the video walker will call attention and thus far, apart from the sensational views that the mall offers, I have not seen any. And my personal view is seen with “When asked about specific expectations, the researchers discovered that 79 percent of the UAE sample population emphasised the importance of brands consistently being aware of their purchasing habits. Furthermore, 86 percent of respondents insisted that companies should remember their preferred communication channel. A staggering 91 percent called for personalised discounts, while 86 percent urged brands to offer tailored recommendations during engagement sessions.” And consider this ‘86 percent urged brands to offer tailored recommendations during engagement’ Now there is debate on how to go about it and I reckon that this is on their marketing groups, but when we get a number like 86% it matter, it matters a great deal. I myself am on the fence, not on what is done, but how it is done.How to do cater to a Muslim population? In New York you set the Victory Secrets line in the open and the people come gushing, that will not work in Dubai. In other versions I prefer to have fun, as such the Mall could do something like below. 

Not real people of course, but the heads do not fall into a number, but into a slot with a brand and the ‘winner’ gets a small token from that brand. Perhaps to add a factor, the numbers 5,10,8,5 will be replaced by “Diesel, Adidas, Nike”, “Burberry, Dior, Hermes”, “Prada, Chanel, Cartier” and “Virgin, Sony and Nespresso” the (animated) head falls down the ramp and falls into one slot, then the visitor gets to grab one present from a barrel. An element of surprise and one of excitement. I reckon that line will fill up massively and fast. This is not the only way, some companies have their own way of engagement and they need to dig deep to create engagement, because when a place that rocks 200,000 visitors a day state that 86% of them had a less than great experience, it is time to evaluate what you are doing and the images below show great views, but it is lacking engagement. So why is that? And don’t think it is one shop, Louis Vuitton and Virgin both rock the view, and lack the engagement as far as I can tell.

So how to get the attention?
This is a much harder question, it is how to get them and that has been a life long struggle right from the bat. Customer engagement starts at one point and goes around towards what grabs them and Market Research is about masses, engagement is about that person, as such BI needs to evolve into new areas of engagement and that is the rub, how to go about it? The study gives us “The study revealed that 86 percent of respondents (15 percentage points higher than the EMEA average) considered it important for brands to provide a customer experience supported by the latest technology. Similarly, 85 percent (21 percentage points higher than the EMEA average) expressed their likelihood of being more loyal to a brand that invests in technology to enhance the customer experience.” And yes a TV screen creates more engagement, but at the Virgin Megastore, where were the gaming corners? 

Where are the places that interacts with people? It is not merely the best TV or the best screen size, it is what grabs a persons attention and there places like Adidas could benefit by adding a sport element in the store, it could benefit by having a place like Hermes open a creative corner. 

Consider buying a pyjama. One of the dreariest acts I ever face, but what happens when you can create your favourite pyjama (optionally in a more privacy setting)? It seems that the Arabic world is all about sports, as such what happens when you get to create your next polo-shirt based on YOUR favourite team? The Dubai Mall sports two Hockey teams, so why aren’t brands using that for more interaction? They might, but I never saw it. If the world of consumers is about engagement, the lack of attempts is equally staggering. You see, one of these walk throughs would have shown something. And it wouldn’t need to be ‘horrific’ like feeding a mermaid to the sharks, but between doing nothing and doing something horrific is quite literally an ocean of sand. So when this all starts with data, how is it captured? How are people engaged in this stream? That is equally important a side to manage correctly and even as I like the article, we see nothing on that. Especially in the UAE where tourism is at an all time high. What separates the local shopper from the tourist? It is not always clear and I believe that Harrods had its own set of problems in the 90’s. And when you have a study that boasts “21 percentage points higher than the EMEA average” I personally believe it matters a great deal, but the first observation is clear, there is seemingly a lack of engagement in the UAE (specifically the Dubai Mall). Oh, and this is not all me, places like the TRO group have been rocking the  Omni-Channel Advertising for well over a decade and they have been showing that there is power in engagement. So it is not just me, there are expert voices all over the place, but the larger Market Research and marketing community doesn’t know how to interact in an engaging sphere, as such they do not touch it. Yet that might merely be my view on the matter.

Enjoy the day and take the time to smell your cup of coffee, because that too is engagement. 

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June 4, 2023 · 22:24

Within a day

I wrote a few things regarding BRICS in the last two days and now (at https://www.al-monitor.com/originals/2023/06/iran-saudi-arabia-uae-attend-brics-meeting-south-africa-bloc-mulls-expansion#ixzz83fKlbzuL) we see ‘Iran, Saudi Arabia, UAE attend BRICS meeting in South Africa, as bloc mulls expansion’, so I admit that I didn’t see Iran to become part of that, but the UAE is a nice addition, it also changes the game. Not sure if Iran should be part of it, but that might appeal to both the KSA and the UAE. So when we see ““The world has faltered in cooperation. Developed countries have never met their commitments to the developing world and are trying to shift all responsibility to the global South,”Pandor said. Upon his departure from Tehran, Amir-Abdollahian hailed BRICS as a body that represents half of the global population and called his visit an example of Iran’s “active presence at international bodies” and a step in Iran’s “balanced” foreign policy.” We might see one thing, think another and wonder what is real. I wonder what Iran is doing there. Are they on invitation to settle Russia, or is Iran there to appease the Middle East? I have no idea, but I would consider that there are other more qualified nations than Iran, Indonesia for one. So is it about the powerpoint of oil? Your guess is as good as mine, but the idea that UAE would be coming is now a reality. The BBC did not mention that. As such are the sources of AL-Monitor better, or had the west filtered out Iran? I honestly do not know, but the photo from June 2nd implies that the BBC filtered out certain names. As such I was not aware of UAE Foreign Minister Sheikh Abdullah bin Zayed Al Nahyan and I only aw this article a few hours ago. Yet there too we see the stage of BRICS. If the western media cannot tell us the truth, when they rely on censorship and editing to give us adjusted filtered information, who are we telling other nations what to do? We see the attacks on China, Russia and the Middle East and yes, I do not disagree, but when we do the same, is this not the media station of the pot calling the kettle black? 

So when we get “In a pre-recorded interview broadcast on state TV after his departure, Amir-Abdollahian said that a key topic on his agenda in Cape Town would be “de-dollarization” in trade with BRICS member states.” What can we object to? The US is broke, it is merely sailing from debt ceiling raise to another debt ceiling raise. It has no exit strategy and did not have any for well over a decade as it caters to political ego and the rest of the world is awaiting actual action. Well, that setting will kind of explode in our faces as China will do what is best for China and the western world does not count there. It is harsh, but we let our politicians make it that way. So what is next? That depends on how BRICS will go about it. It is dependent on how they decide to hurt or restrict the moves by the US, and no matter how that slides it will hurt Japan in massive ways (which will please China). But beyond that there is no telling what will happen. I still think it was a mistake for them to add Russia in its current shape, but that is not up to me. I reckon that the country to can keep tabs on beats the one they cannot and it is a wisdom that is beyond me, BRICS is giving Russia a stronger voice which in current settings is not good, but that is me talking. 

My mind flies over the setting of “de-dollarisation” and how it will take form. But at present I have no idea, I will need to seek out as much information as I can. 

Enjoy the last day of the weekend, Monday is coming.

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June 3, 2023 · 23:37

Would you believe that?

That was my very first thought when I saw (at https://www.aljazeera.com/news/2023/6/2/blinken-to-visit-saudi-arabia-to-discuss-strategic-cooperation) ‘Blinken to visit Saudi Arabia to discuss ‘strategic cooperation’’. There we are given “Blinken will “discuss US-Saudi strategic cooperation on regional and global issues and a range of bilateral issues including economic and security cooperation”, the State Department said in a statement.” I have an actual hard time believing that. You see there are a number of issues that count for the US.

1. Banking instabilities.
2. Oil prices.
3. BRICS membership.
4. Defence spendings lost.
5. Iranian diplomatic settings.
6. Syrian diplomatic settings.
7. Outstanding US bonds with the KSA.

These are just 7 issues of a whole range of problems that the US is facing ever since they burned their ally the Kingdom of Saudi Arabia. The fact that Saudi Arabia walked away from Credit Suisse is making the US rather nervous. They had this idea that when the going gets tough, the purse of Saudi Arabia is there to bail them out. That is not (or no longer) a given. The oil prices are biting the US and cheaper oil is for them essential, even though Brent Crude Oil is doing close no nothing to stop that pain. Then the new issue erupts and I mentioned this yesterday. BRICS is no longer on the sidelines. It wants the western worlds to adjust their views and they now have the muscle to do that, with Saudi Arabia added they will also have the money to do that. I personally think that Saudi Arabia will have a close ally, as such the UAE might become a member too. So now you see how the words of Italy are too little and too late (see my article 2 days ago). 

Then the think I mentioned a few times, as China gets the Saudi Defence spendings, the US will come up short and that bites as well and these are the biggest issues for the US, as such Iran is hardly a blip. OK, it is more but only when the world sees that when you are broke you cannot push for economic sanctions on Iran (Russia too) and it is already selling oil to India or Pakistan (not sure who) and China, so that marble is faltering nicely. Then there is Syria and the largest issue are the outstanding bonds that the US sold. I actually do not know how many the KSA or Kingdom Holdings have, but if they flood the markets they will lose money and it will be disaster for the US, who will run out of cash long before Q3 2024. Which means they are 1-2 quarters short, or perhaps better stated at the end of their wallets they need to survive another 2 quarters. Good luck with that idea in the US. 

So when we see the Al Jazeera article and many others on why Blinky Tony is going to Riyadh, I feel certain that there is a lot more going on that w are being told. And I feel certain that it is not on the media. I feel that the White House administration will never admit to this Oliver Twist moment with “Can I have some more please?” No one would admit to that, it is just a little weird to see the entire BRICS setting a day early and now we get this. 

And he has more on his plate. We get that with “attend Gulf Cooperation Council (GCC) talks during his visit, starting on June 6”. I reckon that is when he will make mention of two variables (Iran and Syria). It is speculation, but that is what I (with no diplomatic knowledge) would do.

I reckon that this is one of the hardest times for the US State department ever. It did not help that it was this president who stated to make Mohammed bin Salman Al Saud a pariah. So how is that working out?

Enjoy the weekend.

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