Tag Archives: Facebook

Stark contrast

There is an old ‘expression’, The people will rally against the injustice of children, yet for the most, only if it hurts THEIR children. It is a saying that most people ignore because there is a string of pain, the realisation that the need of ‘me’ overrules the need for all. And guess what, Apple joined those ranks a while ago. We see BBC News headlines (last year) like “Ricky Gervais slams Apple over Chinese factories” and we laugh, but the pain is a lot more real than you think. There is an ignored side and there Apple does not seem to give an ‘eff’ (as long as the revenue comes in. It is there advertisement section, the one that is ‘hidden’ in games. Games that give an advertisement and that is OK, but then they take you STRAIGHT to the installation page. Where did we sign up for that? And this is not some innocent ‘barbie game’ this is how pokie and gambling sites assault the weary and the vulnerable. They take the game and the problem to a whole new level. You see, the ad is not the real issue. The issue becomes when you want to close the window and the super-small ‘X’ that closes the window is in the top left corner, and if you miss it, the excuse will be ‘We assumed you wanted the program’, but the close icon is small enough to miss it way too often.

So not only is Apple setting a stage, they are doing this in the setting of “We do not want any issues in the schools where OUR children go, we do not care about the rest” it is a stage that is speculative, but consider the impact. How many children get exposed to that part? And they are not alone, there is more and more out there coming to all of us regarding a ‘game’ named coin master. Even if it has an ad with Joan Collins. In Change dot org (and a few other places) we see messages like “I have been playing coin master for about 8 months and saved up all my coins and spins and spent a fortune on the game then one day i open up my game and the 117billion coins i had and 22,000 spins are gone , i had been reset , apparently coin master are reseting accounts with high savings which is against their own rules because they cannot tell the difference between people who play honest and the cheaters”, now this is a setting of accusation that require data and evidence and I do not have any myself. But coin master is important as it is not only vying for your cash (which is fair enough). It is combining with the ‘sentiment and acceptance’ of pokies, but what we see is not a pokie, it is a game that looks like a pokie and there we see a problem. The makers were decently brilliant, but there is a new stage, “what looks like one” is not the same as one actually is and the makers are in the clear and there is a larger station where it is happening under the noses of Apple (and a few other places), but there the stage is not protective, because it is as I paraphrased “in the schoolyard where we see no Apple employees” so no one at apple seems to care. So when we take a look at some media that give us ‘Complaint Website Flooded By Angry Coin Master Players’ we think that there is a case for action, but that article is almost 2 years old, as such they are doing something really really right or Apple just does not give a hoot (or is that hooters) about their consumers? And the stage is rapidly getting larger. Deceptive conduct (like the gardenscape ads), several ads all showing something that the game does not have, or perhaps in some obscure mini game. And the people are getting less and less choice, because the in game advertisements are seemingly not policed. 

And Apple (Facebook and Google too) needs to start acting. 

And here is the rub, we might see the complaints, yet the game was downloaded in extent to 100,000,000 times, so their app will hold what Apple might see as a remarkable advertisement magnet, and there is the problem, when an app becomes too big too fail there is every chance that the three players will not act in fear of driving people to one of the other two channels, but in the mean time your children are just in danger, because if an app (or game) like ‘Happy Color’ can spout these two advertisements, what other apps will expose your children to the dangers of gambling? 

And consider the start contrast hat Forbes is trying to give us (at https://www.forbes.com/sites/kateoflahertyuk/2021/09/04/ios-15-apple-just-revealed-a-game-changing-new-iphone-privacy-feature/) a mere 3 weeks ago. There we saw “We already knew iOS 15 would come with multiple privacy features that will further hurt the data-hungry habits of Google and Facebook. But now, Apple has just revealed that iPhone users will finally get a choice whether to enable Apple’s own personalised ads on their devices” yet, how does that fare for the in-game advertisements? The Forbes article does not bare that out and I feel decently certain that Apple (Facebook and Google too) is not willing to put the foot down there. So in the end how much danger are your children in when they play a ‘free’ app? Consider that nothing is for free and a player like Coin Master makes on average $24,000,000 a month. I did not look into the revenue of Lightning Link, but that is clearly a pokie, so it is clear gambling. The problem there is that kids might not understand the difference. So you thought EA games was pushing a setting? I think parents have bigger problems and in this Apple (Facebook and Google too) have a much bigger problem protecting the vulnerable and that is something the media seemingly tends to shy away from a little too eagerly in my books. This whilst somewhere in February this year we saw ‘Apple slapped with class action suit over gambling apps’ where we also see “according to plaintiffs, users are unable to collect actual cash in the casino games, but they do have the ability to win and therefore acquire more playing time. This system — paying money for a chance to win more playing time — allegedly violates anti-gambling laws in the 25 states at issue in the case” and that is only the US setting, Apple et al could have stopped this by blocking that stage but it seems they were eager to get more cash, so even as some would voice “The people who play, are literally paying to kill time”, it is a point of view that is fair enough in some cases, but the advertisements seen are using the little tricks to get a few more vulnerable players into their fold and that is a larger station. If there was a much larger ‘X’ in the advertisement they might have been in the clear, but they did not and moreover they take you STRAIGHT to the app installation page whilst the sentiment to do so was not there. A stage of deception a few times over and there will be a larger invoice for all the players allowing for this. In a stage where political players all over the field are gunning for their coffers these players did something really stupid, they are making it easy to gun for them and when the politicians get to use the cards ‘gambling’, ‘vulnerable people’ and ‘easy exploit’ together (optionally in one sentence), places like Apple (et al) will be handed a fine that could end up being considerably larger than the $1,200,000,000 fine they faced in march. 

These players see it as mere parking fines. The fines are tax deductible, the 100,000,000 downloads seem to validate a speculative advertisement revenue of $10,000,000 a day in just ONE APP and that is the stage, if the case only takes 2 years, the players are looking at an optional $7,000,000,000 in advertisement revenue, the people do not stand a chance to get a fair shake here, so where can they go?

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Yaba yaba from the intelligence ignoranus

Yes, this is a story, but it is not bout the Flintstones, even if some of the players come from that era. To illustrate that we need to make a small trip in time. On August 23rd 2014 I wrote the article ‘A spooky situation’ (at https://lawlordtobe.com/2014/08/23/a-spooky-situation/) where I wrote “These people can convey messages, set up new ways to deliver news (like trough private channels in a MMORPG game in Facebook or freely downloaded, which is impossible to monitor) and recruit new people who have not left the UK, which would be a disadvantage to MI5. Now it is important to know that this is all speculation on my side. I cannot prove that this is happening, but is it not more likely than not that an extremist would like to propel his ‘rightness’ onto others?” Even though, I need to emphasise on ‘it is important to know that this is all speculation on my side. I cannot prove that this is happening’, I had no evidence, but I saw the stage over 7 years ago, so as we now see ‘Extremists using video-game chats to spread hate’ (at https://www.bbc.com/news/technology-58600181) where we are shown “That’s when you start to go to other meetings, to smaller groups that aren’t necessarily playing games, talking about politics more explicitly.” So hurray for the BBC to get there 2 days ago, all whilst I got there 7 years earlier, so there! 

And consider why did it took them so long to catch on? Was it the Minecraft level of a concentration camp? I saw the dangerous setting in a Facebook game called ‘Lord of Ultima’ in 2014 and I feel decently certain that it is was not the only game. For 7 years a stage of unmonitored messaging by extremists, cyber criminals and organised crime. All out in the open, all going from public to private channel and no one is the wiser. Not even the members of the Bedrock Police force, the Slate Rock and Gravel Company security services and a few other players. The never had a clue and they never had a chance, the evidence is gone. These people did not mess around, they created private channels and removed them at the end of the chat. 

And that is merely the games we know of, there are several games where most people are in the dark. So whilst some are giving us the yaba yaba on all kinds of matters, the stage is that most of us (me too) are stumbling in the dark without a flashlight, and even if we do have one, we en up in a black room, where all the elements are black and no one has a clue where one particular object is, an object that is removed when the last person leaves. So when you realise that Facebook is only one of well over a dozen locations, when location and localisation sets the larger premise. So when I see the denial “DLive and Odysee have not responded to BBC News’s requests for comment” they might know, but more likely they were in the dark. All people trying to offer options so that they get traction and all players forgot that all traction is there but not all of them positive, some traction is the way to seek anonymity and that is seemingly happening and I predicted it first on August 23rd 2014. 

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What one reads

We all have that what one reads can be the opportunity for the other. I wrote about this in the past. On June 4th in ‘The left corner’ (at https://lawlordtobe.com/2021/06/04/the-left-corner/). Today, Reuters gives us ‘Facebook says Iranian hackers used site in spying on U.S. military personnel’ (at https://reut.rs/3rbz5Uf), and yes that is the direct result from Digital Direct Marketing. They all get to have a bite, so when I see “Facebook said on Thursday it had taken down about 200 accounts run by a group of hackers in Iran as part of a cyber-spying operation that targeted mostly U.S. military personnel and people working at defence and aerospace companies” I am not that surprised, I am just giggling that it took them that long. On the other hand there is a chance it took Facebook this long to wake up, either way is possible. Yet that also gives the opportunity for Cocoon to grow their marketshare, by a lot. Consider that one in the cocoon pays the $40 a year, no matter what the size, no matter what the trade. And in all this time no one in the Defence department (not even the DARPA boffins) made clear consideration to adapt Cocoon for military messaging. A stage that was out in the open when Google created Google+ in 2011. Yup the uniform people did seemingly not catch on. So when we see optional a whole range of security issues, is it that much of a stretch to set the IP of Cocoon to a much larger base (it will piss off Facebook, but who cares). A stage that is international is governmental and as we see it, there is an almost boundless level of custodians and customers and they all need privacy. So, as we see the setting of the digital sun on some, we can hide behind “Facebook said the hackers mostly targeted people in the United States, as well as some in the United Kingdom and Europe, in a campaign running since mid-2020”, whilst hiding behind the spoof “its head of cyber espionage Mike Dvilyanski said it was notifying the “fewer than 200 individuals” who were targeted”, yet this is Iran (and others), do you really think that they are merely hitting 200 people? Even at 1-3 per day it implies that in 2021 alone 197-594 would have been targeted, as well as their family members to find leverage. And all that time there was an alternative. 

And let’s be clear, this is not on Facebook, they did what their solution intended to do, Iran merely saw more and it is time to change that, Cocoon came at the right time and they have the inside track to a lot more. 

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Non Comprehension

This is an article that is a little different. To be clear, it consist of an article (from Reuters) and a really weird dream I had, a dream I do not seem to understand at present, but when I think of one, the other one hammers down on me. In the dream I am in a small cubicle, a cubicle with a sliding door, the cubicle is small, barely enough space for 3 people to stand in. I a wearing some kind of hood, not unlike flame proof hood you see Formula one people wear. The hood restricts views to the side, and I kept on hearing ‘Ghost mode deactivating’ and ‘Ghost mode deactivated’, there was a man there, mid or end 30’s, yet I keep on not seeing the face. And the light, there is a small light there, but I seem to be weirdly overreactive to light, almost shunning light. Not sure why. That is all the parts I remember, there is more but every time it is within reach, it slips away. It was decently unsettling. 

The article is quite different, it I found at https://www.reuters.com/technology/exclusive-facebook-rejects-talks-with-australia-publisher-testing-worlds-2021-06-25/ and the headline ‘Facebook rejects talks with Australia publisher, testing world’s toughest online law’ should speak volumes. As I read “Australia’s competition watchdog is looking into a claim that Facebook Inc refused a publisher’s request to negotiate a licensing deal, the regulator told Reuters, setting the stage for the first test of the world’s toughest online content law”, so when we see this some will react. Yet questions keep on forming in my mind. So when I see “Facebook declined without giving a reason, The Conversation said, even though the publisher was among the first in Australia to secure a similar deal with Google in the lead-up to the law in 2020” I wonder what is actually in play. You see, they are putting too much faith in social media, it is the old and ever returning discussion of perception and awareness, yet without engagement it almost means nothing and being on social media the way they do is not engagement, it is almost a fake form of representation. They are all vying for the wrong pile of nothing. It is almost like the Conversation is setting itself up to be someone else’s tool. The conversation has internet, it has a website (at https://theconversation.com), so why does it need social media? The article does give the answer one paragraph later with “The knock-back could present the first test of a controversial mechanism unique to Australia’s effort to claw back advertising dollars from Google and Facebook: if they refuse to negotiate licence fees with publishers, a government-appointed arbitrator may step in”, with ‘claw back advertising dollars’, it is seemingly about the money, it is always about the money. 

Yes, I agree that this is a method that seemingly works, seemingly is the operative word. Yet the mission (of greed) in light of what we see is not to push for borders that everyone pushes, it is about creating engagement, a part many marketeers and market researchers are eager to avoid, those numbers are not that impressive in too many of cases. So whilst we ponder the words of Andrew Hunter, we look at “Hunter did not answer specific questions concerning The Conversation, but said Facebook was planning a separate initiative “to support regional, rural and digital Australian newsrooms and public-interest journalism in the coming months”, without giving details”, yet when we consider that it first launched in Australia in March 2011, and has expanded into editions in the United Kingdom in 2013, United States in 2014, Africa and France in 2015, Canada in 2017, Indonesia in 2017, and Spain in 2018. In September 2019, The Conversation reported a monthly online audience of 10.7 million users onsite, and a combined reach of 40 million people including republications, it is also available in English, French, Spanish, and Indonesian, so the entire ‘regional, rural and digital Australian newsrooms’ becomes debatable. One could optionally argue that Facebook has a circle of stakeholders that is looking out for their own media friends. I agree that my view is personal and optionally debatable as well, yet the issues in play overlap in a weir way, a view with a limited view forward, not to the sides, just like the F1 hood I was wearing in my dream, I could not see the sides other then to turn my head. 

Facebook could be playing a real dangerous game, but it is not one I can see at present. They are slick and hiding behind party lines, giving us ambiguous “journalism in the coming months”, especially when the details are missing, and the media doesn’t rely on day to day, do they? And it is then, at the end of the article where Rod Sims gives the game away with “If Google’s done a deal with them, I can’t see how Facebook should argue that they shouldn’t” with the added “using the term for assigning an arbitrator”, this is about drawing borderlines and the Australian ACCC allowed for this new stage of media war, the sad part is that the ones with money will get their share, they are or will become stakeholders, the small players like the Conversation do not. It seems to be (at least in my mind) a stage that politicians never understood in the first place, or they did and they were fending for themselves, not the people. The pie of revenue is shrinking and the current players want their same share (plus 10%), the fallout will be growing over time, I feel certain of that. I merely wonder what the others will do whilst the larger players ignore engagement (for now), in the old station of a program like AnswerTree, the setting was clear, you can either mail more to keep the revenue, growing cost again and again, and you have the option to mail more efficient, growing engagement is mailing more efficient and in the end better rewarding. Yet in all this, it is not about Facebook, Google or the Conversation. It is about the political players, they are about themselves and it will cost the media a lot more than they are willing to accept soon enough.

It is merely my view, it is speculative but I think it is more on point then even I can admit to.

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The stage of what is

Yes, we all have that and I am no exclusion, ‘what is’ is the first part of a question that is dangerous. The answer that follows tends to be subjective and personal, as such it is loaded with bias, not that all bias is bad, but it defers from what actually is. This was the first stage when I saw ‘Lina Khan: The 32-year-old taking on Big Tech’. Then we get “when it comes to unfair competition, there is one sector that has been singled out by Democrats and Republicans alike: Big Tech”, this is the beginning of a discriminatory setting. There are two sides in this and let me begin that Big Tech is not innocent, so what is this about? Lets add ““What became clear is there had been a systemic trend across the US… markets had come to be controlled by a very small number of companies,” she said”, now we need to realise that there are two parts here too, in the first she is not lying and for the most, she is correct. 

So why do I oppose?

The US, most of the Commonwealth and the EU all have a massive failing, they have no clue what they are doing. I have seen that side for over 30 years and it is the beginning of a larger stage. You see the big tech part needs to be split in two elements big tech and those who ‘use’ (or abuse) the elements of big tech. Big tech was more than the FAANG group (Facebook, Apple, Amazon, Netflix, Google), in the beginning there was Microsoft, IBM and Sun as well (there were a few more players but they were gobbled up or ended up being forgotten. When we see charts of technology and market capitalisation we see Microsoft in second place, so why is Microsoft left outside of the targeting of these people? Microsoft is many things, but it was never innocent or some goody two shoes, the same can be argued for IBM, IBM have been gobbling up all kinds of corporations in the last 20 years, so why is IBM disregarded so often? It it nice to target the companies with visibility towards consumers, but that puts Microsoft with more than one issue in the crosshairs, but they are ignored, why is that?

Then we get back to the BBC article (at https://www.bbc.com/news/technology-57501579) where we see “Her general criticism is that Big Tech is simply too big – that a handful of large US tech firms dominate the sector, at the expense of competition”, she is not incorrect, but there are more sides to that story. In 1997 I gave an idea to bosses (in a software firm) on consumers messaging each other and for a firm to be in the middle of that. Being a gateway and a director of messages and giving visibility to people of other matters (I never used the word advertising). It was founded on a missing part when Warner Brothers created (in partnership with Angelfire) a website hub. So fans of Babylon 5, Gilmore Girls and a few other series could Create their own webpage, they got 20MB for free and an address, like in Babylon 5 I was something like Section Red number 23 (I forgot, it was 25 years ago), the bosses stated that there would never be a use for that, it was not their business and there was no business need for something like that and 4 years later someone else created Facebook. Now I am no Facebook creator, what I had was in no way anywhere near that, but that is a side a lot of people forget, the IT people had no clue on what the digital era was bringing and what it looked like, so as they were unaware, politicians had even less of a clue. So when Google had its day (search and email) no one knew what was going on, they merely saw a free email account with 1GB of storage and everyone got on the freebee train, that is all well and good, but nothing is for free, it never ever is. 

As such a lot of companies remained inactive for close to half a decade, Google had created something unique and they are one of the founding fathers of the Digital age. Consider that Microsoft was clueless for close to a decade and when they started they were behind by a lot and there inaccurate overreaction of Bing, is merely laughable. Microsoft makes all these claims yet it was the creators of Google who came up with the search system and they got Stanford to make this for them, just look it up, a patent that is the foundation of Google and Microsoft was in the wind and blind to what would be coming. By the time they figured it out they were merely second tier junkyard vendors. And (as I personally see it) the bigger players in that time (IBM and Microsoft) were all ready to get rich whilst sleeping, they were looking into the SaaS world (diminishing cost to the larger degree), outsourcing as a cost saving and so on, as I see it players like Microsoft and IBM were about reducing cost and pocketing that difference, so as Google grew these players were close to a no-show and do not take my word for that, look at the history line of what was out there. In retrospect Apple saw what would be possible and got on the digital channel as fast as possible. Yet IBM and Microsoft were Big Tech, yet they are ignored in a lot of cases, why is that? When you ignore 2 out of 6 (I am not making Netflix part of this) we get the 2 out of part and that comes down to more than 30%, this is discrimination, it grows as Adobe has its own (well deserved) niche market, yet are they not big tech too? One source gives us “As of June 2021 Adobe has a market cap of $263.55 B. This makes Adobe the world’s 32th most valuable company by market cap according to our data”, which in theory makes them larger than IBM, really? Consider that part, for some reason Adobe is according to some a lot larger than IBM (they are 112th), so when we consider that, can we optionally argue that the setting is tainted? In a stage where there are multiple issues with the numbers and the descriptions we are given, the entire setting of Big Tech is needing a massive amount of scrutiny, and when I see Lina Khan giving us “markets had come to be controlled by a very small number of companies” I start to get issues. Especially when we see “there is one sector that has been singled out by Democrats and Republicans alike: Big Tech”. You see singling out is a form of discrimination, it is bias and that is where we are, a setting of bias and to some extent, we are all to blame, most of us are to blame because of what we were told and what was presented to us, yet no one is looking to close to the presenters themselves and it is there that I see the problem, This is about large firms being too large and the people who do not like these large firms are the people who for the most do not understand the markets they are facing. Just like the stage of media crying like little bitches because they lose revenue to Google (whilst ignoring Bing as it has less than 3% marketshare). 

The who? The what? Why?

This part is a little more complex, to try to give my point, I need to go back to some Google page that gives me “What is Google’s position on this new law? We are not against being regulated by a Code and we are willing to pay to support journalism—we are doing that around the world through News Showcase. But several aspects of the current version of this law are just unworkable for the services you use and our business in Australia. The Code, as it’s written, would break the way Google Search works and the fundamental principle of the internet, by forcing us to pay to provide links to news businesses’ sites. There are two other serious problems remaining with the law, but at the heart of it, it comes down to this: the Code’s rules would undermine a free and open service that’s been built to serve everyone, and replace it with one where a law would give a handful of news businesses an advantage over everybody else.”

This is about that News bargaining setting. Here we get ‘by forcing us to pay to provide links to news businesses’ sites’, and I go ‘Why?’ A lot of them do not give us news, they give us filtered information, on addition to this is that if I am unwilling to buy a newspaper, why should I pay for their information? If they want to put it online it is up to them, they can just decide not to put it online, that I their right. In addition some sources for years pretty much EVERY article by the Courier Mail get me a sales page (see below), this is their choice and they are entitled to do so.

Yet this sales pitch is brought to us in the form of a link to a news article. It still happens today and it is not merely the Courier Mail, there are who list of newspapers that use the digital highway to connect to optional new customers. So why should they get paid to be online? In the digital stage the media has become second best, the stage that the politicians are eager to ignore is that a lot of the ‘news bringers’ are degraded to filtered information bringers. In the first why should I ever pay for that and in the second, why would I care whether they live or die? Do not think this is a harsh position, Consider the Daily Mail giving us two days ago ‘Police station is branded the ‘most sexist in Britain’ after investigations find officers moonlighted as prostitutes, shared pornography with the public and conducted affairs with each other on duty’, so how did they get to ‘most sexist in Britain’? What data do they have and hw many police stations did they investigate? There is nothing of that anywhere in the article, then we get to ‘after a series of scandals’, how many is a series of scandals? Over what time frame? Then we get to ‘Whatsapp and Facebook groups used to exchange explicit sexual messages and images have been shut down’, as such were the identities of the people there confirmed? How many were there? What evidence was there? All issues that the Daily Mail seems to skate around and ‘In the latest scandal, PC Steve Lodge, 39’ completes the picture. Who else was hauled to court and is ‘hauled’  a procedural setting in an arrest? When one rites to emphasise to capture the interest of the audience it becomes filtered information, it becomes inaccurate and therefor a lot of it becomes debatable. Well over a dozen additional questions come to mind of a half baked article on the internet, and they get paid for that? And as we consider ‘He was alleged to have’ we get the ‘alleged’ part so that the newspaper cannot be held liable, but how accurate was the article? That same setting transfers to Lina Khan.

The article gives us ‘or rather a perceived lack of competition’ as well as ‘markets had come to be controlled by a very small number of companies’, they are generalising statements, statements lacking direct focal point and specifications. In the first ‘perceived’ is a form of perception, biased and personal, ones perception is not another ones view of the matter. It is not wrong to state it like that, but when you go after people it is all about the specifics and all about data and evidence, as I see it evidence has been lacking all over the board.
And when we consider ‘markets had come to be controlled by a very small number of companies’ I could add “PetSmart has 1650 shops in the US, they could set the price for tabby’s on a national level, is that not a cartel foundation?” Yet these politicians are not interested in a price agreement of pets are they, it is about limiting the stage of certain people, but by doing so they will hurt themselves a lot more than they think. On November 14th 2020 I wrote the article ‘Tik..Tik..Tik..’ (at https://lawlordtobe.com/2020/11/14/tik-tik-tik/), where I wrote “if HarmonyOS catches on, Google will have a much larger problem for a much longer time. If it is about data Google will lose a lot, if it is about branding Google will lose a little, yet Huawei will gain a lot on the global stage and Apple? Apple can only lose to some extent, there is no way that they break even”, and a lot ignored the premise, but now as HarmonyOS has launched (a little late), the stage is here. When it is accepted as a real solution, Google stands to lose the Asian market to a much larger degree and all because a few utterly stupid politicians did not know what they were doing, more important Huawei still has options in the Middle East and in Europe. So the damage will add and add and increase to a much larger degree, especially if India goes that way, for Google a market that could shrink up to 20%, close to 2,000,000,000 consumers are per July 1st ill have an alternative that is not Apple or Google, that is what stupidity gets them. My IP will connect to HarmonyOS, so I am not worried, yet as I see it the Federal Trade Commission (FTC) better start getting its ships properly aligned, because if HarmonyOS is indeed a decent version from version 2 onwards the US tech market could shrink by a little over 22.4%, the US economy is in no way ready for such a hit, all because politicians decided to shout without evidence and knowhow of what they were doing, a nice mess, isn’t it?

The stage of ‘What is’ depends on reflection and comprehension and both were lacking in the US, I wonder what they will lose next. 

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Choices and Wisdom

We all have all kinds of wisdom, what we learned in school and that what as further tempered by work and eduction. Then there is the wisdom we get over time, from the things we have enjoyed doing, or loved doing for decades. No this is not some weird way to tell others that we are all well grown gynaecologists (without a medical education we really are not), yet some events, like photography, music, filming, gaming, reading. These are skills that develop over time. Some will never be great writers, but they grow a knowledge that allows them to recognise good and great pieces of writing, some will see great movies and TV series from the early beginnings, some will recognise a really great game. We all grow such skills, some faster and more complete than others. And here is where I am now. With Keno Diastima I am now at an impasse. I completed the thoughts on the cliffhanger on season 3, and as I see it, it will be one that will make jaws drop all over the field, yet what next? Try to get into season 4? Or end the story with a wide open ending? For some reason the second one is appealing to me. I haven’t thought of where to go in season 4, that is true enough, but in all that the setting of an open ending is appealing. It lets the viewer imagine what would be next. I personally never liked the American approach to finalise everything. The setting is that in the first finalisation is overrated, in the second it is that life is never complete, if we finalise we cannot perfect, if we cannot perfect we can grow, we can become better, the finalised people are mediocre or will never know the perfection they could have been headed to. It is like a lot of Ubisoft games, they are below par. 

Am I correct?
Well, the balance of probability states me to be correct, yet in opposition, we see God of War 4, Ratchet and Clank Rifts apart, Miles Morales. The PS5 is showing a whole host of games that ended up close to perfect, all whilst Ubisoft showed us games that were mediocre between 70% and 80%. So we have two stations, one showing me that I am right, one making it debatable and I am in the middle trying to make a choice. In all this I am wondering what to do. Even as I saw another side of some of the settings that I designed, as I see more and more evolutions in the IP I created, I also see that anything can be improved on, Keno Diastima is no exception. And in this yes, there is more to explore, but the appeal of finishing a story on a high is weirdly appealing. I wonder if J. Michael Straczynski faced this at the end of season 4 of Babylon 5? 

So how should I go about it? I am asking this of myself. Perhaps in a few days I see the light and a larger idea opens up, but it is not a guarantee. And within me the struggle continues shall I move forward, or not? It is a stage of wondering, not a stage of fear. Not a stage where we see ‘US lawmakers have introduced five bills aimed at limiting the power held by Big Tech companies’, bills that were designed out of fear, because overhauling the tax laws to fit all was too dangerous, powerful friends would be out in the cold and demonising a few is preferable, not unlike the Nazi’s who demonised the gypsies, the jews and a few others, remember that? How did that end? So when you see “The bills were drafted after a 16-month investigation into the powers of Amazon, Apple, Google and Facebook” consider that a law on 4 is discrimination, an overhauled tax law including the 4 is the right direction. I have said that for the better part of 2 decades, yet we see an investigation of 16 months. How is there any level of equilibrium? How is there balance on al fronts when 4 are demonised? So when will they limit Netflix and Disney plus to give ‘equal’ way to the others? It is the beginning of dead people trying to live a little longer. Soon America will see a larger setting, soon they will claim the union of patents and IP into the economy, because it will be best for all the people, a limitation of 5 is preferable over the denying to nearly all, and the US still has no plan to avoid overspending by trillions on an annual basis. So whilst I look at the optional ending of a great ride, they are merely looking at the continuation of a mediocre ride and there is the rub, there is the flaw. We see it in movies, TV, games, books and software, yet we do not catch on, life is unpredictable. Those who wield choices to their end are all about staying in power, even though they do not contribute and they are scared, China is on their heels to surpass them technological and economical, a twofold loss. So whilst CNBC gives us ‘U.S.-China relations are ‘still deteriorating,’ says former U.S. ambassador’, we need to consider that the US overplayed itself economically in well over a decade and whilst they needed to strap expenses, they refused to do so, they entered a road of iteration, all whilst a nation without true innovation has no place to go, but to become a following sheep and the innovations by Huawei are proof of that, Apple, IBM, Microsoft all iterative, all whilst I designed more original IP by myself then all of them together. And that is separate from the ideas on movies, TV series and games I came up with, and that is besides the additions to existing games. 

I feel happy in some way and sad that several government are so scared and so dependent on the US that it is almost scary that the media (from a multitude of sources) are merely copy and pasting some news. Consider ‘Romanian president signs bill into law to ban Huawei from 5G’, as well as ‘‘No concrete proof’ of espionage: Malaysia on verge of Huawei 5G deal’. For me the issue is that the US and others have NEVER EVER shown evidence that Huawei equipment was used for espionage. In opposition the equipment in use (Cisco for example) allows for example allows for all kinds of sneaky acquisition of data. The sources via Solarwinds are proof of other larger flaws, Huawei equipment is not needed. When you consider that and we see the US accusations, as well as copied accusations by others, all whilst no evidence was ever produced. The Verge gave us “There is no hard evidence to support this notion, and some of the reasons put forward for this notion are weak. For example, the background of the chairmen of Huawei. Huawei founder Mr. Ren Zhengfei once served in the People’s Liberation Army. As we know, serving in the army was one way of getting out of poverty for people in the countryside, which is where Mr. Ren is from. His time in the army was a short one and he was not in any important position”, as well as “Any supposedly safe Chinese product is one firmware update away from being an insecure Chinese product”. The second one is optional, but that applies to all American hardware as well, but the media is not giving us that part, are they? The media did (to the largest extent) avoid for the longest time to look into the Cisco flaw(s), even as Cisco informed their customers close to immediately. So what is wisdom? I am not sure if I am the right person to state that, but I do feel that limiting 5 players whilst they were not illegally acting is wrong on several levels and all whilst the IP and patent stage remains open, as such I will make a case for my IP to be placed in either the UK or Canada. They seem the safest place and when other figure out what I have figured out and the IP and patents of the Fortune 500 end up being registered in these two locations over the US, you will see that I am correct and the US will find them self in something close to a Wall Street free fall soon thereafter. 

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The left corner

Yup, we have all heard it on TV, in movies. In the left corner weighing ……. Yada, yada, yada. The beginning of a match. You heard it, but did you realise it? It hit me today, I was thinking back to the good old days (Google Plus), it had a side others ignored and they are still ignoring it. I joined Facebook in 2004, or was it 2003? The setting was that I was travelling the globe, most of the direct family (when they were still alive) had a travelling bug. As such Facebook was part of a solution, yet it turned out that Google Plus was a much better fit. Reality shows that I have 2 best friends, I have a number of ‘sort of friends’ and I have relatives. Apart from the relative members I would happily shoot with an M-24, I did try to stay in touch with those I had no need to shoot and then time caught up with them and they died. 

Family solution

Time is the eternal equaliser and it will claim me too at some point (once). Yet today I considered how the need for greed of Facebook is leaving an untapped side to social media. They were all about boasting that everyone wants to know everything (better for advertisement), yet the foundation of Google plus was that you decided to give to certain circles, and family is its own circle. Facebook forgot about that part and the others that followed Facebook is overlooking that too (as far as I can tell). You see, the world is not interested in the desk you bought (unless it comes with a naked lady) and then they are merely interested in how visible the nudity of the lady is. But family members are different, they are interested in your new desk, your new quilt cover, especially when there is more than an hour of travel time involved. Some are a lot further away and they want to see the birthday pics of your little one, the rest of the world has no business to see those. So why did social media evolve into an advertisement space where we see all no matter how trivial, or how convoluted the message? 

And as far as I could tell there was no one, at least that was the case, former Facebook employees caught on and created Cocoon. It is not free, it will cost you $39.99 USD per year, yet as they say (at cocoon.com) “Thirty days after you create a Cocoon, one person in the group will need to sponsor it on everyone’s behalf to keep it going. You don’t need to decide upfront whether to pay for Cocoon, only after you reach the end of your trial period. A Cocoon costs $5.99 USD per month or $39.99 USD per year for the entire group”, so one family member pays the amount of slightly less than $40 a year to keep it going and only ONE member needs to pay. That is a very different story and it is one that could take off. So as we get “The app itself does not cost money to download. Pricing is per Cocoon, not per person, and you can be in as many Cocoons as you would like”, it is actually brilliant, to get back to the true foundations of social media, of true socialising and I am amazed that others had not caught on here. Consider a family with nieces, nephews and other riffraff (read: family members) and one price per family. I am decently amazed that they have not cornered that industry yet, because as I see it that setup could grow far and fast over the next three years. As Google lost its Plus side, Cocoon might be all that remains for a lot of people who are sick of the 17 advertisements an hour and the nobodies who have something not so nice to say about your niece’s new dress or your nephew’s new bike. Yes we all make fun of family, yet that is the right of a family member, to say to auntie bertha that her hat went out of fashion when Black and White TV’s did. 

I am equally aware that Cocoon is not advertising, which is debatable as a choice, because there are globally millions who have had enough of Facebook in some regard. I am not totally against Facebook, it has its space and its function when it is about schools, friends that are not family members. And with Google Plus out of the equation Cocoon has a much larger stage to play on. And as they end their sales pitch with “You can be in as many Cocoons as you’d like, but they’ll remain separate from each other and you can navigate between them using the Cocoon switcher. Your nickname, picture, and colour are distinct in each, and contents from one Cocoon can’t be shared or forwarded into another.” We can clearly see that they are on the right track, they are heading into a direction where Social media should have headed in to a much larger degree than it has been doing. If there is one downside it will be the case that I can have it on my iPad, but not on a MacBook. At times I prefer to do my socialising on something with a decent keyboard, I am just wired that way, but that is me, some will find the iPad, android phone and/or iPhone sufficient. I also believe there are a few flaws in the initial stage, but that might be me (I don’t think so though), as such it is a great setting and it does have a real future on a stage where people are being drowned on advertisement and personalised information mining. Yet cocoon is new and fresh, just like the 1985 movie which was all about family as well. 

When you have a family that you do not want to shoot at a moment’s notice, Cocoon is a bright choice in a field where most choices are smitten with some level of darkness.

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What makes us fall?

We are feeling all kinds of weird at times, we fall for someone, for something, and we also trip at times. These things happen and more often than not we have ourselves to blame, but is that the case all the time? In this I refer to a BBC article 3 days ago called ‘Victim of ‘Elon Musk’ Bitcoin scam loses home deposit’, first of all, the scam used the name ‘Elon Musk’ the man himself has no dealings here. But it was part of the article that woke me up. It is “Ms Bushnell, an investor in cryptocurrency, spotted an item on a website that appeared to use BBC News branding, claiming Mr Musk, the billionaire boss of the Tesla car firm, would pay back double the sum of any Bitcoin deposit”, now in my case the part where I see ‘pay back double the sum’ would raise all the red flags, but it is “an item on a website”, not merely “appeared to use BBC News branding” that got my eyes. 

There are two elements here, the first is that more and more advertisements (and scams) rely way too heavily on ‘deceptive conduct’ and the law has been dragging its heels here for 2-3 years on drowning that issue. Stronger laws against deceptive conduct needs to be there, not some political loon relying on some complaints department, but laws that give power to the law to chastise the advertisement agency that allowed for this with fines in excess of £1,000,000. I reckon that these people will clean up their acts when the fine equals a quarter of their revenue. Do you think it is overreaching? I myself thwarted 5 attempts to get scammed last week, and I believe it is getting worse, with Indian developers learning that for a mere investment of $250 they could reap $250,000 matters are getting worse and it needs to be halted, or at least diminished by a hell of a lot. In this I am willing to point the finger at Apple, Google, Microsoft, Facebook and optionally Amazon as well. Some advertisements should not be allowed to continue. 

Even when we see the Guardian giving us (some time ago) “investigation shows apparent ease of promoting fraudulent services online”, we see the lack of actions by all. They made these AI claims, so use your AI (actually AI does not yet exist), but there needs to be a much larger level of checks and even as the BBC watered down the stage towards “spotted an item on a website”, which due to a lack of presentable evidence makes sense, the setting is not all towards the victim. Yet in that light, If I had a real option to double your money, do you think I would go open, or go to my best friends? If I had an option that there was a 100% chance of a 100% gain, do you think I would give this to strangers, or to close friends? Consider that question when you go out and spend (read: donate) your money on something that is without evidence and without verification. 

And there is a reason to blame big tech in this instance, it is seen in “The fake site is still currently online”, this implies that there was advertisement, there is a trail and I reckon there is a need for action and an option for action. You do not need a big degree in IT (I do have one) and we do know that there are ways to mask one’s digital identity, but wonder should those with a masked digital identity be allowed to advertise? 

The article gives more questions than answers, but that is not a bad thing. Getting the questions out into the open optionally raises the bar or perception and if we get that bar high enough, my peers in the House of Lords will wake up and demand action, which gets us at least part of the way there. 

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Consider the question

We always have questions, we all do. Some are based upon curiosity, some are based on acquisition and some on compilation. The people tend to have questions in the range of one and three, businesses on two and three, with an optional need for the first group to see if a creation towards awareness is required. And in this we need to see ‘Facebook v Apple: The ad tracking row heats up’, the article (at https://www.bbc.com/news/technology-56831241) gives us “The IDFA can also be paired with other tech, such as Facebook’s tracking pixels or tracking cookies, which follow users around the web, to learn even more about you”, yet the question no one seems to be asking is how much is an advertiser entitled to get? I have no issue that Facebook, within Facebook measures and ‘collects’ it is the price of a free service, but did we sign up for a larger stake (or is that steak) at the expense of the consumer? Even as we tend to agree and accept “Apple co-founder Steve Jobs acknowledged that some people didn’t care about how much data they shared, but said they should always be informed of how it was being used”, in this the question takes a few steps and has a few exits in where to go next and we tend to remain in the dark about our needs, and what we are comfortable with. This is not new, but digital marketing is new, we have never faced it before. Even as we accept the quote by Tim Cook, the setting given with “If a business is built on misleading users, on data exploitation, on choices that are no choices at all, it does not deserve our praise. It deserves reform”, we forget that this is not merely misusing, it is a much larger stake. I some time ago refused to play a game because it collected my religion. Since when is a game’s requirement the religion I have? So (its Catholic by the way), even as we decide to not use an application, consider the price we pay and it goes further as app’s and their advertisements strategy on nearly EVERY device is set to showing us advertisements (to further the financial setting of the maker), in this I have no real problem, but what information is collected by the advertiser? And we all like the steps Apple seems to be making and as we ‘revere’ “Apple is baking privacy into its systems. Its browser Safari already blocks third-party cookies by default, and last year Apple forced app providers in iOS to spell out in the App Store listings what data they collect” we are forgetting what all advertisers are collecting and no less the issue becomes what happens when 5-7 games collectively are collecting and for the most we have no idea where this will end and it is important to take that in mind. It is there where Facebook is getting the largest negative wave. With “And it argues that sharing data with advertisers is key to giving users “better experiences””, precisely what is that ‘better experience’? And in what setting should ANY data be shared with an advertiser? We get that the advertiser wants to segment WHO gets to see their advertisement, we get that and I reckon no one will object. Yet why share our details? How is that priced and why are we not informed? OK, we are not told that Facebook is getting money of us, it is after-all a free service and as Mark Zuckerberg told the senate in a hearing “We sell ad’s”, yet he did not say “We sell ad’s and user data”, you all do understand that there is a fundamental difference between the two, you do get that, do you? And we see that given in the BBC article when we are given “Facebook appeared to accept the changes and promised “new advertiser experiences and measurement protocols”. It admitted that the ways digital advertisers collect and use information needed to “evolve” to one that will rely on “less data””, but that now gives us a much larger problem (optionally), when we see ‘new advertiser experiences’ we should be concerned on what it will cost, in pricing, in experience and in data segments. It does not make Facebook evil or bad, but when we are given “Technology consultant Max Kalmykov wrote in Medium that advertisers had to “prepare for the next, privacy-focused era of digital advertising””we accept change, we accept evolution, but in the stage of digital marketing most can be achieved WITHOUT sharing data of any individual level with the advertiser, the setting we see come might be good, yet I am concerned with their view of ‘new advertiser experiences and measurement protocols’, a setting for sales, not the consumers and optional victims, because to some degree that matters. Do I care when I see another advertisement by MWAVE.com.au? No, I do not, and for the most I do not care about that part, it is basically the cost of a free service, but no one accepted sharing data and that I what Apple is bringing to the surface even more than Cambridge Analytica brought. 

There is a larger setting in all this and we optionally see that with “Device fingerprinting combines certain attributes of a device – such as the operating system it uses, the type and version of web browser and the device’s IP address to identify it uniquely. It is an imperfect art, but one that is gaining traction in the advertising world”. You see I made the personal choice not to link devices, not to link services of any kind, it will not stop aggregation, it will merely slow it down, yet most of the people did not have the foresight I had a decade ago, as such the apps that have a identifier of hardware, they will get a lot more information on non-Apple devices in the near future. When the people realise that all others will take a backstage, it is a powerful advantage that Apple is creating, I wonder what Google will do next, because their market is in the middle of Apple and Facebook, they need to side one way or the other and it will have deeper repercussions in the long game. As such we see that Apple made its choice, it is one the consumers will embrace, some will accept the scenario that Facebook offers, and laughingly they oppose the data governments have and give it to whomever else wants it. In this Google has an opportunity (or a burden), but only if they change the game they are playing. When the consumers see this, they will wonder where to go next and they are all about flames and biased options through the media. 

It started last year and got to be serious in December 2020 when we were given (at https://www.theverge.com/2020/12/17/22180102/facebook-new-newspaper-ad-apple-ios-14-privacy-prompt) ‘Facebook hits back at Apple with second critical newspaper ad’, in one form we are given “Forty-four percent of small to medium businesses started or increased their usage of personalised ads on social media during the pandemic, according to a new Deloitte study. Without personalised ads, Facebook data shows that the average small business advertiser stands to see a cut of over 60% in their sales for every dollar they spend”, is that true? When you pick up the newspaper, how much is personalised? There will remain a level of personalised ads within Facebook, but the following outside of Facebook (within Apple products) stops and that might be a relief to a lot of consumers. As such I have a much larger issue with “the average small business advertiser stands to see a cut of over 60% in their sales for every dollar they spend”, I would be interested to investigate the data that brought the statement, and I have some reservations on the application of the data used. We could optionally say that the digital marketing that relies on such a 100% application is also to some degree unfair on printed media, but that is a very different conversation. 

And in all this the question will soon become “What should you (be allowed to) collect from me?” And now with the upgrades Apple has created a massive advantage, Google will need time to define an answer and direction, because Google will need to make a choice, and this is not a simple one, their business profile will alter accordingly and as Facebook is setting its premise, we see a larger stage, one with the option where Google Plus might be re-introduced in a much larger application of personal and non personal data, you see they are all about the personal data all whilst the hardware fingerprints in 5G will be a much larger setting then it ever was and there a much larger gain could be made by the proper makers in all this.

Did you see the new world where your mobile, tablets, laptop and domotics are linked? I can see it and the application of one of my mobile devices, yet the stage that it offers (or not) is still open to a lot of the players, so as I see it the next year will see a rapid evolution of digital marketing. Those who adjust will see 2023, those who do not ‘Goodbye!’

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Saved by the Ding Dong

Yup, we all have these moments, you are about to take a dive into one direction, hen just in time, you see the shark swim by and as it goes, you end up jumping the shark by jumping away. I was about to go into a stage of my opposition to existential philosophy, it does not matter why, but the stage is seen as the shark (scammers) give me a reason to jump the other way. So as ABC gives us ‘Scammers target desperate renters on Sunshine Coast as housing crisis continues’, the article (at https://www.abc.net.au/news/2021-04-12/scammers-taking-advantage-of-desperate-sunshine-coast-renters/100032390), where we see “Late last year Morgan Smith, a single mother of two, found “a gorgeous house” in Peregian Springs at a reasonable price, listed on Facebook”, it is a state of as close as pointless and useless as a situation gets. This is not about the almost victim Morgan Smith, she did as much as she could have, the idea that in a stage of 0.4% availability. Do you seriously think that anyone would would offer a ‘reasonable price’ location via Facebook to complete strangers? A person with available rental property will soon have more fake friends than Kim Kardassian ever had. 

The stage of Facebook is overrated and to some degree outright dangerous and the federal government there (QLD) is clueless, outmatched and overwhelmed to the largest degree. I will bet you that there is not a viable trace to work on with these scammers, is there? 

So when we take notice of “Since the start of the year the Australian Competition and Consumer Commission (ACCC) has received 32 reports of rental or accommodation scams from Queenslanders, totalling $8,000 in losses”, we see the larger failing of places like Facebook, a stage not for the openminded and openly communicating people, but the ones seeking scams and phishing opportunity against unknown people and the stage is set by not INFORMING the people on the dangers of Facebook, because like that shark in the deep blue sea, Facebook has it own level of vermin and they hide better online than the roaches in your living room. So, as we start to take notice of ““The second one is that Australia has really lax laws around cybersecurity.” Mr Connory estimated there were about two million cyber crimes committed last year”, some might take notice of just how clueless the federal government is. A stage that has been there for several years and a stage that has according to some ‘two million cyber crimes committed’, and still we see the federal government fighting for advertisement money and a lot less for increased protection for it citizens and increased options for hunting down cybercriminals? Aren’t you wondering why that is? Is it because the bill is only $8,000? I wonder what ill be found when we consider “1.93 million of those cybercrimes were never investigated, never looked at”, as such when we see ““If somebody has your date of birth, your tax file number and your driver’s licence  they can act as if they were you. “They can go and create companies, they can try to set up phone bills.” Mr Connory said that a driver’s licence and tax file number could not be changed in several states. “Once they’ve been compromised, you’re always going to have issues, pretty much for the rest of your life,” he said.” In this I take offence to: ‘Once they’ve been compromised, you’re always going to have issues, pretty much for the rest of your life’, if the Federal Government has that much problems fixing the matter, give me the name and address of the roach, I will personally cap their fucking brains, it needs to end and there needs to be a clear consequence there too. If if cannot be fixed we need to find another solution and if the only good scammer is a dead scammer, then so mote it be. We see the government coming up short, we see tech firms coming up short and we merely see victims, so who is with me on this?

I do not fault the ACCC, I get it when they give us “A spokesperson for the ACCC said to be wary of “any property you are told you will be unable to view in person before handing over any bond or rent money”.” And it makes sense to do the research, it really does, yet the stage we see now is a stage with two players (government and Facebook) letting the scam ride and none of them have a clue to stop it, especially when they rely on AI, and when we consider that AI is still a decade away, they are basically telling the scammers that they have a decade left to make a killing, so why do we not invoke our own killing? 

Emotions?
This is indeed overemotional, yet the stage of people in pain (shortage of budgets), people hurting (impact of budget) and we see some scammers having a field day. We need to make sure that they understand that they must be willing to put their lives on the line, if they are relying on the minor defence, too bad, their parents should have been there to teach them the lessons that matter, if they are adult they should accept that there is a price for everything. We played the nanny state to these clowns for too long and now when we realise that there are well over a million optional victims, it is time to make the tally. It is the cost of doing business and if so, business will be good. When you consider that we can buy a 9mm bullet for $0.61, we can conclude that business will be good for us and perhaps a little less good for the scammers. We can twist and turn all we can and come up with some kind of ‘compromise’, yet I feel that it is way too late for that, especially as the law and Facebook seem more protective of the scammers, than the victims, so why do we not turn that around?

I am all for the law, yet I believe that the law has failed its victims too often and it is time to give the scammers less protection, also less life, but that might merely be me. 

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