Tag Archives: 5G

IP intoxication

Yup, this just happened to me. I will try to be as clear as possible, yet I cannot say too much. It all started as I was contemplating new RPG IP, not entirely new, it was to be added to the RPG game that I have been giving visibility to on this blog. As I was considering parts in the economy to interact with the play world my thoughts skipped to Brendan Fraser. I was rethinking some parts of Encino Man (with Sean Astin aka Rudy), as well as The Mummy (with Rachel Weisz as Evelyn Carnahan). At some point the mint was drawing a line and even as additional IP came to mind, I ignored it as this would be Ubisoft territory. But the line became and as such my mind saw an interaction that has NEVER EVER been done in RPG gaming before. It would be optionally the stage for Sony, but it seems that streamers (Amazon Luna) had a much better grasp of the option. To get this added in a game would imply that the game would require module of machine learning and deeper learning. Now that is not so odd. A multitude of RPG games have some kind of NPC AI in play (to coin a phrase), but to add this to the character as a side setting has to my knowledge never been done before and the added options would give it more traction towards gamers. There are a few more sides, I discussed that in part in ‘Mummy and Daddy’ (at https://lawlordtobe.com/2021/03/19/mummy-and-daddy/), so well over a year ago (March 19th 2021). There I made mention of “it is basically, to some degree the end of the linear quest person, it is a stage never seen before and I believe that whomever makes that game to the degree we see will make that developer a nice future stage as a new larger development house, and as Micro$oft learns that they lost out again, perhaps they will take the word of gamers against that of business analyst claiming to be gamers.” Additional sides that connect and in this not only has it never been done before, it seems that whomever adds this to their RPG will have additional sides that Bethesda (the company that Microsoft paid $7,500,000,000 for) comes up short on. It feels intoxicating. To have several options in a game that none of the others ever did or contemplated. And now I see that there is more to it all. There is in part a side that touches towards IP Bundle 3 I have, something that could bring Amazon billions (but with a small amount of risk). Yet I never considered it as a side of a game, well to some degree. So as the mind is connecting idea to idea, evolve IP into IP+ and a multitude of IP’s I merely wonder why the others (Google and Amazon) are not on this page already. Google seems to driven to advertise its nest security, Amazon is doing whatever (clothing stores and trying to buy EA), but as I watch the news, and the deeper news that the news will not give us, I see an absence of true innovation in games. In a sense I wonder what is wrong with me, you see I have never been this ahead of any envelope before. 

I tried to explain it in the past. You see there is a side where gaming is, most games are in that ‘light’ circle and the bar is set to the edge. Now there is an area outside the gaming area and that is the area of what is possible, this is where innovation is. the really good games (like Horizon: Forbidden West) are in part there, and they are not alone. The real AAA games are in part there, they are coding there now because it is what will be possible tomorrow, the darker circle is what future games will see as ‘current technology’ that is how games have evolved and that has not changed. I went a step beyond that, I went where tomorrow games are currently not and I set out a slice of gaming heaven and decided to add this to the upcoming technology. There are two dangers. The first is that it has a danger of being delusional. The second is that not all technology can get there. The second one is simple. I see the streamers as a stepping stone to what will be possible in for example the PlayStation 6. A (for the lack of a better term) a hybrid streamer. A fat client client/server application in gaming. One that needs a real power player, but that is not possible UNTIL there is a national deployed 5G network. I believe Amazon Luna and Google Stadia need to get to that point, it is what is required in the evolution of gaming. So there are these two dangers, but is the first danger mine? I do not believe that to be as my mind can clearly see the parts required, but that is the hidden danger of a delusional mind. In my defence I have been involved in gaming since 1984 (connections to Mirrorsoft and Virgin Interactive Entertainment, Virgin Games at the time), so I have been around since the very beginning of games. My mind has seen a mountain of true innovator and innovations. As such I feel I am awake and on top of it. But the hidden trap is there and as such, one can never stop to question your own abilities to avoid falling into the first trap.

But for now I feel intoxicated, and not a drop of alcohol in me, innovation can be that overwhelming. This is why the previous article remains under construction. It has a lot to do with Texas, the ATF and the NRA. I wrote about that before as well and interesting enough the media seems to avoid that side to a much larger degree, with the one or two exceptions I mentioned in a previous article. I wonder why that is. Do you not?  Well time to sign off, snore like a sawmill and get ready for the new day which is already here.

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The edge of what could be

I thought about this and it intersects with stories over the last week. You see there is a change coming, but one that is openly ignored by some people. Not by the normal people. They ignore it all and so they should. But some want their life to continue as it is, to hang on to easy revenues a little longer at the expense of everything else. There is no real good here. The mistake was made by Sony in 2011 and again when the PS4pro came and now with the PS5 they still make the same mistake. I am uncertain whether Sony can (at present) correct for that mistake. They had the option to gain a huge advantage in 2012, but they decided to play the appeasement game with Facebook, now the game changes. Nintendo was not up to speed for a few understandable reasons and Microsoft only cares for self at the expense of others, so they would never go there. Now in the new setting the streamers are about to get to the same setting. I designed a few parts of it, I set the stage in my first IP bundle and it could apply to Amazon and Google in near equal matters. But that is one setting, the stage could now benefit Netflix in more than one way. Yet who does it fit better? I cannot say, yes a few items fit Amazon better and the idea of the Luna charging ahead sounds good, but the Google Stadia could face the same benefits and none of these parts are part of the additional 50 million consoles. There is the other shoe. I cannot tell how fair it would fit Netflix, but under similar settings all three could compete for that. But it is not about that part. It is about the other parts. 

You see as the game of gaming changes, the makers could adhere to the system, or they can adhere to the gamers and users. It is the second side that will push them forward. The system is clinging to the group of an ageing population, but when that falls away the game itself will be pushed into a new realm. Those not ready will fall behind really fast. In that new stage we have Amazon, Google, Netflix, Sony, Nintendo and Tencent. Yes, we see the claims that Tencent is not coming along, but a stage where hundreds of billions is part of the game and that is not including gambling is not a stage anyone ignores, no matter what they say. Whether it is merely Tencent, or a union with Huawei will be sought is not something I am aware off. But there is no way that Tencent will not be part of this. The part I cannot tell is how far along they will go. Will they be a console, a streamer, or a hybrid facilitating both? You see, I do not know any industrial willing to let go of a slice of $275,000,000,000. As such Tencent is a player, I feel certain of that. 

So where will it all go? There are several indictors that marketing and granularity will change. Meta is one factor, 5G is the other factor and it will all come to blows as Neom is completed. Neom will be the first step to clearly show the changes to marketing, advertisements and a few other matters. I saw this coming and as such I created the 5G IP I have. When the other parts are completed the companies that are still clearly in the dark will wake up and a rush will come. All racing for the same destination and not all will make it and now there are two sides that come to blow. Three if you reconsider the stage. In the first stage there is Meta, meta will be ready and adhering to whatever stage is played, it will be that flexible and I am not certain how or where it will go. Only the inner insiders of Meta know this. The second stage is seen by gamers and more importantly the streamers. The streamers are important fr a few reasons. They can become new clusters. Clusters where gamers and users are in charge, they will decide what they are exposed to and even as some will try to dissuade the consoles and streamers. The one successfully resisting will win that race. You see, the people have had enough and corporations are so used to the bully push that they will continue. Just to get their hands ‘in the game’ but that move will push them out of the game, there is no other solution for them and by the time they learn that lesson the hard way. The users and gamers will have had enough. They will of course cry like Chihuahua’s, making all kind of claims but at the end of the aged population they will be denied access, the people will have had enough. And on the third side is the explosion of marketing and advertising. Neom city might show the way, but they are not alone and that signal will show that there is a larger change coming it will evolve nearly everywhere, but mostly in metropolitan areas. And until recently I never considered that my IP would cover two of the three sides of that evolution. Which is also a larger weird part. Where will Amazon go, where will Google go and how far will Netflix get with their game streaming. All sides that give rise to questions, ones that I cannot answer yet, but I feel it is a temporary setting for me and after that I will consider whether I make it new IP, or make it public domain. In one part I like the public domain side, I have enough IP to last me a lifetime, some of the IP become public domain on June 30th if I do not reset the clock and I will watch from a distance how stupid industrials make claims and demand a seat on some negotiating table they have no business being at. They squandered it in greed and in the belief of their own ego, as such they should be allowed to die (go bankrupt) for that shortsightedness. A stage that has some repetition and a stage that is coming for a few too many of them, especially when they are no longer of what comes next. Yet it also is cause for worry. When these people are denied ‘their’ seat near edge of what could be they tend to become bullish, childish and they will resort to be the selfish people they always were, just a little bit more out in the open now, and still those around them will not act. This is why I like my public domain routine. It leaves the IP FOR EVERYONE and they can do nothing, well almost nothing. The only strength on my side is that I have is the willingness to lose it all, to make it public. 

It is the only thing I can do to protect the realm of gaming, when a company cannot own it, the larger base of players win, that has always been the case. The problem is that not everyone can see that. I do not blame them, I for one did not see it for a long time. I was never one for ‘free games’ and it all should be free or hacked. I believe that game makers are entitled their revenue and their profit. I never opposed that, but in the 80’s and 90’s games were more than entertainment it was a stage where the gamer was enabled. I feel that around 2005-2010 the gamer became a point of exploitation for the system and any digital revenue. I opposed that, there is no clear guilty party. Ubisoft might have some sides, but their need was revenue. I do not consider them guilty. Sony and Nintendo to some degree too. They are all guilty of adhering to a changing stage, but that does not make them guilty. There was a second layer, or at least it was my believe that the second layer was some mash of elements that pushed for a larger layer of exploitation. This continued until now, yet there is a new horizon, the streamers and there they have less power and when the power is pushed onto the gamers and users their options vanish,  that is my belief. There is a lot more and streamers can bring it to the front, the consoles had that option but they decided not to do that, for whatever reason they did not do this.

And now the edge of what could be changes, it alters in a way I cannot tell at present. Yet I still believe that the streamers will be at the core of gaming in the future. I will still play on a playstation as well at whatever number they are when that happens. Yet when I see what could be there is no chance that there will not be a streaming system next to it, as is most likely the Nintendo. Where gaming goes I cannot tell beyond a certain point. That is how things tend to be. I  reckon that it started when I created the foundation of what could have been The Elder Scrolls: Restoration in 2013. Over the years I upped the stage and set it to a much larger foundation. Then it fell away as Microsoft bought the place. So these ideas are now getting incorporated in another game, because the ideas were sound, they were merely precise. As a storyteller I can reshape them to fit another game with reasonable ease. Will these stories be part of the next edge of gaming? Perhaps yes, perhaps no. At times I wonder if pushing the edge of gaming is a good idea. But the edge of gaming was pushed by the CBM 64 (Loderunner), Atari ST (Dungeon Master), CBM Amiga (Dune 2), N64 (Goldeneye), PS1 (TombRaider), PS2 (Kingdom Hearts), Xbox360 (Mass Effect), PS3 (The last of Us), PS4 (God of War) and PS5 (TBA), now it is time for the streamers to do more than be the next copy of a game we see everywhere, now they can shape the edge of gaming that is not here yet. Only under these circumstances will gaming continue, evolve and inspire. Consider the old games and see where the new systems could take us. That is where we will be able to see the edge of what might be.

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Increasingly Pretentious

Yes, that happens, and that is how some see others. The first group does that out of envy, they do not understand what they are confronted with and as such they ridicule it. Their belief is that their biggest asset is between their legs and the fact that their wives/partners disagree is lost on them, hence the adultery rates. The second group is different. They know they are looking at something new, but they cannot concur the percentages, or the revenue from these innovations. That group is more interesting. They can add to my ideas, they can add to my considerations, their objections are food for the soul and food for the evolution of IP. To ignore that group is beyond stupid, it is worse than pretentious, it is dangerous. The second group might not be right, but they come with their own wagons of experience and as such they should be listened to. Listening does not mean adhering. Listening does not mean (but could mean) changing the IP. A person that sets its IP blindly into concrete will loose a lot more than the IP. 

And that is where I find myself, three bundles of IP, one bundle holding media IP and I added to that last night, or better stated. I am still adding to this. There are a few items I discussed two days ago, but last night a new part started to be added to this. The problem is that I am all sixes and sevens (the other numbers are to be added later) whether this is a new game, or a new movie. It could go either way and there the fault comes into play, or so I think. You see they used to have very different stages and were not interchangeable and that is about to take another turn. The question becomes do you d one, the other or both? And there lies the setting. This is perhaps the first game that cannot be set to consoles. The solution becomes too large. It is also a setting where game IP and movie IP becomes close to indistinguishable. No matter how we want to twist and turn, how much some want to maximise money be keeping them apart. The streaming solutions are done with that greed driven stage, and there is every chance that this puts the Netflix solution a little ahead of the others, in this Amazon can fight back and keep its niche and overlap with Netflix, but it is anyones guess how the Google Stadia will take it. Not technologically, they are on par, but with games and movies the other two will have an advantage, no doubt about that. So what is the new IP?

Consider the stage of a game, almost any game. Now consider that this game has a cutscene. Now consider that the cutscene is not a cutscene, but a playable part of the game and as we go through the game, we can alter from ‘game play’ to cut scenes at the mere push of a button, anywhere in the game. Not only does it change the game, it changes the nature of gaming and weirdly enough, the one with the largest advantage here is Ubisoft. Yes, I have hit them more often than anyone else, but they also have had their moments and in this, the way they did their AC and Watchdogs games, they might just have the playing field here. This is an evolution that is waiting to happen. The nature of gaming evolves or we go under replaying the past again and again. Weirdly enough it were the Dutch that started this thought. You see the two Horizon games have something in common. They are utterly unique, the world they created had never been done before. With the additional thoughts I had on the Citadel as well as Mass Effect 4 and 5 game more and more of this IP to the forefront of my mind. Yet I am placing it here. Why? Because an innovation like this cannot be maintained by one person, no ones greed should allow for this and making it public domain in this blog opens the doors for all kinds of players to recede the waters of the old and create the waves of tomorrow. I would love that Sony and their PS5 would be on front of it all, but in the end this will most likely be a new frontier, one played by the streamers in the leading roles. A first setting where computers and consoles can no longer  keep up. We are reaching the age of the streamers and again there are three players (four if you consider Microsoft). This is not something that happens in a day, this will take the technology and IP of all players. And it is here where Ubisoft has the field advantage. 

So is this a set of Increasingly Pretentious idea’s? Is this innovation for a new day after tomorrow? Time will tell, but there is no holding back, I am not ridding this for a pretty penny, there is too much at stake, I merely hope that Netflix takes up the baton and take this future to heart and become one of the top three consoles (I am happy to see Microsoft in an eternal 4th position).

The largest systems will come at a larger stage and this step is essential for a few other sides that evolve from this. Evolution is essential, especially in gaming. In the 90’s technology evolved because gaming kept pushing. We need to return to those days and push the next two decades ahead, not when some business graduate tells you it is more effective that way. It reduces you to the iteration stage and the bosses of tomorrow are the ones pushing innovation. Should you doubt me, consider Horizon Zero Dawn with over 20,000,000 copies sold, a feat that its successor has not equalled because there are not enough PS5’s available, but they will get there, slamming pretty much every other game for the numbers. That is the impact of innovation in gaming and streaming will have its own innovation and that will require a national 5G, but more important we need to start now, if they start when the national 5G is out, it will be too late for those beginning then. Those who did prepare will become the rulers of gaming stream land. 

That is how I see it and there is every chance that I am wrong, yet the stage of innovation needs to be adhered to and respected. The dangerous setting of gaming that it is up to business people (those less likely to comprehend games) is folly to say the least. So will this lead to a new commodore 64, or another colecovision (1982)? I can make whatever claim I like, but that will not mean it is correct and I feel being correct is more important than anyones ego, even my own.

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Restoring Redacted Recognisance

I have been in a bit of a trance, wondering on a few items that were nagging me, that is until I saw some flamboyant article. The article is a little too Simpson tainted to be taken seriously, but there was a grain of possibility there. My What if procedures started to crush the options. It did not make me happy, because for the most, I hate the ‘What If’ statement, it is something in second grade salespeople and telemarketers. As such I tend to avoid using it, but in this case there is almost no avoiding it. In a stage where there is an optional stage of revenue that could be anywhere between $400,000,000 and $17,500,000,000 the players Amazon and Google stay away? In the first it is more tailored to Amazon, but the stages include 5G, as such Google would be equally chomping at the bit.
Now the stage is about to move to Saudi Arabia, and I do not object. In two settings they have an advantage over the other two, but that is only in two of the settings. So I was puzzled, but then a few items from LA Times to UK papers hit me and the ‘What If’ setting came back. 

What If
So what if Google and Amazon just no longer have the manpower and the seniority to see what is about to escape them, it seemed so far fetched, but there was supporting evidence (of a sort) and there is no way in hell I would let Microsoft anywhere near it, I would accept a 35% payment from Saudi Arabia before I would consider a 175% from Microsoft, I am that disappointed and angry with them. And as I refocus towards Saudi Arabia I see a larger stage, one that could fir them taking a larger stake in either Amazon Luna or the Google Stadia, even as the Amazon Luna is a better fit, either will do and that solution alone should be worth well over $350,000,000, as such there is some benefit in having one buyer. Of course the Kingdom of Saudi Arabia might see that different, but that is not a given and as they get more options to diversification.

So we have an alternative stage, but the idea that the resources and brainpower of both Amazon and Google had dwindled to that degree is a little baffling. This has nothing to do with Covid. It has nothing to do with abilities. It dwindles down to two powerhouses, not taking a much better inventory of what is possible and letting it slip again and again until it is too late. Could that be the case? To be honest, I cannot tell, in the first because Sundar Pichai and Andy Jassy did not call me updating me on their HR woe’s and sorrows (and I never expect them to do that). So I am in the dark, but some others should not be and we have not heard from them have we? 

So what gives? Why would either player ignore that much revenue after getting hit to such a degree? It does not make sense, but that was before we see that they face a lot of grievance in the UK, EU and US. The Republicans are willing to slice Disney whilst destroying up to 60,000 small business owners with the attacks on Disney and their IP, Google has a few issues of their own to deal with, so a holding pattern is not the weirdest idea, but in this case revenue could go to China, Saudi Arabia and other players, how does that help any of them in the US, EU or UK? And that is before someone takes a hard look at Canada, with the top 10 of wealth being occupied by banks, but that is the hidden trap, without powerful businesses these banks will falter, time has shown that again and again, so what will be left when the redaction of recognisance is takin its toll? Restoration is the one path left, but that is a window with a limited timespan, I wonder if the UK and Canada realise that there is a point of no return and the US waited too long and now when there is a stage of restoration, the republican party is having a go at one of the most powerful IP holder in history, Disney. A setting that can have only one ending and it is not a good one, as such when Disney loses its protection, the cheap solution bringers in India and China will bring their options cheaper, not better but cheaper and all whilst well over 40,000 small business owners are left with nothing, because the IP kept their business safe and that is about to change, so when that happens and other resources do not grasp the business, what do you think will happen to that $25,000,000,000,000 debt? The interest alone will pull the entire US economy under with absolutely no options to restore any option to breathe. A setting I saw coming a mile away 5 years ago when there was an option, so when the US also losses its IP and more important the two powerhouses that create IP because they no longer have resources, what happens then? 

There is no what if setting here, we can just watch it unfold and I will be watching as well, because to be honest, I never expected these two players to have the IP resource lack they are currently showing. I honestly was caught be surprise (you see, it is possible to surprise me).

I wonder what Sunday brings, a hail Mary and a ZX Spectrum?

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Gaming without frustration

This is where I found myself this weekend. After facing a game where I had to watch 50 advertisements to get it to go along (and deleted it immediately afterwards) my mind started to take a journey towards the good old days. The days of Dungeon Keeper (1 and 2), the days of good gaming (and a few other titles). You see the old games had a decent setup and Dungeon Keeper better than most. The game got massacred by idiots at EA, yet the concept is good enough to make it into a decent mobile game. 

Gates for Heroes
In the first we need to turn this upside down, so that former Bullfrog people do not go nuts.
In the first we need a chaos gate, a gate where the dastardly come forth. This gate can come forth in different places, but always next to a gem brasier the gem brasiers cannot be destroyed and cannot be approached to closely. To get the setting of ‘chase’ we need to have more than one stage. People (villagers), buildings and shops. Like the archaic Missile Command we need to keep the places safe. We have a map and in the beginning we do not know where the fiends come from. As I am a firm believer in randomisers, we never know where the enemy comes from. This creates a little stress. But we also have an upside. Every race has its hero’s and we get the first hero, but there too I want to stop predictability.

So lets make a little list

Dwarves – Baragor
Humans – Astolfo
Elves – Amakir

Orcs – Mobrukk
Wizards – Merlin
Lizards – Komodo

Gnomes – Aripine
Trolls – Archimonde
Satirs – Orthius

Centaurs – Alduris

Lets think in groups of three. The first level the gate might start in the dark, but there is a town, so choices need to be made. The hero is there and the first setting needs merely people (Dwarves, Humans, Elves). The hero is a lot stronger but needs support, so the first thin you need to do is create a dwelling, tactically placed. As the hero fights the opponents, he (or she) gets weaker and when too weak the hero fades (and regenerates), so the dwelling will release a basic dwarf, Human or Elf every few seconds. A lot weaker they are all needed to fight the opponents and the larger station is that they might be strong against some types, they are weaker against others. So the proper fight needs to be set. In addition when the hero is surrounded by its own kinds it regenerates, whilst the basic creatures are 10%-35% stronger. As we upgrade their dwelling, we can push from 10% towards 25%. And as we get to deeper levels we see new horrors and new challenges. With all that is out there, it took me seconds to come up with this idea and there is more to this. As we use a randomising of gender, of names, the game could delight for a long time. A wicked way to spend some time crushing the armies of darkness. And in the stage of three, we could randomise them too, so that every new level has a basic new face, and as the levels go on and the gates start in different places, the village will evolve differently. A game that has a renewing look every time you play a new game. How fun is that?

So many options and so little time. Ah well, lets see what I can come up with next. At present I am ahead with a dozen games, three TV projects, an optional movie, 4 pieces of 5G IP and a few other stages (a few to kick Microsoft in the teeth), we cannot ignore our civic duty can we?

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Economic arrogance of Achieving

This is a station I recently came to and it has nothing to do with the bravery of Ukraine, or the stupidity of Russia. Even though that setting might have touch-points the larger station is NOT war. The thoughts came from the Art of War by Sun Tsu. There we learn ““The supreme art of war is to subdue the enemy without fighting.” “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.

Yet this quote was subverted by economists and wannabe economic strategists into smething like: ““The supreme art of profit is to gain profit without cost” “If you know the final cost and profit, you need not fear the result of 100 investments” If you know the profit but do not know the cost, for every profitable endeavour achieved one will fail.” This is a side I feel is going on in business, but now also in mobile gaming. A stage where games work but only if you watch advertisements. I tried a game and even as it has repetitive sides, it also has campaign sides and those sides are limiting, but if you watch 37 advertisements you are on your way to get to 50% in a three day event. Consider that 37 advertisements. To game, to play a free game, but it is hindered, not by repetition (well that too), but to get anywhere you need to watch that many advertisements. Now you can limit yourself by BUYING ad free settings, by buying elements in EVERY campaign. And I am not against these settings, just the statin that to get anywhere in that game will require you to invest in advertisements. Now this is not against any rules, not against any law and the makers are not doing anything wrong. Now consider the advertisement. The advertisement in SOME cases will allow for you to play a level, or part of a level, but in many cases should you touch the mouse or the pointer, the install screen is called for. A side I call deceptive conduct, but that could just be me. What is seen is iteration after iteration of “The supreme art of profit is to gain profit without cost” and it is deceptive, there is always a cost, in this case at the expense of the game.

It is the idiocy of “The supreme art of profit is to gain profit without cost”, it is a fictive state of exploitation and nearly all the larger players are involved in that. Do you think that I would have so much IP? Some people at Google, Amazon and even Microsoft should be running circles around me, around people like Elon Musk. But they are all in that pretentious state where “The supreme art of profit is to gain profit without cost” is the solution to everything. It is not, it really is not. 

My stage of 5G comes from a state of rejecting the obvious and inverting the funnel and then looking the other way. The stage of gaming came from looking in a direction no one was willing to look towards and none of them adhere to the stage of “The supreme art of profit is to gain profit without cost” And that is where I found optional billions, one of them has question marks, but if done right could amount to a lot more than even I had in mind and it does depend on a stage, but that stage is being catered to. So when it all comes out, I can look at players like Microsoft and laugh out loud. Consider that the wealthiest corporations are Apple (1), Microsoft (2, for now), Google/Alphabet (4) and Amazon (5) and I am the one with the IP? Consider that they should be ahead of the curve, but they are not, because I am speculating that their economic advisors told them “The supreme art of profit is to gain profit without cost”, and because of that Tesla has a mobile phone coming, a market that Microsoft pretty much lost to Google and Apple and now there is a third player. There am I with my 5G and gaming IP and a few more IP options, one directly opposing Sony and Fujitsu and it is based on technology of the 90’s. So how much did these companies lose by relying on “The supreme art of profit is to gain profit without cost”, I merely go by the old statement “You cannot make an omelet without breaking eggs”, a truth that has been out in the open for centuries. What else did these players overlook?

I will let you figure that out, I at least saw one additional failure, but no spoilers, it is up to you to see what they cannot see.

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The clay presentation

I have been mulling things over. Presentation software is largely the same, it is set to the foundations of yesterday. There was nothing wrong with yesterday, but today in the age if digital transformations, the dawn of 5G and the clusterings towards 6G we see an empty space. We see the failure of some (aka Microsoft) and it is time to wake up Adobe to ‘show’ them that they could be leading the wave, especially with the masteries they have. There was one optional contender. It was Prezi and they did rock foundations, but their gain is too slow and I need Microsoft to fall down faster (and more clearly). There is nothing wrong with speculating on their fall and then making it happen, is it? 

And presentations are on the edge of what Adobe is doing already, so they might as well start there. All presentations are set to a workplace, it is a white rectangle. It is the same for Microsoft, Google and Apple. But why? In this world, in this age we are so driven to the rectangle that we merely set the presentation of squares. What is the presentation place is whatever YOU want it to be? Rectangle, square, circle, hexagon, any form? We set the stage to what WE want the other one to see. That workspace has form, the creator adds substance and stories. In any way HE (or SHE) wants to. We can go on by adding the camera view that aligns it all and that lens could be rectangle, circle, dodecahedron or whatever they want it to be. And it is not the weirdest stage, Adobe has a lot of it at their disposal already. It would be another nail in a coffin names Microsoft. With that move 25% of their showcase titan is now a crumbling setting and when Adobe adds dashboarding and databases the finality becomes clear. Microsoft has believed in their marketing hypes that they will not see this coming, and when it does, they will trivialise it. But if you look around, as far as I can tell SAP is the only player with a decent dashboarding solution (they bought XCelcius), but a dashboarding stage is more and ore about presentations, about TELLING some story and when it comes to stories Adobe has much better solutions, they merely need to add the Business intelligence part and there are plenty of solutions there. We have so focussed on Powerpoint that we forget that a presentation needs moulding, it needs shaping and there Powerpoint falls short again and again and for close to a decade people heard. That it was being considered, that it is on the list of improvements, but if you look back on the list of what YOU really wanted, what was added? Search your mind and you find failure after failure. Adobe has the goods, it has the knowhow and it has the drive to push Microsoft harder and harder. And when that is done we will see a whole range of solutions wondering what they could do to serve YOU.

The world is changing, the needs of customers are changing and the consumers want a better stage, so why not give them that? When Microsoft realises what they wasted, what their futile little minds decided on what the people needed, you will see clearly that they made you fight with one hand on your back. And it only served Microsoft and their partners. So now I have decided to crash that wall and see what we can really get for ourselves. 

What can we get when we put these party lines in the limelight? What if we keep tabs on all these party lines? I personally believe that Microsoft will come up short several times and that is the ball game, that is the moment people can look towards Adobe and see what they can muster. I believe Adobe is ready for the presentation stage and when stage two is ready Microsoft will get the smallest inkling of the disaster they headed themselves to. 

Of course I might be wrong, but what true innovation has Powerpoint offered since Office 95? That is well over 25 years ago and whilst Microsoft will ‘accidentally’ release some list. I wonder if you can see what was mere iteration and what was true innovation? That list will shrink to a degree you wonder why you remained happy for 25 years with an eggshell. I believe the move is now with a player like Adobe to show you all what true innovation could be. But that might merely be me.

Enjoy Friday.

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Ko Inky Dink?

Before I begin, there is something you need to know. I understand and agree that we ALL need anti viral protection. In the old days there was Norton (not that great) and McAfee. There was also Virex (an unknown for Mac’s), over time the setting evolved and in the last 20-30 years it was about the 4 big players Norton, McAfee, Sophos and Kasparsky. I stuck to McAfee and later on Norton. Norton had improved its system and it was basically a turn of a friendly card when I went onto the Norton highway. So for the most I remained in the dark. I hd a program, it seemingly works (you don’t know until things go wrong) and so far no issues (touch wood). It was about 4 weeks ago when I saw something pass by. It was (at https://www.cpomagazine.com/cyber-security/kaspersky-discovers-about-100000-new-banking-trojans-and-warns-about-increasing-mobile-malware-sophistication/) with the serious ‘Kaspersky Discovers About 100,000 New Banking Trojans and Warns About Increasing Mobile Malware Sophistication’, for me it was not interesting. I do not trust banking apps, not one of them, the more they offer, the more dangerous they are and as such I do not touch them. I know from the past the X-25 issues that were there and I will not bank online, I will not bank mobile. Some things are better the old way, at least they are somewhat more secure and I have set up triggers to alert me if anyone wants to activate my online banking and mobile banking. So as the article gives us “Kaspersky’s Mobile Threats in 2021 report noted that the number of mobile trojans detected almost doubled in 2021, while the total number of mobile attacks declined during the same period. Sadly, the increased sophistication of the attacks, malware functionality, and attack vectors, coupled with the emergence of new players in the market, compensated for the reduction in the number of attacks.” I saw this coming (to some extent) a mile away, that is why I created a 5G solution that reduces the risk. It does not nullify it, but the transgressions are limited to the high tier hackers, I speculate that I can stop a third of the danger, which is not bad. At that point I did wonder why it was Kaspersky alone that reported it, nothing from the other three, but I left that in the air. So today (late last night) I got alerted to ‘Remove and replace Kaspersky AV, says German cyber intelligence’ (at https://www.itnews.com.au/news/remove-and-replace-kaspersky-av-says-german-cyber-intelligence-577390), which is odd. The timing is definitely off. I am not judging, I cannot tell whether it is true or not, the article does give us “In 2017, the United States banned government agencies from using Kaspersky products, with the European Union following suit the year after.”, as well as “BSI has now extended the advisory to all Kaspersky customers, telling them to swap out the Russian antivirus with an alternative security product.” So what evidence was there. Why was this not in places like The Verge? 

And when we get ““A Russian IT manufacturer can conduct offensive operations itself, be forced to attack target systems against its own will, or be spied on without its knowledge as a victim of a cyber operation, or be used as a tool for attacks against its own customers,” the BSI wrote.” OK, I get it, there is OPTIONALLY a risk and people need to be aware, but if this risk was known in 2017, why was it only now and not two weeks ago that we were informed. Moreover, why is this merely the German intelligence, why does Reuters not have an American point of view with all the ins and outs? There is also “Kaspersky had moved its data infrastructure to Switzerland to counter hacking and spying allegations by Western nations”, which I get. In the end I have questions, is Germany merely an American tool spouting McCarthyism to a larger degree? I wonder why the German Federal Office for Information Security (BSI) did not counter or support the Switzerland element in that equation. If Russia has tools and support in a place like Switzerland, I reckon that the Swiss would want to know. 

So personally the issue with a coincidence factor is just too weird here. I am not stating the BSI is wrong or misinforming us, but personally I feel that the articles in Reuters and ITNews would require adjustments. The search (Google) gives nothing on Kaspersky and the LA Times, New York Times and Washington Post. Why not? The articles are 18 hours old, one of these three should have picked them up at least 8 hours ago, as such I have questions. Don’t you?

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Quick money?

Yup that is how it started. I was watching a ski movie that someone made with the GoPro, and the two I saw were actually really nice. It showed the action from the point of view of the skier (so it felt real), it was a really nice view of a downhill act from Blackcomb mountain (Canada) so you get to see what that is about, and it was an impressive ride. It was at this point that I thought a few things through. You see, at the end of every run you see the man fumble about to switch it off in the last second and that is fine. But then I thought, there is an app that connects it to the phone. So why not expand that by also connecting it to a smartwatch with the option to see settings and to stop recording (and start recording). 

Which would be a nice thing to have. So I did my homework and low and behold there are several models and the prices ranges from $90-$300, so what stops a clever programmer (who already has a GoPro) to make and app that does the same and offer it on the App Store (Android and iOS) for $10-$20? Now I get that plenty of people will not buy a remote for $300, but an app for $10? Makes you think does it not? 

It is not the only thing and there are plenty of options out there, yet it seems that people overlook the obvious (as people tend to do). I am no better. I have overlooked the obvious plenty of times. But I did check the store and I found two of them, but with ratings of 2.8 and 2.5 I would state that there should be more out there, and there is no indication that these apps would work on wearables. And in a case where seemingly 50% gives it a one star rating I would like to know why it was only one star. I did not test the app as I have no GoPro, but the foundation is there. Why is there (at present) no wearable app for GoPro. In this day and age where that thing is used on all kinds of sport events, a wearable app makes sense. It makes less sense when it is a person walking around with a gimbal, but on bikes, skies, snowboards, and several other settings it makes sense that you can apply a remote (which GoPro has), and plenty of people will more likely than not prefer a wearable solution. 

So is this quick money? For some it might be and there is a clear market. From 2015 onwards there seem to be 20-25 million people using a GoPro, so there is enough traction to warrant the investment of time. Now, not all will need some remote, but the amount of action camera uses implies that thousands might be game for such a solution. And so far no one has pushed that market, so why not? You see, I am not a programmer, I have no GoPro and I do not do these sports (at present), so three reasons to give it a miss (and my 5G keeps me busy). There are more settings that my mind sees now, but that is up to the makers and DJI might have an advantage here. And there is a second set of thoughts here. The interaction of devices are becoming more profound, there is every indication that those with cross device programming skills might have a much sweeter deal coming their way in the near future, so spending time on this endeavour should pay off and if you have the two elements you need to start programming! When the next set of needs come calling, you will be able to show that you have experience.

It’s just a thought, make of it what you will.

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Foreplay or forplay?

Yup, we all go there at some point. My ex once wanted me to watch a movie on foreplay so that she could get a better night of sex and I did not mind. To be honest, once I skipped the boring bits at the start the movie they gave me a few excellent ideas as well. In gaming this situation exists as well. But in gaming what is foreplay? Some state that it is the intro of the game. That tends to differ per game. In Horizon Zero Dawn it could be the part where Eloy is a little girl (when she finds  the focus) in TombRaider it was the mansion level, in Oblivion it is the escape from prison and many games have their own way of staging the introduction. And now the joke I started with starts making sense. Weirdly enough it was not a direct stage that assaulted my senses. I had been contemplating and considering additional parts to my 5G devices when it hit me. I was so ‘obsessed’ to hand more functionality to the customers that it hit me. There needs to be a larger stage of introducing more to the customer, educating them as it were. Just like the video, we need more extensive foreplay. You see the age of dumping a device in the lap of customers, whether they are consumers or retailers. That stage is gone and too many rely on word of mouth, the internet and other means for people to figure it out. Consider the TV below.

It drains your account by $11,500 dollars and I had to use this example as I am a huge Sony fan. But consider the fact that the startup guide is two pages and the reference guide is 8 pages, which also gives us “For more information on troubleshooting, refer to the Help Guide”, which is a button on the remote. Now there is nothing really wrong with that, but if someone courts me for that amount, it better comes with breakfast and a final blowjob after a night of super great sex. 

Devices have been pushed as almost literally a push and seek on the internet stage. Now for a $49 Google ChromeCast that makes sense. But for a $499 Bose bluetooth speaker? Not even a manual that explains what one port on the speaker does? That is a failure and gaming tends to go in that direction as well. A stage where too much is auto assumed. To be honest, Ubisoft and Bethesda actually has a decent grasp on that especially in their latest games. There are more than a few games out there that fails its consumers. There are quotes like ‘The internet is full of help’, or the demeaning “Your friends do not seem to have that same problem” And when Meta is fully deployed especially when hybrid comes to life there will be all kinds of hiatus. Now there is nothing wrong with setting up the internet to help out, but ask yourself “How many supplier set up a decent amount of white papers to help you out?” The answer will scare you. They all skipped the boring bits of the foreplay video and went straight for ‘orgasmic revenue’. And here is the stage where I found the interesting part of forplay (not a typo) “Foreplay is the fun, flirty, arousing goings on right before actually having sex. It’s an act that sexually excites a person. In forplay some people use icing, chocolate sauce, whatever..” And this applies here too. In hardware the ‘chocolate sauce’ are the accessories you can buy, or DLC’s in gaming (a ‘for play’ joke). The extra yummy parts are not in the real game, they come later (that has been Ubisoft as well). It worries me because it implies that the consumer is not the person who buys the game, but the person who buys the game and all the other bits and that is disappointing. It is disappointing in gaming, it is disappointing in hardware, software and concepts. It is like companies are too much abut the sales pipeline in some fire and forget setting, and no one (or too few) people care what happens to their customers afterwards and it offends me. I was in Customer service since 1992 and it was for a long time a great stage yet in too many places it became about cost reduction and cutting corners whilst the consumers where not properly taken care off too often and for too long. There are exceptions the most striking one is either Norton or Adobe customer service versus Microsoft customer service, or try dialling your internet provider. Try setting a care line there (a line that show they actually care for you), the results might scare you and that is where I found myself. Educating the customer on the boring bits of 5G, as well the boring bits of added 5G because that field is MASSIVE and I am hopefully a player in that stage in the not so far distant future, so it matters to me to get that part right too. And for the size of what I am talking about, see below

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