Category Archives: IT

Marketing Deceptive Concepts

We are all in the lane of what is coming; the problem is that what is coming is set on the E40, the longest European highway going from Calais all the way to Kazakhstan (Ridder). So as we depart from Ridder, trying to get to Calais on this AI highway, we need to consider that at present we only got past the first 100 kilometres of a trip that will be 8,000 kilometres long and we are not driving a Aston Martin, not even a Lada, we are traversing this in a 1908 Model T, giving a much clearer indication that this trip will take years (read: a decade at the very least) at best. To be quite honest, as technology goes, we are nowhere near AI, true AI. It will take the largest players (Google & IBM) decades to get to the real AI part, and only when computers become more technically savvy and a lot faster. As such I do not see the reason for people and companies like RACGP to give us: ‘AI is coming to healthcare – and it’s here to help‘, with the quote: “real promise – of artificial intelligence in healthcare“, yet we remain fair. Dr Martin Seneviratne stays faithful when he gives us: “we’re far away from that, to be honest” and he is correct. Yet the stage is there where we see: “In this article we are listing top 15 artificial intelligence apps for android and iOS users“, as well as “an Indian start-up claiming to have built an artificial intelligence-assisted app development platform, is not in fact using AI“. It is all BS (read: Hogwash), there is no such thing as AI, it is theoretical, conceptual at best, the real deal is at least a decade away. It reminds me of some Sales Dumbo I had to deal with on how cloud computing was it bees knees. When I mentioned that there is no thing like a cloud, it is merely someone else’s computer, I was the one who did not comprehend it (in the end I was right, and he (read: it) was not). Yes, I am aware of the ZDNet article (at https://www.zdnet.com/article/stop-saying-the-cloud-is-just-someone-elses-computer-because-its-not/). We get it, it is about scalability and the scale of the cloud is huge, but still, it is a server center that is owned by someone else, and the location of that server is equally important in the data laws we see today. Because the moment China launches its own commercial cloud system, the Americans will ‘suddenly’ come with issues like cloud locations and how the Chinese government can look into every cloud account. I was not belittling anything, merely making sure that we keep focus on terms used (and awareness is often larger than anyone considers). It is the monitoring, hacked data and more important lost data. The cloud comes with all kinds of marketing hypes, but informing on the scope and warning of the dangers that poor passwords bring is often not seen.

So when we get to the Verge where we see: “The company was sued earlier this year by its chief business officer, Robert Holdheim, who claims the company is exaggerating its AI abilities to get the funding it needed to actually work on the technology. According to Holdheim, Duggal “was telling investors that Engineer.ai was 80% done with developing a product that, in truth, he had barely even begun to develop“, we see the larger deception and we also see a lack of actions by governments to a much larger degree, apparently white collar deception is OK in their books.

So when we get back to the RACG (at https://www1.racgp.org.au/newsgp/professional/ai-is-coming-to-healthcare-and-it-s-here-to-help) where we see: “‘Documentation is a constant issue, and so is having a computer separating you and the patient,’ Dr Seneviratne said. ‘The dream of this AI revolution is that it helps with the parts of medicine doctors and patients don’t like, creates a safety net for ensuring quality across the board, and gives clinicians more time to be with their patients.’“, my mind goes back 47 months, 12 days and 14.1 hours (roughly) when I designed the concept of what could be the Google Tome (I concluded that the iTome could never become a reality in an technological iterative pushed corporation), a device that would take case of part of it and help the UK NHS to get a handle on their paper mess and red tape. The device would also be a great solution for places like Scandinavia where the rural population is all over the place. There was one tiny setback, it required 5G, it was the only way to get it to work to the degree it did and 5G was nowhere near ready to the stage that places like the NHS, GP’s and clinics could be upgraded. We are still 1-2 years away, but the Google Tome would be a game changer as it worked on a very different IP. Apple would take a decently large hit as I remembered some original parts from before the PowerMac and Apple actually had the inside track, with today’s iPad they could have ruled, but in the last two years they became a mere iterative needy toddler, taking them out of the game. both IBM and Huawei are not ready for this leap giving Google an actual first position with no chance of any number two catching up for close to half a decade. My solution was not AI based, it was based on the realistic foundation of NHS administrations and to see where the obstructions were. Instead of making some political never working one system (UK Parliament spend £11.2 billion learning that it did not work), my path was to upgrade all the elements and give a new definition to speed, not the one that is founded, for downloading, but a new on access protocol that emphasises on security and data safety. In fact, the results would in theory get to the right physician 30%-60% faster. Anyone who waited for results in an NHS location can tell you what a game changer that is.

And none of this touches the 5G IP I created three years later.

But that is not what it is about, it is about the marketing ploys we are confronted with and for the most, the media greedily uses that hyped term to get traction with people, clicks and awareness, the information is less and less a concern to the larger group of media (or so it seems). The one that I got confronted with yesterday is the one that set it off. A friend (Tom Breur) wrote an excellent piece regarding Data Democracy (at https://tombreur.wordpress.com/2019/08/13/what-does-data-democracy-stand-for/). Yet in data, as I personally see it, there is no real democracy, it can be dictatorial, it can be feudal, it can even be tyrannical, but it is never democratic, you do not get a vote in that hierarchy, that is the way with data and it is the researcher who can redefine you through giving you a weight of 1 (or lower) or disregard you as inconsequential as grouping you with other user missing points of non interest. The respondent never had a voice in the matter negating the entire democracy part.

This setting was most likely started by media with their claims of “Big data’s threat to democracy becoming global problem“, and there the delusion started. Big data is never about democracy and democracy is not about data, it is about applied wisdom, they do not correlate and are even less likely one and the same. It becomes even more entertaining when we (at https://morningstaronline.co.uk/article/labour-will-ban-big-money-buying-democracy) see: “Labour will ban big money from ‘buying up democracy’“, it is entertaining and hilarious as this has been happening well over a century, long before there was a silicon based economy (not talking about boobies here). When we get: “Last November Mr Johnson was flown to New York and was paid £94,507.85 for a two-hour speech at the multibillion-dollar hedge fund company Golden Tree Asset Management“, we can argue that he was merely doing a job he was allowed to do, and that is not impeding democracy, is it? And when we see: “We are funded by workers through their trade unions and small donations, averaging just £22 in the last general election“, how much support did you give the people who voted for UK Labour without a donation? And when we see the Washington Post give us: “Data shows that an overwhelming majority of Africans believe that democracy remains the best form of government“, I might not disagree with that, yet the issue is not agreeing and disagreeing, it is the deceptive model of awareness creation that big business allows for when they buy the identities on Facebook by millions and target them with political advertisement. Even as Senators like Ron Wyden are calling to ban that, he knows he is fighting a lost war. Also, as a member of the Senate Intelligence Committee, he is watching proven CIA tactics being deployed via Facebook and he knows how efficient those can be, it is a game only the rich can play. He even hides behind “I’d rather have them do it voluntarily than requiring a law“, because there is no way that they can pass that law in time and even then there will be a dozen loopholes to circumvent the law passed via the first amendment.

It is all due to the marketing we allowed from the very beginning. there was no stop to the media, the hold on awareness versus deceptive is sketchy at best and now that there is a whole slew of iterations coming forward we see more and more deceptive conduct, yet nothing is done, there are attempts, but they are feeble at best. That evidence is seen when we consider Engineer.ai and its founder & CEO, Sachin Dev Duggal. We see the news in the Wall Street Journal as well as the Verge, yet less than 3 days ago that person won the Serial Entrepreneur award, so it seems that the players are all OK with deceptive conduct. Yet I remain optimistic, I merely have to wait to see this blow up in the faces of those sales driven CEO’s and VP’s to see that their failure gave them months of reprieve and every documented event merely sets the stage for my IP in a much more powerful way.

We need to consider that when it comes to creating awareness, the media is still accountable to shareholders, stake holders and advertisers, as such there are a lot of issues in the IT field, personally in light of recent events the do’s and don’ts of Sachin Dev Duggal take the cake. Don’t take my word for it, merely look at the Wall Street Journal (at https://www.wsj.com/articles/ai-startup-boom-raises-questions-of-exaggerated-tech-savvy-11565775004) and consider how the award two days later was still handed to Sachin Dev Duggal. Even as the man ‘hides’ behind ‘human-assisted AI‘, and when we look at the quote: “it uses artificial-intelligence technology to largely automate the development of mobile apps, but several current and former employees say the company exaggerates its AI capabilities to attract customers and investors“, we need to ask a whole range of questions, none of those are found anywhere. I am not raining on the man’s parade, but clearly no one else is either. I wonder how many righteous participators at that entrepreneurial award feel left out in the cold, a fair question if I say so.

I merely look at the marketing part of it all, when I look into the direct impact, that some marketing hypes are giving us, I tend to wonder if the need was really awareness, or confusion that was behind the creation of the hype. It is sad but that is more and more often the need to wonder when any form of media gets involved.

It is a sad evolution in the age of information as it has been for some time now.

 

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The drowning swimmer

We all have the moments when we make an error, an error that requires us to re adjust views. The problem is that some people tend to be overconfident when they make that critical error. Sometimes it comes with ‘Watch this’, all whilst the public watches the person dive to death. At times it is less visible, in Australia 249 people drowned during the 2017-2018 season. The Guardian gave us in the beginning of the year: ‘Drownings in Australia up 51% on last summer after five men die on New Year’s Day‘, all because these people overestimated their abilities regarding knowledge on how the ocean reacts and overestimated their fitness and there we see that nature has no regard for stupidity, it merely takes lives, unyielding and not caring.

Sports

The earlier stage is at present important, mainly because we are about to face it in different ways as well. The Japan Times (at https://www.japantimes.co.jp/opinion/2019/08/06/commentary/japan-commentary/2020-tokyo-olympic-games-cant-rescue-japan) gives us in an opinion piece: ‘2020 Tokyo Olympic Games can’t rescue Japan‘, the writer gives us a view where the impact against the 1964 Tokyo Olympics are set. The writer is correct, the entire commerce engine, the murder truck called Olympic exposure benefit is a much larger issue and Japan cannot rely on the Olympics to give them the economic needs that they have. We accept that there will be an influx for Japan. There will be people who will attend in person that year, because it was always on their bucket list. I would be in that group if I could afford it, but that is not a realistic option for the bulk of all of us, the quality of life has regressed to the lower end of the scale for too long and for many the trip is not an option. In addition with 5G we will be able to see more, enjoy more than ever before and even if that impression is not for all, it will be for the larger group who cannot afford to make the trip. So as the writer (Fumika Mizuno) gives us: “True transformation requires confrontation with the sticky problems holding back Japan’s society, like gender inequality, lack of diversity and rigid notions of ethnic identity. No sports event can grapple with such a task“, we see partial the correctness of it all, yet we also need to consider that this is happening in a stage where digital visibility will be in the midst of an overhaul, so the Tokyo Olympics is happening just when the digital providers are shouting and screaming towards the consumer acceptance of a changed digital footprint. It also intersects with the offered “With plans for AI-powered surveillance robots and real-time 8K broadcasts delivered over 5G networks, the games are set to be a celebration of Japanese prowess in sectors the country is desperate to dominate“, in a stage where AI is nowhere near ready to the degree it needs to be by 2022, two years early whilst the entire 8K matter will be unaffordable to well over 70%, so how will that help matters? So when we see: “Addressing the labor shortage and the aging crisis in a meaningful way requires profound cultural and political shifts. Blind optimism in the power of technology even reduces the urgency of social change“, we see a stage where labour shortage is optionally replaced by technological scripted events where the high tech enablers like news casts, streaming players and awareness seekers are jumping the digital shark to capture what is needed to enable the visibility of the people in the below 70% who are missing out and none of that will be captured by Japanese firms and/or Japanese enablers, it will be up to the FAANG group to maximise that capture taking the bulk away from Japanese economy players. So not only will they miss out on the sporting parts, the stage is then set to a larger community, one that never existed in 1968 giving Japan a much larger concern and that is where the expectation of Tokyo 2020 fall short for Japan to a much larger degree. Optionally the players like Samsung and Huawei (South Korea and China) who truly will enjoy the boost that Japan (NTT Docomo) was hoping for. That part is shown in several sources when we are introduced to: “Japanese mobile operators are preparing for commercial 5G launches between March and June 2020“, Japan is nowhere near ready and that is largely because Japan started almost a year to late in all this and they are nowhere near what Huawei can offer. In that stage there is every chance that players like NTT Docomo will face almost public humiliation when they have to explain congestion and latency on a network that needed proper testing an adjustment no later than November 2019 to make it ready for the larger consumer groups, in this stage Japan could lose revenue four times over, on the loss of preparedness, on the loss of deployment, on the loss of consumer traction and on the loss of network reliability and that is not merely the workforce, it is the loss of not having a 125% workforce readiness at the time that the initial presentations of the 2020 locations and press readiness is offered. There is no way that this will be ready at present and such we see a dampened visibility as well as larger digital losses, digital losses not because it is not there, but because it will be in the hands of non-Japanese corporations. In this there is one benefit, Japan gets to show the US what happens when you enter the field not being prepared for what comes, the US will surely panic at that point (to some degree), all this could have been prevented by driving innovation over iteration and it will be shown to a global community in full view and full exploitation by others.

For centuries we have seen the slogan: “Si vis pacem, para bellum“, If you want peace, prepare for war, a known rule ignored by the technology firms who relied on iteration for too long, now we see that this is impacting a larger group. The entire global economy is set to a war theater (and has been for some time), we see it almost everywhere and now we see that a nation regarded as a front-runner in applied innovation for the longest of time is not ready. All this directly related to ‘Fortuna Eruditis Favet, fortune favours the prepared mind and we are shown that Japan is far from ready, all whilst their own stage was set 3 years ago. They all waited for things to fall in their laps and this was shown a few months ago in the US (thanks to Forbes magazine) with “In recent weeks several major developments affecting the roll out of 5G systems in the United States highlight the promise and the difficulties for near-term deployment of this transformative technology“, as well as “A major issue in the next few years will be the capital costs of installing the needed 5G infrastructure and software upgrades in the U.S. Effective deployment will require hundreds of thousands of new cell sites, new or upgraded connective nodes and central switches, new software and redesigned mobile devices“, the operative part being ‘in the next few years‘ (at https://www.forbes.com/sites/thomasduesterberg/2019/04/30/problems-and-prospects-for-5g-deployment-in-the-united-states) and that is just one player, Japan is seemingly in a less positive place and that is also where Huawei and Google could make additional wins if they merely look outside the box and realise that they are not in a box, but in an terrarium. It makes for all the difference and their time to act is running short. For Japan the issue is larger and more dangerous. Japan has a population of 126 million, with only 10 million in Tokyo, so even if they adjust to get Tokyo covered, they will give 7% and set a stage where 78%-93% gets to miss out on the 5G fun, how would that sell to an economic event that should have been a boost? It is there where we see just how correct Fumika Mizuno is, Japan is facing a larger issue and it is about to cost them more than they realise.

It is at this point where we see the one part that is at present not very likely to happen: “Abe will bask in praise and the people of Japan will revel in politically correct bouts of national pride. But Japanese society will be no less rigid than it was before“, I believe that within the first week of the 2020 Olympics, there will be enough 5G issues for Shinzō Abe, Prime Minister of Japan to take a backseat and make the larger people of NTT Docomo and alike to take the stage and explain the failures to the people of Japan. It is my personal beliefs that at present people like Kazuhiro Yoshizawa (CEO NTT Docomo) are trying to safe or set the stage to make a quick exit by the end of this year to avoid the consequence of having to publicly face not being a prepared mind.

For the US Tokyo 2020 is more likely than not to be a rude awakening of public technological failure. LA (Olympics 2028) will have enough time to adjust to it all and it gives a much larger rise to technological spending for the US, and it is Beijing 2022 that gives the larger rise for the US and at present China is already prepared for that, they have Huawei in their corner, yet how it all plays out is depending on a few elements, so there is momentum in several direction, yet with the underlying lack, Tokyo has a much larger issue to face and at present there is enough indication that they will not be ready in time, they overestimated what they were able to achieve and how fast their stamina could adjust to what needed to be ready, just like all those swimmers that drowned in the Pacific river, which in the end was an ocean to endure, not a river to cross.

 

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Brotherhood of Heineken

As we stepwise push forward towards 5G, we think that it all stays the same, it will not. A few parts will change forever. Google has an enormous advantage, yet they too are now pushing for different changes, changes that they had not seen coming a mere year ago. In this case there is no direct link to my IP, so I am happy to give you all the inns and outs of that part (pun intended).

To start this we need to consider a few sides, all with their own premise. The first is the focal point:

4G: Wherever I am
5G: Whenever I want it

That first premise is a large one, it is not a simple localisation part, it is all about getting access at a moment’s notice, yet what we need access to changes with the push we face. The initial part is the creation and the impact of awareness. As we re-distinguish ‘awareness’ the metrics on awareness will also change and for the first year (at the very least) market research companies on a global stage will be chasing the facts. They have become so reliant on dash boarding, Tableau, Q-view and Q Research Software will all have to re-engineer aspects of their software as they fall short. Even the larger players like SAS and IBM Statistics will require an overhaul in this market space. They have been ‘hiding’ behind the respondent, responses and their metrics for too long, the entire matter when the respondent becomes the passive part in awareness is new to them, and that is all it is, it will be new to them and the constructs that are behind the active and passive interactions will change the metrics, the view and the way we register things.

Google has the advantage, yet the stage for them will take a few turns too. Their initial revenue stream will change. Consider the amount of data we are passing now, that amount also links to the amount of ads we see. Now consider that everything in 5G is 10 times faster, yet 10 times more ads is not an option, so they now face revenue from 10% of the ads compared to what we see now. In addition to that, as we adjust our focus on the amounts we face implies that more advertisement space is optionally lost to the larger players like Google and this too impacts the stats for all involved. Google will adjust and change, in what way, I cannot tell yet, but the opposition is starting to become clear a in this example we see Heineken, a global established brand who now has the option to take the lead in 5G awareness.

Introducing

Ladies and gentleman, I am hereby introducing to you the Brotherhood of Heineken, in this fraternity / maternity, we invite all the lords and ladies of their household to become awareness creators towards their brand. In the Netherlands thousands are linked through a company like Havenstad and similar operations, this stretches through Europe and all over the place going global. These lords and ladies can earn points in the simplest thing, by setting a stage for Heineken to spread the message, we see that the initial power is with the consumer to support their brand. Awareness and clicks are converted to points and that leads to exclusive offers and rewards. Consider the unique stuff that Heineken has given to its professional public now for all to get, to buy and to earn. Bags, coolers, clothing, accessories. For decades we saw the materials created and most of us were envious of anyone who had that part others did not, now we could all earn it and because Heineken (Coca Cola too) have created such an arsenal, these players could take the lead in pushing their own awareness to new levels.

Now it is easy to say that Google is already doing this and that is partially true, but that equation will change under 5G and these really large brands could pay a fortune to Google or take the lead and create their own powerhouse and in this day and age that powerhouse will become more and more an essential need. Anyone not looking and preparing to this will hand over opinion and choice to Google and watch how that goes, yet consider that some sources gave us a quarter ago: “Google will remain the largest digital ad seller in the world in 2019, accounting for 31.1% of worldwide ad spending, or $103.73 billion“, now consider that they need to grow 20% quarter on quarter and that in two years that metric has changed and as such the ads could cost up to 30% more, now do the math on how YOU will survive in that environment.

Samsung, Proctor & Gamble, Coca Cola, Nike, Heineken, Sony, Microsoft will all face that premise and that is how it all changes. As we see that the metrics will have reduced reliability, the market research players will need time to adjust and in that lull a player like Heineken can create its own future and set its digital future in another direction to exceed their required expectations. This step seems short now, but as the stage alters it becomes an essential stage. Google may remain in denial and oppose that this will never happen, but the data and metrics are already suggesting this path and that is where we are now; the option to be first or pay the invoice, what would you do?

I believe that the visibility starts to get a little focal just before 2020 games, and it is in full view before the 2022 Beijing Winter Olympics, and in full swing by the time the 2022 FIFA World Cup in Qatar starts. These two are close together and the people will pay through the nose for that visibility, especially the European parties in all this. I expect a more evolved 5G advertising stage via apps as well, seeing ads to unlock premium view and data is likely to happen, all this is coming to us and our view of advertisement will alter to a larger extent. We will be told that this will never happen, it is not how they work, yet they are deceiving and lying to us. Consider that change in the last 25 years alone, in 1994 advertisement through printed medium and TV was at an all-time high, they all claimed it remained this way, within 5 years that stage was already changing with online ads to some extent and the slowing of printed medium, in addition the international channels would push into national advertisement. A mere 5 years after that (in 2004) it started to take off in earnest and would increase revenue to over 100% in the 4 years that followed. Between 2005 and 2017 that would push from $6 billion to 26 billion, do you really think that their words holds true? To keep that growth and their need for greed the metrics and approach has to change, there is 0% chance that these players will accept a growth of data based impact of a mere 10% of what is was in 4G, there is too much riding on this.

For the largest players there is an alternative and it will not take long for them to set the stage to this and start finding their own solution to keep awareness as high as possible. If you have to pay through the nose to keep awareness or create the environment to reward achieved awareness, what path would you choose?

Let’s not forget players like Heineken did not get to the top by merely offering a really good product, they offered a lot more, a view, an awareness that all embraced; Sony learned that lesson the hard way by losing with a superior product against the inferior competition (Betamax versus VHS). 5G will set a similar yet new battle ground and for the most the media is seemingly steering clear for now.

That is with the nice exception of Marketing Interactive, who gives us (at https://www.marketing-interactive.com/going-beyond-the-big-idea-creative-leads-on-5gs-impact-on-advertising/) “There is no denying that the rollout of 5G will change storytelling and the consumer journey“, it is a true and utterly correct view. They also give us: “creatives need to evolve from old habits and stop hiding behind “the big idea”. “We, as creatives, need to evolve from old habits, stop hiding behind “The Big Idea” and evolve our creative process and creative structures to be based on this new digital reality, to create content based on this new innovative context“, this is the view from Joao Flores, head of creative, dentsu X Singapore and he is right. We also get “For agencies, the opportunity calls for unorthodox alliances to make sure our creativity is the beating heart of this quiet revolution“, which is true, but it ignores the alternative path where the largest players start getting this path in house and in light of the two revelations, we see that during the last decades players like Heineken had been doing just that and that makes them ready to take on the 5G behemoth and push the others into second place or worse. There is a need to have expertise and many do not have it, but in that Heineken has been different for the longest times. It is most likely due to the unique view that people like Freddie Heineken had on their market and consumers. You merely have to realise that they were the first to embrace ‘Geniet, maar drink met mate‘ (enjoy, temper your drinking) it was a slogan that came into play around 1990, as well as ‘Drink verantwoord. Geniet meer‘ (drink responsibly, enjoy it more). All pushes to set a better stage, it is there that we see that a new push could be produced by players like Heineken.

We see so many more paths opening, but in all this the one overwhelming side is not what paths there are, but the stage of metrics that they all rely on, as such having control on the expenses as well as the foundation to create a reliable stage for their metrics will be a first soon enough. Not merely: ‘Who is your population?‘, it is the stage where the passive and active awareness can be differentiated on, that too will push advertisements and the applied visibility through 5G apps and 5G advertising and how the funds are spent, that will be the question that impacts player like Google Ads on the next 24 months, because if they do not do that, their quarter on quarter growth will suddenly take a very different spin, and they are not the only ones affected.

 

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The biggest issue

The Guardian has given us several articles, by themselves there is nothing strange there (well there is), yet it is when we look at them together that an image starts to form. It is united that the larger problem becomes visible and the fact that a larger group is not catching up to this is a worry.

The first one is ‘Greta Thunberg hits back at Andrew Bolt for ‘deeply disturbing’ column‘, which happened less than 12 hours ago (at https://www.theguardian.com/environment/2019/aug/02/greta-thunberg-hits-back-at-andrew-bolt-for-deeply-disturbing-column), then we get ‘Revealed: Johnson ally’s firm secretly ran Facebook propaganda network‘ (at https://www.theguardian.com/politics/2019/aug/01/revealed-johnson-allys-firm-secretly-ran-facebook-propaganda-network), as well as ‘Brexit, cycle lanes and Saudi Arabia: CTF’s Facebook campaigns‘ (at https://www.theguardian.com/technology/2019/aug/01/brexit-cycle-lanes-and-saudi-arabia-ctfs-facebook-campaigns). Now let’s start up that on the whole nothing wrong was done by the Guardian. They reported and we can agree that reporting is what the Guardian does. Yet the larger issue is not what they do, it is what we are not getting that becomes the issue.

It starts with the Houthi attack on Dammam with missiles, a missile attack on a civilian target, Al Jazeera informs its audience, but the Guardian is not there. Bloomberg, the Guardian, basically the Western Media are all shunning it, yet they go to lengths to waste paper on the issues that “Women in Saudi Arabia will no longer need the permission of a male guardian to travel“, however the BBC did report on ‘Houthi missile attack on military parade kills 32‘, where we are told that “The parade in the southern port city of Aden was targeted by missiles and an armed drone, a Houthi-run TV channel says“, yet it seems that it was limited to the BBC, the near complete Western Media ignored that one too.

Now, I can accept that plenty of people are no fan of the Kingdom of Saudi Arabia, yet to shun attacks that cost lives is new, they all group together to give accusations without evidence (that journalist no one cares about), yet actual events are shunned. It is a new level of discrimination, it is political discrimination, where unwelcome groups are given exposure when it can be tilted to the negative side of the seesaw and the more negative it gets, the larger the exposure.

Now, let’s get back to the first article, because that is seemingly not linked. With the Quote “The widely read Herald Sun columnist and Sky News commentator used his significant platform to take aim at the 16-year-old campaigner, dismissing her followers as members of a cult and disparaging her decision to sail across the Atlantic in a high-speed racing yacht to attend UN climate summits in the US and Chile“, as well as: “The highly personal character assassination published in Rupert Murdoch’s tabloids repeatedly referred to Greta’s mental health, saying she was “deeply disturbed”, “freakishly influential” and “strange”“, yet in all this, we see no exposure on how that information was acquired.

As I personally see it The editor of the Herald Sun, Damon Johnston, as well as his fucked up sidekick Andrew Bolt did something in addition, is it the small part “the evidence does not suggest that humanity faces doom“, all that to hide the smallest snippet to oppose the environment. It actually gets more interesting, that is when we consider the case that Justice Bromberg presided over. When we consider “Herald Sun columnist Andrew Bolt and his employer Rupert Murdoch’s News Corp clearly violated the Racial Discrimination Act“, we could argue that he could face court again in this case. When the case was judged and we get: ‘The lack of care and diligence is demonstrated by the inclusion in the newspaper articles of the untruthful facts and the distortion of the truth which I have identified, together with the derisive tone, the provocative and inflammatory language and the inclusion of gratuitous asides‘, we see the chance that history might repeat itself. The article (at https://independentaustralia.net/business/business-display/andrew-bolt-continues-on-about-adam-goodes,12947) gives a lot more, what is key here that the Guardian exposes it and that is good, I have no issues with it. Yet it also shows the lengths that Murdoch media goes through to set the stage in one place, whilst other parts are seemingly intentionally ignored. Perhaps some of you remember the mental health escalation at Martin Place in 2014. Rupert Murdoch acted personally and the responses like ‘Rupert Murdoch’s Response To The Martin Place Siege Is As Tasteless As You’d Expect‘, as we were given: “AUST gets wake-call with Sydney terror. Only Daily Telegraph caught the bloody outcome at 2.00 am. Congrats“, it seems to me that bloodshed are his bread and butter, it also is seemingly implied that as long as it is not Saudi Blood, Rupert Murdoch has no issues. Some gave us: “the hostage situation as the work of an IS “Death Cult CBD Attack”, something we labelled at the time – and will continue to do so – as one of “the most vile, deliberately inflammatory, fundamentally wrong and wholly speculative front covers in the sordid history of Australian print media“, all whilst from the beginning, within a few hours it should have been clear that not only were the journalists not doing their job, the issues that in the beginning, hostages were seen holding an Islamic black flag against the window of the café, featuring the shahadah creed. It was wrongly identified by the media and the part where Monis later demanded that an ISIL flag be brought to him should have been clear that this was not a terrorist, at the most a wannabe, and more viable a person with mental health issues, but as I personally see it, Murdoch and Channel 7 were all about milking the event as much as possible.

At what point is journalism about milking?

The fact that this was buried as fast as possible is another part where we see a mingling of political discrimination, racial discrimination and religious discrimination and no one is telling Murdoch in clear language that it needs to stop.

The other two

Ok, it becomes essential to get to the deeper side of the pool here. First of all, there is a larger setting that has not settled. The accusation is twofold. The first is actually the one that does not work for the campaign players. It is also reported by CNN through ‘Facebook announces first takedown of influence campaign with ties to Saudi government‘, even as we accept “covert campaigns on Facebook and Instagram in a bid to prop up support for the kingdom and attack its enemies“, CNN et al are not reporting on the media blackout that is pushed out towards Saudi Arabia either. So anything that makes Saudi Arabia look like an attacked victim is suppressed, whilst actions by Saudi Arabia are spun to its most negative path and spattered over all media and all social media. Yet as the article gives us: “Facebook has hired staff with backgrounds in areas including intelligence, law enforcement and journalism to be part of a team finding and closing down coordinated campaigns on the platform, including some spreading disinformation and linked to nation-states“, it is equally absent in the case of “bogus mainly far-right disinformation networks were not identified by Facebook — but had been reported to it by campaign group Avaaz — which says the fake pages had more Facebook followers and interactions than all the main EU far right and anti-EU parties combined“, so we get one group with a following of 13 million in the past three months, with a following larger than all the European main party pages of the far right combined. Yet in all that, Saudi Arabia was specifically mentioned (they also illuminated the false pages of Iran). It is shown in a larger degree with: “Avaaz reported more than 500 suspicious pages and groups to Facebook related to the three-month investigation of Facebook disinformation networks in Europe. Though Facebook only took down a subset of the far right muck-spreaders — around 15% of the suspicious pages reported to it“. The fact that Facebook only took down subsets that represents 15% of the reported pages shows that there is a larger degree of political discrimination in play and even as some are overly clear, that larger extent shows that Social Media is optionally promoting to some degree the survival of Racial Discrimination, Political Discrimination, Religious Discrimination and Age Discrimination.

It is the revelation of: “vote manipulators are able to pass off manipulative propaganda and hate speech as bona fide news and views as a consequence of Facebook publishing the fake stuff alongside genuine opinions and professional journalism. It does not have algorithms that can perfectly distinguish one from the other, and has suggested it never will“, it is at this point where the realisation grows, when we add the two elements and we add the fact that the media is filtering what we are ‘allowed’ to know, it is there where the larger failing becomes clear, it is the axial and the seesaw of illumination of the view that opposes clear news, the media is now part of the problem. And it is there where we see the wisdom of TechCrunch with: “loud Facebook publicity effort around “election security” looks like a cynical attempt to distract the rest of us from how broken its rules are. Or, in other words, a platform that accelerates propaganda is also seeking to manipulate and skew our views“, it is merely part of the issue, it is not merely Facebook, it is the Media to a larger degree, their alliance is towards the Shareholders, the Stake holders and the advertisers, in that the larger issue is seen, those who advertise are optionally the controllers of what we see is possible, and that is where the truth is pushed out of view. It is seen in one final swoop when we consider the key word “Neom City“, a project like that, a project initially designed to be well over 30 times the size of New York, a project that has well over half a trillion dollars, set to construction, engineering and IT, should be on the front page of EVERY Newspapers, yet when you seek, you get Bloomberg last January (at https://www.bloomberg.com/news/articles/2019-01-16/saudi-arabia-to-begin-building-homes-in-futuristic-city-neom) and Business Insider in October 2018 (at https://www.businessinsider.com.au/jamal-khashoggi-saudi-arabia-neom-megacity-2018-10?r=US&IR=T). The view that is part of Crown Prince Mohammed bin Salman’s Vision 2030 plan is silenced to death and that started before the journalist no one cares about vanished. In addition a new bridge that will connect Saudi Arabia to Africa is kept silent. In this day and age how does that make sense? I am looking at billions in 5G revenue in Neom City alone, as well as the underlying infrastructure required, opening a much larger need for the entire Kingdom of Saudi Arabia, all ready to be set to a much larger stage (when the first phase region is a fact), yet the media is more about the rumours of the PS5 which is well over a year away with 6,940,000 mentions, and that makes partly sense, it is about awareness and creating hype, so when we see in the Guardian “the latest revelations reveal that the company has pursued that approach more broadly, in the service of previously unreported corporate interests and foreign governments. And they expose a major flaw in Facebook’s political transparency tools, which make it possible for Crosby’s company – which boasts on its website that it deploys “the latest tools in digital engagement” – to use the social network to run professional-looking “news” pages reaching tens of millions of people on highly contentious topics“, so if it is about ‘provoking argument‘, we should see nothing wrong as Sony, Nintendo and Microsoft rely on that part 24:7. If it is about ‘involving heated argument‘, we still see no issue as this is Sony versus Nintendo versus Microsoft, as this has been the media bread and butter for close to 7 years and more. When we look at the ‘likely to cause an argument‘, almost nothing changes. It is the part I did not mention “without apparently disclosing that they are being overseen by CTF Partners on behalf of paying clients“, where we need to question the use of ‘apparently‘, is it or is it not mentioned? The Guardian did or did not do their job becomes the issue and yes, we can see ‘on behalf of paying clients‘, and how does that differ from Apple, Microsoft, Sony, Nintendo, Nespresso and a whole league of others? They are all in it for the money, the awareness and the creation of viral messages, over-hyped and often way too short on facts. That part is not given to us either and it is there where we see the interactions of layers of discrimination and ‘misinformation’ that is usually brought as ‘missed information’, I would personally see it as an exercise in ‘miscommunication’ and it has been happening for a much longer time. So when we get from the Guardian: “employees always operate within the law”, and if they take to the bank the task of giving positive visibility to the Kingdom of Saudi Arabia, is there an actual issue here?

The biggest issue is that we see the information that “It does not have algorithms that can perfectly distinguish fake news from the other, and has suggested it never will“, whilst the underlying issue is that what is not fake news is not that trustworthy either, it is limited to the filtering of shareholders, stakeholders and advertisers and Facebook has no clue what to do, they to relay on those three groups. The news for the longest time never gave us that part. As I see it people like Greta Thunberg will never get a fair deal here, not as long as people like Andrew Bolt keep on being regarded as Journalists. That part is seen when we see: “the evidence does not suggest that humanity faces doom” all whilst that statement is not scrutinised to the largest degree. The opposition to that claim can be seen in the simplest sentence by World Vision, their quote: “Globally, 844 million people lack access to clean drinking water” gives the goods, close to 10% of the population of this planet lacks access to clean drinking water. When we consider that a person can only survive a few days without water. How much danger is the population exposed to, does that qualify as doom facing? How many must die before the ‘humanity faces doom‘ is satisfied? It seems trivial, but it is not, that same media that ignores attacks on Saudi Arabia, that does not report on Houthi transgressions, acts of terror and other events also ignores Yemeni plight for water, food and medication to a much larger degree. So the question becomes a simple one, give us the list of parameters that must be placed on staging or dismounting the accusation that ‘humanity faces doom‘, when we realise that there is a larger collection of evidence, we merely have to set that stage to those elements. I am not stating that Greta Thunberg is right or wrong, yet we can look and accept that Andrew Bolt and his so called opinion piece on Greta Thunberg should be seen as triviality towards journalism and that does matter, because if that is allowed to continue, Facebook will never solve anything, as such the only way to solve it is to push media deliverers like Andrew Bolt into the ‘Fake News’ category so that we might find a solution. The fact that SBS called it an opinion piece and the Guardian did not is the larger failing, any opinion piece, especially those in newspapers, digital or not should be clearly labelled as such like [opinion piece] before the text begins, identifying those pieces will also change the way that they are perceived and we might get a better quality of journalism. When writers get $100 for an opinion piece and $200 for an actual journalistic piece (researched and all), the matter might resolve itself soon enough.

 

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In plain view

We have seen several issues in the last week regarding the Strait of Hormoz; most interesting is the M/T Riah, which is getting half-baked exposure. You see, a ship gets registered, a ship is usually insured and it has an owner. I know this because I attended the Merchant Naval Academy in the 70’s. For all kinds of reasons, a lot of these ships tend to have a Panama registration, yet it is registered. So when I see: ‘It is not clear which country or company owns and operates the Riah‘, i know that there is a hidden stream going on. From conception to death time (last week) there were owners, a ship was bought, a ship was sold and there will be a new owner, the fact that the media is not able to tell us anything implies that this ship has a very different duty and owner. It is like watching stolen cars, for the most we can see the Vehicle identification number (VIN) when it is a stolen car, if that is not available we can start with the engine number. Now there is a lot we can do with cars, but the knowledge to erase its identity only goes so far. With ships there are a lot less options to hide. There is the engine number, the serial number of the Gyroscope, radar serial numbers (larger vessels often have more than one), the list goes on and as such we can paint a picture how the gear moves and likely in several cases the owner has been the same and it is all linked to the boat itself. It seems that the media did not that much digging. For a ship to fall of registries takes a lot of muscle and a lot more knowhow, so I am at a loss why we see: ‘It is not clear which country or company owns and operates the Riah‘, and not: ‘Shipping Line X, who owned the M/T Riah confirmed that there was a new owner as per [insert date], yet was unwilling to comment on who that was‘. This would give us a lot more, but for some reason the Media seemingly lost interest and this is weird, because there is a larger stake in this game and it is ignored.

Who, What, When, Where, How, Why?

The fact that we saw: “A UAE official said on Tuesday that the oil tanker MT Riah is not owned by the UAE” implies that at one time it was, if not them, who was it sold to? If they never owned it, why was there a UAE reference? Then we look into history and when we have proper access, we could check every bill of lading that this ship had, as well as any insurance underwritten to this boat, was that investigated? What details does the Lloyds registry have on this boat?

There is a whole league of question that can lead to answers, yet the media is not looking, which is odd to say the least. When we consider that a bill of lading is a contract between you, the owner of the goods, and the carrier stating what goods you’re shipping, where the shipment is coming from, and where it’s headed. It also serves as a receipt issued by the carrier once your shipment is picked up. So if none of this exists, there is an implication that the M/T Riah was a spy ship of some sorts. It is less likely to be a smuggler vessel as they rely on some level of paperwork and bills of ladings are contracts that tend to be registered, even if the actual owner is not always a given (there are a few ways to circumvent certain papers).

The fact that the media has avoided all this to a larger degree implies that there is more, but it is hustled away from prying eyes. The question becomes if the boat is an Iranian asset that came in from the cold? Let’s not forget that we have not found the travel mechanics of Iranian drones and missiles, so investigating this ship as far as possible seems to be an essential first, even if it is out of our hands, someone sold that ship registry radar, radio and all other kinds of hardware.

That is even before you realise that radio systems and satellite navigational systems on boats are often rented (like Radio Holland) and as such those serial numbers could hand out more details, or in the other directions, which facilitators and service providers have done business with the M/T Riah? There is absolutely 0% that this was the case unless it was a governmental spy/smuggling operation and that implies that the M/T Riah has returned ‘home’, you see if it was someone else, the Iranian government would be shouting that fact from every roof in Tehran, something that obviously has not happened.

So we are left with the question in plain sight. Why is the media ignoring the M/T Riah and why are they giving us the smallest collection of basic facts, in several cases the article they gave us was less than 100 words, for a business unit seeking attention and clicks that is really too shallow.

Even the Washington examiner (6 days ago, gave us the bare minimum (at https://www.washingtonexaminer.com/policy/defense-national-security/missing-oil-tanker-likely-seized-by-iran-us-intelligence), they took a whole page to tell us nothing and basically rehashing the same facts three times over, to me this does not add up. It optionally is a case where the smuggling of missiles fired into Saudi Arabia have ended and Iran got their little toy back, in light of the headline: ‘Missing oil tanker likely seized by Iran: US intelligence‘, we merely see more questions and optionally we see more facilitation towards Iran at present. I would be happy to be 100% wrong in this instance, but the facts do not add up and the fact that the media stays asleep at the wheel is a mess of partial confirmation and larger lack of interest, especially in light of all the other over exposed points.

In a place where the pressure is coming to a boil, is this lacking exposure really the best way to go?

 

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Exploitation by the numbers

Yes, the BBC had the right idea when they gave us: ‘Bianca Devins: The teenager whose murder was exploited for clicks‘ three hours ago (at https://www.bbc.com/news/world-us-canada-49002486). The story is about a girl named Bianca Devins. So when we get: “she wrote on a gaming platform about how excited she was to be travelling the 250 miles from upstate New York to a concert in Queens. But before she could return home on Sunday morning, Bianca was dead” we see a story dipped in sadness. We see the quote: “But in the hours after his arrest, it emerged he had shared graphic photographs of the murder online. In the days since, her story has spread across the world – as have the violent images of her death. Her murder, which played out so publicly, is the latest case to place scrutiny on how social media companies police extreme content” we have seen this before, we wonder how and we wonder if it matters. We sometimes here the term ‘lives matter’ but is that really the case? Even as we accept that this was the lone act of a lone man when we get: “the suspect shared an even more graphic photograph of Bianca’s body on Discord – a popular messaging platform for gamers. This image showed the extent of injuries to Bianca’s throat and made clear her wounds had been fatal“, exploitation for clicks is not new, we have seen it for almost 200 days whilst we got exposed to this level of exploitation through the cadaver of Jamal Khashoggi, even the UN got in on it. All whilst there is no actual evidence, speculation, postulation and exploitation. I will give exemption to the Washington Post and his family, they are the two exemptions. To see just that impact we need to look at the numbers.

Yet the numbers are no longer clear, it seems that Google is actively hiding certain events actions and numbers. When I did a thorough search on December 18th, I got a result that added up to a lot “we merely get 57,000,000 search results, most of them misinformation, repeated unsubstantiated rumours and debatable facts that are anything but confirmed facts” (at https://lawlordtobe.com/2018/12/18/how-americans-lose-wars/), now that number is a mere 13,600,000. And that is seeking all. The exploiters have removed the pages, so not to impair their click manifesto, not to remain visible with all the click options out there, but they are there and as Google is extremely dependent on these clicks, they will facilitate to the largest degree possible, it merely means that we are not given the actual goods, not even close and the exploitation goes on. It’s nice that Kelly-Leigh Cooper chose a subject no one knows, yet this method of visibility has been used for a much longer time than you think.

The party-lines are all about ‘filtering’, or ‘this is what our customers want’, or my favourite ‘have you checked ALL your settings?’ The issue gets diluted; it gets smeared over issues and optional things that are being worked on. Exploitation for clicks became a reality the moment people were offered to earn money through their webpages, and everyone wanted more and everyone wanted the maximum of what was possible, yet now that need for greed is transformed into need to be illuminated, maximum visibility through minimum effort, and for too long social media pushed for this to maximise their return on investment. Now that the fence is gone, we see that the facilitators no longer have a hold on anything and even as everyone points at 4Chan, social media players like Twitter, Facebook and LinkedIn are all using it to maximise exposure of self. LinkedIn gets a partial pardon as it is limiting itself to business parts for the most and whatever exploitation we see is small and tends to be focussed from merely a few and those are often stopped by LinkedIn to the larger extent, the 2 billion on Facebook are mostly not. There it is often about extreme materials filtered and censored, or largely filtered to whatever censor has its hat primed (a personal observation).

Yet it is not the censoring, it is the focus and exploitation that is a case for worry. For Kelly-Leigh Cooper the focus is what happened to Bianca Devins and it seems an extreme case, yet it is not a new issue. Collective Hub gave rise in 2015 (at https://collectivehub.com/2015/08/21st-century-shaming/) to ‘21ST Century Shaming‘, and there we see: “Cyber-bullying and online shaming seem more commonplace than ever before and Monica highlighted some recent occurrences, like the leaked nude photos of Jennifer Lawrence; the Sony hacking scandal; and the death of Tyler Clemente, who committed suicide after his college roommate secretly filmed him with another man“, it seems that the linked “where the online humiliation of individuals results in more clicks, which means more money for the media outlet” is casually overlooked by everyone. We see how politicians are trying to bash Facebook, yet the headline from the Daily Telegraph: ‘Brit Ayia Napa rape victim tells how she ‘fainted’ after 12 Israelis ‘attacked her one-by-one for an hour’‘ gets 41,900 results in Google, they all need clicks, they all want maximised exposure and the people involved do not care how they get it, it all impacts advertisement and circulation.

When you start to look deeper, exploitation by the numbers seem to have less acceptable methods than we see used by drug dealers on a school yard, we merely have become too complacent to care. It is not until we are hit to a much larger degree that we see actions.

In 2010 Cnet gave us the 5 dangers of Facebook:

  1. Your information is being shared with third parties
  2. Privacy settings revert to a less safe default mode after each redesign
  3. Facebook ads may contain malware
  4. Your real friends unknowingly make you vulnerable
  5. Scammers are creating fake profiles

In all this we have seen the impacts, yet we have ignored a lot of it and it gets to be worse when we see a Telegraph article (at https://www.telegraph.co.uk/news/2018/02/05/ex-google-facebook-staff-warn-social-media-dangers/) where we see the following quotes:

“The thoughts of two billion people every day are steered by 50 people in Mountain View,” said Tristan Harris, referring to the Californian headquarters of Google.

“But these companies are also caught in a zero-sum race for our finite attention, which they need to make money.

“Constantly forced to outperform their competitors, they must use increasingly persuasive techniques to keep us glued.

The Truth about Tech campaign was about tackling the “manipulation and exploitation” of some social media companies.

These quotes are often intertwined, attention brings funds, so does manipulation and exploitation, they are linked and shown as issues that are unstoppable, yet the effort to do something about it is lacking, there is circumstantial evidence that goes back to 2010 and so far almost nothing was done, again we see evidence now in the form of the death of a journalist no one cares about (Jamal Khashoggi) and the media themselves all want to ignore it because he was a journalist, yet the speculation (not evidence) that they propagated shows that he was not their concern, propagation and clicks were. The moment you realise that part of the equation is the moment you realise that the system is flawed and broken, and whilst the media is all about showing the flaws, the defects are not tended to, making matters worse for a long time to come.

By the numbers, we are not in a good frame of mind, as I stated before, there were 57,000,000 search results (in less than 60 days) proving me right.

 

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It’s fine that fine

I saw he news last week and it was one sentence that made me stop on the spot, but I needed some time to digest it all (and there was news from Iran to contemplate too). Facebook has been fined, the fine (the largest ever at $5,000,000,000) is not the sneer at, but for Facebook it will be business as usual soon thereafter. The amount is nothing more than an Apple building at the edge of the Mojave desert, so it seems little, but that would be the facade that we are offered. The article I initially saw (I forgot the source) stated: “paying fine to stop further investigations“, from my point of view that this would be worth a bundle, I believe that Facebook had been stupid to some degree and super clever in other ways. Let’s face it Mark Zuckerberg is on my level of data knowledge, so he is thinking several iterations ahead of all others and he needs the FTC of his back during the start-up of 5G, whoever is there first has a larger advantage to gain momentum. All my investigations into the dumb smart device shows that, all the data I see optionally coming requires unhindered acceleration and my device was meant to suppress data drag and emphasize on facilitation. Facebook needs this, Google needs this and Huawei has the advantage at present.

The new system when operational will give them (especially with Oak/OS) a 15%-24% advantage and in data terms when we consider that 5G is set to top out at 10 gigabits per second (Gbps), that difference is a lot, it is everything to enable a larger market advantage. Add to this the new devices that offer independence to SME and franchise markets, the stage would push towards smaller independent solution providers, if Google, Apple and Facebook even hesitate for one week the difference will be seen and short thereafter felt as well.

At that point every contract in the new setting will entice 3-5 others to follow as well. It is not word of mouth, it is companies watching their competitors gain advantage and that observed difference is almost exponential against mere word of mouth. And that part will also increase choices.

Yet it is not about what comes next (only partially) it is about what is now. There are two essential parts in the fine. The first is how it was a 3-2 split, with the Republicans all in favour to continue and the Democrats all eager to block. There is a polarising difference there. I am partial on the Republican side, Democrats clearly misrepresented this with the quote: “the dissent of the two Democrats on the commission because they sought stricter limits on the company” (source: NY Times). It is not about stricter limits one the company, it is the fact that the data has grown to dimensionality far beyond what governments have and it is available for purchase (to some degree). The element that we forget with the fine is what the Guardian gives us (at https://www.theguardian.com/technology/2019/jul/12/facebook-fine-ftc-privacy-violations) when we see: “Facebook will now re-examine the ways it handles user data, but the settlement will not restrict the company’s ability to share data with third parties, reports said“, it is to some degree about the ability to share data and how granular that data is set for the upcoming war that the Democrats want to wage. It has direct implications in insurance and healthcare and the Democrats have a system in mind that cannot function when all that data is available for health care scrutiny (one of many issues), yet healthcare is the most visible one. One short thought like on what drinks (alcoholic) you like and you might be seen as a higher risk and as such see your premium rise. Alcohol, tobacco and recreational pharmacy might be the most visible ones, but as the data net grows, we see a more comprehensive flag system that pushes close to 20% out of healthcare soon enough (as premiums go up and up on the risky groups) and it is not that this point is coming soon, this point has already been passed and the moment that data gets out, the ducks come home to roost on a coffin.

As the New York Times gives us the quote: “Last year, the European Union fined Google $5.1 billion for abusing its large market share in the mobile phone industry. More recently, numerous officials and lawmakers around the world have rushed to regulate Facebook” (at https://www.nytimes.com/2019/07/12/technology/facebook-ftc-fine.html), we seemingly all put it on one pile, yet that would be a massive problem and wrong too. In one side (source: the Verge) we get: “Google also made customers sign contracts forbidding them from including rival search engines on their sites alongside Google’s own. In 2009, Google allowed the inclusion of rival search engines as long as Google’s was more prominent. In 2016, around the time the EU announced its case, the company removed these terms altogether“, we can debate the correctness, but we can also accept that Google started this and took the advantage that they engineered, as in most places software cannot be patented, so it had to find another path to gain the advantage it created whilst followers re-engineered whatever Google published as soon as humanly possible. We can call it wrong (or not) but that stage is in place and it links to now and it also links to Facebook. The 5G wave is all about getting there first and at present the FTC was in a place to stop Facebook innovation and paying the fine will give larger gains to Facebook than to let investigative wave after wave continue to slow Facebook down, and when we realise that Facebook is no longer the only player on that level Facebook needed to make a tactical decision.

Still, there is a remaining issue with the Facebook data and how it becomes available and the lack of answers should remain to be a cause for concern. It comes down to the beginning when we got: “The F.T.C.’s investigation was set off by The New York Times and The Observer of London, which uncovered that the social network allowed Cambridge Analytica, a British consulting firm to the Trump campaign, to harvest personal information of its users. The firm used the data to build political profiles about individuals without the consent of Facebook users“, that was merely the tip of the iceberg and those who comprehend Facebook data know this to be true. The issue is not merely how the data is collected; it is what else becomes available and what else is collected. To see this we need to consider the added image.

At present there are some stages where larger contracts give people their advertising over different locations. Yet what happens when you have a complete mobile image on where what is shown? What happens when we see interactions of an advertising and where it actually works and how users react, that is the next stage and the data is ready and to some degree in that setting Facebook is more ready than others, that is the image that pushes us all and the innovation through handed data and as we can see Facebook people either do not care, or have no comprehension of all the data linked to their actions.

I took that data and more into another innovation and pushed it to a new stage, giving the collector even more data, more advertising options and optionally even more data opportunities on a larger scale. It is that shift that is all the difference between a 5% and a 9% market share for companies and now it is no longer local, the data allows for global exposure, so consider that exposure in New Delhi (India) could also expose those in Little Bombay (New Jersey) addressing a similar group at the same time, brand exposure that becomes global changing the entire setting for smaller enterprises at close to similar prices, driving advertisement bidding wars and pushing revenues for those in that area and that is merely the first part of the IP I created. Places like Facebook could get a much larger advantage and transform advantage into momentum pushing that advantage further and faster. It is only for the bigger puppies (Google, Facebook, Huawei) but they all want the largest juiciest bone to gnaw on and that is where the group of innovations push the difference, so in the end $5 billion is chicken feed under what is pushing towards the surface at this very moment, and they all want to nibble on that pie, they merely need to be the first in the game to gain advantage through momentum. As I see it IBM and Microsoft are already out of the game trying to facilitate the systems and the data and to be fair Microsoft Azure does have a larger advantage here, but IBM is not sitting still and we know that Facebook (to a lesser degree) and  Google have systems that work. The playing field is near level and the match is far from over, now with the Huawei push and Oak/OS they have opportunity to gain advantage and they can decide who to allow access to that new system, so even as Google seemingly had the advantage, the Trump trade war took that advantage away from them, so there is a second level war going on and whomever makes the larger deal with Huawei gets the gain, the issue is that Huawei hardware is more advanced and that is their advantage, the Trump trade war stopped innovation towards the US, so as such in a global setting now pushes the advantage to Europe, India and the Middle East. In this the US loses more than it comprehended in advance and it all depends on how they react to the change. It is the error in judgement on 4G and 5G is where the American disadvantage lies. In 4G is was ‘Wherever I am‘, now with 5G it becomes ‘Whenever I want it‘ and for that step the most advanced provider wins , it is not Ericsson, not Nokia, not Telstra, and not Sprint. It is Huawei that can facilitate towards ‘Whenever I want it‘ to a much larger degree at present and that wins the race, but the others are not done yet and there the Facebook data becomes a power player, an optional sledgehammer for those who know how to bash a wall and that is happening now, so when we see: “Facebook and other large tech companies are under an increasingly harsh spotlight in Washington, D.C., including at a “social media summit” at the White House on Thursday in which President Trump repeatedly bashed Silicon Valley as being unfair to conservatives. Facebook wasn’t invited to attend, nor were other tech companies. They have previously said they police their platforms without regard to political ideology“, we see a setting that we accept to some degree, yet those who are all about that “Social Media Summit” seemingly do not comprehend the application of data to the degree they need to and as such they as shooting themselves as well as their economic options in the foot, which is good news for Huawei, not that much for the other players.

I reckon that I will be proven correct within the next 12 months. When the dust settles we will see the first clear winners, I am certain that Tokyo 2020 Summer Olympics shows me to be correct and it will show the first larger winner, at present in this culture of short sighted decisions Google and Huawei will have the largest advantage, but 2 other players are not out of this race yet, so plenty can happen before we see the Olympic flame light the fires and start the Tokyo Summer Olympics.

 

 

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The wider field

There is a wider field, the field is ignored by many because it overlaps in several ways and most people (read: media) tend to stare at one element. We can argue whether it is bad or good, but it does mean that the bulk of the information is not there. To get this view we need to look at several sources. First we get the International Business Times, they give us two headlines. The first is ‘Samsung Expecting Profits Slump For Q2‘ as well as ‘Huawei Ban Helps Company Earn More‘, in one way we get an increase of revenue due to the Huawei events in the US, yet there is still a Q2 slump. There are several plays that apply, but it is not about the play as such. The firs realisation is that 5G is currently being ‘advertised as here‘ by several players and at present there is an increased question on which phone is 4G and/or 5G and most people are holding off on phones this year until that field has a better view on what is available. Most people cannot afford to buy a new phone when some new models are $1800, most people cannot afford a step like that and being tied to any provider at present is an increasingly bad step to make. Even as Huawei is 20% cheaper, it remains a lot of money, and the Google (Android) issues are still there, so people are hesitant. I might have committed myself to Huawei, but that is in part because I renewed my phone in the beginning of the year, so it has to last me 2-3 more years (I have principles towards blatantly buying new phones) and I am happy with my phone.

then there is the new stage hat is now evolving when we see CNN Business give us (at https://edition.cnn.com/2019/07/04/tech/huawei-us-ban/index.html) ‘US government asks judge to dismiss Huawei lawsuit‘, they are rightfully scared because the claim: “Huawei had filed the lawsuit in March, arguing that a law preventing US federal agencies from buying its products violates the US constitution by singling out an individual or group for punishment without trial” is almost a given, the US government made sure that every media outlet on the planet took great painstaking effort in illuminating that and now it becomes the anchor attached to their legs as they have to swim across the Pacific river (or Atlantic river). If the case goes through and discrimination is proven, the impact will be monumental, especially as no evidence was ever brought forward and if we are a nation of laws, the impact will be large, moreover, at present Huawei is still growing its pool of 5G contracts and should the Case fall on the side of Huawei, the impact on Europe will be much larger, it could signal a much larger run on trying to get a quick deal with Huawei, not because they are nice people (they optionally are), but because Huawei 5G equipment is more advanced and all the telecom players know this. Ericsson and Nokia fear that side, they had a good run due to the escalations, but Huawei is still on par to have well over 50% of 5G by themselves and that is what the US fears, that large a disadvantage because its pool of CEO’s and CTO’s were increasingly stupid, flaccid and complacent in an age where pushing innovation was essential.

The issue is not out of the room yet because there is the larger issue that everyone has not been looking at. There is still the Google issue around Android. Consider that Huawei’s Oak OS is now 60 days away from release, it is the start where people who were initially ‘forced’ to dump Android, they now will be part of the Oak OS group, a data core that involves millions from adding data to the Oak servers and no more to the Google servers. The impact seems small, but it impacts the US to a much larger degree, this stance has given China a much larger boost than ever possible. For the users it will only be a temporary setback, as apps will be supported through Oak/OS, these players will continue, yet the overhaul as people push away from android is much larger than the interaction of IOS versus Android. Consider what you need. The bulk of all android apps we use will almost immediately be available, leaving us with optionally some issues regarding LinkedIn, Facebook, WhatsApp and Instagram. Now there is a new stage where Chinese options could be considered and for the most when we can address who we need, we might not care on where we are. The idea that advertisements might initially fall away will be a massive reason to do that. I am certain that there will be a Facebook Oak and LinkedIn Oak, the rest remains open, the usage is huge but that too might be a reason to try something new, people love new things, especially if it comes with cool additions and new we see a different stage, it is not the US that matters, it is whether China has options that appeal to India and Europe, these three represent 3 billion people and there is the data crunch, they will not all go the Chinese solution, but even 10% would be massive, it would be a an intense gut punch to Google, more important over time as word of mouth make more people switch, the damage will increase for Google. Make no mistake, it will merely impact the total, it will not sink Google, it is too large, but in light of their predictions when they have 20% less data points to make predictions with, granularity becomes an issue for the professional side and there too there will be an impact, Chinese app owners will have their own digital advertisement agenda and business dictates that you cannot ignore that population, so budgets will be shortened to cover an audience as large as possible.

All that because of the Huawei ban, which was shown to be short-sighted from the very beginning. Consider that we were given in June: “Huawei can no longer pre-install Facebook apps on its smartphones after Facebook fell into line with a US ban on exporting software“, now consider that suddenly millions are offered a pre-installed WeChat and they are willing to try it, the impact on Facebook will be seen in less than 60 days, the fact that Facebook had been playing games with its mobile users for a much longer time will also entice users to give it a try. Not all will stay, but some will and the dimension of ‘some’ will imply a drop of Facebook of several million user. In addition we see “Chinese users spend an average of over 70 minutes a day within the app. All this makes it one of the most popular choices for businesses looking to get started with social media marketing in China“, yes it was overwhelmingly Chinese, yet in the shift it will now have optional access to a large Indian and European following. In addition the shift we optionally see when we realise: “WeChat allows for one-to-one personalized interaction between brands and users. This allows brands to communicate directly with their followers through the messaging functions on their account. This also allows brands to provide customer service directly through their WeChat account. It’s due to this reason that many companies in China don’t even operate traditional websites instead of focusing their efforts on constantly improving their WeChat official accounts” direct granularity towards the user, not mass marketing, but adjusted marketing for the individual, and then consider players like Tableau, Salesforce (now one and the same), SAP, Sony and Microsoft all wanting to address the person, not the masses, do you think that they will ignore this group of users? These people invest hundreds, if not thousands of dollars a day towards addressing their growing need of users, all revenue that is soon lost to Apple and Google. It goes beyond merely Facebook; Twitter and Snapchat, all have a Chinese version that now has the option to surpass (read: close the gap) towards their competitors. Surpass is perhaps the wrong word, the fact that people will consider the alternative in the immediate is a risk for these players, it sets the dangers of schools of users to switch to another pond, so those fishing for ads, visibility and awareness, they will all have to adjust the way they operate. There now are now only two parts where I have no idea how it will play out. Youku Tudou is the Chinese version of YouTube, but YouTube is so strongly placed that I have no idea how that will go, the same for LinkedIn. these are the two we cannot predict, no one can, but if they remain absent from Oak/OS something will have to budge, the question becomes how much do you need LinkedIn to be on your smartphone when you can just catch up daily at home, or in the office. I personally do not believe that its equivalent Maimai will be embraced as strongly as Maimai would hope, but that is my speculation on the matter.

Only YouTube as it is and remains the behemoth of Google, is too strong an app to ignore, it is too strongly desired, especially on smartphones, some might give Youku Tudou a try, but the library of YouTube increases with 300 hours of material every minute, there is no real competing with that, no matter how you slice that. There is no denial that their Chinese competitor will grow, but there the impact is less than a mosquito bite for YouTube, it is perhaps the one part of Google that no one seemingly can be without.

Is there another side?

Well there is always the option that everything in Google will be accessible on Huawei phones and that is for Google the best solution, but at present that part is just not a given, and when many Huawei smartphones are between 20%-40% cheaper, they will have an advantage and only because of US stupidity that impact is now optionally becoming much larger. And now the shift is changing faster, the Observer gave us on Saturday ‘UK mobile operators ignore security fears over Huawei 5G‘, when we consider the quote “The Observer understands that Huawei is already involved in building 5G networks in six of the seven cities in the UK where Vodafone has gone live. It is also helping build hundreds of 5G sites for EE, and has won 5G contracts to build networks for Three and O2 when they go live“, we see how things are escalating away from the US. the massive part in all this is “a firm line against the company amid claims, strongly denied, that it is controlled by the Chinese government and that its equipment could be used to spy on other countries and companies” all from the point of view that clear evidence was never provided and the commercial corporations need to remain on top or drown and that was the larger flaw the US never seemingly understood (or blatantly ignored). Yet the other side also matter, as the numbers are given: “The consultancy Assembly suggests a partial to full restriction on Huawei could result in an 18-to-24-month delay to the widespread availability of 5G in the UK. The UK would then fail to become a world leader in 5G – a key government target – costing the economy between £4.5bn and £6.8bn” (source: the Guardian). People tend to get nervous at a loss of millions, so the loss of £4,000,000,000 plus is something that can start cardiac arrests all over the telecom boardrooms. More important as Huawei is still ’embraced’ in Germany, the German players will get the upper hand over other European players giving a larger technological shift. The final straw was the consideration of “They have taken note of what happened last December when the O2 4G network went down for 24 hours due to problems with technology provided by the Swedish telecoms firm Ericsson“, a danger as this was 4G technology that should have been clear and non-problematic, now consider that this happened to established technology, so what optional risks are Ericsson users exposed to when in involves 5G, a technology that Nokia and Ericsson is still trying to figure out?

In all this, Huawei has not stopped adding pressure. Now that we see that less than 24 hours ago we were notified that Huawei has completed the contracts with Msheireb Properties. It seems small and insignificant, but it is not. With a smart experience centre in Qatar, it is my expectations that they are ready to approach and upgrade Al Jazeera to 5G, it is speculative but it will be the first time that Al Jazeera surpasses CNN technology (as well a Fox News), It might not matter to most of us, but to people like Nasser Al-Khelaifi (beIN Media Group) it matters a lot, so when we are informed that Al Jazeera getting ready to offer 5G streaming during the Tokyo 2020 Summer Olympics and Huawei as a Chinese company is mentioned everywhere in Tokyo, you better believe that these two are on top of making this work as fast and as quickly as possible, so when I created my base station IP, I never considered this, but it fits and that is another notch that some miss out on. Half the planet goes nuts for sports on a regular day, how nuts do you think the planet goes when ‘their nation‘ is fighting its fight (against up to 205 other nations) to be the best at the Olympics? When you get to watch that live, streaming it all at 5G, do you really think that people will care who brings it as long as it is true 5G? In several nations the brand jump was huge when 4G became real and some were not up to scrap, I believe that this time around the jump will be close to 300% larger than before, and the Tokyo Olympics will be a clear driver on that part. When 206 nations fight for the laurels (gold medals) every nationally driven sports fan tends to get a little (read: abundantly) nuts, and at present that group of people is well over 3 billion people, all factors some players did not consider when they were playing the short game, Huawei never played the short game, it gives them an advantage in several ways.

That is merely my view on the situation at present.

 

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The next economic identity

Today is about an opinion piece by Shoshana Zuboff, Zuboff graces us (at https://www.theguardian.com/commentisfree/2019/jul/02/facebook-google-data-change-our-behaviour-democracy) with: ‘It’s not that we’ve failed to rein in Facebook and Google. We’ve not even tried‘. It’s a good piece, I do not completely agree, but it is a good piece and you should read it. The start is actually full on when we see: “tech giants use our data not only to predict our behaviour but to change it“, it is not actually an attack on democracy, but the applied pressure on our way of thinking, consumer adjusting if you will. Then we get to the part that has an issue, with “In 2011, the former Google CEO Eric Schmidt warned that government overreach would foolishly constrain innovation“, it is not that, it is actually a lot worse than that. It is the stage where big business goes its own way, regardless of what any government dictates and governments are all about facilitating. when we see all governments drop down on so called individuals committing fraud (which is fair enough) staging thousands of man hours finding these dozen or so people, all whilst places like Apple, Amazon, Google and Facebook pay a mere 1% of 3 billion plus, do you think that there might be a pattern? A solution offered by me 20 years ago, ignored, shunned and ridiculed could have made things a lot better, but these people ignore it. They did not fail calculus, did they? When you realise these two simple parts, you see that government officials and big business fat cats go like hand in glove, but which of the two is the glove?

Now we get to the good part. We now see: “Facebook giving private information to developers, and more. Each of these was an expression of a larger breakthrough: the invention of what I call surveillance capitalism“, the writer is not wrong, but as I personally see it the writer is incomplete. It is only in part surveillance capitalism, you see capitalism is merely the consumer item; the actual currency in this capitalism is data. Data is everything and Google figured that out from the very very beginning. It took a decade to get where they are now, but that long play changed everything for Larry Page and Sergey Brin, they had been right from the very beginning and it is one of the reasons why I contain my IP for them or Ren Zhengfei, as I personally see it they are the only ones who can take my billion dollar IP (a mere slight exaggeration) and turn it into some serious cash, but I digress.

You see, the realisation that they saw it correctly from the beginning is essential, data is like the application of greed, it value is contained by always getting more. A billionaire becomes stagnant as he/she lives of the interest, stagnancy kills in the end and in data it becomes certain death, so data must always grow, which is exactly why the entire Huawei mess is not a good thing, not for Apple Iovesa and not for Google Androidian.

So far I merely create a side-track and it is all still on the Zuboff train to eternity. It is when we see: A leaked Facebook document in 2018 describes its machine-learning system that “ingests trillions of data points every day” and produces “more than 6m predictions per second”. Finally, these prediction products are sold to business customers in markets that trade in human futures” this is where we see the first part that should wake us up. It is connected to “our societies successfully confronted destructive forms of capitalism in the past, asserting new laws that tethered capitalism to the real needs of people. Democracy ended the Gilded Age. We have every reason to believe that we can be successful again“, it is a nice premise but it is where the plan falls apart and it all fails. You see the biggest flaw is not them; it is us, the people. We expect all digital media be for free. We want it all and we do not want to pay for it, in addition that this economy implies that we cannot buy too many items before the budget hits our food needs, at that point we see that we are limiting ourselves. There is no free ride, there never was! As people refuse to learn this lesson they are confronted with the notion that they surrender their data as it is currency, it is not taxed and the people are happy, the merely had to hand over their soul if you will be, their personal data to well over a million people with a Faustian agreement and many were happy to do so because they do not comprehend what they signed up for. They are in denial through: “it is supposed to be free, yes?” Nothing is free and nothing is for free. These developers have to pay rent, they want either a gorgeous girlfriend, or they need enough for hookers. It seems plain and bland, but there you have it. Sex sells and sex is never free, not even when they marry the option. It is the simplest of evolutionary points. Be in denial as much as you care to be, but that notion should make it clear that nothing is free. You see, if you bought a program, you get to have rights. They get to be liable and when they consider that 95% of their user base would not be their customer base their income would be exceedingly limited, so as we realise that data is all, data is cash we see the path that is a problem. True democracy is not free either, as such the problem merely becomes bigger. Consider the people using Microsoft Word and those paying for Microsoft Word; we see a difference is a much larger part of several nations. If one does not pay in one way, one pays in another form and data is often that form. So as we get all these Google apps (or Apple apps) to aid us, we are all happy but that reliance on Google/Apple gives them the data they need to make predictive analytics and evolve it at some point into Artificial Intelligence.

At that point the writer becomes absolutely brilliant and gives us: “Data ownership is an individual solution when collective solutions are required. We will never own those 6m predictions produced each second. Surveillance capitalists know this. Clegg knows this. That is why they can tolerate discussions of “data ownership” and publicly invite privacy regulation“, Shoshana Zuboff has figured it out. It is the predictions that move forward and give these firms the additional capital they need, in addition it is almost like answers versus responses. they are two different things, a person can answer you whilst never responding to the question, they can also respond to the question and never give you an answer and whilst you ponder this consider that people are 97% sheep, so the 6 million predictions go a long way. Now consider that 6 million predictions needs a lot of data and when the US trade war comes to blow, Huawei will get a share of users, a large share of users that will then become unavailable to Google when the isolation increases, optionally unavailable to Apple too and so on, a new data currency will be created and when that data is 5G based Huawei data will grow faster and faster whilst Google data will end up coming to a standstill, 6 million predictions become 2 million, become 666,666 (I had to go there), in two hardware revolutions (less than two years) the system has to deal with collapse. OK, it is only partial exaggerated, but that is what happens when everything goes positive for Huawei, when they deliver 5G, when the others falter to a larger degree, when their infrastructure is not ready for latency and congestion this is what we will face, the Trump administration was actually that stupid.

And then we get to the final part where the ball is struck out, not out of the field, but merely the ball is out. When we see: “Surveillance capitalists are rich and powerful, but they are not invulnerable. They fear law. They fear lawmakers. They fear citizens who insist on a different path“, I can tell you right now that they do not. The largest issue with tax laws is that they catered to big business for two decades, and that will not stop, if you think that there is no one willing to compromise to the largest extend, I will introduce you to a politician and they will compromise to the largest extent, it is merely towards big business and we have decades of examples in a whole league on nations, so do you really think we have nothing to fear? We do and until proper taxation is in place and until the large corporations are given a proper tax invoice we will see more and more. So when you get another headline like: ‘Australia targets cryptocurrencies in international tax crackdown‘, you better believe that it is a joke, it will be high visibility with claims like “J5 was formed a year ago because of growing concern that tax avoidance, cybercrime and crypto currency abuse were escalating as criminals exploited differences between national tax laws“, you better believe that you are sold some bag of goods. ‘growing concern‘ and ‘exploited differences between national tax laws‘ and consider that the first is not proven and the second is stated in such a way that it is optionally not even a crime, the laws are not properly in place, so consider these empty efforts and the facts below

Apple

  • Apple’s statutory 30 percent tax bill of $76.6 million was compounded by a number of additional tax expenses, adding up to a total income tax expense of $183 million for 2017
  • Apple has paid its largest Australian tax bill in years as it reached $8 billion in local revenue for the first time.

Google

  • Australians paid Google $4.3 billion for consumer items/software.
  • Google had a corporate tax bill of only $26.5 million.

Facebook

  • Facebook scored more than $500,000,000 for services in 2018.
  • Facebook paid a mere $11.8 million in corporate tax.

These are merely three of the larger players and we haven’t even considered Amazon and Netflix yet. Is it really about crypto currency whilst there is an optional one billion ($1,000,000,000) up for the taking once we get politicians that actually fix taxation laws. You really thing that these people fear laws when they can make a deal (read: national economic agreement) with whichever politician is elected? Go cry me a river please.

Oh and let’s not forget that this is merely Australian number for merely three firms, so let’s get real about data currency and the value it has, because as I see it the law will still not be up to scrap and ready in another 10 years, we will at that point be optionally in (or towards) a 6G stage and most cannot even comprehend the impact of that much data per minute on a national economy at present, there is really no way to tell.

In the end there is part that is an attack on democracy, yet not in the way that we see it. You see, we see that numbers, statistics and dashboards help us make our place more efficient, you see it in shops and in offered services, but when the streamlining begins and the shop becomes more efficient we see the impact, it is not that we cannot have a democratic voice, we see
(yet not realise) that the choices are no longer there. It is the most dangerous of democratic impacts as it tends to be subtly. A clever question was asked of me once, a consideration: ‘What if we only please 80% of our customer base, not 93%? It is the immediate and direct impact of the cost of doing business. The question makes perfect sense, but what happens when one of the lost 13% has a direct link to a large player like Johnson & Johnson, McKesson or Marathon Petroleum? What happens when we cannot get their business because we limited ourselves through the cost of doing business? You cannot answer that can you? That is fine, it was not a test, it is to show that there is always a price to limiting choice and or those chosen it works out fine, but real innovation comes from inclusion, not limitation and that is where we are, we are so streamlines, all the same people living in San Francisco (I wrote about this in an earlier blog), it is all the same, we all become the same, we all become a limited version of ourselves and the people in charge cannot learn that lesson because they do not care, their pocket were filled, which was their priority. It was the only goal they had and that is why my IP is not available (merely to a chosen few), that is why I wait, in the end it is either lost or I win, perhaps someone else will have the same idea in 5-10 years, but at that stage I will no longer care, I will already have moved on to different and better challenges as well as new puzzles.

My creative mind allows me to redesign almost anything and create based on what I see, the creative mind only stops at death and that is not even proven at present, I remain hopeful that the people figure it all out before it is too late for them.

 

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From Location to Innovation (loss)

It is a real estate dream, to talk about the location and therefor get a better price; we are all about getting a nice home, yet we look at places where we know it will sell for the 100%-200% of the price we paid for it, preferably within 5 years. Most of us looking for something oversized have at some point seen 924 Bel Air Road, Los Angeles, California. It is so over the top, so expensive that most billionaires might not even consider it. No matter how much of a technological, arts and lifestyle monument it is, complete with helipad. A house like that makes you a target of some sorts. There will always be envy, there will always be the next challenge and there will always be the next addition. To live in a house that has it all is for most you desire is unsettling. Weirdly enough it is within us, when we see this and we think ‘this is as good as it will ever get’, when we have that thought before we are 40 it becomes the limitation on us, it boggles our need of creativity. Now, for the most we need not worry, 99.99% of the population will never get near to 50% of that marker, but it is there, our minds creates this. So when a few articles passed my way, they started to add up and weirdly enough it is an opinion piece by John Naughton on June 16th that started it all. With ‘How Silicon Valley’s whiz-kids finally ran out of friends‘ (at https://www.theguardian.com/commentisfree/2019/jun/16/how-silicon-valley-whiz-kids-finally-ran-out-of-friends) it begins.

With: “Once upon a time, Silicon Valley was the jewel in the American crown, a magnet for high IQ – and predominately male – talent from all over the world. Palo Alto was the centre of what its more delusional inhabitants regarded as the Florence of Renaissance 2.0“, I was never there, but I was linked to some degree and I say early on how greed took over, how opportunity seekers would resort to Machiavelli and other means to get what they desire and they never cared how they got there, it was their ‘political game’. Then we see a truth as the quote “the commentator Alexis Madrigal identifies no fewer than 15 different groups preparing ambushes. They include angry conservatives and progressive politicians, disillusioned tech luminaries, competition lawyers, privacy advocates, European regulators, mainstream media, scholarly critics, other corporations (telecoms firms, for example, plus Oracle and other business-software companies, for example), consumer-protection organisations and, last but not least, Chinese internet companies. With enemies like these, the US tech companies are suddenly discovering that they really need some friends.” the reason is actually simple. these US tech companies were heading in a direction of maximisation through iteration, as the need for true innovation was lost (not that innovation that places like Apple claim to have), others caught on and the drive that Silicon valley once had was no longer there, it was stepwise progression whilst the marathon runners like Taiwan, Korea, Japan and China caught up. Microsoft wasted its console world through mere stupidity and a spreadsheet (and being dumb and short sighted). That is why none of them are allowed near my IP (with the optional exception of Google). As innovation becomes iteration the margins went down and it brought regulators, tax haven needs and other players like competition and IP attorneys into all of it (as fore mentioned) and suddenly the grape season was out, the harvest had diminished and what in whiskey terms is called ‘the angel’s share’ grew leaving little to the others. I believe that the writer nails it with: “And we are beginning to realise that the immense power that the valley’s uber-geeks have acquired is what Stanley Baldwin memorably nailed as “power without responsibility – the prerogative of the harlot throughout the ages”” but there a mistake is made, there are two kinds in that valley, the dreamers and the combined needs of the operators and facilitators, that second group is more important to watch mainly because it stopped the first group. the second group thought that by putting their stallion in a paddock, fenced in and limited to a smaller part it would be more effective, and having 5 fields will lead to 500% of the goal, but that was stupidity speaking. Wild horses, real stallions need to race, the strongest takes the lead and together as they burn the ground under their hooves they become more agile, stronger players and their race goes towards the dream that they had no envisioned yet. that is how the iPad came, that is how Smartphone came that is how Nano technology comes and through iteration the next tier is not merely slower, the dreamers forgot to dream, they needed to produce in larger amounts with less resources, less space and that is how they got overtaken by said Korea, Japan and China. The results are in front of us and now that India is catching up in more than one way the dream of more fortune becomes the nightmare of losing it all. So when the final wisdom comes: “And once they went public they did what corporations do: maximise shareholder value, come what may, avoid regulation and pay as little tax as possible. Just like tobacco companies and arms manufacturers“, there we have it, the larger system was ignore thought compartmentalisation and no one realised just how stupid they were. that is one of two more reasons why I do not trust my IP with 98% of the tech firms, they will not learn because the inner parts are all about profit and maximisation, and through that weakness billions in revenue are lost, because of the fake dream that iteration brings the same in twice the time but at only a part of the resources, the biggest flaw is setting a profit stage to a spreadsheet, innovation can never be gained through predictive analytics, because predictive analytics gives the continuation of a product, not the consequence of a new technology beheld by a dreamer, there will never be data to do that and that is how it was all lost.

Round two

And that is how we got to round two last Saturday as Ruha Benjamin (associate professor at Princeton University) and even as she starts with ‘We definitely can’t wait for Silicon Valley to become more diverse‘ (at https://www.theguardian.com/technology/2019/jun/29/ruha-benjamin-we-cant-wait-silicon-valley-become-more-diverse-prejudice-algorithms-data-new-jim-code), she gives a truth that I partially oppose (not the diversity), as it was always about the dreamers. Larry Ellison, Bill Gates, Steve Jobs, Steve Wozniak, Larry Page, Sergey Brin, and Mark Zuckerberg they were all dreamers to some degree. That world needs dreamers and facilitators that push dreams into the reality of innovation. The more diverse that world is, the more diverse the dream becomes and the greater the achievement could be. It is true innovation in its purest forms and whilst the CEO’s took the words of CFO’s and marketeers that reality was forgotten. Marketeers hope and drive hypes, they cannot dream on something that they cannot fathom, it is the most destructive vicious circle imaginable. So when I see: “She founded the Just Data Lab, which aims to bring together activists, technologists and artists to reassess how data can be used for justice. Her latest book, Race After Technology, looks at how the design of technology can be discriminatory” I see both hope and failure. the hope is that as diversity of ‘activists, technologists and artists‘ unites, we see new paths, the artist sees a path and draws it, the technologist can devise it the activist can oppose the path and scream for a meadow to walk on, that is how innovation came, quote literally, the Dutch a nation the size of New Jersey gave us: ‘Dutch Solar Bike Path SolaRoad Successful & Expanding‘ (which gave me another idea with a more metropolitan and rural opportunity approach), innovated roads by catching sunshine to power the evening lights, it is true innovation in action and an optional path to reduce the carbon footprint, whilst getting the surroundings powered. When we see first results: “with 3000 kWh generated, the solar panels were outperforming the 70 kWh annual per square meter expected threshold set in the lab. In its first year, the SolaRoad produced 9,800 kWh, roughly equivalent to the annual average consumption of three Dutch households“, we see a path towards innovation. There is no doubt that data can be used for justice, but in which direction? Yet I too adhere to idea’s, I am a different dreamer and even with a law and a technology degree (including a master) I have not dreamt in that direction, perhaps this is for another dreamer, the need to recognise it is essential, to find the right dreamer.

And this is not an attack on Ruha in any way, she gives a clear premise with “Many of these automated systems are trying to identify and predict risk. So we have to look at how risk was assessed historically – whether a bank would extend a loan to someone, or if a judge would give someone a certain sentence. The decisions of the past are the input for how we teach software to make those decisions in the future. If we live in a society where police profile black and Latino people that affects the police data on who is likely to be a criminal. So you’ll have these communities overrepresented in the data sets, which are then used to train algorithms to look for future crimes, or predict who’s seen to be higher risk and lower risk“, you see this is observation towards risk, a path we have seen clearly in the last two decades, yet the opposite is also there, but how to set its dimensionality? It becomes big data in observation towards opportunity, a path never walked because opportunity is one identified once it is walked, a system cannot predict the dream if it cannot comprehend the dream, or the dreamer. It is designing a computer that will design computers. It is the ability to design Skynet (I just had to go there), with the optional danger of our own end (see the collected works of Linda Hamilton and Arnold Schwarzenegger). It is always most likely to fail because Ruha forgot to include a philosopher to her team. The computer fails because we forgot about philosophia, the love of wisdom, and as we forgot about that we merely ended with really clever calculators and calculators are never about predicting the future, it is about limiting cost and maximising profit in any endeavour (more money, more reserves, more energy, more resources) and these margins never lead to wisdom or innovation because the dreamer was missing and dreamers do not constitute a positive influx in that engine, sales and marketing did away with that, they always will.

To illustrate this let me give you a personal side. In 1997 I send a mail to a sales executive. I had recently by accident found the Warner Brothers Angelfire partnership site. They had united and every person could freely sign up to get a Buffy Address, a Babylon 5 address, a Charmed address and so on. It was static, you got access to fan art, you got 20Mb web space and an email address. In those days (pre Gmail) it was actually really cool, but there was no way to reach out, So I suggested that we have something similar and allow the people to reach each other and we would be in the middle being able to market to all of them. The sales executive laughed in my face, stating that it would never have any business premise, it was a useless use of resources, it was not in ‘the mission statement‘. I dropped it knowing it was a lost opportunity. Now we have Facebook. My idea was nowhere near it, it was not advanced it was merely messaging and marketing, the direct impact of no vision, 4 years before Facebook shown in two colours, Black and White, I still have the email somewhere, 4 years before the launch of Social media, I tried to introduce a path towards it. I have no doubt that Facebook would have overtaken me, I did not dream that advanced, but at least I had the dream and it is also for that reason that my IP will never go into hands like the limited ones I had to work with.

A limiting amount of opposition (from to her) is seen in “Part of that has been spurred on by Facebook and Cambridge Analytica and the US election. More and more people are realising that this idea of big tech coming to save us, it’s really been dismantled. Part of it is shifting from a kind of paranoia around technology to what my activist colleagues like to say: from paranoia to power“, I believe that data is data, it is not wisdom and I also believe that data can aid in finding solutions, yet to do that you must drive a solution, you must devise a way where data is the inspirer towards innovation and software cannot directly lead towards it, you can dashboard it to see where the needs are, you can report on it where the shortages are and you can make a slice and dice app to let people get a scope of information to feed the dream, but you cannot directly feed the dreamer as you cannot predict in what direction his dream goes. You can merely hope to bring the spark that makes the dreamer dream in his or her direction and hope it leads to innovation and at that part the CEO, COO, CFO and CTO will have come crying half a dozen times to stop the squandering of resources. She does address my view correctly when she gives us: “More diversity in Silicon Valley is important, but won’t automatically address algorithmic bias. Unless all those diverse people are empowered to challenge discriminatory design processes, diversity is a ruse” and she is correct and perhaps she also answers her own question.

In all this we forgot one group, we forgot about the children, we need to be able to look at data like a child and learn to randomly look at answers to questions that we aren’t even asking, it is the initial option of a spark (not a given) that leads to the insight we get with: ‘What If?‘, the need to embrace the obvious, not ignoring it, all this in data is required to get insights leading to wisdom, the question becomes how can this be addressed and form my personal point of view is to teach people about data as early as possible, not in a light of statistics, but in a light to something I got in the early 70’s, looking at the question ‘What is the chance something happens?‘, a simple ‘kans tol‘ (Chance spinner) which would give the younger watcher an indication on chance and statistics. When we add that to the equation what happens when creativity takes over and they start looking at what they can find, or even better, what they cannot find. The younger mind is more eager to find, and equally find missing. It is that part that we are missing out of and it matters, because it is the first step in learning the question that we are not phrasing, optionally overlooking the obvious.

Part Three (Final)

Finally we get to part three with ‘Why San Francisco techies hate the city they transformed‘ (at https://www.theguardian.com/cities/2019/jul/01/san-francisco-big-tech-workers-industry). And we see part of the drive with “Even Marc Benioff, CEO of Salesforce and a San Francisco native who has long urged comity between the techies and the city, has taken to calling his hometown a “train wreck”“, we can only conclude that now that he bought Tableau it will get worse for him. Even as it is not about him, but the failing infrastructure with “one-bedroom apartment reached an all-time high of $3,700 a month“, which is more than twice the price for a real decent two bedroom apartment in Chicago, we see the impact, but not what is around all of them, yet it is not new, London has similar issues. As the people who can afford to live somewhere, we see that greed takes over turning the city into a carcass because it lacks a sustainable infrastructure. As people cannot afford to live near where they work, infrastructure becomes an increasing problem and as cities cater to large investors, they forgot that affordable living is essential; they merely pushed that issue forward and forward again and again. We see he escalation even further when we consider the quote: “San Francisco has become more of a satellite campus, with South Bay stalwarts including Apple, Facebook, Google and LinkedIn competing for office space in the city proper. They’ve joined the San Francisco-native companies Twitter, Uber, and Airbnb in the cramped confines of a city of just 49 square miles, surrounded by water on three sides” instead of diversifying and clustering over a much larger area, they all moved together, and as such thousands of employees need to live where they work and now prices are through the roof, it also impacts the bottom line, so as others decided to keep their stomping grounds in Columbus Ohio and as we see those in Madison Wisconsin, we see that the bottom line changes, yet they too push for space in San Francisco, so what was once the United States of America is not the Marketing needs of California. the sad part is that these people are all separated and isolated form one another through intellectual property, and as I am happy to make fun of Zendesk and their need to “file oppositions at the United States Patent and Trademark Office to 49 trademarks including the word “zen”“, all whilst we know that “Zen is a school of Mahayana Buddhism” that is reported and registered as something that is 1200 years old, so to see that there are at present well over 724 active trademarks which include the word “Zen” we see the replacement from inner peace to turf wars and it links to all of it, these people all think and associate alike, and as we have seen, it leads to iteration not innovation. And there we see the hoax in the serious setting. As we are introduced to: ““I feel like San Francisco is between Seattle and New York, but rather than the best of both, it’s the worst of both,” said Beth, a 24-year-old product manager who asked not to be identified by her real name. Beth moved to the city directly after graduating from Stanford to work at a major tech company, but recently transferred to Seattle. “Everyone I met was only interested in their jobs, and their jobs weren’t very interesting,” she said of her time in San Francisco. “I get it, you’re a developer for Uber, I’ve met a million of you.”” When you cluster together you create new bias and new limitations that merely stop you from dreaming. When you are in San Francisco, North of SF International Airport, you are now mostly all the same, think the same, work the same and you are all separated on three sides by water, and a failed infrastructure, you have no way to go. There we see the benefit that the two other locations have, space created opportunity and the chance to dream, a path to innovation, and I fear that things will turn from bad to worse for San Francisco. As greed pushed out the infrastructure, it removed diversity, it is not merely the diversity that pushes us to lows, the fact that some ideas came from watching someone do something else, the ability to see their interaction with the environment that allowed for new thoughts and that cubicles took that away, even if it is not called open space, it merely made the entire open space a cubicle. So whilst these people ‘enjoy’ their 55Km bus ride to Mountain view, we see that the same distance gets us to Santa Cruz and Monterey Bay, all with opportunity and other considerations and it is the ‘other considerations’ that are the treasure trove in this, because it changes the mindset of people, considerations lead to opportunity, opportunity is the foundation of innovation, it always has been, whether the innovation is accepted or rejected does not matter, it is the one that does go through that becomes the innovation that fills a corporate coffer, iteration merely lets it go on a little longer. Diversity shows that as others embrace an idea it can truly be improved on and create a new innovation, not a new iteration, but that only happens when the accepting diversity is large enough, and that is when we get the one quote that shows the disaster. With: ““It was really hard to stomach the indifference that I witnessed from folks who’d been living in San Francisco for a while, simply stepping over the slumped bodies of people who lived outside or just cold ignoring people asking for money,” said Jessica Jin, who moved to San Francisco from Austin, Texas, to work for a tech startup, of her first impressions of the city. “I wondered how long it would take me to also become numb to it all.”” we need to see that this is the largest danger. It is not that Jessica Jin moved to SF, it is ‘how long it would take me to also become numb to it all‘, that will be the moment that her dreaming to innovation ends, when we become numb, we merely create a shell to ignore what is around us and that is the first thing to thump innovation into silence, as I see it that has always been the first hurdle to lose innovation and soon thereafter they lose the ability towards iteration as well.

It is the larger issue to a much larger problem that we never properly defined, how did we lose the ability to properly dream a path to innovation, it is what drowns the creative mind and soon thereafter we get exactly what the CEO’s and CFO’s wanted, result driven worker bees, but that is what killed their company, the dream is lost and so is creation of innovation attached to it.

It is about location, location, location, but not in the way you thought it was. It was about the space to truly dream, too bad these hundreds of board members all forgot that one simple lesson, all whilst it was in front of them all along, most of them got into the board of directors using that path in the first place, how quaint!

 

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