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April 8, 2021 · 20:23

SET trust = 0.

Yup, we all have a stage when there is no trust, there is no confidence and we wonder the why part. In this, I had questions, so I asked the agency, but they did’t know, then I asked the FBI, I asked Langley and I asked Commander Andrew Richardson, they all gave the same story, there is No Such Agency, so I Googled them and Yes! There they were, complete with phone number (+1 301-677-2300) and all, yup, we got them, so now we get to their story (at https://breakingdefense-com.cdn.ampproject.org/c/s/breakingdefense.com/2021/04/nsa-about-to-release-unclassified-5g-security-guidance/amp/).

Via the BBC, we get ‘NSA About To Release Unclassified 5G Security Guidance’ and I started to read, the article makes a lot of sense. Which gave me “Noble’s speech highlighted the importance of zero-trust architecture in 5G networks”, and it got me thinking, the approach makes a lot of sense, just like SE-LINUX, the setting of ‘no-trust’ makes sense, especially in a world where Microsoft keeps on fumbling the ball, not merely their exchange servers, but the (what I personally see as greed driven) push towards Azure, it comes with all kinds of triggers and dangers, especially as they are ready to cater to as many people as possible, the no-trust rule is pretty much the only one that makes sense at present. I have written about the dangers more than enough. So when we are given “it’s reasonable to expect that future NSA 5G security recommendations will emphasise zero trust as a key component”, I believe that the approach has a lot of benefits, especially when such a setting can be added to anti viral and Google apps, it could increase safety to well over 34% overnight, and option never achieved before and we should all applaud such a benefit. There are a few thoughts on “NSA has characterised zero trust as “a security model, a set of system design principles, and a coordinated cybersecurity and system management strategy.” It’s a “data-center centric” approach to security, which assumes the worst — that an organisation is already breached or will be breached.” A choice that is logical and sets the cleaning directly at servers and ISP’s, and they are the backbone in some cases to close to 75% of all connections, so to set a barricade on those places makes sense, there is no debating, the choice of calling themselves No Such Agency wasn’t their best idea, but this is a game changer. 

I have been critical of the US government in all kinds of ways for years and on a few topics, yet I have to admit that this is an excellent approach to prevent things going from bad to worse, moreover, there is every chance that it will make things better for a lot of us overnight as such a system deploys, it will have a trickle down effect, making more and more systems secure. 

That one thing
Yup there is always one thing and we see the dangers when we consider Solarwinds and Microsoft (their mail server), the one part is when we rely on rollbacks and we see rollback after rollback creating a hole and optionally a backdoor, the most dangerous system is the one deemed to be safe, ask Microsoft, or their exchange server. When you believe all is safe, that is when the most damage can be made. And as the article looks at 4 parts, we see ‘Improved network resiliency and redundancy’, yes it makes sense, but rollback efforts are possibly out of that equation and when we get some people tinkering there, there is a chance that the solarwinds paradox returns, yet this time with a dangerous seal of approval by the No Such Agency, it will be the one part all criminal minds are hoping for, in this I personally hope they fail, but these buggers can be resilient, tenacious and creative, the triangle that even the Bermuda Triangle fears and that is saying something.

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April 4, 2021 · 00:27

Is it real?

Yes, that is the question we all ask at times, in my case it is something my mind is working out, or at least trying to work out. The idea that my mind is forming is “Is it the image of a vision, or is it a vision of an image”, one is highly useful, the other a little less so. The mind is using all kinds of ideas to collaborate in this, as such, I wonder what is. The first is a jigsaw, consider a jigsaw, even as the image is different, the pieces are often less so different, one could argue that hundreds of jigsaws have interchangeable pieces, we merely do not consider them as the image is different and for the most, how many jigsaws have you ever owned? With this in the back of the mind what happens when we have data snippets, a data template, with several connectors, the specific id of the data and then we have the connector which indicates where the data comes from, both with date and time stamps. But like any jigsaw, what if we have hundreds of jigsaws and the pieces are interchangeable? What is the data system is a loom that holds all the data, but the loom reflects on the image of the tapestry, what happens, when we see all the looms, all the tapestries and we identify the fibres as the individual users? What happens when we create new tapestries that are founded on the users? We think it is meaning less and useless, but is it? What if data centres have the ability to make new frameworks, to stage a setting that identifies the user and their actions? We talk about doing this, we claim to make such efforts, but are we? You see, as IBM completed its first Quantum computer, and it has now a grasp on shallow circuits, the stage comes closer to having Ann actual AI in play, not the one that IT marketing claims to have, and salespeople states is in play, but an actual AI that can look into the matter, as this comes into play we will need a new foundation of data and a new setting to store and retrieve data, everything that is now is done for the convenience of revenue, a hierarchic system decades old, even if the carriers of such systems are in denial, the thinking requires us to thwart their silliness and think of the data of tomorrow, because the data of today will not suffice, no matter how blue Microsoft Italy claims it is, it just won’t do, we need tomorrows thinking cap on and we need to start considering that an actual new data system requires us to go back to square one and throw out all we have, it is the only way.

In this, we need to see data as blood cells, billions individual snippets of data, with a shell, connectors and a core. All that data in veins (computers) and it needs to be able to move from place to place. To be used by the body where the specific need is, an if bioteq goes to places we have not considered, data will move too and for now the systems are not ready, they are nowhere near ready and as such my mind was spinning in silence as it is considering a new data setup. A stage we will all need to address in the next 3-5 years, and if the energy stage evolves we need to set a different path on a few levels and there we will need a new data setup as well, it is merely part of a larger system and data is at the centre of that, as such if we want smaller systems, some might listen to Microsoft and their blue (Azure) system, but a smurf like that will only serve what Microsoft wants it to smurf, we need to look beyond that, beyond what makers consider of use, and consider what the user actually needs.

Consider an app, a really useful app when you are in real estate, there is Trulia, it is great for all the right reasons, but it made connections, as it has. So what happens when the user of this app wants another view around the apartment or house that is not defined by Yelp? What happens when we want another voice? For now we need to take a collection of steps hoping that it will show results, but in the new setting with the new snippets, there is a larger option to see a loom of connections in that location, around that place we investigate and more important, there is a lot more that Trulia envisioned, why? Because it was not their mission statement to look at sports bars, grocery stores and so on, they rely on the Yelp link and some want a local link, some want the local link that the local newspapers give. That level of freedom requires a new thinking of data, it requires a completely new form of data model and in 5G and later in 6G it will be everything, because in 4G it was ‘Wherever I am’, in 5G it will become ‘Whenever I want it’, and the user always wants it now. In that place some blue data system by laundry detergent Soft with Micro just does not cut it. It needs actual nextgen data and such a system is not here yet. So if I speculate on 6G (pure speculation mind you), it will become ‘However I need it’ and when you consider that, the data systems of today and those claiming it has the data system of tomorrow, they are nowhere near ready, and that is fine. It is not their fault (optionally we can blame their board of directors), but we are looking at a new edge of technology and that is not always a clear stage, as such my mind was mulling a few things over and this is the initial setting my mind is looking at. 

So, as such we need to think what we actually need in 5 years, because if the apps we create are our future, the need to ponder what data we embrace matters whether we have any future at all.

Well, have a great easter and plenty of chocolate eggs.

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March 31, 2021 · 22:41

And so it begins

To be honest, yesterday was a little whack. I came up with the foundation of a new Star Trek movie (a story covering two movies), but I will not set it here as it is founded on Star Trek materials already in existence and as such, it is not mine, that and the fact that the people at Paramount should be ahead of me, if I can come up with the goods and they cannot, you can draw your own conclusions on that. The second part was a new idea on something that might be seen as either a sequel or a prequel. I am not much of a horror fan, never was but I sometimes go see one. There was Poltergeist, the Relic, Grave Encounters (one and two), and then it happened. The idea got into me and these movies gave way to the paving of the idea, they are important (somehow). I remembered a ride in a Dutch theme park named ‘the Efteling’, the ride is called ‘Villa Volta’ and it refers to a legend called ‘de Bokkenrijders’ (the Goat riders). The story goes back to a book written in 1779, the book and the gang actually referred back to 

  • Gabriël Brühl – sentenced to death by hanging, 10 September 1743.
  • Geerling Daniels – died of two self-inflicted stab wounds, 28 January 1751.
  • Joseph Kirchhoffs – sentenced to death by hanging, 11 May 1772.
  • Joannes Arnold van de Wal (“Nolleke van Geleen”) – sentenced to death by hanging, 21 September 1789.

When we consider these parts, we see the foundation of an excellent horror movie, one with references to the past, consider that the area ‘the Kempen’ was not the most illuminated one and also largely absent of lighting, we see a larger stage, with the robbing of churches, people and devil worship that the stage for something nicely haunting can be made. A stage that includes parochial corruption, envy based corruption and superstition all whilst there was an actual danger of cutthroat robbers does tend to lend a hand in setting nerves on fire as we contemplate what is behind the three doors, it might help to realise that it is not the doors leading to the living room, the street or the cupboard door to the bed (people slept in cupboards in those days). A stage that was determined not by law (even as they claimed it) but by fear and by the hands of the church, yes, those were the days.

So as I was setting the field to all kinds of creativity, the US government changes the timeline I had in mind initially (at https://lawlordtobe.com/2020/12/03/trillion-dollar-musk/  where I wrote ‘Trillion dollar Musk’, the stage where I predicted “I stated before that in the next 3-4 years his value will increase to roughly $1.2 trillion dollars, or in a less shorthand version $1,200,000,000,000, yes that is where he is heading and he already has most of the IP in his possession to do so”, now we see that Reuter gives us ‘Biden proposal: $174 billion for EVs, new funds for renewable power’, a stage where we are told “The White House said the new EV funds will result in more U.S. production of EV components and batteries and fund new consumer rebates and tax incentives “to buy American-made EVs, while ensuring that these vehicles are affordable for all families and manufactured by workers with good jobs” and that is the beginning for Elon Musk to chisel in stone the setting that gets him a trillion dollar plus member and he already has most of the IP to do so, the little he is missing was in one of my articles and likely his team already has the stage in place to get started, I reckon (speculatively) that Elon Musk and his Musk-wares will optionally be a household name within the decade, equalling, optionally surpassing Google, Apple and Microsoft in the process. It is the power of innovation and the sooner the iterative flaccid minds take notice, the better the world becomes. 

And so it begins, the stage for a new technology driven economy comes into play and when 5G deploys all over the world, the old people (Arvind Krishna, Satya Nadella, Larry Ellison et al) see what happens next, they will race, they will cry needs and they will object to all kinds of things, but the world is changing and unfortunately for them, Elon Musk seemingly has the goods.

It will not make changes overnight but it will make larger changes. He will not do it alone, there are larger players who will be part of all this, but not the three mentioned and if they do not adjust the need of their shareholders to actual innovative jumps they will become obsolete. Yes and it includes Microsoft, who has the good fortune to be reduced to a user facilitator. The innovative will also push us into directions we are not completely ready for, but that is the foundation of innovation. You see Ren Zhengfei was initially part of that, but the Wall Street players saw what they were missing out on and their anti-Huawei rhetoric is playing against them, now the US will miss out on a lot more, the question is will the change of direction go towards the EU, or will there be another direction? I actually do not know, but to cater to these changes proper 5G was required and in the speed section, we see (according to statista.com) that Saudi Arabia is at the head of that speed setting, yet both Canada and Australia have more than the minimum speed requirement (America does not), as such they do have a larger advantage at present and that matter, because the developer that fits the bill will have an easy mark raking in revenue in whatever direction innovation pushes. I cannot tell what direction it is in, because I simply do not know, but the earlier step (the Elon Musk deal) will also push domotics and smart devices and they are optionally now all driven by Musk technology. 

So here in the beginning of new technology, we see players, but not the players that hoped to be in charge and that drives them to all kind of directions, it is THEIR personal horror story, and they fear to be non-essential, the rich fear that as much as a direct loss of wealth, because when their status as essential captain of industry goes, so do their automatic revenue renewal programs, and it seems like we get to see the impact of those changes earlier than I expected.

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March 12, 2021 · 22:05

The broken record

That is how I feel at times, all the instances that people come and parrot like repeat the accusations left, right and center. All those times I feel like I am in a losing war, a shouting match and my voice is gone, but here I go again and this time two events took place, but the BBC set them off and it starts with the interview with Ian Murray giving us the headline ‘Meghan racism row: Society of Editors boss Ian Murray resigns’, at first I was not that interested, to be honest, in the world of journalism, or what some call journalism, the value of a journalist tends to be lower than the value of a crack pusher. Yet this interview gave me a few nice parts. It starts at 00:53 (at https://www.bbc.com/news/uk-56355274), when questions are asked on the headlines, yet Ian Murray deflects it all, changing the conversation (or trying to), in the end he never answered the question, he tried to change the conversation. This is the larger problem with the media, the media is not here to support and to inform you the reader, the listener or the watcher. Here we see the dangers of the Society of Editors. These people have a charter, an unspoken one. They protect the share holders, the stakeholders and the advertisers, after that it becomes as emotional as possible, so that flaming will ensue more and more revenue. The actual journalism is left to a chosen few and that group is exceedingly shrinking. It is the most clear example, but it is not the only one.

The second part is the Jamal Khashoggi joke. This senseless form of humour gives us headlines in nearly all papers, with live interviews with UN essay writers, but not any evidence, or better stated quality evidence that could be regarded in a court of law. CNN gives us ‘White House won’t punish Saudi Crown Prince for Khashoggi murder’, all whilst there is no evidence at all, there is a source (the one that promised that there were weapons of mass destruction in Iraq), but they water it down to highly probable to probable that it happened. The factual stage is that something most likely happened to Jamal Khashoggi, but there is no evidence, mere speculation. And in part it (optionally) helps me. I will happily take the $6,800,000,000 revenue and courier the papers between Riyadh and Beijing for a nice fee (the 3.75% commission I mentioned in previous articles). I already have the dream house I deeply desire lined up. You see there needs to be an actual cost to doing business and the media is due its invoice too.

The Guardian in July 2019 reported (at https://www.theguardian.com/news/2019/jul/09/most-uk-news-coverage-of-muslims-is-negative-major-study-finds) ‘Most UK news coverage of Muslims is negative, major study finds’, and as the arms industry is a buyers market, I am happily willing to facilitate towards China, did you think that all the BS and negativity is accepted? At some point buyers will look at the other delivering parties and what the CAAT did not screw up, the Yanks themselves did, as such 2 slices of cake (a yummy multi billion dollar one) will go towards other hungry players. A setting that the media and politicians staged. So whilst the Conversation gave us a little over a week ago ‘Jamal Khashoggi: why the US is unlikely to deliver justice for the murdered journalist’ (at https://theconversation.com/jamal-khashoggi-why-the-us-is-unlikely-to-deliver-justice-for-the-murdered-journalist-156165) with the part that is essential “the White House has tried to send signals to Saudi Arabia and may not favour Prince Mohammed, it is likely he will take over the throne from his father and rule the kingdom for decades to come. The Biden administration may dislike Prince Mohammed personally, but they will probably need to work with him if the US is to maintain a working relationship with Saudi Arabia”, in this the US has no options, they have the option of releasing actual evidence, but I would not hold my breath on that one. They need to find a way to restore billions in optional lost revenue and I hope they lose out so I can get my dream house. You see in a commercial world it is about who has the goods and who can deliver the goods and at present Saudi Arabia has the cash. So whilst we see more and more visible BS on a whodunnit level whilst the evidence is a lot less than the one Ellery Queen ever had to work with. 

And in all this the media has a much larger role to play, a lot more than you think. And if one would ask Miqdaad Versi of the Muslim Council of Britain today, I wonder how the stage has negatively reverted. Even as we saw then “The findings come amid growing scrutiny of Islamophobia in the Conservative party and whether its roots lie in rightwing media coverage.” It is a much larger setting, it is the media in general, for them Islam is an easy mark to have, a mark that upsets the least and that is where the shareholders and stakeholders are most likely to be, the creation of emotional flames and the Khashoggi flame was one of the brightest they had seen in a decade as such Saudi bashing continues. We see an alternative/additional version in Judith Escribano article “In The role of the media in the spread of Islamophobia Sam Woolfe argues that “the media uses bold and harsh language to promote this kind of fear because bad news sells”. This constant drip feed of bad news focussed on Muslims and Islam merely “propagates and reinforces negative stereotypes of Muslims (e.g. that Muslims are terrorists, criminals, violent or barbaric)”” (at https://www.islamic-relief.org.uk/islamophobia-in-the-media-enough-is-enough/), I disagree in part. You see the media never had their ducks in a row and to sell advertisements, they need to turn the people into ‘click bitches’, the more emotional an article is, the more enflaming an article is, the better the changes of a click and a click translates to roughly $0.01-$0.03 per person per visit, as such the media flames as much as they can every day. They never realised the setting has no long term benefit and I reckon that is why the Australian one is crying like little bitches against mean mean mean Google (and its papa Smurf Sergey Brin). 

So how do Prince Harry and Meghan relate to Saudi Arabia and Crown Prince Mohammed Bin Salman? Emotion! Emotion is the stage that levels the playing field for the media, a stage that enraged millions, make them click on their website, the ultimate click bitch paradox that is as close to a perfect digital storm as we are likely to see in the next decade, that is until Iran does something extreme again, but I set a new stealth weapon system online for the innovator to turn into something factual and sink their navy, I roll like that.

The problem with the stage we see is that for the most, the media refuses to investigate the media and the moment they figure out that they are under investigation, we will see all kinds of barricades. Even the Guardian (one of the more reputable ones) gave us a day ago ‘What is journalism for? The short answer: truth’ (at https://www.theguardian.com/commentisfree/2021/mar/11/journalism-truth-strong-regulation-us-media-uk) there is nothing wrong with the article, but consider the stage they start up with “Who, what, where, when and why? Five questions that are at the heart of our trade. Answer those questions in relation to any news story, and we’re doing our jobs as journalists” and that stage is not wrong, but there is a setting between editor and journalist that is missing and that accounts for filtered information versus news. In this filtered information is news that has been approved by the shareholders, the stakeholders and the advertisers. That difference is at the core of Islamophobia, the false accusations against Crown Prince Mohammed Bin Salman, the continued covering of a columnist that vanished years ago and almost no one cares about. It is smitten with the essential need for digital revenue. That is at the heart of it all and whilst the royal stage might depose Saudi Arabia from a number one digital bashing position it is a mere temporary one. In 2009 James Murdoch gave us “The only reliable, durable, and perpetual guarantor of independence is profit”, and how can the news be profitable? When the news is filtered and for the most (and more secure way) to the extent that meets with the approval of share holders and stake holders, yet how independent is that exactly?

I apologise for sounding like a broken record, but this stuff is important, and when the escalations start you will see why, which is why I hope you are on the ball before that happens. Have fun!

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February 25, 2021 · 11:45

A repetition of events

This is speculative, this is my view on the matter and it might be very very wrong, yet I see events take place and I have seen it all before, this is not a first. It has happened and it will happen again yet to be true I never expected Apple to be part of that equation. No matter how we consider the stage, no matter how we thing it will be alright. As I personally see it, it will not.

My insight started well over 30 years ago with a Dutch Company called ‘Infotheek’, an IT company when IT was a mere myth, it was rising and in that air it started to believe its own marketing. I saw some service person air anecdote after anecdote but never really managing anything, merely pushing the expectations of its boss unto the staff member on his watch and anyone not meeting presented and assumed expectations, that person was done away. They started buying companies and keeping the few stars that a company had and the rest, you guessed it, over time they were done away. It was slow enough not to raise flags, but the centre core was that they were purchasing revenue. I saw a pretty amazing sales star walking away from that. Even if I never realised it at the time, his name was Oscar, he had a sales routine and a calculator and he was doing tricks with the calculator and he was good, he really was. I never understood him, all I saw was some slick suited person with expensive sunglasses, but I was in services and happy to be there giving technical support. It was the golden age of Tulip Computers and I was aiding those users. Yet I saw Infotheek buying company after company, I saw people go faster and faster and it was my first view on ‘buying revenue’ but there were more later, when it became more common ground. These thoughts went through my mind as I took notice of ‘Apple buys a company every three to four weeks’ (source: BBC). The stage is similar, the problem is what path are they taking? Are they buying revenue “Apple recently delivered its largest quarter by revenue of all time, bringing in $111.4bn (£78.7bn) in the first-quarter of its fiscal year 2021”? Or perhaps it is a stage here they are accumulating cost to lower tax brackets? Are they merely looking for a cheap way to get the real jewels in a company, get the revenue and do away the rest? In this we need to consider the number one part, they are not doing anything illegal, yet the stage remains that the bought companies have a population of X, when within 2 years the population goes to X-45%, and when you see that this involves 100 companies, how many people will become unemployed? Even if we see “Most often, Apple buys smaller technology firms and then incorporates their innovations into its own products” we see a half truth, it is not the whole story. Yes, we accept that sometimes it is straight revenue like “Apple’s largest acquisition in the last decade was its $3bn purchase of Beats Electronics, the headphone maker founded by rapper and producer Dr Dre” and there is nothing wrong with that, but there is a larger risk that some people lose the foresight (or is that hindsight) that the Apple egg becomes like an actual egg, a hard outer exterior, but behind that it is space, empty space, not all of it is the joke (sorry read yoke) of the matter. A larger stage and in this case not some presented larger Dutch IT firm, but an actual behemoth that I set somewhere between $1,000,000,000 and $1,500,000,000 when that comes crashing down what will the impact be? And any firm that I in the stage of buying revenue is always heading for disaster and when it becomes someone buying another firm almost every month for 6 years that crash is close to a given.

You see, on paper it all looks nice, but incorporating new companies, re-schooling staff, educating staff on a new set of ideologies is a much larger task and the stage is alway in motion, the stage of confirming and checking whether the new people are on track of becoming images of the old people is a setting that takes time and when you buy a company every month the pyramid becomes unstable a lot faster than anyone realises and when that happens, good luck with finding support and services to your Apple product. In this there is one given, the sales people tend to forget about the services required and when they learn that their sales pipeline is stuffed because they forgot to give trust the larger stage of corporate valour it all goes pear shape rather fast.

In this I am speculating on the past, perhaps Apple will be fine. Perhaps I am all wrong and my experience does not count. So basically I could be wrong, however GeekWire gives us ‘Chromebooks outsold Macs worldwide in 2020, cutting into Windows market share’ (at https://www.geekwire.com/2021/chromebooks-outsold-macs-worldwide-2020-cutting-windows-market-share/) a week ago. This does not mean that I am suddenly right. A 6 year tactic is not the stage that is seen in one article over one year that is optionally the weirdest year of the century. 

One does not imply the other but we need to take notice of both, especially in a stage where the 5G future is more and more likely to be a cloud based one and we cannot deny that the Chromebook is a pure cloud based solution. It is up to us all but when we consider that we need to realise that we too are wage slaves and service slaves and whatever hinders or threatens us will threaten all, a small truth that goes back to the age of Gaius Julius Caesar and for those who remember his name from the history books as a politician and a ruler, he was a general first, so he knows a few things, come to think of it, he set in motion some of the tactics that are till used 2 millennia later, all set before he became Dictator Perpetuo, think of that before we dismiss all of the facts and in this there are more facts, some are hidden in the story, it will be your puzzle of the day. In this I give you one small clue ‘Is Iteration in similarity the same as iteration and does that warrant consideration of the title iteration?’

Have a great day!

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February 19, 2021 · 21:31

We start with part 3

This is the first part (the third actually) that I am putting on the internet, as such this part of the IP can no longer be sold, be constraint or managed. This now becomes public domain, in a hope for some of the less intelligent people to take a larger stand pushing innovation, instead of hiding behind iteration. Those who want innovation are silenced, it is against the greed driven needs of board directors. So as I make it public domain the innovative driven players are getting a push to a larger stage where they can freely incorporate and innovate.

5G+ or 6G?
Yes, it is soon, perhaps even too soon, but the solution is not meant for mere 5G, it is a push that is a larger stage and to open that stage to all players, we get the driven need and that need tends to be positive and good. To set that stage I need to make a small diversion to the era 1840-1845, several players were on a stag where there was a new way to communicate, it would result in morse code that is used even today. 180 years and that system could be part of the new era. 

To see the new system we need to make a small change

Dot – e
Dot dot – i
Dot dot dot – s
Dot dot dot dot – h
Dot dot dash – u
Dash dot dot dot – b

You see, time is now a factor, so to limit to the dot founded symbols will be faster, we need 17 (16 and the 0), the setting is on every window in every shop. A simple blue circle illuminating a message for everyone to pick up, day or night, a hexadecimal package that contains whatever the transmitter likes, a setting where our devices can pick it up. A JPG, a PDF, a business card, a leaflet. The new digital foundry is not centralisation, it is decentralisation. If there is one clarity in light of Saudi Arabia and their 2030 vision they call Neom City, that is the one clear part given. When that city, staged to be 20 times the size of New York becomes reality, the digital stage changes, so far all the stages are the opposite, they all want control, they all want some version of data as a currency, but the power to give back to the shopkeeper becomes more powerful and the excuse that they do not want to deal with it no longer applies. A shop that has no digital comprehension loses their business, we need to set the stage that enables them to choose and having marketing run from the safety of their shop matters, especially when it is in front of their shop, the stage matters, but the stage of a ‘megacity’ like Neom City is new, no one has ever dealt with issues of that nature and setting a larger stage that is localised will matter, as such I came up with a few ideas, this was one. It is also the one furthest away and in a Corona lockdown the shopkeepers would still remain enabled. It was not on my mind, but the corona issues and lockdowns brought it to the forefront and top of my mind. I saw how shops could not deliver because the people who did their marketing were not in. A stage that is nice to have until you need it. 

A setting where we transmit at the speed of light is not new and it is out there but not to the larger degree and it might come with the next 5G, but I doubt it, full 5G is not ready for 3-4 years, and as such a 5G+ or 6G stage makes more sense, a stage where we can directly receive at the speed of light, a laser ring giving us a hexadecimal package, in the 2 seconds we are in front of the shop we can receive the new Pandora catalogue, the new Mercedes booklet in 24 bit colours, the supermarket specials or the offerings that a place like Sachs of fifth has, no paper wasted. The times are changing and it goes well beyond that. 

Have fun using the idea and have fun seeing how the big players missed all this.

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February 18, 2021 · 21:00

The danger of being wrong

It happens, to you and me, sometimes we are wrong. It can be because of belief, it can be because of presented facts, or it is linked to the faith you hold. Faith, not religion! In this I have a surprising large foundation of preference towards being incorrect, not being wrong. They are not the same. When you are incorrect, it tends to be towards a specific part of the equation, when you are wrong, you are looking at another equation. That tends to set you on the wrong foot, the one that cannot kick the ball.

For me it started roughly 780 seconds ago when the BBC gives us ‘Facebook Australia: PM Scott Morrison ‘will not be intimidated‘ by tech giant’ (at https://www.bbc.com/news/world-australia-56109036). To be honest this mess started a few weeks ago when politicians were starting to suck up to a desperate media setting. The larger fear is not merely the new linking and cookie solution that Google is working on, and that is before they realise that my new IP takes the newspapers out of ALL equations. It was not intentional, but the fact that my solution gets rid of ‘filtered information’ carriers is just icing on the cake. So the article gives us “Australians on Thursday woke up to find that Facebook pages of all local and global news sites were unavailable. People outside the country are also unable to read or access any Australian news publications on the platform”, which suit me just fine, it is not my use of social media, as such I do not care of seeing news (read: filtered information) there. So when we consider the information from the same source giving us “The world-first law aims to address the media’s loss of advertising revenue to US tech firms” my initial somewhat less diplomatic view tends to lean towards “Who the fuck are you legalising advertisement revenue and who gets it?” From my seat it looks like that everyone is all about free trade until the friends of politicians lose their trade, then it becomes a political setting towards protecting those moneybags, that is how I see it. The fact that the media did not comprehend what digital media and digital advertisement was until it was much too late, why do we cater to them? In that same setting how much protection will the Yellow Pages receive against that same media outlet trying to rip dollars from tech companies? The world evolves and those who cannot adjust die, or go under. This is how capitalism works. The stage is even less acceptable when we consider the Guardian (at https://www.theguardian.com/media/2019/oct/11/the-press-were-never-in-a-post-leveson-straitjacket) giving us “It has always suited journalists to suggest it is unwise for victims of illegality to pursue justice against newspaper publishers”, so not only is it unwise for victims to get against their media harassers, we see a larger stage where politicians and laws are devised to protect them from acts of technological evolution. In this at what point are they held to account for their actions?

So when we consider the part where we see “Under the code, news outlets will be required to negotiate commercial deals individually or collectively with Facebook and Google. If they cannot reach an agreement, an arbitrator will decide whose offer is more reasonable. If Facebook or Google break any resulting agreements, they can be fined up to A$10 million ($7.4 million) in civil penalties”, we see discrimination. Microsoft Bing is not in that equation, why not? In addition, why would we want to see any Australian news in our social media? Come think of it, the setting that Facebook has with advertisements goes back to 2007, so over almost 14 years, the media was incomprehensibly incompetent toward advertisements and the impact. 

In 14 years they did almost nothing to counter it with their own version, by the end of 2012 they had passed 1 billion users, 5 years later they doubled that. (at https://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/)
And the media sat on their hands, they sat on their hands to such a degree that now politicians are aiding the filtered information bringers to get some more undeserved revenue, in addition these same politicians did nothing to overhaul the tax laws, so how does that play?

As such why do they deserve that leg up? Oh and in this stage if the population is a solar system, planet earth becomes a system with planet Bing, planet IBM, planet Google, planet Facebook and planet media. In this planet media is mercury, scorched from being too close to the sun, Saturn and Jupiter are Google and Facebook, each with their own asteroids and moons, al having their own function, Mercury, like the media has no moons, no services to offer, merely a printed media solution, as such, how much protection did the parchment guild get when the news went to the pulp business? What was left for the paper mills?

The paper mill is a nice touch, I actually went to one, I saw how paper is made and we all go towards: ‘Yes, but that is now obsolete’, this is true, but in that same light, the media we see today made THEMSELVES obsolete. They did not apply the brakes when they had the option and the Leveson inquiry is merely one of a few examples. When one side of media becomes too populistic, people can no longer tell or differentiate, that made them obsolete and now that this is the stage they want to hang to any solution they can, even the ones that require legality, all whilst they hang freedom of speech and freedom of expression somewhere else so they can accuse others of negating their right to show that freedom of filtered information.

Another voice is journalism professor at City University New York Jeff Jarvis, he gives us (at https://pressgazette.co.uk/media-bargaining-code/) ““The Code is built on a series of fallacies. First is the idea that Google and Facebook should owe publishers so much as a farthing for linking to their content, sending them audience, giving them marketing. In any rational market, publishers would owe platforms for this free marketing, except that Google at its founding decided not to sell links outside of advertisements. The headlines and snippets the platforms quote are necessary to link to them, and if the publishers don’t want to be included, it is easy for them to opt out…”, he gave this yesterday, I was on that train a week ago. And as I see “if the publishers don’t want to be included, it is easy for them to opt out”, the ACCC was eager not to include that little snippet of the equation making them a tool and optionally a joke too. As such we might wonder what politicians are dong (apart from helping their media friends remaining a non-poor entity), I could be wrong, I could be incorrect. I believe I am neither and that is the stage we see, all whilst the bringers of filtered information continue their revenue round one more lap, that is until the race is called. I believe it was called some time ago, but that is merely me. I could be wrong.

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February 16, 2021 · 17:29

Doubt and consideration

Yes, we all have them, doubts that is. And I had mine yesterday and this morning. I got a whiff of a game called Sandship (on iOS) and it did not take me long to get hooked. Now, we all get hooked, but hooked can be short term and long term. This game has all the trimmings that we can expect to see. It has some sort of storyline, it has puzzles, a sort of challenge setting and of course there is always the option of micro transactions. All these games have them now, but in this game it is done in both an ingenious and non-invasive way. As I was looking at what is possible, I realised that there was doubt in me. You see, I feel certain that a game like this would be a huge success on the Nintendo Switch, it would need some tweaking, but the foundation of the game is close to perfect. And as far as I can tell, Nintendo has nothing like this in their arsenal, especially when you consider that there is some level of operational education in the game. I get it, some will doubt my view on this, yet I also find myself wondering whether the makers took a look towards the Console, or are they in a stage where they will rely on micro transactions? For a beginning developer it is a fair call to rely on the micro transactions, yet this is not a game made by a beginner, if so that person is a real gaming savant. 

The doubt is whether I am seeing it correctly, I am to some degree anti-MT, yet I understand that these MT’s are a good starting point for any developer. In addition, even as I accept that some people want to play on their phones, some games need a tablet or a decent TV screen. It just works better that way.

The consideration is for some of these developers, once they have a starting capital, did they consider setting the game, optionally adjusted on a console and with cloud gaming on the rise that consideration will soon be a lot more important than ever before. It is more important because extending existing IP is a lot more important and optionally a lot cheaper than making up new IP. 

This gets me to part 3 in this, you see there was a game in 1985, it was made by Epyx and it was called Chipwits, now the game seems redundant, but the educational side as well as the challenge in all this was amazing, especially for a computer with only 64KB (RAM and ROM), consider what could be done with a Nintendo Switch that has 62,500 times the memory and a CPU that is probably just as excessively more powerful than the 6502 in the CBM-64 was. One of many games that are as easily remembered as some of the other games that some gamers idolised. Why? Because these games were truly innovative and original. And even now as as we see some developers concentrate on the flash and the bang, they are all seemingly forgetting that gamers come in all shapes and sizes, in addition, plenty of younger gamers are dependant on the parents and guess what, these parents are not a great fan of games like Manhunter 2, but they are  always seemingly willing to buy the additional game that has an educational character. But that might be mere speculation.

What is in view is that too many games rely on one path, whilst they could add paths to their software range and in these days having more than one path is important, especially when the waning range of downloadable games that can be surpassed every new week, yet the games we purchase are the games we keep around, often for a long time. There are plenty of examples. 

It is that part that shows the folly of Google when they dropped certain paths from their Stadia range, I wonder what Amazon will do, because we have 4 generations of consoles that show us that original and exclusive games make the console. PSX, N64, PS2, PS3, Xbox, Xbox360, PS4 and PS5. They all had their range and gathered clusters of 1000’s if not hundreds of thousands. Microsoft had their Master Sergeant, Sony had Lara, Kratos (and a few others), it is the exclusives that makes and break the console, yet original games are still part of that equation and the makers need to realise that, because there is every indication that some are relying on makers like Ubisoft and EA (complete with bugs), yet that comes with a risk, the moment the gamer has had enough the entire development house will be regarded as toxic, whether that is fair or not, the gamer will almost always act out of emotion and emotion does not really consider the balance of the topic, merely his bruised ego and the aggravation of glitches. As such all consoles need a stack of options, options that Google (as I was told) has done away with, giving a larger playing field to Amazon. It is in this light that we will optionally sooner than expected see:

1. Sony
2. Nintendo 
3. Microsoft

Turn into 

1. Sony
2. Nintendo
3. Amazon
4. Microsoft
4. Google

This is not a typo, Even if Amazon wins, there is no real telling how Microsoft ends up against Google Stadia, I think that is the fear that drove their Xcloud. You remember the pictures? 

Why keep on pushing this when you have a console that comes close to the PS5? No one is asking that question. We see speculative settings on Xcloud and mobiles, yet the real gamer does not consider a mobile screen to be a real screen. So facilitating to more games will push Microsoft further to the back of the console line. I wonder how much Amazon and Google are considering that path, and there are options, there are games that matter, but will the hardware people consider the options that are decently in abundance?

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February 15, 2021 · 09:43

From drain to sewer

To be honest, I am not surprised. In this day and age of overruling greed and the lack of care I see a change and this change will set woe to Australia and its local brands. It all started with overly stupid shareholders and stake holders, who engaged greed driven politicians on prolonging the lifestyle that some would and should never have been allowed to continue. I am of course talking on those relying on journalism. This is not about the journalists, although they are not entirely without blame. The news was happy to side with a player who has less than 5% of the market. So they were happy to go towards a player who has a mere 1/20 slice of the advertisement cake, this was never about fair, or about realism. 

In the first when we see “Under the proposed bill digital platforms would be required to pay media companies for content” EVERYONE is ignoring the part where the media can decide not to be on the digital format, they can decide not to post their messages on Google Search or place them on Facebook. So why is it an option. It is like advertising on the Yellow Pages and demanding the Yellow Pages for payment for the privilege of showing these articles. The ACCC and a few other players were happy to ignore that part, in addition we see them ignoring the fact that some of these papers have articles that ALWAYS push the link to a payment portal. There is more, these greed driven silly people relied on Microsoft and their Bing flaw to take the forefront into staging the response of “both would have to better compensate news publications for displaying their content, as well as give outlets more information about their search and newsfeed algorithms”, in this, the stage of ‘better compensate news publications’ as well as ‘give outlets more information about their search and newsfeed algorithms’, in this Microsoft who only has at best 5% is eager to increase its market share, yet there is a reason that they only have 5% and the news is only getting worse. As Australia moves away from Google search, they are cutting their fingers in a few more places as well. As silly people are all about their personal gains and personal wealth, the idiots owning the media that they are demanding payment for are all in a stage that they never understood in the first place. The Conversation gives us ‘The old news business model is broken: making Google and Facebook pay won’t save journalism’ (at https://theconversation.com/the-old-news-business-model-is-broken-making-google-and-facebook-pay-wont-save-journalism-150357). There we see “The code is meant to help alleviate the revenue crisis facing news publishers. Over the past two decades they have made deep cuts to newsrooms. Scores of local print papers have become “digital only” or been shut down completely”, as such, we seem to overlook that the elderly owning news media (example the Murdoch wannabe’s) never understood the digital part. We optionally see this in “To understand why the commercial news model is so broken, we first need to recognise what the primary business of commercial news media has been: attracting an audience that can be sold to advertisers”, Google already has the audience and Microsoft wants them too, so silly people (optionally including the politicians) are setting a slippery slope and Australia is about to lose whatever global foothold they have. In this the silly people are clueless on the damage that will hit. 

This is seen in two parts, the first is “2021 Cloud Report from Cockroach Labs ranked Google Cloud Platform as the best-performing of the three major public cloud platforms, offering an impressive threefold advantage in throughput capability”, so not only is Microsoft out of options, they are severely outclassed by Google (and optionally IBM as well), a stage that is influencing a global stage that we see (at https://www2.deloitte.com/au/en/pages/consumer-industrial-products/articles/global-powers-of-retailing.html#), so consider the players that have some global visibility. Players like Wesfarmers, Woolworths and JB HiFi. All players that were until 2020 in the top 250, now consider that they are removed from that field. This is because Microsoft does not count on the global field, not with a mere 5%, 7% on the global stage, we get it that Microsoft wants it desperately, but the silly people never realised that the media is now influencing a stage where others will no longer count as well. It is the purest form of ‘Think local, act global’ it would sound nice, but it merely makes Australian brands no longer a global player, a stage that will make New Zealand the number one consumer target for Australian brands and wherever they are second place, they become obsolete. The ACCC should be proud of not comprehending the larger stage. And in all this as the Conversation informs us of “before 2000 print media attracted nearly 60% of Australian advertiser dollars, according to an analysis for the Australian Competition and Consumer Commission’s Digital Platforms Inquiry. By 2017 it was just 12%”, we see the initial folly, it almost reads like the setting of Alexandre Auguste Ledru-Rollin where we see ‘There go the people. I must follow them, for I am their leader’, but the media was never a leader in the digital media (or media for that matter), they were merely facilitators to shareholders and stake holders, as such ‘their’ people are already the population of planet Google and Microsoft wants to annex that population in any way they can. So whilst the ACCC is setting a Microsoft stage, the media is still clueless on what is required. As we see “the core of the problem is that funding such journalism through advertising is no longer viable. Other solutions are needed – locally and nationally – to ensure its survival”, it is the larger setting they all relied on advertisers, advertiser whores for a better reference, yet in all this the newspapers are all drowning most pages in advertisements, it is partial evidence of remaining clueless. The owners needed to act over a decade ago, that is seen in the decrease from 60% to 12%, a decade of decrease and nothing was done and now that they are desperate Microsoft steps in, they will save the day, or so they say but will they? They only have a 7% global penetration, they did this to themselves by forgetting that the consumer had become in charge to some degree, it is what Google wanted all along, they merely became the facilitator of whatever the consumer required and requested, the media does not understand as they think that they are the centre of the universe, but in a global setting with thousands of voices they are merely a discord in a choir at best. 

So as the small players listening to the media are throwing away whatever options they have to the media, the media is locally acting to fill its pockets, although they will not see it that way and Microsoft is in a stage where they gain 25,000,000 bing users. And in that stage where 5G passes Microsoft by, the Australians will see a decade of hardship with no future options at all. Well some players will proclaim in their presentations that this is not the case, but when their presentations run dry and when we get to 2023 and players like Wesfarmers, Woolworths and JB HiFi will no longer be on a top 500 list, at that point some people will wonder why they listened to the silly people. I can only hope that my IP is sold before that because the hardship Australia faces with no global audience is not one I hope to rely on, and when you realise just how dangerous this setting is, you will not want that either.

In this when you realise that the media pushed you to a room in the sewer with that view, will you finally realise that the media, their shareholders, stakeholders and advertisers have sold you a bag of goods whilst calling it ‘life on quality street’? Who will you hold accountable the moment you realise that?

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February 8, 2021 · 05:57

Colour the stage

I was almost asleep when an article in the Guardian passed my eyes. The article was from Feb 3, but I read it only now. This happens, there is only so much my eyes can deal with and this is one of those moments I am catching up, it is 05:15, as such I am still ahead of the curve. 

The article called ‘Amazon, Google and why you can’t just invent a blockbusting games developer’ is an excellent piece by Keith Stuart. There might be a few quotes in there, but I will try to avoid it as the article (at https://www.theguardian.com/games/2021/feb/03/amazon-google-and-why-you-cant-just-invent-a-blockbusting-games-developer) is a gem from start to finish. You need to read it. 

You see, we are looking who wins the Cloud gaming rush, but even I forgot the setting that is forgotten. I touched on it in the past and I did point out that Amazon is doing much better than expected against Giant Google, yet that is not enough. The lesson that Microsoft refused to learn is upon all three of them. In my view these three are staged in a mindset of ‘Business staging art’, which is the wrong setting. It is now and has always been ‘Art pushing business’, it is the one side that they all forgot (Nintendo and Sony as an exception). Art is the power over business, not the other way around and Ubisoft is learning that the hard way. They forgot the station they were in when they got their business executives push the thought ‘A new Assassins Creed every year’ that is when they lost the plot and if Google and Amazon do not learn that lesson quick enough they will be out of the race too. At present there are thoughts that Amazon is now in the lead. I cannot tell as I do not have certain links and connections, but those who voiced it have a decent case, Amazon might win this, a race I actually never saw. I thought that the people at Google were googly and artsy enough to see that, yet I could be wrong there.

So as cloud gaming is taking a slow stage towards the gaming of tomorrow, the stage is larger and it needs to be painted. Not by some painters R Us franchise, but by kids and dreamers who dream of tomorrow, who dream of what might be and then we see if the artsy people can guide these younglings into a frame of gaming, not the business executives on what looks cool, but art people on feels cool and what plays truly cool, a stage ignored too often and also pushed into silence by the wrong people. Keith makes mention in his article on the business stage of AAA game development, yet the business needs will be the collected data and cloud services and the art of gaming falls away. Just as Microsoft was blinkered into the Azure stage, we see Google and Amazon making similar if not too identical moves. Parts were seen almost a year ago in Forbes when they gave us ‘The Console War Is Over Because Sony Left Microsoft Behind From The Start’ (at https://www.forbes.com/sites/erikkain/2020/02/28/theres-never-really-been-a-console-war-because-playstation-left-xbox-behind-from-the-start/), a stage most saw coming a mile away. Only because Microsoft still doesn’t get it, they never did. Not for almost 7 years, they lost the plot and they had to answer to board members who never understood it in the first place. That is the stage that Google and Amazon face at present and the one getting it last (or not at all) will be the loser in this. To be honest I expected Google to win this, I did not expect Amazon Luna to be on par with Google but they were and if they can solve the software issue, they will be ahead of both Google and Microsoft which is a race result I would never have bet on a year ago, but there you have it.

So when we look back at a quote in the Forbes “the console war is over and Microsoft has moved on, leaving Sony in the dust”, we see the problem. It is a business quote, it is a cloud quote and it is a presumptive quote on what gamers need. Yet the gamer wants a good game, it does not matter where it is and they prefer to play on THEIR system. By making the cloud the axial and not the game Microsoft lost and it will lose bigger because cloud gaming requires a good connection which takes out well over 30% of Europe and well over 35% of the US, so these executives are running in a race with both hands tied behind their back, they will claim that their legs do the running, but the arms are required to keep balance, and without balance they do not stand much of a chance. Even now, as we see congestion after congestions, they keep on saying it is about cloud, but the stage of the cloud is the internet and the connections and they are not on par, 5G is too far away, so those with the options will look at cloud and there the games matter, so Microsoft is out of the race and it is now between Google and Amazon and the Amazon horse has now optionally an advantage.

So even as Forbes is setting the (wrong) stage by consoles and how Microsoft only has one console on that list in the top 10, the Xbox360 in 8th position. We forget that time was an issue, and in a short time Xbox 360 became an actual contender, after that the wrong people at Microsoft started to talk and others were told to listen, it gave folly to the Xbox One and more folly to what came after. All whilst Nintendo completed the Switch and that ended Microsoft. Now Microsoft is a mere distant third and if Amazon gets its game right, optionally Microsoft becomes 4th at that point the people will abandon that system. The titan that was created in 7 years was utterly destroyed 8 years later, and as I see it there will be no coming back from that. This saddens me, not because of Microsoft, but with Microsoft where it was Sony had to up its game and that is the part that matters. It is not about the PS5, it will be about the PS6 in 2028 and without Microsoft the difference between PS5 and PS6 might not be to the degree it should be. I look at the future and gamers, true gamers will look at the games that are dreamt up right now, the dreamers will require hardware that does not exist yet pushing consoles and optionally cloud systems, but any gaming cloud system set to the premise of business people will not have that much of a chance. 

I might be wrong, but so far in gaming I have been right a lot more than wrong, so I feel confident in my view of the matter.

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