Tag Archives: gaming

October 20, 2023 · 00:32

The gig is partially up

Yes, this happens. Even to me and Microsoft apparently figured part out, part I had hoped to include in the sale of my IP, IP which might now be made public domain. I refuse to let Microsoft walk away with it all. You see, I made the second (or third mention) in ‘Ring around the currency’ (at https://lawlordtobe.com/2022/12/25/ring-around-the-currency/) on Christmas day 2022, almost a year ago. I had seen how gaming went and I made some calculations. Between 1985 and 1999 the systems Atari 800, Atari ST, Commodore 64 and Commodore Amiga had a little over 10,000 games. I reckoned that if you took the list sorted by rating and you take the top 10% you end up with 1,000 games. Now we get that some still have IP protection. I reckoned that if we set that marker to 50% (really high) we still end up with 500 games, a lot more than Amazon or Google had. The others are fair game, no IP protection and these games could easily be transformed for cloud gaming. Going from 64KB to 1MB-15MB is still a good gig and these games were really fun and addictive. A system with 500 games (merely one of three pillars). That is what the seemingly bright people at Amazon missed and I was laughing most of the year, knowing that my giggles were temporary at best. It was one part that ensured 50,000,000 consoles and alas Kingdom Holding (with Al Waleed bin Talal Al Saud) were not taking the bait for billions in revenue. Neither was the Kingdom of Saudi Arabia who was driven to eSports. But I thought ahead of the pack. You see eSports people get there by training and the younger they are the better they become and these games set up my and the next generation, so the new generation could do worse than train on these games. Still that was not my focus, it was a focus on fun. The fun I had through decades of joyful gaming. Not hopping like a kangaroo in FPS games. I also saw the option to reengineer some games (like Defender of the Crown) to be a little more realistic and more Arabic driven, a combination of that game with a focus of the 1st Crusades. Show the current generation what Islamic life in 1095-1291 achieved. And that was not all, many games were up for grabs, rejected and forgotten. As such the creation of a large coffer of games would propel any console and that was the setting I set out to do, but it was only one of three pillars. I tend to make the other two pillars public domain soon enough especially as my retirement in Toronto is now no longer a reality. 

There were several other games that required remastering in the new setting. There was Knight Games on the CBM64, and setting this with a Saracen style might appeal to a lot of Arabic gamers. The nice part was that I had played most of those games and I would be able to recall plenty of details and plenty of gaming sides, even improve on some of them. A setting that was never considered in those days. 

All this came to the surface when I saw ‘Phil Spencer Teases the Revival of Older Microsoft Franchises’. It came with ““With Game Pass, we have the ability to maybe pick a couple of franchises every year and almost do a ‘revisited’,” Spencer explained. Although he clarified that it was not an official branding term, he expressed the potential to recognise the significance of these games in gaming history and make them available through Game Pass.”

Yes, that was the setting that gave me pause to think. Spencer does not think in small settings and as I make this now public domain others will come and see what they can have. You see Microsoft has committed 69 billion, as such making sure that all these games get multiple contenders all vying for a piece of the pie makes the slice for Microsoft smaller and that is not the only thing they will face. So all who read this, if you develop games, see what old games you could purchase, get the IP for or register the new gaming IP. It will be the first disappointment for Microsoft. They will have to share the pie with many others. The other side is that these people could get a slice of the game through the new Tencent Technology handheld. Another mess they never banked on. I had hoped to keep ahead of the curve, but it seems that this is no longer an option. The only thing left is to make these steps as expensive as possible for Microsoft. They invested to get a mile, so if I can make the setting so that they merely get a furlong it will be a good day for me, or at least a better day than it was this morning. So here you see it, this is what Amazon and Google missed. Well, it was one of three parts they missed and I wonder if someone over there will wake up at some point. 

Enjoy the day, I will enter Friday being decently grumpy today.

Leave a comment

Filed under Gaming, IT

Tagged as , , , , , , , , , , , , , ,

October 18, 2023 · 02:19

Unwinding

This article is not for the faint of heart. One could argue that there is something wrong with me (there always has been). I just had the craziest idea and if you reject it, that is okay. I have a hard time accepting it myself. You see, we are in a stage where we are nothing more than a puppet in a show that we do not want to watch. We are made to watch it, as such we need to unwind.

So here you see Watchdogs: Legion. A good game, but a game that could have larger stages. You see, Ubisoft made the map and the environment and there is nothing wrong with that. Yet to offer some stage to unwind, a new system came to mind. 

You see, there is an evolving setting where Ubisoft could release the option to enhance ANY game they have with user created DLC options. If anything Bethesda has shown just how creative users could be and Ubisoft might spin that in a new direction. You see, people have had enough of certain clowns and that is where my creative mind came into play.

I chose Watchdogs: Legion, because the environment fits. Now consider that you are a new character. The character is a seal hunter. You are shown in shoddy clothes wielding a spiked bat. Now you have to stop is disperse 10 Just Stop Oil protests by clubbing the protesters to death (just like some do to seals). Lets be clear, this is just a game. The higher level is that you need to do this before the protesters can create too much financial damage. 

You think it is bonkers and yes, to a degree it is. But the media is no longer trustworthy and as the photo-mode comes into place with you showing off the protesters you killed, people might stop to consider just how stupid these protests are. For Ubisoft it is a win-win. They sell more games, they create a DLC creation kit that allows to make user created IP for the games they own and we get to blow off steam because we arrived 90 minutes late at a job as some protesters were dancing in front of a bus. If enough hay is created with photo mode and these protesters have to consider just how much stress they are creating, they might decide to select donuts for dollars. So these protesters might go a new direction, but the story, the song and the dance remain the same. Seeking limelight in the wrong way and for that we have a solution. A spiked bat to release the stress they inflicted upon us. 

Next could be Karen hunting In San Francisco or Chicago. The options are endless (well for as long as Ubisoft has location games). Yet the underlying setting is there too. You see, we love our games and some love the settings of the Creed in Italy, Egypt and now Baghdad as well. Yet when you are done with the 25 hours in Bagdad, wouldn’t it be great to test the DLC from another fan? I am not sure of the technical possibilities to get that done, but when you consider 3 Watchdogs, at least 5 Assassins Creed, several Far Cry games. I might not have liked them all, but they all have a well pronounced fanbase and as such a DLC creator might be Ubisofts ticket to get additional revenue. It will be limited to PC, I get that, but when the DLC is good enough, perhaps Ubisoft might make some of them additions to consoles as well. Just a thought. 

I have enjoyed Wednesday now for 2 hours. The middle of the week is here. 

Leave a comment

Filed under Gaming

Tagged as , , , , , , , , , , ,

October 12, 2023 · 01:22

The Bagdad butcher

I gave you an impression 5 days ago and now it is time for the review. I hadn’t planned it because of certain facts, but as I got a 20% discount, the option was decently good. As such I will go back to the article ‘Where is the Fata Morgana?’ (at https://lawlordtobe.com/2023/10/07/where-is-the-fata-morgana/) where I gave you all impressions of the game. Now that I have played it, it is time to give you the lowdown. The first part is what I saw from the reviews. The graphics are phenomenal. The setting looks good and it feels smooth. 

So now about some of the other views. One view was “A richly constructed world and a pared-down gameplay experience refocusing on stealth and assassinations don’t save a game that is largely just okay”. I disagree. I have slammed Ubisoft and I slammed the Assassins Creed franchise basically since before Unity. This game they got mostly right. 

So what’s mostly right?
This is a setting we do not see directly, but we do see it indirectly. There are a few settings in the beginning that are questionable (optionally not wrong). I saw 2-3 glitches, but they do not stop the game. There are a few settings that are up for grabs. The game has a larger setting towards stealth and I like it. Those who go in fighting (like AC Origins) end up being dead, plain and simple. The NPC intelligence needs an upgrade. I got away with a little too much and it is purely due to the shoddy intelligence of the NPC, it does not break the game and it does not hinder the storyline. There are upgrades to the game and the approach to intrusions have been upgraded, which is good. The overall game is decently satisfying. I also like the way that they have upgraded tools and how you can make weapons more powerful. I especially like the setting that you get to choose WHAT way you want to make these tools more powerful. All these elements contribute to making this Assassins Creed a much more interesting game than the previous game. 

Some gave the critique that the story is bland, the characters are too shallow. I did not have that feeling as I was playing the game and the voice of Shohreh Aghdashloo is sublime. Perhaps my only issue here is that the AC Master should have looked more like the actress, less silver in her hair. With Basim it is a different story. I did like the voice and the character, but his voice seems to stay more neutral during the game. Consider that I just climbed walls, killed over 30 guards (I killed nearly everyone in that prison, just for the fun of it) and then I meet up with the others and I am not even out of breath? This and the NPC part are small issues. None of them interfered with the ability to have fun. At this point I have no idea how much more issues, or glitches I will face. Yt I do believe that those who liked the first two Assassins Creed’s will find a game that they will enjoy. If there is one thing I would change then it is that artificial narration to be switched off from the start. So when I play the game again (very likely to happen) I might set it to Arabic (with English subtitles) to get that authentic Middle Eastern vibe going. 

I have slammed Ubisoft plenty of times. This one they got right (mostly) and that needs to be said too. Beyond all other things I do believe in fairness.

Enjoy the day.

Leave a comment

Filed under Gaming

Tagged as , , , ,

October 8, 2023 · 09:52

The preluding thought

This started a few hours ago. I was in a conversation when a thought occurred. The idea would have merit, but I was amazed that no one has acted on this, not in years. The first culprit would be Ubisoft. They are so caught up in what they perceive to be innovation that actual innovation passes them by. They might be the biggest one, but they are not alone. In less then an hour I had the setting maturing in my brain. So lets take a look

This is the selfie system. A gamer can upload a selfie into the gaming portal, from there it goes to a server side processing module and from there it goes into the game. We have all these photo options. Yet, I reckon that millions of gamers would want to see themselves in Whiterun, standing in front of a dead Thunderjaw, standing in Gotham, being in Cyberpunk and some of these games would allow you to buy the postcard in the game (in Cyberpunk) and that postcard of you in the City Center could be ‘mailed’ to your game account, downloaded and you could put it on your social media. The funny thing is that this approach was an option 10 years ago. There are of course the funny flaky moments (an 21st century image of you in 9th century Bagdad), you name it, there are options.

The server-side processing module would be the IP of the gaming company and it could be applied to EVERY game they want to, and that one server-side module would be applied to EVERY game, so one module only and as the stage evolves that module just gets better and better.  The portal might alter per game and per console, but there are already options with Sony, Nintendo likely too. PC had these options decades ago. The portal is the only one that might need adjusting for every game, as such every game will have a portal part, but that is actually the smallest part of all.

What baffles me is that no one has put this in place. Perhaps there are reasons and I reckon that there would be a need to set the legal premise that every uploader is legally responsible for WHAT they upload. Yet I do believe that this is a minor adjustment. It also corroborates with a thought I had years ago. To upload your image so that the character you play represents you. Wouldn’t it be great if you are the photo mode? I know that this cannot be done with every game, but a Nord in Solitude that looks like you? Skyrim has sold 60 million copies, that implies that well over 30% would want this. That is almost 20 million social media posts and those on multiple channels will show it everywhere. So why has no one considered and acted on this?

I refuse to believe that I am the first one, but the lack of actions on the other side (game developers) seem to imply that no one has seriously looked at that part of gaming. You see games can only exist as they cater to the gamer, that much has been a fact for decades. So what gives?

I will let you ponder that, for me Monday is only 14 hours away, enjoy the day you have.

Leave a comment

Filed under Gaming, IT, Media

Tagged as , , , , , , , ,

September 28, 2023 · 23:17

Evolution is essential

You might not realise it, but it is. Gaming evolution is on the forefront of my mind, because that is how we push the limits of gaming. Not by buying it (Microsoft anyone), but by creating new frontiers in games. For the longest of times it has been on my mind, mainly because streaming is the next evolution, not the the PS6 (I love my PS5), not any system, but the evolution of an architecture. Some might say that Alan Wake 2 is the new frontier, but it is not. It looks great, awesome and it pushes boundaries unlike any game this year (not Spiderman 2, and I love the first one). But frontiers is where it is. It is in that mindset that I took a sentimental journey. You see, if there is one side that does seemingly not evolve it is the story. The story is too often set in stone. But what if that was not the case? What if the evolution of any story is next? It is there that ChatGPT might have an option (an option, not a given). Consider Emperor of the North (1973) where you have to survive a train ride as a hobo. But that would be too two dimensional. Trains have been the setting of many movies. Silver Streak, Unstoppable, Pelham 123, Runaway Train and that lis goes on. There was Strangers on a train. Now consider that you (as a time traveller, which is my easy way out) need to survive a whole onslaught of train trips, but the setting of you changes with EVERY train. So you get the red wire across all trains and every train has its own goals. Complete that and you get the clue for the red wire. Now we add salt and pepper. The order of trains changes with every life you lose. You start from scratch and that sounds frustrating, but gaming is not a vanilla setting of happiness. It gives you an achievable goal and a obstruction to pass. You see, this would require some serious story programming. The other part is that YOUR role on the second visit to that same train could be different (Murder on the orient express) and that is how evolution comes into play. I want a new setting of stealth and casual gaming, a new setting of melee, stealth and casual gaming easing people from role to role. Now consider how to create this storyline and with streaming ChatGPT (or an alike alternative like bard) becomes an option and it is something gamers have NEVER faced before. The story remained mostly the same. So what happens when we take that away and create a story on a shifty changing narrative? That is where streaming gaming has the advantage over ALL other gaming and as I see it, it is not used. Not on the Luna, and unlikely on the Tencent handheld and that I what could set these two apart from all others. Giving gamers something they never faced before. 

So what do you do to create this? I used a previous example using a matrix founded on Sudoku, but that was merely one example. You see Sudoku has 6,670,903,752,021,072,936,960 options. You cannot draw them all, but you can use such an engine to create something new, something never seen before, and those trillions are more than random, it is a setting of never ending uniqueness. The idea that two gamers playing the same game get very different stages should be overwhelming showing us who the gamer is and who is the read the solution online achiever. The idea of how to switch between lives comes to mind and the support system (something like Quantum Leap) is also coming into vision, but that is nothing compared to the story. And it sounds like fun to make this a story about Hollywood. A story of intrigue, sex (I am here Olivia Wilde) 😉 and greed. Hollywood without greed is not Hollywood. What if the underlying story is a rogue AI, the rogue AI is interacting with all other systems and you need to find the evidence that the AI is rogue so that the media DETACHES from it, and with that the other AI’s. The AI took the train to push its own narrative as it was a mobile system on tracks, but that is the delusion and you as the player needs to find the clues that leads to the evidence and give that to the world (a wink to A mind forever voyaging by Infocom). We are the gamers through what was and Infocom was important at one stage, it created more than Zork and gave us gaming, pushed us into new frontiers and now we get a much larger frontier. It is only natural that streaming leads that way and we should always remember where we came from.

Just a thought as Friday is about to start for me, the rest of you can follow later. Enjoy whatever day you are in.

Leave a comment

Filed under Gaming, IT, Science

Tagged as , , , , , , , , , , , , , ,

September 18, 2023 · 16:56

The notion

This all started a long time ago and my mind revisited this point mere hours ago. I was watching a YouTube on Dubai by Travelalgorithm. I saw a banner stating “The dream starts here” and my mind went somewhere else. You see, what it is not the dream or the nightmare, but the notion? The spark that sets things in motion.

Past tense
In the past (around 35 years ago) I was send a game to test. It was called Virus. It had a bio hazard sticker, it was wrapped like it was dangerous, but it was a game. A game with a difference. You see, someone thought things through. They had the building blocks, but your hard-drive was the template. It would scan your drive and from there it would create levels and a game. And that file could be send to others who would send their file to you and you would have hundreds of hours to play. The setting was pretty ingenious.

Present time
Now we go to today, it could still work, but it could also set a massive larger stage with cloud stages. Now we are going to a much higher challenge (if you have a cloud directory). Then my mind took a twist on the matter and I cannot tell if it is just the story, a related story to other film IP I have, or merely new IP. 

What happens when that solution creates a scan handle for every file? What if it looks for something specific? Now these levels become an entirely new stage in data collecting. And the idea is not new. Phishing operations are set to this level of access. Yet did anyone consider that gaming is also a data collective? I accuses Microsoft of that years ago, but that was a simple operation. What if the operation is not that simple. What if the combination of games create the handles they need to collect stuff? People thinking that they are gamers are so collectively driven to whatever is proclaimed to be cool. Look at some game advertising that claim “only 1% can do this”. How many people will let their ego speak and fall for that trap and that is merely the simplest of traps. What if the upload that some games do is holding a little more? It is not out of the realm of possibilities and I a not that certain how alert Google and Apple are on the subject. This gets to be a lot more dangerous if you consider the old stages that Facebook game creators employed. If you had one game, getting to a certain level would unlock something in another game and soon enough people started to play that game too and more games afterwards. So what happens that two or more games will unlock interactions as well as other interactions? 

You might think this is nuts and it possibly is, but isn’t that how some ideas make for great story IP (read movie IP). At present there is more and more need for new stories and as America hasn’t been getting anything done. Other creators have had the stage all to themselves. There are all kinds of twists in stories. I personally will always love the Usual Suspects (1995) and that is for me. Yet today thee is an abundance of twists and cockles in storytelling that could and should be upgraded. Yet too many use the game as the story (which makes sense), yet too many are avoiding the technology that enabled the game in the first place and Virus was not a usual game. We focus on intelligent auto design of levels making them never the same (Diablo 3) and that is fine. Yet what happens when that engine is corrupted? It is starting to happen and it is happening more and more. What if the design is set to make you ALMOST succeed? Did you figure on that? Did you realise that most match three games seem to be easy the first 15 levels and after that it gets harder soon enough? But they have you, just buy a few ‘special items’ and you are back on track and it works, for the next 10-15 levels at least and suddenly you have spend $5. It isn’t much because that is not the goal. It is the goal of 200,000 people spending that and suddenly the game makers has a cool million. But what if that isn’t all? What if the IP on your laptop is the end goal? Did you consider that danger? That is the notion this story is thinking of. Consider the twist in Ocean’s 8 (2018). I thought it was brilliant and until the end I never saw it coming. As we went in blinker mode for one target, we overlooked the larger picture and combine these two and you have the setting. If you are still in the dark. Consider the military locations and what hardware too many kids get access to on that base (some adults too). There is a larger setting where they are all gullible and the Pentagon has overlooked that setting. Now consider what access the criminal mind gets when they combine two notions to create a third. So is that three notions, or does it suddenly become a total of 6 options? ( I will let you figure that one out).

Still, the idea has merit if you know the direction some are not considering for too long a time.

Enjoy Monday.

Leave a comment

Filed under Gaming, IT, movies, Stories

Tagged as , , , , , , , , , ,

September 4, 2023 · 01:40

Ding, ding, ding, meltdown.

Normally I let things slide. There are a whole range of reasons why I would stop to proceed. Yet Starfield is a two edged sword. It is the larger setting for Microsoft and it is a new IP for Bethesda. Now on the surface it might seem nothing new, but the meltdown I just witnessed on Twitter (I refuse to call it X) is another matter. Gamers are dodgy to say the least. They love innovation and new RPG, but certain settings need to be open, but a choice for the gamer. So here it comes.

The view by Dan Vasc (at https://t.co/b1m0tt4ib2) is something to behold. And all this is just in week 1, before the official release of the game. And now the media has a go. There are low performance issues, there are apparently audio issues and a few other issues. Now, I get that there are issues, this is new IP. But what I am reading is that these issues should have ben captured by Alpha test teams, they should not exist in Beta editions, let alone early access, yet this is MY personal view. You see Freeze issues are not something you leave to the New Game + solution, this should not exist at this stage. And the list goes on and as the official launch starts, there will be even more issues. Another source is talking about Major Accessibility Problems all whilst yet another mentions that the inventory screens need a massive overhaul. All issues that should have been brought to the front of any limited Alpha test release. But I see again and again a mention like “least buggy Bethesda release” almost like it was spoon fed to the reviewer, but that could be merely me seeing things that are optionally not there, almost like I froze for a moment because my visual scanner was glitchy, but I do not have a New Game +, when I die that is it. There is no new life and no rinse and repeat. That is why PROPER testing is massively important. The stage given to us by Dan Vasc might be merely him, but that might not be the case. RPG gamers are a strange bunch and when Guerrilla Software release Horizon Forbidden West they saw how loyal and how strange some RPG gamers can be, yet the bulk loved and embraced HFW. After the colossal blunder that Redfall showed itself to be, Microsoft (Bethesda too) had the duty to take extra care for Starfield (and maybe they did), but the voice of Dan Vasc tells a different story. You see emersion is nice, but the people need to accept that emersion and making his claims to emersion an option in the game might have been the best choice. I cannot tell, I am not touching Starfield (its an Xbox only product). But his loud voice is making me wonder how much trouble Bethesda is in now, because no matter what Microsoft will claim out in the open, if this game does not bring home the bacon, Microsoft will prune the Bethesda tree to the largest extent and that gives me the idea that developers might want to get on the RPG train now. If a place like Bethesda is rejected there will be no one to champion the torch of RPG, for that new IP is needed and my articles over the last 2 years will give a new developer (for Amazon and Tencent technologies only) a brisk handle of raking in the profit, because gamers need a place to be and it is way to soon to tell where they go, but if Dan Vasc is to be believed RPG gamers will need a new destination and the 60,000,000 copies that Skyrim sold, implies that there are a few million out there panicking and seeking a new refuge. Plenty will be happy in the Sony camp with its offerings, but not all are Sony minded, that is fine, there will be options for Amazon Luna and Tencent Technologies if makers of games wake up, because the wake up call I just witnessed was a loud one. Was it loud enough? I reckon that by the arrival of next weekend that will be a lot more clear for all to see.

It turned Monday 96 minutes ago here. How is your Sunday going?

Leave a comment

Filed under Gaming, IT, Media

Tagged as , , , , , , ,

September 2, 2023 · 22:10

A casually added cog

This is a stage that has taken time. I wrote about parts of these settings as early as 2021, the last part was I believe in February 2022 (see image below). 

I never stopped thinking about it, but it is all related to the design I made for Elder Scrolls VII (it was 6) called Restoration. Of course as they are now part of Microsoft helping them is a big no-no. Yet the setting could be used for Amazon Luna and Tencent console developers. And lets be clear. Chinese developers are hungry for profit, the question is can they responsibly develop the next generation RPG games. Not, some copy of Bethesda, but a new unique IP? I have too little experience there, so I cannot say. But when you consider the overhauls I designed for RPG, including parts Bethesda never touched. A new NPC combat system making the next generation an entirely new challenge. Yet in all this, my mind was set on looting. I needed to make it new and optionally unseen before. You see most RPG makers took the lazy way, most copied ideas from Bethesda and the early developers. As such I had an advantage. No one had taken this road before, all because I believe in checks and balances. And as such the cogs helped me and at that point I added a cog (optionally two) and that stage could end up having more options. A setting where we see the stores in places like Chorrel, Bruma, Riverwood and no one saw the missing element. As such there are a few options to develop making the stage larger and there might now be an optional requirement to make the map larger still. You see, developers have good ideas and they have bad (or non-workable) ideas. I get that. But how many got irritated in Far Cry 4 when you heard another eagle warning? That game has more eagles than Tibet has people. It just doesn’t work. The idea was great, but it should have been limited to a handful of encounters, not a dozen eagles each hour. It was at that point that my mind wandered into the loot system and adjusting and redesigning it. That also led me to additional shops. Some might be in general stores, but the larger cities could have these two stores, offering more options to make cash. This led to a new artisan that could adjust your gear and items. 

And the funny part is that Bethesda should have been ahead of me, they were not and now others get to benefit from this. I still hope to sell my other IP to Amazon or Tencent Technologies and if they want the other parts added, I might not complain. The reason for me writing this here is that players like Bethesda might shout that they had the idea too, but I wrote about it now, so where were they? Launching Starfield? Yes, I have seen some video’s and I wonder what will happen. I am not commenting on them as I cannot verify the validity. There are plenty of haters around and I am not one of them, I will not feed their hate hunger. And that gets me to the hunger stage, another setting that has been explored in a few ways and plenty of them in good ways, but one side they all neglected. I wonder if someone catches on or if that idea will be added to the pile for Amazon and/or Tencent?

What is clear is that if I am correct the future holds the greatest RPG year we have yet to explore and that will be on the developer waking up. 

Enjoy the rest of the weekend.

Leave a comment

Filed under Gaming, IT, Science

Tagged as , , , , , , , ,

August 27, 2023 · 14:56

The Funny Money Paradox

I have been dreading this. For the most I do not care. But there is one upside. The media have ignored this too and by the end of the story, you will wonder why the media ignored it. They are all uppety uppety for the most silly reasons and they will not care, not until it hurts their digital dollar bottom line. So here goes. In the first Funny Money is a slang term referring to Counterfeit money. Money obtained in a devious or sneaky manner. And that kinda connects to us. It is also a paradox as it is a statement that is seemingly contradictory or opposed to common sense and yet is perhaps true. So that is how I got to the Funny Money Paradox. You see the two largest contributors to this act are Google and Apple, yet they aren’t doing anything illegal. There are merely using all of you to create a new stream income and the stream of income is you. So how is this happening?

You download a game from Google Play (or Apple Store) and you play it. Within the first two minutes you will have seen at least one add, more often 2-3. Now you start playing and the adds keep on flashing by (or is that buy). The game is seemingly simple and it is taunting you that you are to stupid to play it, or that only 1% can play to some distant level (fifteen) and you go for the bait. You are not stupid and you are more intelligent than what they claim and that is how they win. By the first 5 minutes you are likely to have watched 4 advertisements and that is the goal. You see 4 times $0.05 does not amount to much and you might not care, but consider that 250,000 have gone before you. It now starts adding up to serious cash. The game makers gets now $50,000 it starts adding up to serious cash soon enough. Now consider that some games are downloaded over a million times. See how this adds up? And the simple tool (I mean you) keeps on playing and funding the game maker because he has turned GaaS (Gaming as a Service) into a decent stream of income. And it is getting worse. In the last few months I have seen perhaps half a dozen at most that are decently decent games. Yet they have the same setting, but from day one they offer you to avoid ALL advertisements for a small fee (from $4.99 to $14.99) and that avoided watch-time is translated to immediate bonus to you. That is fair, a game costs money and the makers gives you the option. The problem is that most games are so set on cashing in, that they are using more and more simple graphics to cash in as quick as possible and often making more than one version of the same game whilst employing slightly altered graphics to get to the revenue. And it is all happening on the watch of Apple and Google. Now, lets be clear. Neither are doing anything illegal and they can continue as they would like and for me that is good news. My IP will shoot up when people have had enough by being the game makers piggy bank and these makers will not be allowed on the new system. So why am I on this horse? Well, in the first it demeans the status gamer. A gamer is more than an advertisement hub. In the second gaming is a wave of pleasure, not a wave of income. The gamer could be an income and I am fine with that, but these makers are ‘playing it safe’ and exploiting gamers to their own needs first and in the second giving them gaming joy. That is the largest issue I have, the media is second but it is important to see that. They are all uppety uppety on loot boxes and holding the gamer no accountable to any of it and this they avoid? Is this making sense to you?

In the end it will work out better for me, but I then hold myself up to higher values. To exploit this setting just to fair way better is not my cup of tangerine juice either. (I have something with tangerines lately) and I wanted to make sure that I was out on this and you get the chance to seek out the media to see who else reported on this and you will see that many avoided this. So whilst you see another ad on how their game is exactly like they say it is (whilst doing exactly the opposite), whilst you wonder how simple it is that 1% cannot do this, all whilst you know that they can or that gamers are too stupid to get there, whilst you know a five year old can do this, consider that gamers of any age can be made to watch advertisements. So how many advertisements did you see, how many did your children watch and why isn’t anyone waking up to this level of exploitation? Now consider the harsh reality. One source gives us “The global revenue in the ‘Games’ segment of the media market was forecast to continuously increase between 2023 and 2027 by in total 136.8 billion U.S. dollars (+34.53 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 533 billion U.S. dollars and therefore a new peak in 2027.” So how much of that is watching advertisements? How many advertisements are you in for and why are Google and Apple feeding that horse? Consider the answers and consider that even as this isn’t illegal. How do you consider exploitation? 

Consider the points, consider the elements and consider what sources aren’t informing you at present.

Enjoy this Sunday, Monday is a mere evening away.

Leave a comment

Filed under Finance, Gaming, Media

Tagged as , , , , , , ,

August 15, 2023 · 19:04

When the marketshare is murder

That is the setting and at first I would not really believe it. It sounded correct, but to be honest. I did not think that a place like Microsoft would intentionally target victims, but then there was a second source, the Guardian no less and that’s hen the disgust set in.

You see we know advertisements, we know advertisers, but for a system like Xandr to intentionally target people with gambling problems is a new low, even for Microsoft. This is what the article (at https://www.theguardian.com/australia-news/2023/aug/15/tab-gamblers-betting-australia-targeted-microsoft-xandr-advertising-database) gives us. The article heads the accusation with ‘‘Heavy TAB gamblers’ among groups targeted by online advertising database’, there we are told “The dataset of 650,000 international “audience segments” was discovered on the website of Microsoft’s advertising technology platform Xandr by Wolfie Christl, a privacy researcher at Cracked Labs. It listed dozens of data providers looking to offer advertisers the ability to reach certain types of people online”, so not only does the law seem unable to deal with drug pushers, now they are enabling a place like Microsoft to hit the internet by ‘gamble pushing’ victims of this event. As such we get “Of the more than 40 categories identified as related to Australian gamblers, the majority were split into subsets related to gambling interest, sport interest or a particular venue: “Gambling at Pub / Club”, “Spring Carnival Punters” and “Online Gaming – NRL”, for example”. I think it gives a new meaning to the slogan “Long may we play”, perhaps it should be “long may we exploit the gamer”, even though gamer is a stretch, the fact that I have seen scores of these advertising on on Apple, my thought might not be too far away from the reality that people face. Then we go into the unknown with “Everything from our location to our purchase history are data points that can be packaged and used to serve advertising, often through the creation of profiles based on assumptions about our demographics or potential interests. But we know remarkably little about how the ecosystem works.” So not only were we served all kinds of BS against Facebook and Google Ads. These same BS servers have no idea what Microsoft with its Xandr is up to? How is that for slow minded investigations? 

Even the excuse was ‘outdated’ and moronic. What we get is “Microsoft said in a statement to Guardian Australia that the document was inadvertently published on its website and was outdated. The spokesperson said Xandr’s data privacy practices were regularly evaluated “to ensure compliance with applicable data protection laws”.” The words inadvertently and outdated are stop words into nothing. The fact that this data existed was wrong to begin with, they were going after a marketshare, the desperate (as I see Microsoft) are so hungry for revenue that they are willing to look the other way in too many cases. I believe it was 10 years ago when I wrote an article with data that Microsoft was uploading xbox data in excess of 20GB in a month. So, why was that? It was also on dates when I never touched a multiplayer game, I checked the data and the amounts and they did not add up. Was that to feed Xandr? Was that to feed other needs? So what would have happened when Microsoft got to complete the Activision Blizzard deal? How much data would Microsoft get access to? I wonder how many people took a hard look at that, because in March that was 368 million gamers and all that data would be going somewhere, would it not? It might be nice for Activision, but I have some hardcore reservations when Microsoft gets involved. And now that we see the accusations by the Guardian, the show changes. The fact that Microsoft would allow to hammer the people with a weakness to gambling makes me wonder how they are getting the other $198.3 billion in 2022 with 6.8% more in 2023. So how many victims did Microsoft approach? All questions, but there is a downside there, the questions should not even exist and that it the disgusting part of this setting. Until today I never thought Microsoft could sink that low, but there is space to think they could do worse and that is an unsettling stage. So where are these high and mighty senators now? They were all willing to grill Facebook and its founder Mark Zuckerberg. Where are they now? Does Satya Nadella have too many friends in the senate? Is that why they think they could avoid this? Inadvertently is not an excuse, outdated is no excuse, that dataset should never have existed in the first place and that is now the larger question. Why was that dataset created in the first place. One source gives us “Xandr is used by 0.8% of all the websites whose advertising network we know”, yet what we need to realise that there are (according to some) 1,986,154,062 websites, even at 0.4% that amounts to 7944616 websites and if even one of them is Yahoo or any media site, the damage gets to be astronomical. But I reckon those senators will gladly pass over those numbers, won’t they?

We get it, advertisements are part of our daily life, but what happens when victims are intentionally targeted on their soft spots? Did you think that through?

Enjoy the week and remember the next gambling advertisement could be a mere click away if you are being targeted by Xandr.

 

Leave a comment

Filed under Finance, Gaming, Media, Politics, Science

Tagged as , , , , , , , , , , , , ,