Tag Archives: digital marketing

The crunch to become

That is the setting and it remains to be seen as to where the crush will end up being. This morning I was surprised by a story in CDOTrends (at https://www.cdotrends.com/story/4729/how-agentic-analytics-replacing-bi-we-know-it) where Artyom Keydunov gives us ‘How Agentic Analytics Is Replacing BI as We Know It’ this is his view and as the co-founder and CEO of cube he is talking in his own street and that is his right. The issue with the article that it is really good, but there are some issues (from my point of view). The start is (optionally) great and with “For over two decades, the business intelligence (BI) dashboard has been the primary interface between data teams and decision-makers. These visualizations, charts, and KPIs have been invaluable tools for understanding what is happening inside a business. But in 2025, the dashboard model is showing its age. In a world where data moves at the speed of cloud transactions, connected devices, and global markets, static dashboards can no longer keep up. By the time a decision-maker logs in, refreshes a dashboard, and sifts through its filters, the critical moment for action may have already passed. Business leaders want answers, not just visualizations, and they want those answers as events unfold. A new approach, driven by AI and automation, is emerging to fill this gap.” There is merely spoken truth here and he is correct, but the Dashboard was ‘thought’ of by a Business Intelligence analyst and that tends to have hidden settings as that tends to be the case and the more it is set to the BI industry it was designed for, the better that tool tends to be. So when we see “By the time a decision-maker logs in, refreshes a dashboard, and sifts through its filters, the critical moment for action may have already passed” is not incorrect, but there is a time gap, we get that and the better the tool, the smaller the gap and as the designing analyst is better the more precise the tool becomes regardless of gap. So now we get to the ‘Agentic Analytics’ of the matter. It is programmed and based on the data it is trained on. Now, if this is all in-house data, that tends to be OK, but there is still the programmer and that is the culprit of the story. You see a programer is as good as the explainer hands him his data (tends to be a sales person) and that is already the issue. Sales persons are set to the blinkers then have (like pupils shaped as dollar signs) not the most eloquent setting to begin with. 

So then we get to “The static nature of dashboards has made them a bottleneck in modern analytics. They rely on the user to know what question to ask, when to ask it, and how to interpret the results. When organizations scale, the proliferation of dashboards often leads to confusion rather than clarity. A company may have hundreds of dashboards, each presenting a slightly different view of the truth, leaving teams overwhelmed and second-guessing their decisions.” This is a truth and a half no matter how you tweak it. And the stage of “proliferation of dashboards often leads to confusion rather than clarity” is set to the organiser behind this and that tends to be a salesperson, CEO or CFO, as such money is the operative word and Agentic Analytics (AA) is set to data and clarity of collected data and upgrading this won’t make the data more clear, it merely showed how the dashboard fell short of what’s needed. So when we get to the ‘good’ part with “A company may have hundreds of dashboards, each presenting a slightly different view of the truth, leaving teams overwhelmed and second-guessing their decisions” we see the gap in the entire AA setting. It isn’t less confusing, the tweaked set of data is likely misrepresenting what was needed in the first place and I will grant you that this is my view on the data. I have seen dozens of cases where that was the case and in some cases it was with people managing data the size of a Fortune 500 company. So as we get to the really good part, Artyom Keydunov tells us “The promise of agentic analytics depends on trust. Without robust data governance, AI-powered systems risk surfacing misleading or inconsistent insights — and worse, they might automate actions based on flawed assumptions.” This is a powerful statement, it is not the trust part, this is inherently drawn from the loyalty a firm instills, it is “they might automate actions based on flawed assumptions” you see, ‘flawed assumptions’ is the key here and it is with many dashboards and as such with AA solutions as well. That just gave me an idea (perhaps cube has this) there is a between setting where the app could have documentation in the ‘second tier’ a setting where a document cog could be embedded in the software solution that is merely accessible at the core company that made this setting. So where some see “growth margin per quarter” the hidden blockchain will refer to that setting and the documentation will set the parameters for inspection. It could be any kind of blockchain with the setting of corporation – application – sequential counter and that is documented. You see, it is not what is now that matter, but in 5 years the reality of any solution (or AA) will require revision and wouldn’t it be great that you are able to vet what was (correct or not). So, now go back to any dashboard that was designed over 10 years ago and still in use. How many will not be able to tell you what was?

A simple setting merely shown to you and perhaps in your own firm there are several others. So make of this what you want. The article is quite good and even as it is talking in the street of Cube, it shows some common grounds we all need to have before we all go the way of the Dodo because AI told us to do just that and we end up at the edge of a cliff like darling little lemmings and when we realise we are at a cliff, the lemming behind us its pushing us in the back making us fall over. Nice ride, don’t you agree?

So have a great day and for me a new coffeeshop open tomorrow, so another option to try pointing myself for the simple reason that only the once trusted coffeemaker knew how we wanted our coffee, just like the users of a dashboard now relying on some AA that we are supposed to do it their way (which might not be wrong).

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See Tea or else

Yes, I promised you a story full of intrigue, filled with bad Jedi and happy Sith only 20 hours ago. And here it comes (I’m watching Star Wars episode 2 at the moment). You see, there is a setting where we can watch the unfolding of what some laughingly call ‘Artificial Intelligence’ (it would be if it was designed by the CIA, but the American Administration is now in shutdown). To get there there are three parts. 

In part 1 we look at the ‘disinformation’ and here we see the parts that do not match. You see, Dab Mashed potatoes with unions were discontinued in both Coles and Woolworths. The IGA still has it as I was able to verify in person (I had to travel to Summer Hill for that). So this is part 1.

Now we get to the slightly better stuff. You see, some might think that combining DML with Predictive Analytics (some think it is AI) is a solution. You merely set this in a massive database and voila (a theatrical of ‘here it is’) and that was that. This is merely my version of what I think it is happening. 

You merely set the model on all the articles you have and you take settings of ‘minimum order size’ ‘estimated margin per item’ and a few other things and there you have a matrix showing the items that just don’t make the cut for your ‘predicted margin of profit’ model and they are ‘discontinued’. And it goes on for nearly all retail models, and it might be a consideration that this is a speculated idea of why PM Albanese invited Lulu into the mix against Coles, Woolworths, IGA and Aldi. I have no data on this, but I reckon it might be a reason that it stops the DML/Predictive Analytics madness. You see, there is a setting that it is folly to get any customer 100% happy (it really is), so these giants are heading for a mere 90% and they throw out the least margin articles out of their consideration, but there is a flaw, thrown out 10 articles is a start, but that leaves one less at 90% and 9 less at 1%, as such you have a base of 81%, so now we are off to the races. And as there is no substitute for added pressures, Lulu gets invited to Australia (in case the others went the way of the dodo, I meant Coles and Woolworths). There is no supporting evidence, so this is (highly) speculative. But there is another setting. You see, this solution requires programming skills and that is where ‘Accenture plans to boot staff it can’t train to use AI, 12,000 already culled’ comes in. This solution will require hundreds, if not thousands of people being reskilled and places like Accenture cannot do that, unless they trim the staff they have in several places. And 12,000 were ‘culled’ because it hinders their bottom line. To support this I give the following thoughts ‘What time was taken to assess a person whether he/she could be re-skilled?’ Who had the knowledge to assess this and what time frame was developed here? If this goes through it will mean a lot of engineers will be required in a short term setting.

And I merely used the Deb potato mash as an example, but what happens when it this pattern is released on pharmacy or other items? So whilst we might think that Accenture is dabbling in greed, the plain setting is that this is the direction that commerce is driving itself into. 

And this setting is about to be set on unverified data. Consider that Gemini AI had it wrong on Coles and Woolworths (see image), so what else did they get wrong and when that data is unverified how will the Predictive Analytics work with any level of accuracy? Mere simple questions at the top of my mind. And that was the setting of that ‘so called’ AI. 

Now, the setting is that parts of this are speculation, but does this make it wrong? It might be unverified, but the setting of the 12,000 culled into joblessness is recorded all over the media, and it is for the reason of ‘reskilling’ but what makes it impossible to reskill a person? As I see it, it is merely time and that is as I see it, time Accenture seemingly doesn’t have. And the setting of DML and Predictive Analytics? I see that as a limit towards viable data and that is the setting that plenty are ignoring. Some will ‘embrace’ the customer telling them that their data is awesome, but that is the second folly in this. Most of them are merely at the tally stage and their systems tend to come from legacy data, implying it is filled with holes and holes of non-data.

So think of this what you want, but the larger setting is about limiting YOUR ability to choose because it affects THEIR profit margins. Come to think of it, when was the last time you saw Sarsaparilla on the shelves of your supermarket? I remember a few years back there was Black knight licorice, where did that go? So think of all the things you liked and it is no longer there, why is that? Some are unviable as they cater to hundred of thousands of customers and they need to ‘adjust’ their stock accordingly. But what was denied to you? And the setting of adding predictive analytics to their profit mix is only making that worse for you. So what about part 3? Well that is where you the consumer comes in, it is what defines you, not what ‘their’ unverified data says you are. 

So have a think about what you are about to lose and have a great day and enjoy your next coffee, if only to force you to their brand of Nescafe.

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The overlook factor

That is all on me. Or basically better stated, there were other factors in place. First there was the Amazon Luna, the setting was open to them, but like Google, Amazon left billions on the floor. So I moved on, hoping that Kingdom Holding would buy the Google Stadia to further their own capital and throughput to their community. But that didn’t happen either. To see this setting we need to take a step back and look why the Google Stadia ‘failed’. The published ‘works’ give us:

Google Stadia failed due to a combination of a flawed business model, insufficient exclusive games, and poor marketing. Gamers were hesitant to purchase games on a new platform with an uncertain future, especially when compared to established alternatives like Xbox Game Pass. The inconsistent technical performance and the closure of Google’s own game development studios further eroded user confidence, leading to the platform’s shutdown in January 2023. 

In addition we are given:

1. Business Model & Pricing:
Confusing Model: Stadia was both a subscription service and a game store, which confused potential users about what they were getting and how to pay. This could be easily fixed. In my ‘oversimplified model’ I set the idea to an annual setting of $90 dollars, or $9.99 a month, first two months free to counter the purchase of the Stadia. In this setting I am foreseeing an initial annual revenue of $2-$3 billion, after that (during phase 1) the revenue would top up to about $6 billion.
High Purchase Prices: Unlike competitors, Stadia required users to purchase games outright, which was a hard sell for a platform that didn’t have a console.  This item falls away at present.

2. Lack of Exclusive Content: 
Few “Killer” Games: Stadia failed to attract users with a strong lineup of exclusive, must-have games that would justify switching from competing platforms. The stadia will not be competing, it goes in another direction. It still have games, but is part of a tripod of services, as such it has another direction.

3. Marketing & User Adoption:
Poor Marketing: Many people, even within Google, were unaware of Stadia. The marketing efforts were misdirected and did not resonate with potential users. This is easily fixed, the setup allows for a population of 50,000,000 users and there is a business part that will show to be transparent.
Unclear Target Audience: The platform’s target audience was not well-defined, leading to confusion about its purpose and value proposition. I solved that from basically day one.

4. Technical Issues: 
Connection & Latency Problems: While cloud gaming is dependent on internet speeds, some users experienced technical issues, including frustrating delays and sudden crashes, even with good connections. This might be a problem, But if Amazon could fix it, so could Google, were the right settings set in motion? Also, the premise of the Stadia changes, as such some games will not have latencies, only games like Epic Games depend on this.

5. Google’s Priorities & Image:
Lack of Long-Term Commitment: Google’s history of abandoning projects further damaged trust in Stadia, especially after its closure was announced. Optionally no longer a problem.

Unrealistic Expectations: Google reportedly had very high expectations for Stadia from the outset, expecting a scale similar to the Play Store, which may have been unrealistic for the nascent cloud gaming market. This is on Google, the setting changes and as such so does the expectation of things. I expected up to $6,000,000,000 in annual revenue in phase one, after that it could go up to $15,000,000,000 annually, that is a lot better that Microsoft EVER achieved.

Some call me stupid, some call me a dreamer (I might be the latter) but as I see all the tech firms rely on their AI, all whilst Huawei is about to make a move with cheaper options. They are likely to get billions of consumers (1.4 billion in China alone) and as Huawei is pushing through several ides that make Apple and others nervous, they could end up with a massive chunk of it. In the meantime I looked elsewhere and I see the stadia hiding for its own population and there is a chance that China might become one of them, although partnership with Tencent is much more likely. And my idea opens up the Ubisoft schooling setting (I wrote about it a few times) on the stadia as well. 

A setting of $6,000,000,000 is there for Google to activate, they already have the hardware and one of the tripod elements in place. One required Unreal Engine 5 (I don’t know if the stadia can cater to that app need) but that is the setting several left on the floor (and I am not in favor of Microsoft picking up this idea).

So am I a dreamer or are the Tech giants running like Greyhounds after the AI bunny in a spinning retrace? I leave it up to you to decide. But as I see it Google overlooked a massive optional population and now as the game is about to change, Tencent might actually become the winner of that tally. Have a great day and enjoy the coffee this morning.

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A viewpoint is not a point of view

Yes, nice and confusing. But that is the meaning of this exercise. You see, I don’t agree on the point of view the law makes in this case. They have altered their point of view on the law in motion. In a setting that ran for over a decade. I don’t think they are to blame, there is no real guilt here (apparently), but the setting stands. In this I call to attention the BBC article (at https://www.bbc.com/news/articles/c3674nl7g74o) stating ‘Google has illegal advertising monopoly, judge rules’ I do not agree and for this I call to attention two ‘pieces’ of evidence. The first is the actor Ryan Reynolds, a person I have called more than once the craziest marketeer on the planet. The second piece of evidence is a firm named CAASIE.co, an advertisement services firm apparently in Brisbane (I thought they were in New York). These two stand out, in a pool of millions. Set in a presence of “The US alone spent almost $481 billion on marketing in 2022, with digital marketing seeing significant growth. Australia’s marketing industry is also substantial, valued at over $20 billion.” With the added “While a precise count isn’t available, the scale of the industry suggests a large number of professionals are involved in marketing roles worldwide. The demand for marketing expertise is strong, and the industry is continuously evolving, particularly with the rise of digital marketing”. Don’t get me wrong, there are good marketing teams. The bigger brands have decent teams and at times places like Coca Cola and Heineken stand out. Yet in that setting of millions of people these two stand out. Why? Perhaps marketing is seen by some as the path you take when you can’t do anything else? Perhaps these men (women too) can talk their way into the panties of the youthful ladies and they thought, perhaps I can make money out of this venturous situation. And they went into marketing, mainly because ‘sex sells’. The truth couldn’t be farther (or is that further) removed from the truth. 

And there the problem starts. You see, Google isn’t monopolising things, they merely had the proper handle on things. The marketing bulk doesn’t know what it its doing and as ‘they’ see it Google is in the way. In the early days Google (read: Larry Page and Sergei Brin) figured out a few things. As Microsoft was talking dirty to the CFO’s in the land (in the late 80’s and beyond) these two youthful young sprouts figured out that the work was done by the m inions of these CFO’s, so as they catered to the bulk of the worker ants, Microsoft was wasting its time on expensive dinners and drink parties and they got all the CFO’s and CTO’s of the Fortune 500. But these people needed their worker ants and Google had created a search system that catered to THEIR needs. So whilst these youthful young sprouts were at Stanford University, their buddies all went for the knickers of the ladies. They created a page rank system, because they saw ahead that the web was going to be a mess, millions of voices create cacophony and they cut through the mess.

So ahead we go 20 years (take or leave a year) and Google figured out that their system is gold. So they venture forward and they create Google Ads (formerly Google Adwords) and that was in 2000. Again they hit gold, although it was a natural continuation from page rank and again Microsoft wants ink on the game, but wannabe’s and spin creators can merely make shallow creation and it is seen in their product. At present known as Microsoft Advertising, holds a market share of around 3-4% of the global search engine market. This is bad news for the marketing wannabe’s as they bought the shite that Microsoft is seemingly selling. Even I saw the bing hijacking of people seeking and as Microsoft is all playing innocent, they did (as I personally see it) enable the system to be abused. It matter not, Google created a firm product and now the marketing bitches (both male and female) decided to cry fowl (intended typo) So that I the setting.

Marketing today is people who talk a lot present a lot, but as I see it, they do not know what they are doing. Merely hoping that their revenue cup runneth over and it is based on decade old settings (which is what schools rely on). At UTS (University of Technology Sydney) we had one lecture on page rank and that opened my eyes (unlikely as much as it hit Sergei and Larry), but the setting was clear. Google created the largest setting by thinking of what to do, not to wine and dine the people with money and they followed Microsoft as they didn’t realise what they were up against. The internet of things is a massive beast with plenty of horns and these are the horns of plenty.

So now we get to the ‘court case’ that the BBC gives us. So as we are given “The US Department of Justice, along with 17 US states, sued Google, arguing the tech giant was illegally dominating the technology which determines which adverts should be placed online and where” and as I personally see it, they are catering to millions of people who do not know what they are doing and they think it is unfair that these people should miss out on a business they are unlikely to understand. You see, I name these two at the start as they have figured out a few things. Ryan Reynolds created billions from understanding the world and its business (Mint Mobile, Aviation Gin, and Wrexham AFC. He also co-founded Maximum Effort, a marketing agency and production company) he figured out a few things and that sprout is a mere 48 springs old. He saw the options and turned several products in a multi billion dollar empire by engaging with an audience and telling a story in a way they remembered. The other (the wannabe’s) can scoop up a mere $100,000 dollars at a time as I see it. Let’s not forget that this man started as an extra on the X-Files, now he surpassed the main cast of that series (including the director) in several ways.

Second we get CAASIE.co, they come with “buy outdoor ads globally – from your browser”, with the byline “Self-service. No contracts. No commitments” and consider this quote “In 2007, São Paulo, Brazil instituted a billboard ban because there were no viable regulations of the billboard industry.” For decades these billboards were out there and in 2020 (a mere 5 years ago) they decided to change the premise. So as we get “They are an advertising company specializing in Digital Out of Home (dOOH) advertising, programmatic advertising, and digital signage. Their headquarters are in Brisbane, Australia”, a setting that was clear for decades but no one considered what there was and these people did, so as they gain favor and altitude by being innovative the wannabe marketeers can (for all I care) go duck themselves. 

These two examples are a clear sign that the crying marketeers need to grow up, or as the Americans say “Go big or go home” and that is noticeable on the future of marketing as I see it. Now they are all about AI and creating hypes, but that doesn’t pay for the yacht (or for diner as I see it). 

So as I see “US district judge Leonie Brinkema said in the ruling Google had “willfully engaged in a series of anticompetitive acts” which enabled it to “acquire and maintain monopoly power” in the market.” Is wrong by at least half a continent (a mile seems so shallow), so as I see it, when did the law start catering to village idiots? The fact that there are thousands of voices doesn’t make this clever. Reynolds and CAASIE were clever, they were very clever and that is a setting that CAASIE can enjoy, you see when they get access to the stage where the Google Ads people use CAASIE as the global interface to get global visibility, CAASIE will grow a lot more and what will the marketeers do to get their slices of pie? Cry a little more? Since when did we cater to the stupid to give value to this world?

The is the setting I see and as I see it the larger folly of US district judge Leonie Brinkema, so their goes her “willfully engaged”, Google walked a path for decades and that thought paid off and as I see it, Google was not catering to CAASIE, CAASIE found its own niche of global needed marketing. These two settings (Reynolds and CAASIE) show that there was space and these are raking in the billions (CAASIE not yet) but they can get a lot more by expanding into the UAE and Saudi Arabia, optionally Bangladesh and Indonesia as well. A setting that will iterate in new areas and that was something that a player like Microsoft never understood. My evidence in that statement is the fact that they lost marketshare 6 times over.

So the viewpoints of Google, Ryan Reynolds and CAASIE are not points of view, they are intentional strides in the Internet of Things and their views of how to make money. A lesson a lot of marketeers never learned in the first place. Although they got their collection of panties n their trophy cabinet, something I never ever had, but I decided to remain innovatively engaged. So as I had the ball several times from DARPA, Ubisoft and Microsoft (optionally Amazon and Apple as well) I can relax to see these departments of Justice (globally) fumble their balls and as things go from bad to worse I can giggle (not Google) from the sidelines. How the stage is the play of things, something Shakespeare figured out in 1623.

Have a great day whilst you ponder the wisdoms I left here with two hidden snags, the clever people out there can work out what I left for others to find. Have a great one.

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The tradeoff

That is at times the question and the BBC is introducing us to a hell of a tradeoff. The story (at https://www.bbc.com/news/articles/c0kglle0p3vo) is giving us ‘Meta considers charging for ad-free Facebook and Instagram in the UK’, the setting is not really a surprise. On April 10th 2018 we were clearly given “Senator, we run ads” and we all laughed. Congress is trying to be smart over and over again and Mark Zuckerberg was showing them the ropes. Every single time. There was little or no question on this on how they were making money. Yet now the game changes. You see, in the past Facebook (say META) was the captain of their data vessel. A system where they had the power and the collective security of our data in hands. There was no question on any setting and even I was in the assumption that they had firm hands on a data repository a lot larger than the vault if the Bank of England. That was until Cambridge Analytica and in March 2018 their business practices were shown the limelight and it also meant that Facebook no longer had control of their ship of data, which meant that their ‘treasure’ was fading. 

So now we get “Facebook and Instagram owner Meta is considering a paid subscription in the UK which would remove adverts from its platforms. Under the plans, people using the social media sites could be asked to pay for an ad-free experience if they do not want their data to be tracked.” It makes perfect sense that under the guise of no advertising, the mention of paid services make perfect sense. This is given to us via the setting of “It comes as the company agreed to stop targeting ads at a British woman last week following a protracted legal battle.” I don’t get it, the protracted legal battle seems odd as this was the tradeoff for a free service. Is this a woke thing? You get a free service and the advertising is the process for this. As such I do not get the issue of “Guidance issued by the regulator in January states that users must be presented with a genuine free choice.” This makes some kind of sense, so it is either pay for the service or suffer the consequences of advertising. And lets be clear the value of META relies on targeted advertising. What is the use of targeting everyone for a car ad when it includes the 26% of the people who do not have a drivers license. There is the addition that these people need to have an income of over $45,000 to afford the 2025 Lexus RX $90,350 which is about 30%. We can (presumptively) assume that this get us a population of about 20%-25%, so does it make any sense for Lexus to address the 100% whilst only one in four or one in five is optionally in the market? Makes no sense does it? As such META needs to rely on as much targeted advertising as it can. And as you can see, The advertising model, known as “consent or pay”, has become increasingly popular. And at some point they were giving the people “But it reduced its prices and said it would provide a way for users not willing to pay to opt to see adverts which are “less personalised”, in response to regulatory concerns.” That is partially acceptable, but I have a different issue. You see, I foresee issues with “less personalised”, apart from gambling sites, there is a larger concern that even as Facebook (or META) isn’t capturing some data. There is the larger fear that some will offer some services and now care about capturing collected data. For example sites outside the EU (or UK). Sites in China and Russia like their social sites that collect this data and optionally sell it to META. You see, there is as I currently see it no defense on this. Like in the 90’s when American providers made some agreement, but some of them did not qualify the stage of what happened to the data backups and those were not considered, when they were addressed it was years later and the data had left the barn (almost everywhere). 

There is a fear (a personal fear) that the so called captains of industry have not considered (I reckon intentionally) the need of replacing and protecting aggregated data and aggregated results. Which allows for a whole battery of additional statistics. Another personal fear is the approach to data and what they laughingly call AI. It is hard to set a stage, but I will try. 

To get this I will refer to a program called SPSS (now IBM Statistics) so called {In SPSS, cluster analysis groups similar data points into clusters, while discriminant analysis classifies data points into pre-defined groups based on predictor variables.}

So to get data points into a grouping like income to household types, this is a cluster analyses.

And to get household types onto data points like income to household types, is called a discriminant analyses. Now as I personally see it (I am definitely not a statistician) If one direction is determined, the other one should always fail. It is a one direction solution. So a cluster analyses is proven, a discriminant analyses to income ill always fail and vice versa. Now with NIP (Near Intelligent Parsing, which is what these AI firms do) They will try to set a stage to make this work. And that is how the wheels come of the wagon and we get a whole range of weird results. But now as people set the stage for contributing to third party parsing and resource aggregation, I feel that a dangerous setting could evolve and there is no defense against that. As I see it, the ‘data boys’ need to isolate the chance of us being aggregated through third parties and as I see it META needs to be isolated from that level of data ‘intrusion’. A dangerous level of data to say the least.

There is always a downside to a tradeoff and too many aren’t aware of the downside of that tradeoff. So have a great day and try to have a half cup of good coffee (data boys get that old premise)

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Who you gonna call?

Well, the answer is simple. It is +1 202-346-1100 (aka Google DC – Massachusetts Ave). As such the Pentagon has a few more techies in service. Yes, we all know that according to the BBC (at https://www.bbc.com/news/articles/cy081nqx2zjo) that they are there for the AI concerns and the setting ‘given’ is “Alphabet has rewritten its guidelines on how it will use AI, dropping a section which previously ruled out applications that were “likely to cause harm”.” And we also heard the ‘other’ side with “Human Rights Watch has criticised the decision, telling the BBC that AI can “complicate accountability” for battlefield decisions that “may have life or death consequences.”” So here comes my question “What will you do about that?” You have done extremely little to the Hamas setting, to the Syrian setting and to the Houthi setting, not to mention acts against Iran, its IRGC, Hamas, PLO, Houthi terrorists, Hezbollah and a few other parties. 

I think it is time for the Human Right Watch to set next to a set of tea grannies and debate ‘normalcies’ with these grannies over tea with a bicky. 

In the mean time people within or outside of Google will face the challenges of the world and as I see it the Pentagon is short on people. So until that gets resolved Google does what it needs to de and create a work sphere that can service its people. Let’s not forget that Amazon, IBM, Meta, Microsoft and a few others are ‘departing’ with thousands of people and placing them outside the workforce. Google adjusted its view to include a set of duties that are extremely unlikely to do harm (there is a 0.0001% chance a person gets executed by messing with the back of a server rack). As such I think that Google has the better mindset. Oh, and before you complain. With all these firms dumping staff on the ‘reduction’ line, they will most likely be out of a job for several years. So good luck with that setting, especially if you are in California. 

And as we are given “In a blog post Google defended the change, arguing that businesses and democratic governments needed to work together on AI that “supports national security”.” We could surmise that there is a small chance that Google will be the go-to guy for Palantir settings, upping the value of Google by a fair bit (and giving Palantir the people the desperately require). There is another side, but that is pure speculation on my side. Google will enable the US Administration to make bigger inroads into exporting this knowhow to Saudi Arabia, UAE, NATO (all over Europe) and a few other places. As such Google will enable American growth. So what have these naggers (HRG’s) achieved?

So whilst they (via BBC) give us “Experts say AI could be widely deployed on the battlefield – though there are fears about its use too, particularly with regard to autonomous weapons systems. “For a global industry leader to abandon red lines it set for itself signals a concerning shift, at a time when we need responsible leadership in AI more than ever,” said Anna Bacciarelli, senior AI researcher at Human Rights Watch.” Consider what ‘red lines’ are. You didn’t hold Apple account for pushing advertisements of gambling to children, You never held parties that are a clear and present danger to any level of account. So it is time to consider the Human Rights Groups for the windbags they actually are. Spreading unease and flaming what they can (which never did them any good) as such Anna Bacciarelli, got here name mentioned one more time and people (specifically Googlers) need to get back to the business at hand before China gets too much of the world in its grasp. I personally don’t care about AI (as it doesn’t exist) but the world is now revolving around Deeper Machine Learning, Advanced Deeper Machine Learning and LLM’s and here Google can impact all kind of business and it is clear that The Pentagon needs that knowledge if it is to keep on standing. And before these grannies start crying foul bicky, consider the line ‘California Wildfires: How exci’s AI Technology is Revolutionising the Fight’ Do you think that this was possible with just public spendings? Do you think that “An estimated 12,000 houses, businesses, schools and other structures have been damaged or destroyed, at least 24 people have died and about 150,000 people were ordered or warned to evacuate.” This will continue? The next setting, which is optionally a year away will remain, he next time the casualties will run into the hundreds. And ‘AI’ will diminish these casualties to approaching zero. That is the other side and only larger settings (like the military) have the processing power to do something about it. So, the social news setting was ‘Amazon, Google, Meta, Microsoft, Apple and Uber haven’t donated anything toward LA fire relief, but Taylor Swift donated $10 million.’ (Source:  Politifact) Which could be true (it was not, as stated by themselves as “Swift’s donations to 10 organizations for wildfire relief efforts.”), but Meta set up systems so that people could stay in touch, set up the markers for people to warn families and friends. I am not sure what they others did, but they did something. Even Microsoft (as I saw a notice) gave ‘Wildfire Risk Predictive Modeling via Historical Climate Data’ You don’t think this was an intern with HWG sympathy did this. This was at least a team busy crunching data and verifying number for days effort. California was the first hit and this will not be enough. Google might become a power for good on several fields. We can’t steal the thunder from Exci who have their abilities, but one player is not enough and this military needs to become multitasking. The Dutch clearly saw this need in the 80’s and 90’s and they reacted. Now Google is setting a new frame pushing new boundaries. Two little fields that Anna Bacciarelli overlooked. How Human Rights was that. Oh, I forgot fires are natural and people have a right to be baked to a crisps BBQ style. 

And in other news, consider the stage that they gave with “battlefield decisions that “may have life or death consequences.”” The Pentagon doesn’t need Google for that, they can do that all by themselves. I reckon that a few more ethical hurdles are added when Google gets entered into that frame. I might be wrong but that is how I see it.

Have a great day and enjoy tea with a bicky as tea grannies and HRG members tend to do.

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What is it?

You know the setting that came (if I remember correctly) from the original TV-series ‘The Untouchables. The start was always “the names have been changed to protect the innocent”, what if it becomes “The names have been changed for the progression of greed”? As such we get:

This was a simple story, I am all about the stories and about the settings of an RPG. In that setting you cannot have a one track mind and as I see it the people forcing us into advertisements for the need of greed, need to be stopped. I am not against advertisements, I am against forcing it down our throats, which is why some of the IP I created will not allow advertisements and that is how I see it. Some will be fine with it, others are not (the greedy people). And I created this setting to fight the overwhelming setting of greed.

And I needed a hobby for this Sunday. What is more lovely than to create an offset to ‘Microsoft’s ad revenues surge 19% in latest quarter’ with this? So do I mind that they recorded Revenues were $64.7 billion, Net income was $22 billion. No, I do not. It is wrong to okay Google and say it is wrong for Microsoft to make that penny. I believe that it is wrong to force it down out throats. That where marketeers come into play. And they must be stopped, their hinger for advertising is insatiable and my idea stops it to some extent. When the world does something to stop insatiable greed we will have a chance, but I won’t hold my breath. So my creative mind selected an idea to stop them. Creativity yay. 

Have a lovely day.

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As ideas go

I just had another idea hit me square in the face. I cannot tell if it is a good idea, but as the evolution of eCommerce is going, there is space for this idea. In this case it is fledged to the conscription of Al C. O’Holloway (aka alcohol) and I just had an idea. To see the idea, you need to consider the elements. There are 3.2 billion video gamers in the world, and 1.17 billion play online. Now the idea is not set to online gamers, merely gamers. You see, when you are gaming you get hit by hunger and thirst. I for one rely on coffee and fruit juices. But not all are like me (I do like a drink every now and then). As such I was considering the online options of getting what you need and I tend to not like this. Going through the lists, or offerings tend to make me not like the order. I like to be in a store seeing what gives and that applies to food and drink. Now consider a gamer where he can walk into a store. Any store that offers the option like Dan Murphy (Australia) or LCBO (Canada). Now the store could be specific (like a location) or generic. You walk the isle and you see the bottles (an in per Unreal Engine 5 created). No list, just you strolling the lanes for what you feel like is a good choice. And the mind (read: brain) will link this to your actual visit to these places. The brain has that ability, more so then going over a list in catalogue. 

As we linger on the options, we get to add a certain bottle or brand to our Wishlist. I got this basic idea of the system (see below)

We have a walk through the booze browse place. We select items and we can then decide if it is an order, a consideration or a mere preferred drink (Wishlist). And as we walk and profile our drinking needs, we also get above the red line an update to our profile, more exact, it considers what you have placed in your profile any hidden traps. Perhaps you dislike beers, or wines and someone adding beer or wine will get red flagged and the fraud detection goes into high gear. This is not the final trigger, because you might order it for a guest. There is however a larger need to engage fraud detection in this day and age. As we keep on browsing we get to the end where the list is given and we decide making any item a Wishlist item, a preferred item or an actual purchase. The purchase is finalised and the delivery address is recorded (you might be gaming at a friends place) and the purchase is received and delivery is made through whatever option you like, possibly just an in-store pickup. Now you might want to think that there are other ways and you would be right. But eCommerce has its own grips on the matter and whatever the customer wants he or she can get. This way you are appealing to 3 billion gamers. That is not a simple Direct Marketing fling, that is a long term option and this market has been overlooked for too long. Optionally we see “They can get it in another way” vibe and that is not incorrect, but the sentiment in this day and age is just plain wrong. How long until this method is used for super markets? Consider that Dubai has a temperature of 33 degrees. Some like to go out and endure it, but as streaming systems evolve they want to walk around in their homes and see what gives at  Carrefour they have foods and fashion. And there is a larger need. It is obvious that the larger places will adapt to this first. But as this system evolves more will crowd the place. The idea that was started (to some extent) by Sony Home is now in a stage where a lot can opt to move in and it will go to a much larger place. You see 3 billion gamers are about 40% of the planet. I merely wonder why it has taken so long for others to adopt the idea.

And there is a secondary option. This might be easier way to stop fraud, because gamers will have profiles that have been around for years and these places will be able to find a lot more data on the transgressors of fraud as well as the stores trying a fast one on the customer, they are likely a lot easier to find, but that is merely a gut feeling of mine.

Have a great Saturday.

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Doors and Windows are the same

This is the setting my mind went over when I had the fourth issue since yesterday with Twitter (I still refuse to call it X). And the setting is one that Google can pretty much solve overnight. You see they already have the technology and preparing that should not take too long. In the meantime Twitter is pushing boundaries and pretty much pissing off everyone but Trolls, Karens and MAGA supporters (as I see it).

Yet this morning I had a nice thought. Google can hand us an alternative. It is actually based on their YouTube solution. I am not sure why they hadn’t considered it. You see they have Google Blogger. I wanted to switch 2 years ago, but I have written over 3000 articles, so it is a bit iffy for me. Yet that doesn’t mean that it wouldn’t work.

We have the blogger interface and as I see it merely one option needs to be added. Instead of a blogpost, we would write a short post. 

With the short option (not yet created), you will get a few limitations. A short post is a maximum of 256 characters including the references and the tags. Apart from that you could add an attachment or a few images. And that is it. And with the short blog (or Tweet) would be added and as I see the anger of the people versus Twitter, it should be able to gain millions of fans in a short term. If you are able to cut down on the trolls I reckon google would be off to the races soon thereafter. The nice part is that as others like Telegram did not get any issues, I expect neither would Blogger, and with the short blog (a direct descended of YouTube Shorts) there is merely a continuation of Blogger and now with Youtube attached. The stage becomes that any original source (Blogger, YouTube and Youtube Shorts) could also share this to the Blogger short, as such traffic should near exponential grow in the first year alone.

I reckon that the only real part is to create a new optional timeline in the other programs. As such the blogger will have a short line, a combined line where the Blogger has for the user a clear timeline of blogs and shorts. YouTube will get a display line (for the user) to see Youtube, the YouTube shorts and the blogger shorts. It will set itself apart from Twitter up to that point. 

A simple setting that will gain Google a much larger following. Optionally when Twitter (or X) is diminished to a mere billion, Google can buy it out and clean that mess up as well.

I merely wonder if Google ever considered this path, because I cannot have been the only one who came up with this. And I have to wonder why didn’t Google proceed? There might be a very valid reason, yet I fail to see why. It could be that this stage was less of an option a mere two years ago, but now? I fail to see the reason why not. As Musk is growing its population of Musk haters, it seems to make sense to consider this. 

With these options where Google could harness the populations of WordPress and Twitter almost simultaneously, I fail to see why this step wasn’t taken. And all whilst Jack Dorsey seems to be dragging his feet regarding Bluesky (which he left for the ‘freedom technology of X’) as I see it the options for Google becomes increasingly clear and there is no reason to harness the optional stage of more (or better) advertising, which seems to be the deciding threshold for all big-tech now. 

If there is a reason to avoid this platform, it is clear that I am not seeing this. And Google will gain a lot more, it would be the first serious ‘attack’ on TikTok and that gives people in the American administrations of government a hard on (no idea why). If they had not considered this I would have been awake at the wheel more than half a dozen times. Oh, and I see that this could open a few more doors (if certain governments see this as an opportunity).

Have a great day, Vancouver joins us on this day in less than 15 minutes.

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Unintentional?

Whilst playing a game (Horizon 2, Forbidden West) my mind was drawn into a setting I have not openly done before. In the intro part we are (optionally) drawn into the conflict of intentional versus unintentional shortsightedness. A thief preventing theft is the clue (not giving away anything. But consider that I consider Microsoft to have shown (several times) the application of intentional shortsightedness. This goes back from the Xbox One and after. For whatever reason they did this, they set up intentional shortsightedness on storage for the longest time (since 2011).  And I have scolded them for it, I could do so because their competitor (Sony) set up an option where it could be solved. They did this in the PS4, PS4Pro and PS5. Microsoft since the Xbox One avoided that and only now (2020) offered another option, I reckon because they could no longer avoid that. Now we see streaming and I warned about congestion, the setting in the UK is now “UK’s biggest network operator, might soon become its biggest 5G provider. EE currently has 5G live in the UK in 160 places and plans to cover the whole country by 2028.” So proper national 5G in the UK by 2028, implying congestion in a lot of rural places. Europe and the US are in no better state. There we see “All of the major U.S. wireless carriers say they have nationwide 5G service, but industry analysts say that service is largely indistinguishable from 4G LTE service”, yet 4G LTE and 5G are not the same, in no uncertain way! So we see an industry who is hiding behind  shortsightedness to leave one third in the dark and that applies to the UK, US and Europe. 1/3rd is not worthy to be properly connected and in that we see a problem, it will taint streaming systems (and it works for Sony in no small way too). But I am not here pleading for Sony, I am here pleading for gamers.

The game gives us the stage of unintentional shortsightedness, because can we predict what happens or what is needed in 1000 years? Of course not, but the clarity we could see in 2011 was addressed by one and not the other, that makes it intentional. They cannot hide behind ‘We did not see that coming’ because nearly all could see it coming a mile away. Some hid behind what would expected to come (trade agreements) and someone boasted his trumpet too soon and the brand suffered, the other one made a video of one person handing a disc to another person and made short of the situation, but they too hoped for change and it is seen in there terms of service, the media largely ignored it whoring for digital dollars, but they too are guilty. 

These are all stages of intentional shortsightedness. So when does it become unintentional shortsightedness? Because of the filtered business approach, the approach of common sense or the approach of what a board of directors stipulates? I honestly do not know. I am willing to go with common sense, but common sense and business sense are not aligned, or better stated they are more often not aligned than aligned. There is the stage of common sense versus service level agreements, there is the stage of common sense and dependancy of suppliers and there are a few other stages. Yet if the the UK is any indication, the delay to national 5G (real 5G) until 2028 sets a much larger premise. The ability to offer 5G solutions and 5G added abilities to a nation when it needs to rely on other means. It is (as I personally see it) as the 80’s setting that Dutch Luc Sala stated as the have’s versus the have not’s and it is coming to actual deployment in the next 5 years and not merely in the Netherlands, it will be seen on the global stage. A stage of technological discrimination, the problem is to see the difference between intentional versus unintentional shortsightedness, because even as a game brings it to the forefront, this stage has been deploying for close to 3 years and if you want to refresh your information (I stated it several times) at present only Saudi Arabia has a national deployed 5G network, and it is more than that it is merely 700% faster than the US, it is a nation that took serious steps to make its nation 5G and over the next 5 years it might get a lot more benefits in its wake than any other player. South Korea might have an advantage as well, but that will be seen over the next 2 years. A stage that we saw coming a mile away, so is it at that point intentional or unintentional shortsightedness? I will let you decide. But the lack of services that we will see pop up all over whilst some providers hide behind ‘It works fine under 4G LTE’ and whilst the media keeps n ignoring certain steps should inspire you to seek out the real information bringers and make sure that the media starts operating less under the appeasing structure and more supported by the common sense pillar. 

Just to recap the important setting “In theory, 5G is likely to reach speeds that are 20 times faster than 4G LTE. 4G LTE has a peak speed of 1GB per second; 5G could theoretically achieve speeds of 20GB per second. … But where you might get 10Mb per second from your 4G network today, 5G could possibly provide 100MB per second everyday speeds”, so it becomes the “Do you really need 20GB per second?” And you think you are swayed, but the part ignored is that banks and others can have 20 times the transactions, so when you are in a bidding war and you will (nearly) always be missing out on a bid, it becomes the option where those who have will get the goods, those who have not will miss out on the goods. Transactions that are 20 times faster, the seesaw in a truly unbalanced stage. Consider your business where the information is brought to you at 5% speed, how appealing is that to some?

All matters that were out in the open for 4-6 years, now slowly pressing on your business, on your home, on your gaming and on your stream speed. You really think I was kidding when I saw congestion as the next big evil coming to your front door? So when short sighted people give you (on June 4th 2018) ‘NBN chief blames online ‘gamers predominantly’ for fixed wireless congestion’ and whilst we see see “The fixed wireless component of the NBN covers approximately 600,000 Australian homes. 234,000 homes are currently connected.” The larger ignored setting is that “streaming 4K video can use as much as 7 gigabytes (GB) per hour”, a clear setting of intentional shortsightedness, as (Australian) Netflix users surpassed 11,000,000 the Q1 2019, as such we see a massive cluster of shortsightedness. The issue here is prediction when does prediction become intentional? I cannot tell and Covid changed the metrics by a lot, but the levels of congestion were clear, they were clear before covid (2018), there are cogs that are connected, but I can tell you right now, that those claiming to see the difference can not always tell (including me), but I saw a lot of the factors upfront and I blogged them at the time since before covid. As such I feel that I have proven that a lot of unintentional shortsightedness was indeed intentional shortsightedness. Yes, I agree that some cases can be made in a few directions, but not all and too many points were unattended by too many industrials, and not merely in one nation, but near global and in the upcoming 5G commercial wars it will give raise to several failings that we are bound to see in 2023 and 2024. Perhaps suddenly the issues I raised in the streaming wars are a little less innocent, especially from the view of some of the industrials as they gave them. Consider some ‘stream’ presentation and consider who in the end they are really for.

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