Tag Archives: Apple

The day after the day before

I just noticed a story on Reuters, which came a day after I gave the lowdown on the GDPR. In their story ‘Companies need immediate rethink on U.S. data transfers, says watchdog’ I see “Companies seeking to transfer data to the United States must revert to new arrangements with immediate effect after the Privacy Shield transatlantic pact was declared invalid last week, a European Union watchdog said on Friday”, OK, we know that, but Reuters gives a little more, with “The European Data Protection Board (EDPB) said that companies that transfer data to the United States via standard contractual clauses would have to self-assess whether these have suitable safeguards and inform their national privacy enforcer” we see a part I had forgotten about (Yes, I forget things too), when we consider ‘via standard contractual clauses would have to self-assess’, I am confronted with a thought I had in 1998 in another station. You see there is an issue with ‘self-assess’ and ‘backups’. The self assess part is to ignore that small little data cruncher, whilst the global standardisation of back-up systems give a larger implied stage that for US Intelligence, it remains business as usual, with the optional larger workflow. Did anyone consider that?

So when we see “The EDPB, together with the European Commission, is now looking into ways to beef up standard contractual clauses and binding corporate rules that could be legal, technical or organisational”, I wonder how many delays back up solutions are given before that train ends, I reckon that it will take a while. And the situation is not new, ITProPortal gave us in 2018 “The legislation gives customers the right to be removed from the records of companies even if they have previously agreed to the collection and storage of their data. It’s called the ‘right to be forgotten’ and could be a potential stumbling block as organisations keep backup copies of their data. A request to have personal data removed, technically means that it should be removed from all copies including the cloud, or tape kept off-site in deep storage. Having to do this each time a request comes in, however, has been deemed excessive by those overseeing GDPR due to the logistical challenges it would throw up” and even if you think that it is something else, think again! We see this in “technically means that it should be removed from all copies including the cloud, or tape kept off-site in deep storage. Having to do this each time a request comes in, however, has been deemed excessive by those overseeing GDPR due to the logistical challenges it would throw up” and consider that there is a situation, we see this in “According to France’s GDPR supervisory authority, CNIL, organisations don’t have to delete backups when complying with the right to erasure. … You should also document policies and procedures for keeping backup data secure. This will include instructions on encrypting backups and where you will keep backup devices”, yes this is still about the right to be forgotten, but there is an absence on tertiary locations for backups and cloud backups, they can still be in the US, as such, the Intelligence conclave (the alphabet group) are still in a stage of business as usual. One source is giving me in 2019 “Rather than backing up everything in bulk as whole systems, organisations may find it easiest to separate systems backups and personal data backups so that systems backups can be kept for much longer retention periods than might be allowed/justifiable for the personal data”, yet the station of ‘organisations may find it easiest’ as well as ‘so that systems backups can be kept for much longer retention periods than might be justifiable for the personal data’, which in itself is not really an answer and I was surprised to the amount of ambiguity towards operational and logistical needs, whilst keeping the limelight away from backups, as such I believe that there is a lot more going on and no real matters regarding privacy will be solved any day soon. In this Curtis Preston, chief technical architect at Druva raised in 2019 “GDPR is not going to be able to force companies to ‘forget’ people in their backups – especially personal data found inside an RDBMS or spreadsheet.” (at https://www.theregister.com/2018/05/31/backup_gdpr_analysis/), and it seems that everyone links it to ‘the right to be forgotten’, so what happens to the off site backups of global databases? Are they still in the US? And why is there such a darkness around the states of backups? I find the comment ‘due to the logistical challenges’ a bit of a joke, they had years to get ready. Even closer to home, last January we see “Although Apple uses end-to-end encryption for both iMessage and FaceTime, it doesn’t do the same for iCloud backups. They are encrypted, but Apple holds the key, meaning that the company has access to a copy of almost everything on your phone – and that includes stored messages. I’d long expected Apple to fix this, but a report today claims that the company has decided not to…” so what else has not been done, and where are all these iCloud backups? If they are on an Apple Server, there is every chance others have access (speculation from my side). Which is actually not the weirdest thought, when we go back to 2018 and consider “authorities also discovered a series of hacking tools and files that allowed the 16-year-old boy to break into Apple’s mainframe repeatedly”, so if a 16 year old has access to the Apple mainframe, do you really believe that US Intelligence cannot enter it? 

So when we consider where our backups are, also consider how up to date your personal records are at 57 Duker Rd, Farmville, VA 23901, United States. To be ‘speculatively more precise’, how about IBM-VA23901-1-3.213.5? I wonder how many other places your data can be found, all for the simple reason of national security, all whilst we see the media take a hard look on all the cyber tools that some agencies have no one seems to be looking at all the access that they have to backups. The fact that several locations are giving us versions of ambiguity, none of them look deeper into the matter, I reckon that the Stakeholders wouldn’t allow it, but that is me grasping at straws.

There is a larger station now that the agreement has fallen apart for the EU, on the other hand, there will be a pool of new talent be required all over Europe, and in the light of the Corona events, I wonder how many are still alive. So, what will we see tomorrow in this regard?

 

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The Fantastic Four and the bully

Yup its Friday! The match is set and also tempered and set against the Fantastic Four, they face it because the people who they are defending against are not that clued-in on the abilities of the digital economy and they merely want better pickings from these four, I am actually surprised that Netflix is missing there on a few stages, but perhaps they promised the not so clued in spectacle seekers to give them all the illumination they are worthy for, it is a dicey call, but when you can lose it all, you can also play it all.

They are up against a congress who has fiddled and played away well over 8 trillion in stupidity, the rest was unavoidable, they are that not clued in and the batter is about to hit the hedges, so they need a play so that they can retire unabated and without accountability. This was not new, there had been announcements and for the most, I actually thought that in light of what was playing now, that US Congress might give this a miss, but no, I was wrong.So as we look t the article (at https://www.reuters.com/article/us-usa-tech-congress/big-tech-ceos-ready-defenses-for-u-s-congress-hearing-into-their-growing-power-idUSKCN24O16K), we notice the lead ‘Big Tech CEOs ready defenses for U.S. Congress hearing into their growing power’, yet did we also notice “The panel is questioning the companies as part of its probe into whether they actively work to harm and eliminate smaller rivals, while not always making the best choices for their customers”, perhaps you remember the old court case, where we get the number one hilarious moment (at https://www.nbcnews.com/video/senate-gop-and-white-house-tentatively-agree-on-1-trillion-coronavirus-relief-88172613521), NBC was not the only one giving us that, but you get the idea on how clueless American Politics seems to be. You see, there are two parts in this. The first is “while not always making the best choices for their customers”. The sides here are 1. ‘Who is the customer?’, and 2. ‘What are the best choices?’, as I personally see it, congress does not have the brightest players in the first place, so there is every chance that at least 20% of that panel is clueless to the digital environment. And that is not all. If we consider “The high-profile hearing, which will bring together Amazon’s Jeff Bezos, Facebook’s Mark Zuckerberg, Apple’s Tim Cook and Google’s Sundar Pichai, will be a key moment in the growing backlash against Big Tech in the United States and is likely to set up a face-off between the executives and skeptical lawmakers from both parties”, we see an optional stage of discrimination. In the first Twitter and Netflix are not there, in the second, as far as I (and others can tell), these players have acted on the letter of the law, the fact that others can’t do that, is not competition Law, it makes it something else (not sure what actually). I agree that I do not have all the answers, but this in the end we need to see that this is optionally not about what they say it is, the European Law and their GDPR is biting hard, as the US privacy shield is falling short by too much, there is every chance that the US government is missing out on terabytes of personalised data as their FISA act opted access for and that is not sitting pretty with them. So where is my evidence?

We see part off this in “Apple is likely to be quizzed about the way it manages its app store after facing criticisms it hurts newcomers. Apple told Reuters it will argue it does not have controlling market share for apps. The iPhone maker views its store as a feature designed to ensure the security and reliability of its phones.” The App Store is a rather large being, but it is amped towards Apple products, and as such security is key. So far the issues we see are a mere fraction of what could be. In this Forbes gave us that part yesterday with “With the July 22 launch of the Apple’s SRD program, security researchers will be able to go and hunt bugs much deeper within iOS. Apple said that the iPhones, which will be dedicated exclusively to such work, and known as security research devices, will come “with unique code execution and containment policies.” What this means, for example, is that the file system will be accessible for inspection rather than just looking at crash log snapshots or using jailbroken devices. The latter being far from perfect as jailbreak vulnerabilities are generally patched quickly, and so any research is more easily denied by Apple as being flawed.” Again, this shows two parts, the first is that Apps are often defined by hardware and Apple hardware is in transit, making most issues moot for Apple, the second part is that we see “the file system will be accessible for inspection rather than just looking at crash log snapshots”, we can argue that this betters the US government access to data, but does not really prove it, the merely get a better look at where to seek what they desperately want. I am still not convinced that this hearing isn’t an option for old goats (oops, I meant members of Congress) to get selfie time wit the 4 most wanted selfie objects in history.

I wil forgo on Amazon, these people have enough problems to set a proper definition of what is a hazard and how to identify it, I briefly discussed that in ‘6 simple questions’ in February this year, where a load of shortcomings, or is that shortcumings? Are set in motion, I never understand how people get their rocks of on bad work, but that might merely be me. I discussed it (at https://lawlordtobe.com/2020/02/03/6-simple-questions/) it also had a link to another article that shows questionable parts of FTI Consulting, as such and quoting CNN who gave us “The report’s limited results are a reminder that it can be extremely challenging to reconstruct the activities of a determined, well-resourced hacker”, all whilst the identity of the hacker is still up in the air, and this is set against a person who has more money than the combined resources of all who live in New York, which is saying something. He is 25% of what Congress faces? To be honest, I feel that the US audience are facing another Mickey Mouse show, which is weird as Disney is not in the dock, but I got extra popcorn, so that I can watch and giggle at the same time. Oh and by the way, I wrote this all on an innovative MacBook Air, as such we see that other players are not up to scrap to show us what is truly innovative. As I see it, this is the first truly innovative piece of hardware since the release of the G5 in 2004, so I wonder what Congress is really trying to achieve. And when we see “in recent weeks the firm has published blog posts and a white paper asserting that it still faces plenty of competition and that the fees it charges ad buyers and sellers are justified.” We see an optional path for Google, all whilst the non US Data centres of Google are being upholstered to avoid GDPR issues, as I see it the US Bully, oops, I mean Congress, are out of their depth in an age where computers and hardware changes quicker then the identity of the average man’s mistress. There are so many tackles and interactions, I have no trust in what US Congress is trying to achieve, but there is an upside for me, a they fail more and more, we see that my IP is still untouched and no one got near it, all this whilst the 5G site is going forward in most area’s, l except the USA. Perhaps Congress should have other priorities, like sorting out the tax laws that these four face, is that a little over the top?

 

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Changing the mindset?

I had an interesting stage, there is the potential that I was changing my mind in a case. The stage is given via the BBC (at https://www.bbc.com/news/business-53416206) ‘Apple has €13bn Irish tax bill overturned’, my first thought was (and I have written about it in the past) the clear stage where Apple (Google also) has had its fingers in the tax-is for too much and for far too long, but the article gives two parts that requires thought. The first is “The European Commission brought the action after claiming Ireland had allowed Apple to attribute nearly all its EU earnings to an Irish head office that existed only on paper, thereby avoiding paying tax on EU revenues” in that instant there is all the drive and motivation to bring that supervillain Taxman to bear on the tech giant, let them suck the blood from the body of Apple until it cries for mercy. Yet the other part is “However, he said Brussels was likely to appeal and EU efforts to tackle tax avoidance would continue” ad here we see two parts, the first is ‘tax avoidance’, you see, tax avoidance is legally allowed, it means to pay the least applicable amount of taxation. Tax evasion is illegal, it is the setting where no taxation is paid at all, as such Apple did not break the rules and the stage is actually larger, the quote ‘tackle tax avoidance would continue’ is an issue that optionally Margrethe Vestager should (or could) be regarded as a joke, the issue is not whether Apple is being dodgy, it is the fact that the tax laws after all these years (10 at least) have not been adjusted to the degree that they should be adjusted to. Instead of large windbags of claimed activity that go nowhere, we see the need that the EU had to properly set the tax laws and in this Apple (as well as other FAANG members) did not commit any crimes. They merely used the tax laws to set the proper stage and apparently you can have an empty office, just like the Apple Stores have almost no stock, it is all shipped from the US (sometimes after 9 weeks) so nearly every Apple store is basically a gigantic display case (oversimplification, I know). Yet no matter how joyful and enjoying kicking Apple is, in this case they seemingly did no wrong, the fact that a judge is willing to hand back 13 billion Euro, as such, what is Margrethe Vestager crying about? It is seemingly clear that the tax laws are at fault, in this the organisations above the European Commission have faltered and Apple lived towards the letter of the law and applied what was legally allowed. So when we realise that these laws have been unadjusted for the better part of a decade, who is to blame, Apple or the European lawmakers? 

So when we see the end of the article giving us: “However, he said Brussels was likely to appeal and EU efforts to tackle tax avoidance would continue. “We expect the EU to continue applying pressure in this area,” he said.” And when we see this, how useless is the EU? Tackle appeals whilst the tax laws themselves are flawed, and Ireland is part of this, the stage where Apple was allowed to have “an Irish head office that existed only on paper”, so there wasn’t even a staff-member member? In which universe can we blame Apple for using the law to avoid taxation? If we are a nation of laws, the stage must be that the law states “Law is commonly understood as a system of rules that are created and enforced through social or governmental institutions to regulate behaviour”, this is not me, we get that from Robertson, a bit of an expert on the subject. So when we see that part and agree that we are are a nation of laws, the entire matter we observe becomes a farce, and a bad one. We agree that we use laws as a system of rules, and then let the rules be applied in the way it was, so why blame Apple? It is merely another example on just how useless the EU has become, a gravy train without rules of accountability. 

The EU get what it deserves, as far as I can tell, and as we cannot see any opposition to the black letter law that applies here, Apple is almost scot free. We will enter a new debate soon, the spirit of the Law versus the letter of the law, and in this Apple remains innocent, optionally Ireland ends up in the dock for setting a stage where the spirit of the law is avoided. 

I never changed my mind, I merely adjusted my personal verdict to the facts that were made public.

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Realisation towards achievement

We all realise things over time, I am no exception to that. I am old school (well, old at least), I come from the stock where you buy a product, you get a product and to some degree that is it. I was there from the very beginning. I have nothing against SaaS, I get the concept, I get the notions and the considerations that come with it. Yet when I see how some programs need to find a way to fund its creators, I get it, and I do not oppose (OK, that came across wrong), but you get the idea. There is (for the most) no such thing as a free ride). 

When I look at the beginning of the iPad (I had the very first model), I got deeply into Blockheads. It was a free program and yes that was nice, but the programmer was really smart. He gave the players the option to get production upgraded to twice the speed for a mere $5.99. After a few hours I saw that I was going to like the program and spend the cash. I never regretted it and I still have the program, it served its lifetime stage, a dozen times over at least. It might be the best $5.99 I ever spent. Now, there are ways to get ‘free’ programs going. Micro-transactions was another option. Games had the option to earn the cards, or you could buy a booster pack (Magic) it is another way to get the return on investment. In the beginning games like Castle Age relied on it and it worked well, those who didn’t have the money, or would not spend the money could still play, without purchases you still made progress, but it would be slow and there would be grinding. I had this in Castle Age, I actually only made 1-2 purchases and the game became playable. A decent game for under $5, there can be no objection. 

So as the SaaS model progresses, I looked at both Day One ($2.08/month), and EverNote which is a lot more expensive. I am looking at it a an option next to Tablet Journal, which was free at the time and only charged for the additional backgrounds and icons. I had no issue buying them and now that I am looking at the new iPad, I wanted to upgrade the programs I used. 

Also, over time I noticed a few flaws in the Tablet Journal and I did program once, as such I was thinking to make my own version. Or at least make one that I liked completely (and it keeps me off the street which makes everyone happy). It also intersects with a few other issues I was having and the idea forming in my mind is a new sort of game, but I cannot start on that, my programming skills are just too rusty (the reward for becoming a data miner). 

In all this I needed to address replay-ability, challenge, growth and independence. You might think that this is a joke, but the last element is actually a lot more important than you think. During AC Brotherhood, Ubisoft almost had it right, but their focal point was in another direction. As such I now see that the mobile/non-mobile environment needs to be embraced, not separated on or merged. 

Gaming is a state of mind that must be protected and embraced, the mind is in different settings, the mind is the centre piece in the game and the makers seem to ignore it too often. Most game makers seem to see the brain, the person as the added appendage to the game, yet this is not the case, or at least I personally think that this is wrong, the brain is the entire piece n all this and the game is designed around it, as such the failures of Ubisoft become clear, when you make a game for everyone, you make a game that pleases no one.

We all have different needs in gaming, some prefer puzzles, some prefer stealth, some like it in RPG mode, some love closed levels, some need them to be open. I think that this is why Minecraft is such a hit, it is open and allows us to fill in the part we want to fill in. Yet, I have no intent of making some version of Minecraft, I believe in setting the stage to a group of people, so some will like it and a larger group will not, but it would be my intent to make it as appealing to those who want it as possible. 

So what will it bring? I do not know yet (the rusty programming skill makes it a question mark). Yet, the larger stage is not what w like, or what we might like, it is the stage of being apart, being different. Just as I hope that Cyberpunk 2077 has larger true hacking skills, we see the need for a game that is about making us seem more clever, not a game that links piece one and piece 2. I am not referring t a puzzle game like Myth, but the added setting that puzzles brought in rendez-vouz with Rama. So not getting two cogs to compete the puzzle in Tombraider (no negativity implied here), but a stage where we need to see the puzzle and consider the solution, not fitting 2 parts, but finding the proper 4 parts out of 50 offered. 

I get it, not everyone likes puzzles and some will not like the option offered, but I would make it for those who do like this side of gaming, the part where the mind figures it out. You see I always believed that games are a great educator and the proper game still needs to be paid for, but as the joy and educations progresses, we see a price that is eagerly paid by the player, all whilst those who lack funds (or prefer not to pay) can still play the game. 

When we realise that we are better or feel better with the program in our midst, at that point the $5.99 is not a hurdle, it is the threshold to the next stage in our lives and if games like Minecraft, Blockheads, Magic, Archero and Fallout Shelter can please its audience, any other creator can too.

 

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It’s not a problem

When was the last time you had the idea of ‘What if this is not a game, what if this is real?’, that is the stage that I faced this morning. Now, I have never made a secret of the fact that I have given views against the (a personal observation) stupidity of Ubisoft. Yet this morning, I had the idea that puts Ubisoft in the forefront of technology in real life. A stage where they could add billions to the value that they have. This advantage can be seen in Watchdogs 1 and is a lot more visible in Watchdogs 2. Can you guess what it is?

What happens when the head up display is visible when you are on route? What if you add Google glasses, or a google eye screen to the Apple Watch and an iPhone? You get a personal tracker and navigation system. So what happens when the arrow system in Watchdogs is reflected on the road via a google glass? It would enable you to find your way faster, especially when you are new to a location and add to this the option of enhanced tracking that 5G offers, we see that the IP that Ubisoft has already is entering an entirely new frame, a global frame where we can navigate in other ways too. I wonder if Ubisoft has considered what they have. Even as there are flaws in the game, the device will offer a much larger stage, and of course a stage to fix what is currently slightly below par. I wonder if game makers have considered the benefit of what their game offers (unless it is Kid of Rock), I do not think that the unicycle has a large benefit, but tracking and projection technology goes a long way, especially in light of where we need to be and for what we seek. It is not connected to my IP, but I can see the joint benefits that they have and there is a much larger stage in the viewpoint of the people who might need this, those who are elderly, bad in manoeuvring and limited in the freedoms of movements that they have. It is not an adaptation of a few thousand people, it will be the adaptation for millions of citizens, all consumers of a much larger need and Ubisoft might be able to provide there.

I personally do not think that they had considered the approach to this, games are there to mimic life and to give alternative options, not set the stage of project what the consumers need and there Ubisoft might be the first to set the way. It is fine if Electronic Arts wants to follow, but we already have Soccer players, Football players and Basketball players. Still, a few companies might want to reconsider the IP they have and how it might be applied to the 5G realm. And this is where it hurts, you see Huawei is close to ready for what is needed, Ericsson and Nokia are close to 3 years away from setting that stage. A union of smart mobility, smart wearables, and Domotics and the two non Huawei players have not made a dent in those approaches, their software is lacking and as I see it opportunities for Huawei and optionally Ubisoft as well. 

Good business is where you find it and the creative mind will always find alternatives based on less than perfect events. It was not about the perfection, it was about application.\

So in the end, whatever market Ubisoft loses, the IP they have can be set in a who range of optional new ways, even in ways that they had not yet considered. 

 

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The inferring line

We all see the news, we see what is implied and we wonder on what it means, at least that is what some of us do and the news is always sided to the part they want to illuminate, there is no evil or bad intentions there, it is the way the writer thinks, or the view that the writer has. We might agree, we might disagree, but the writer is entitled to the view they have, at least that is what I think, so when I see ‘Technology of Business’ in the BBC, I wonder about the ‘Business of Technology’, it is not merely the reversal of a phrase, behind it lingers the fact that a formula and solution are reversible, or in Market Research there is the unwritten law (well, perhaps, seemingly unwritten), that it cannot be reversed, as such when the factorial analyses goes in one direction, the opposite would be a discriminant analyses, if the factor is proven, the discriminant analyses should always fail, no exclusions to that, if both make it there is a connecting factor in play, not really a covariant. When you realise this, there is a much larger truth to be seen. SO in this I do not oppose ‘Have we become too reliant on Big Tech firms?’,
I merely wonder about the elements behind this. When I was working in the 90’s in IT, on the edge of IT, there was an unwritten law to steer clear of one another in Big tech, so to not get in each others fairway and maximise profits, as such we see the advantage that players like Google and Amazon have. They researched their part and they went their own way. I am merely looking at these two because Microsoft, IBM, Sun and a few others were overlapping and they had their own way of setting the stage. So there might be truth in “Big Tech firms have been getting even bigger during the pandemic and their success means they have plenty of funds to snap up other businesses”, yet the involved stage is a little larger than projected. So I do not disagree with people like Sandeep Vaheesan when they give us “All of them will be in the M&A [mergers and acquisitions] game if they’re not already. Start-ups are more likely to sell out during the pandemic when they might struggle to meet their obligations and the buyout looks especially attractive – the pandemic is speeding up the buyout date in some cases”, I am merely seeing that this stage was in play for much longer and now we might focus on what the larger players are gobbling up, yet this is not any difference from what has been going on for 20 years.

It is the way business works, the larger fish eats the smaller one. Adobe ate Macromedia (I still believe it is the other way round), Novel got wordperfect, Microsoft ate entire shoals of software makers and so on. And yes, the pandemic has an impact that is much larger and that is not on the buyer, also not on the seller.  Some were surprised to see Microsoft acquire the game Minecraft for $2,500,000,000. The seller was mostly not unhappy, he went from mama basement software developer, to nerd to multi billionaire.   It is the game developers dream to get that done and his game was addictive as hell (I know, because I have it on every console). Microsoft grew it even further with the direct ear of over 200,000,000 ears of needy gamers. It is marketing heaven for Microsoft, and that is before you realise just how much money is linked to the optional micro transactions.

At some point these firms need to rely on merging and acquisition to grow, it is merely the way it is, and sometimes nature hands these players a windfall (like the pandemic). I believe that we are not too reliant on big tech, I believe that we are in a holding pattern due to a lack of innovation, the innovators are out there yet they are not getting the visibility they need to push it along and that is a larger stage than we realise. You merely need to search ‘innovation’ on Google to realise that it is marketed and it is labelled, yet true innovation is the one element that defies labels and marketing, because I saw and learned that what a firm does not understand (in 1997) cannot be marketed, it cannot be sold, because its leaders are drawn to memo’s with bullet points and that is when you see firsthand how true innovation defies labels. It is a conclusion we have seen too often and lately a lot more often than we considered it.

Even when we see some brands giving a platform to the real innovators, it relies on someone recognising it and I agree that it is not a bad idea, but I also realise that if I do not see everything, then someone else is likely not to see it either. It is not a good thing, not a bad thing, it merely is and there big tech has its first problem, how to recognise it soon enough. Not everyone is a Steve Jobs, who was able to recognise 9innovation when it walked through its doors, Jeff Bezos et al is a different stock, a different breed, they made THEIR innovation, it does not mean that they can recognise it when it hits and there the true innovators have the challenge, on how to set their IP in a safe space where it can be recognised without them needing to set the stage of losing a lot of money hoping others will see it. It is the inferring line that they face and all innovators must face it, for the most they will rely on big tech who can afford to squander a purse of coins and not worry on how it hits them, it makes the game harder for innovators, but not impossible, they have options and on a global stage it does imply that these players will seek the largest beneficiary. When we see Huawei against Nokia and Ericsson we see that the two Scandinavian players have to set a wager holding a dead man’s hand, When we see Amazon, who is seen against its competitors Google Play, Apple play and so on, yet is it not interesting on how Alibaba and Ozone are not mentioned in plenty of places? Ozone particularly is not as big, but it is still a contender and in the stage of IP, where that patent is more important than most think it is. In this Alibaba has a larger benefit as it also delivers into Russia. The inferred line is thinner than we realise and there are more players, even as some ‘market’ them away into obscurity, you see when these players get the IP, they grow on a global scale and that is what is feared in the west and also by a player like Amazon, you see, they are the largest player and will remain so, but what happens when the dollar collapses? The way that this US administration goes about it, that setting is a lot more realistic than some are willing to admit and when the dollar goes, the Euro and the Yen will take massive hits, losses of 35% would be a good day.

Should you out that consider that the Financial Times (at https://www.ft.com/content/dbe16ce4-f154-4985-a210-279fa1f53e24, and them alone) gave almost 5 hour ago “Millions of digital banking customers unable to access their money after German group falls into insolvency”, consider that an impact like this should make the front page on pretty much EVERY paper in the west, yet the Guardian has NOTHING, and others are like that, something that hits millions is left unreported. So when we see a repetition of the Sony 2012 events (the Guardian was the reporter there), how much on innovation and how much innovation impact will not be reported on when it ends up in the hands of Alibaba and/or Ozone? How much marketing shielding will Amazon receive? The inferred line is something else as well, it shows where we are told not to look, when does true innovation actually do that? 

A line that is ignored by plenty of players is a line that might show actual danger, especially when its impacts our lives.

 

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The start of a joke

We all have these moments, it all starts with a joke, and 15 months later the joke can walk. There is within us all an innate ability to rely on the absence of proper decorum. It is nothing serious so to say, one might remember the story on how Peter Dinklage broke his neck on a ladder whilst climbing a Bonsai tree. The so-called joke is lost on us, that is until we know what a Bonsai tree is. No matter how we feel, the side of what is called inappropriate jokes is within us all, and the funny part of it is that for the most there is no malice attached to it. That is actually an important part. So as we became part of the Politically Correct humour brigade we threw away a side of us, we actually became less. 

That sense of humour is actually an important side, not because it matters, but because it does not. It is in that flair that we see ‘America trying to ‘rule the world’, says Russian spy chief’, the man is incorrect (ofcourse), yet the feeling has been brought and we need to see the American failing to a much larger degree. We might consider the quote “Russia doesn’t trust what the British government says about the Salisbury poisonings” and Sergei Naryshkin would want us to believe that this is what it is, but it is not all and by no means the focus of what needs to be. You see, even as we know that greed driven America is on its last legs, we have no real idea on how far along Russia, China and India are on that track. They are far along, just the ‘how far’ is not a given and it matters, it matters a great deal. You see the interview on the BBC gives us an interesting quote: “Using weapons like cyber attacks and disinformation, the European Union only recently accused Russia of a campaign of disinformation over the Coronavirus. Why is Russia doing this?” This in a light of massive misreporting by the EU members themselves? And the part where he basically accuses Russia is another matter. I actually do not know whether it is correct or incorrect, what I do know is that I have not seen the evidence, as such I do not trust any of it. Evidence is key and the BBC knows this, as such the question as asked is giving us a stage that is not about Russia, but on the non-reliability of the BBC, does that make sense? 

Now, as for the misreporting, if the EU is setting itself so high above others, it seems only fair that Russia would have every issue of IT and data collection that is in equal if not on greater measure than the EU (or America for that part). I am not stating that their technology is flawed, but they have less resources committed to technology and data collection, that much can be seen on any tourist trip to the good old CCCP. And in that same setting when we see Russian hospitals, we might notice a lack of computer driven states, as such data collection is all a bust. 

It is a choice Russia made by America letting them not be able to buy any American computers, or so the story goes. Even as we see one side, we forget about the other side. I am not claiming that Russia is innocent, I am claiming that we do not see the whole picture and the BBC interviewer reminds me on a conversation I once had with a protestant Pastor, And I stated: “We both serve the lord, you in your way, I in the way he wanted it to happen”, it is nice to claim thesis of real truth, but that side tends to be undetermined. And it also sets the tone that god needs to be served, by what standard, on whose call? Where did he say that this was so?

From the cold war I would see Sergei Naryshkin as my opponent, yet this is not the cold war, and that does not mean that Sergei is no longer my opponent, but there is a larger issue over the last weeks where we have to wonder who the BBC serves, as I see it, they serve the people a lot less, so who are their stakeholders and shareholders? So in that matter, who took a long hard look at the BBC Bitesize GCSE Business Studies? I am merely asking. Or we might look at the fact that Freud could not get into the nightclub because he forgot his ID, or perhaps what does Freud says comes between fear and sex? Funf! That last joke made no sense unless you know German. And that is where we are, it is not lost in translation, it is that some media is intentionally depriving us of the translation that needs to be.

And we actually have to be aware. It is easier if we turn to Russia (as less speak it), and we will be offered pancakes whenever we set that stage (it is a ‘blin’ joke) and here we need to see that translation software could not see the difference. That is the story, the sources state that Russia at present has a debt that is only 0.04% of the American debt and that is a gamechanger. In all honesty, I personally do not believe it, but the truth of the matter is that I actually do not know, Russia does not hand its budget choices to the media and the ones they do give are debatable on a few sides. And in that stage is America, it is on its final legs and they have no plan to take care of the 25 trillion they owe. So in that approach we would see that ‘America trying to ‘rule the world’’, is incorrect, they merely are trying to bleed others to the same degree, or find a way to dampen the economic bleeding that they are facing and that is a tall order, in that it seems that larger companies are setting pressure on governments to let them continue the financial bleeding, yet when we realising that the US government gets (at best) 10 cents on the dollar, these board members are setting pretty for the next 3-4 generations, so where was the BBC to this level of disinformation?

I am (in part) grasping at straws, there are sides that I cannot prove, as such it is to be seen as speculation and I am not telling you different. I am speculating and it matters, but ask yourself, how much digging has the media done lately? It does not prove me right, but it should give you a few questions. And that is all before China is added to the equation. Yes, for the most we are focussing on Huawei, but China is to some degree an actual danger to the west. Focussing on Huawei is stupid, but the risk of China actually exists. There is in part the stage where American business are colouring Huawei black which opposes black lives matter (a joke, I could not resist), but the colour of fear is there, and those in fear are losing their mind with the American economy skating so close to the abyss and that part is ignored by too large a population. All this especially in a stage where this holiday could end up being one of the darkest in American history, and that is before people realise that the US is facing the fear of trainloads of evictions right as we see new spikes in the Coronaviral population. And this part is not small, the US is looking at no less than 3% of its population becoming homeless if rents are not protected, a stage no nation has ever faced in history to this degree. 

As such the General owing rent is not a general, he is a left tenant. Yes another joke but if we consider who are in the hot zones for rent, my view is not that far off. So why the jokes? Jokes are a form of creativity, wordplay and sometimes out of the box thinking and to evade the traps we are given in 2020 we need all three to stay standing. We can blame so many people, but in the end blame does not get us anywhere, and lets face it, the Russians will at most send us pancakes. Consider that I am on average an average person (misplaced humility), in the stage of 2 years I came up with new 5G IP, a stage of optionally setting the work environment towards 3 videogames and one expansion and I came up with the theoretical stage of a new weapon that takes care of the Iranian fleet. I am merely one person, so what else is out there and how much IP and ideas are floating around whilst some players are servicing their needs through the speculated approach of misinforming others?

So if we continue on that same track we need to get the joke legs and see how it solves it for us. Yet expecting others to solve dilemma’s is a two edged sword and we need to be aware of those dangers. On the grand scheme of things, the Coronaviru is not the danger, I am not worried about the 10% dying, I am worried of the 90% that has nowhere to go, as such we need the economie on a much better schale and in that we need to stop greed, we need to halt it completely, we cannot afford the stage it leaves the others. I am capitalist enough to not diminish it completely, because greed is a forward momentum force as well, yet the idea that Apple is now a 1.5 trillion dollar business, whilst their stores are nothing more than glorified display cases and I have been waiting for my laptop for 6 week, because it all gets made in the US, and the stores merely point (for the most) towards setting up an online sale should have been raising questions with over half a dozen governments, the stage is too weird and they get tax returns that no company has ever dreamed of, we need to change and the politicians are staging this through levels of inactivity that are unheard of.

And now as the economy collapses, we see protests, yet they go nowhere, because the tax laws remain untouched to the largest degree. So these politicians might be deductible, but they remain taxing on their best days.

In this I feel it is appropriate to end the story with a da dum dum.

Happy monday everyone and remember that if you wake up today before 17:00 you did something wrong.

 

 

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Contemplations

We all contemplate, we consider, we weigh and we make decisions after the contemplation. Yet it is not always that simple, at times the contemplation comes after what preceded. I cannot continue my novel until the laptop arrives, and even as it is completely unrelated to the idea I had for an optional TV series, the idea is still sound, as such I am considering whether the elements in it can be added to my novel, I am only at 60,000 words, it is something that I have to contemplate. We all have similar issues, it is notalways about writing, or playing a game, some contemplations are serious, some are not, yet they too tend to refract into serious parts of our lives, even if we are not initially aware of it. 

It is not the only thing that I am contemplating. I have seen over the last few days all kinds of messages, ‘tweaked’ advertisements and messages of a sort on how we can change business decisions after the Coronavirus. I am baffled on the premise of ‘new approaches to business’, I am willing to accept that new business is where you find it, yet the oversized issue is misreporting, mismanagement of government funds and mismanaging of attempts to look cool, all whilst we know that actual scientists need actual time to investigate. The greed driven elements before the Corona situation had created empty shells with the idea that some time in the future it would fix itself, all whilst those elements knew perfectly well that these things never fix themselves, they are merely pushed onto the next administration. An abuse on a global scale and the people see the impact now, they now get to live in a new situation and they elected the people that put them in that position. These governments never went out to muzzle the EU to the degree needed, as such well over € 3,000,000,000,000 in debt, as such the EU had no reserves left for what is coming now. And it did this after it was clear that the first trillion did not do what they hoped, yet they wanted it, because money has to roll and as such another stint of spending became the concept of normal. All this, whilst the proper stage of properly setting up tax laws for corporations have never been done, delayed decade after decade. All this whilst the EU had no issues to reject (in November 2019) any move to show names of those using tax avoidance a stage where the people would see the proposed situation where firms had to reveal profits made and taxes paid in EVERY EU nation they operated in, I reckon that the FAANG group has powerful friends all over the EU, and these 12 members should be looked at with a lot more scrutiny. The FAANG group is avoiding an estimated $500,000,000,000 a year, as such the irony is laughable, it would have paid for the issue they face now and in that same setting education and housing in Europe would be close to fixed, a stage history never had before. Yet, those with a low tax shelter option were happy to reject, they included Ireland, Hungary, Luxembourg, Malta, Cyprus, Latvia, Slovenia, Estonia, Austria, Croatia and the Czech Republic. We all see the damage, but we are all so relieved that Apple is now a $1,500,000,000,000 company, Yes, at what expense? It is food for contemplation.

So as we see not on how we can work from home and what we need to do it properly, I wonder what happened to all those tax reductions in the 90’s so that we could work from home, there is an apparent lag in what was regarded as enough and is now showing to be inadequate. So whilst some applaud ‘EU did not witness any major internet congestion’, it comes without the mention that Netflix and YouTube slowed down services to avoid congestion, apparently full services are not possible, but that is a story for another time (in the very far future if it was up to them). So whilst BEREC (an EU regulator) was all about the reporting mechanism to monitor internet traffic, we see that I gave you the links yesterday to other people who see that most of them cannot even report the amount of people getting the Coronavirus and optional those dying from it. As such we see another optional example that human lives matter less than any danger to what is laughingly called ‘the economy’, weird is it not? 

OK, I agree that one is not the other, but it seems that when the economy is in danger a whole additional range of support services come into play, when the lives of people are on the line, this support is seemingly missing. The EU shows even more signs of lag on different levels. In other news (as stated in my previous blog) we see Humanitarian actions that are empty and other pacifist actions that are useless, yet their actions pushed close to $13,000,000,000 out of UK and US hands and handed it to both Russia and China, in addition there are several damaged deal thatSaudi Arabia had with Germany, but I have no numbers on that. So whilst I am not anti-Humanitarian, I am a pragmatist and it seems that hollow actions are just that hollow in a time and age that none can afford, even now, we seem to be utterly anti-Saudi Arabia, yet there is no factual reason to do this. In opposition we see that the actions against Iran are close to non-existent, all whilst Forbes reported yesterday that there are 100 new naval vessels in Iran, it seems that there is a lot to contemplate, especially as some EU players are hiding behind the Nuclear deal like it is a Santa wish list, all whilst we see from several directions, some less than a day old ‘New tensions dim hopes for salvaging Iran Nuclear deal’ and ‘New IAEA report is reminder of old problems with the Iran Nuclear Deal’ a stage that shows that Iran does what it pleases and takes no time to be civil about it, when it is conventional it is one thing, the nuclear side is a direct threat to Israel and Saudi Arabia and the EU players are willing to burn those two elements if they look better, because Iran will make some bullshit excuse on how it was not their fault, that it was a fanatic and they possibly misjudged the situation and those European players will all nod in agreement, their pockets optionally lined with income never earned. And we are all letting it happen.

It is perhaps our greatest flaw, we do not act when we should, we let greed driven motivations overwhelm our needs and we seek to blame someone when we all let this happen, as contemplations go, we have to think through a lot at present and we need to do it faster.

 

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To knowingly intentionally ignore

There is a state in any person’s mind to ignore anything that does not fit the need of the receiver. This is not a bad thing (at times), and we can ignore all we can, yet to deceive ourselves that it does not exist is another matter. 

To look at the station we need to look at the consideration of two settings. The first is ‘an organized effort to gather information about targer markets or customers’ this is the foundation of market research. After this we consider the second part, which is ‘the process or set of processes that links the producers, customers, and end users to the marketer through information used to identify and define marketing opportunities and problems’, as I personally see it, some do not see the difference (or ignore that there is one), or as I would imply, to knowingly use one as the other. The first difference is the population. In market research we investigate a population and we set our hypothesis based on the station of it. We dabble, we slice and dice this population, and we draw conclusions. The problem is that some hide behind the slicing and dicing, calling it the arbitrary process. For the most I have no issues with it, or better stated I do not care one hoot about some of these analysts. Yet lately I see the impact of decisions and business processes and I wonder if the people accepting the marketing stories whether they are in the dark, they do not care or if they are clueless. 

It started with Microsoft, then Ubisoft, after that there was a stage at Apple as well as a stint in the US administration. All acts based on what some would call ‘a market research into the people and the impact of view’ yet it seems like the marketing research of passing a bitter pill to the extent of surviving the action. That is clearly how it feels and the first act on my side was remembering a previous conversation, a conversation I had roughly 20 years ago. The premise was that a board was cutting expenses and setting the stage of having the environment where they stopped getting a 90% approval on their product and settling on an 80% approval. It is a dangerous and slippery slide. Yes it seems cheaper and it might in the beginning be cheaper, yet the station as we see it is dangerous as the degrees of freedom diminish (intended pun). As a product drills down in different areas, the 10% shift implies that on three fields the danger grows that the overall approval rate is optionally down to 60%, especially if the 20% missed rate hits any consumer 3 times. This is where Ubisot is at present and that is where Microsoft was in the last few years. In that stage we see “to develop technology that will enable them to stream games to whatever piece of tech a person is holding – be that a smartphone, console, or something yet to be invented”. It is the Ubisoft statement and that is fine, yet with the testing and inadequate versions over the last two years alone gives the consumer (the player) a much larger lag, especially when these players are only relatively happy and get hit again and again with downloads that tend to exceed 20 GB, how long until the player has had enough?

It is nice to drill down unto a group of satisfied players, yet the larger issue is that the non players are too often disregarded making the story told one that is largely built onto a shallow base of shifty sands. My view is supported by one small detail, as the PS5 was viewed, we saw an absence of Ubisoft games, the station of that 20% is now growing is it not? One of the largest software makers in history had no business not being present at this Sony show, whether they are going forward on both systems or not. It seems to me that this is not a small part, this is a much larger part and it seems to me that the predictions that I gave last year is slowly coming to fruition. 

Could I be wrong?

Absolutely! I cannot state that there is certainty, that would be short sighted on my side, but the symptoms are there, the lack of excellent gaming, dozens of updates that are several GB in size, there is a lack of testing there is a lack of listening to the gamers and the ones setting the stage of listening are rolling the dice which they optionally loaded themselves. They look better that way, yet the consequences for Ubisoft seem better, until the gamers move away, when you set the stage of a non-assassins creed game to call it that, something they did once before, the stage changes. Even as we were given last year “Ubisoft didn’t provide numbers, but said that it had made a “sharp downward revision” in the revenues expected from both games, which it blamed on a failure to differentiate Breakpoint from its predecessor, an overall lack of interest in sequels to live games, and excess bugs for the game’s failure.” (source: PC Gamer) There are two parts in this, the first is that the game sucks, the basic failures seen only yesterday by myself give a larger rise to that Ubisoft has much larger issues at present. The fact that I ended up with the game at 20% of the full price only 6 months ago, and the fact that to start the game I needed a 38GB patch shows that the issues are close to massive. It is not ‘to differentiate’, but to ‘properly code’ a game that is at the core of it all. The difference of Market research where Ubisoft investigates their game against ALL gamers, to a stage of Marketing research where Ubisoft merely investigates the Ubisoft players is part of that optional setting. When anyone hides behind the message and not behind the quality of product, we have a much larger issue and in the next console war, it would optionally set the deck to a very different stage. 

This is not about Ubisoft, Apple and Microsoft have shown similar failings for too long, and the stage where the US administration is in shows similar flaws, even as it is not a product, trust is, and it is faltering on several levels in the US. We can blame several stages in this, but it is not the blame, it is the investigation into the analysts and the conclusions drawn seems to be a much larger stage of marketing research, not market research. One optional stage is the way evidence is rejected and optionally completely ignored. We might look at the Coronavirus, it is not the point, that element merely brought it to the surface faster. Huawei is the first one that matters, no evidence was ever brought to light, it shows a stgs where the US is close to economic collapse, at that stage we see the greed driven marketing research where the actions are at disposal to the US assets, not the US citizens. This matters because it shows that the slicing and dicing of data is not getting the attention it is due, it is happening on corporate and political levels and elements like ‘How Austin Tech Is Democratizing Data’ might seem nice in theory, yet the larger issue is that some views are now seemingly solely supported by the topline makers, not actual academics with the education required to make some conclusions based on data, not the presented views that those in charge of governments and corporations would like it to be. So when we learn that “Imagine business analysts, marketing teams and even the C-suite having the power to interpret data without the help of the entire IT department”,consider that we are now in a phase where those who have are about to decide the fate of those who have not and those people are in for a massive rough ride, or so they believe. When we see the corporate players like Ubisoft and Microsoft folding on strategies as they lose larger and larger market shares, we will see destabilisation of a much larger degree and there the game is up for grabs. Even as some resorted to terms like data democratization, it is a much older principle, it is the discrimination between those who matter to some, against those who do not. Corporations will find out the hard way what their choice brings them, in politics it is a different story and the impact there is nowhere to be seen. We cannot predict it until it is too late and there I expect (or is it dare I expect?), is the stage larger, even as places like YouTube is flooded in some positive light, the negative impact is much larger. The US riots are merely a consequence to part of what happens in data, it is not the cause but there will be much larger and much more defining then we ever expected, the problem there is that after the fact, repairing damage is close to impossible. You see it is not ownership of data, it is the fact that decisions are made on a level where too much data is disregarded. Hiding behind entrepreneurial action is close to a farce. The largest danger of misinterpretation and as the sources are less and less trustworthy and that is disregarding any ethical consideration, or to make it slightly more simple, as data democratization moves forward, the essential part of comprehensive information will be filtered and optionally disregarded too often, a such a full view is not available, implying that the decision makers are merely looking at a limited scope and consider that action when it is done by a billion Euro company. 

We are only seeing this because the surrounding scope was pushed to the forefront, as such those reacting are doing it too late having to disregard increasingly larger consumer markets. When was the last time that such an action was an actual benefit to that company?

 

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Playing the fifth station

I am watching what is to come and even as the first part was not my bag of tea, the New Spiderman game definitely was, a new Gran Turismo and now I stop with shouting titles, a lot more publications will do that. What was interesting was the response the game makers had (the man behind Insomniac games to name one), the additions that the PS5 enabled, and so far I am watching actual gameplay and it is blowing me away. The presentation is giving new titles from franchises we love and new titles from origins we never saw and so far it is pretty mind boggling, but Sony is pretty good in that respect, so I am not overly dumbstruck, yet the graphics and the environment as we see it in the game Stray leaves me with thought, Sony, not unlike Microsoft is going in a direction we expect, as such I see a gap that players like Apple and Google can touch on. Sony has well over half a dozen exclusive titles that players want, and there we see the first part that I sort of expected. We see the exclusive and the likely less exclusive games, yet after 30 minutes still nothing from Ubisoft. I am certain that Ubisoft will be on the PS5, no doubt, but the stage where the small software houses are taking the limelight and sharing it with Sony shows just how bad the stage of Ubisoft is at present. Then we get to see Ghostwire, a game teased before, now we see it on the PS5 and this game alone is reason to get the PS5, and even as it is not the most expected game, it is certainly taking the limelight and that is a new feeling. When we see what comes with Hitman 3 I feel certain that no Microsoft Hype has a chance at present, I am cautious because their show a few years back was really good, but they have to take all the stops out to even equal what Sony is bringing. And that is important here as Hitman is most likely coming to both systems. With a lot of titles handing out the Holiday 2020, the expected image that PS5 will come with an overwhelming amount of launch titles (or first month titles). At the end of the presentation it is clear, there is no Ubisoft, they are in trouble, because there is no way that they want to miss the event, Bethesda was there with 2 titles, so why not Ubisoft? 85 minutes after the start, we get the power hammer, Eloy is back and what we see on PS5 blew me away, Horizon 2, Forbidden West is a PS5 Gem andI can’t wait to get my fingers on this console, which was shown right after, it is gorgeous, you should see the video on YouTube yourself and see what is there, words cannot describe it. No matter how some Microsoft fans shout that their system is the biggest and the strongest, without good games it does not add up to much, so far they are 3 million systems behind Nintendo and that is not all, 4 reviewers were completely blown away, it is that overwhelming and most of us will be waiting with bells on for the next 20 weeks. 

Sony, you’ve done it again!

 

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