Tag Archives: AR

June 20, 2024 · 18:02

Changing the game

There was a setting that was designed with the recently departed Google Stadia and the Amazon Luna in mind. I set the premise to 50 million systems in phase one and up to 200 million in phase two in mind. Alas Amazon wasn’t attracted to such a sales venue. Last night I pondered a few items and I occurred to me that the Apple Vision Pro was equally set to that premise. There is a limitation, they would have to be able to run Unreal Engine 5 environments. When that is possible the rest would auto fill in, the other parts would not need UE5. Take that and like it to the Apple Arcade and they would make Microsoft irrelevant within a year, optionally to years. It is the setting that will show the other players (like Kingdom Holding) that they lost out. When this setting goes to apple, they can define a new niche customer base. Apple Arcade matter because not everyone can afford the Vision Pro. Even if a cheaper version comes to market close to 75 million people would be left in the cold. And I reckon that Apple wants the entire cluster of people. The fact that you get an arcade setting that could be upgraded to Vision Pro almost sells itself. And my predictions were conservative. 200 million is a little over 10% of the entire cluster with Indonesia, Bangladesh and Egypt leading the way. Places were Apple have great growth potential. That and a largely untapped advertisement potential as well. In the end It is a market that will end Microsoft, it gaming and their edge population (the little they had in the first place). I have been going over the numbers in the first place and I can see no downfall here. 

Apple’s first task is to set the Vision Pro to deal with Unreal Engine 5, it is the cornerstone of success, or at least it will be. In the end Apple will have to open (or enhance) a data cloud in Saudi Arabia with later on added clusters in Indonesia and Egypt. But I reckon that when they pass 100 million added people it would be a trivial expenditure. And if they surpass the 10% group (which requires data insight that I cannot lay my fingers on) the entire setting will cost Microsoft and Facebook revenue that they currently think is ‘safe’. But they didn’t count on a wildcard and it was lost because they never looked behind them. Their was billions in revenue and it was left on the floor. I wonder if Apple ever considered that. Apple has no blame, their mission statement was based on their niche market. But technology and requirements changed. With Brics it changes even more. Now they have Tencent Technology to content with. Tencent might not have the Vision Pro, but my system was initially designed without it. The Vision Pro has as  see it a larger benefit, but it is a mere ‘nice to have’. You see, sales engineering has a three tiered awareness approach. It is set to ‘must tell everyone’, ‘nice to have’ and the rest. When you focus on the first line, most people tend to ignore the ‘nice to have’ but it is there that the setting gives people outside the designated clusters are found. So don’t set to the wealthy, just make sure that they see the upside, and Vision Pro would do that. It sets the premise of a solution from 5 billion in phase one up to 18 billion in phase two and that will not include advertisement money over a dozen countries. I reckon that this is more than I can imagine (because this has not been done before) and several parts were found be looking behind me, something the current captains of technology industry aren’t doing. They are all looking forward, to the mystical AI (which does not exist). I decided to look at what was forgotten and tinkered it into a new mould. This implies innovation patents and all that is outside of the AR and printable displays (see other stories on this blog). All that and more are a future stage for the implementor of this solution, which was exactly why I got to Kingdom holding. On the far end of that, there was the real estate upgrade I considered. In light of what I noticed around Dubai. A side not considered, because all these web solutions couldn’t think out of their pond. But water is here it is and as such they didn’t consider it and it is here were I saw a side that could elevate Tencent and Huawei to a larger profit margin, not just for Dubai, but a global solution that allow real estates on a global setting to elevate their business to unfold. Dubai makes it clear. Yet it will not stop there. As the song goes New York, London, Paris, Munich they will all see the benefit and after that all metropolitan areas will follow suit. So do you think I was kidding when I said that Google et al fumbled the ball here? They ignored billions in revenue and they are all chasing a false AI dream. In a few years they will realise that a hype is merely a path to awareness and not towards revenue. Revenue needs to be real and achievable. For that we get “fake and deeply flawed Artificial Intelligence (AI) is rampant”, a quote by Frederike Kaltheuner based on works of over 20 writers. You see what the people regard s AI is merely to sides if it. LLM (Large Language Models) and DML (Deeper Machine Learning), both powerful and both opening all kinds of doors, but it is not AI, or Real AI as they now call it. Like other awareness hypes created, it isn’t real and in the mean time I created the idea for something real that could the right party give up to 18 billion a year. So when did these parts hit you, does it make sense that Google and Amazon lay off around 35,000 jobs? I will let you decide on that. In the mean time I will place more IP online so that it can only continue as Freeware. The Public Domain will show the rest on what they all missed out on. It might give me some cash, it might not. But I Will get the last laugh. I will have kept it out of the hands of Microsoft.

Have a great Thursday.

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May 12, 2024 · 23:42

Microsoft and Microsoft?

I am back after 10 weeks of open heart surgery (life is a bitch). So I had some time to think.
Yes dubious is it, but I get a doze of Google bullying me to install something which I never wanted. At least 50 attempts were made and then at 02:00 I got a message and as I reacted I pressed the wrong button and now I have that bloody add-on EVERYWHERE. So the company that was about user choices, was about customer first has become nothing more than a second Microsoft. Well done Google. Perhaps this is the moment I switch to iOS.

But that is not what this is about. You see in Saudi Arabia there are all kinds of plans and they look very futuristic. But in this A thought occurred You see the line and Mukaab need waste management, any building does, but when you have that many people the numbers start adding up fast. So my mind started to grind the cogs. In 2021 I wrote the other path (at https://lawlordtobe.com/2021/05/20/the-other-path/) it is one of a few parts but it reverberated in me. You see that brought me to the concept of printable displays. You cannot solve all the parts, but what will be saved when you enter a stage of a paperless society? 

All that junk mail and advertisements stricken from waste management? It should be quite the saving. Add to that a setting for AR and the setting becomes a larger fuel point. Zo why printable displays? Consider that this display is as small or as large as you want it to be, not some x-inch display, be a flat surface and these could be anywhere in these places. Advertising, informing and optionally advising with optional QR codes. No paper used. 

The fun part is that these displays can be private (shops) public (malls and open places). People will be informed and they will be alerted to any event. Yes displays do the same but consider that Mukaab has hundreds of shops, hundreds of eateries and hundreds of events. How much paper is involved? The Line will be even bigger and a bigger headache in waste management, as such paperless seems the way to go. Now you cannot dismiss all paper (that would be silly), but consider the junk mail you had in one week and multiply that by 3,000,000 that is one saving worth considering. 

They already advertised that Mukaab has holographical options, now consider AR to add the shops. Consider the installation of secondary systems to draw in the crowds and these systems could be globally deployed. I wrote about that in the past. There is a interesting setting. In a time when innovation should be reigning, Google is about to become just another Microsoft. I wonder who programs their Generative AI, The fact that it ignored “I don’t want this” is enough to make me wonder whether the only worthy players remaining are Apple and Amazon. Time will tell.

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December 14, 2023 · 23:50

Cleansing the pallet

We all have to do this, I am no different. We can look at all the negativity of the world, but it makes us gloomy. As such I was browsing YouTube as I do and stumbled upon a drive through of Mississauga. I got curious. I never saw that place. The only thing I know that place from is as the location of Oracle, that’s it. So the drive through was a nice change of speed. The first thing I noticed was that at least 5 high rise residency buildings were awesome. They likely have more, but 5 stood out. From there I took a look at the square one mall. That was less relaxation. I am still looking at malls to see how my IP would hold up (the one on augmented reality) and it does, the spaciousness of Square Mall, apparently the biggest mall in Ontario could benefit from the AR IP. From there I started to think things over. You see, the video is only 4 months old, but that mall seems really devoid of people. They could be an optional early place to get the people back into the malls. I feel strongly about this setting. You see, when too many people shy away from malls, the malls go broke. Some places have no real issues, but when the population decreases by well over 30%, the shops will not be able to foot that bill and malls tend to be expensive. As such setting the stage of adding technology to ensure interaction with the people will make it more appealing to be there. It is a simple equation and it tends to hold up. I believe that technology is a first to make it work. So many are on their mobiles, even in a mall, that this, seemingly, is a first. Not the only option, but a first. 

So whilst I was cleaning the pallet by seeing new places, my mind raced in a different direction (it tends to do that). The mind wants to see bang for the buck, as such it looks at ‘What else is here’ and that was when the views from Dubai malls (that mall as well as other ones) seeing the essential setting of a kids zone in Square one. The walkthrough didn’t reveal one. There is more, the need to see a Canadian spark there. My initial issues with malls (on a global scale) is that many of them have a gimmick, but not a real local one. The Dubai Mall has The Souk, the Mall of the Emirates has ski slopes but several others didn’t have anything springing out to me. Not in Europe, not in America and not in Canada. Malls can no longer be a vague imitation of each other. They need a defining side. The Dubai Mall figured that out, Harrods figured it out, so why not the other places? The AR addition is merely one step in promoting interaction, but I reckon more is needed in several places. You see the AR addition will work for a year and after a year these places are losing interest. I believe that adding a localised spark will add more to it all. One mall in Canada figured it out by adding some hobby remote car club. Brilliant! I wrote about it in the past. So what else can be added? I reckon that for Square One, it is up to the people in Mississauga. Localised knowledge is required and I am not from that place. The information gives me that art would be a good addition and perhaps that place has it, which led me to another side of what a mall could do. You see, we all have to go to another place for municipality issues, for drivers licenses and so many other places. What would happen if any mall had a municipality office there. Where people ALSO can get groceries, their simple needs (coffee and cake) as well as numerous other things. It also lessens carbon footprint when you do not have to drive to 5 places. I am not stating that the other places need to be removed, especially when not everyone lives close to a mall, or has need for a mall. But we need to change the way we approach things that much is clear and even as I do not fully agree with COP28, I do believe that changes are essential. Not merely for us, but for malls, for retail and for the people. Change becomes more and more essential and this is merely one step in that direction. Consider that in 2017, there were approximately 116,000 shopping malls spread across the United States. That is America only. The most malls are held by the Simon Property Group, Inc. Worldwide, it owns interests in 232 properties as of 2021. Now consider that this one player can reinforce its malls getting back to pre covid numbers. In addition it could set a larger population by finding ways to reduce the carbon footprint in its places. How much would be gained? A lot of this will not apply to Harrods, or the Dubai Mall, giving us well over 250,000 malls all over the world that could see a larger impact. A given? No! An option. Yet, tell me, when was the last time any business owner passed up on options to reenforce their businesses? 

I will leave you to ponder that. My Friday is a mere 720 seconds away. Enjoy yours (when you get there).

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May 13, 2023 · 18:09

A weekend of revelations

Yup, this happens. However, before I go there, I need to take you on a little trip. It all started in January 2022. I set the design for a new Watchdogs game and I wrote about it in ‘Looky Looky’ which I published in February 2022 (at https://lawlordtobe.com/2022/02/13/looky-looky/) it was the second time I made mention of it (I could not find the first one). Yet at times reality catches up with gaming. That much was clear when I saw ‘Google’s ‘translation glasses’ were actually at I/O 2023, and right in front of our eyes’ (at https://www.zdnet.com/article/googles-translation-glasses-were-actually-at-io-2023-and-right-in-front-of-our-eyes/), my gaming idea was ahead of reality by almost a year, which is not a bad marker to have. It also shows that I had a much better grasp of the IoT world than some proclaim I have (which is nice too). Here we are one step away from pictogram deciphering. So as we are given “unlike Google Glass, this new concept, which didn’t have a name at the time (and still doesn’t), demonstrated the practicality of digital overlays, promoting the idea of real-time language translation as you were conversing with another person.” The nice side effect is that my approach to Augmented Reality is now close to completion. Yes, Google might have the glasses, but I have at least three more options and they are all about to become Public Domain, which might not make me rich, but it shows I was right all along. In addition to this it will bump my other IP, as well as the 5G plus plans I had. Which is still wishful thinking, but with more and more of my early writings becoming reality, it shows I was on the right track all along.

The side effects are nothing to be sneered at. I get that, but a dozen greed driven fuckers poisoning the well aren’t nice either and I will turn all my IP public domain before I let some fat fuck come at me with the “let me help you matey”, that person has no idea what a ‘mate’ is, all greed driven, all bullet point driven and utterly clueless in nearly all IT manners.

So as we realise “Twelve months have passed and the popularity of AR has now been replaced by another acronym: AI, shifting most of Google and the tech industry’s focus more toward artificial intelligence and machine learning and further away from metaverses and, I guess, glasses that help you transcribe language in real time.” We see that at Google, there is an equal distorted sense. They might have mentioned AI 143 times as ZDNet counted, but AI is not real. AR on the other hand is here now and it could have much larger repercussions for retail and malls. I wrote about that a few times over and even as Gucci and partners are on track, a lot is not and that was the larger stage for Google. 144,000 malls with many well over 100 shops. And that was also the profit setting. Do once and distribute to well over 10,000 malls at a time. It does depend on the amount of malls a shop is in, but the message is clear. AR is the direct future and will have an evolution over a few other matters. 

The second revelation (for me) was given by something called the Verdict (at https://www.verdict.co.uk/sap-google-cloud-team-up/) there we see mention of SAP and Google teaming up. Unless you have larger BI involvement you might miss it. Yet the stage of these two working together is a much bigger hit then you think. With SAP Dashboard and Google statistics there is a new field growing and it is there for everyone, which is the start of decline for Microsoft. A company that is now the focal point of PHAAS, and as I saw today the howling laughter of people trying to install their Office365 only to learn that their subscription ended in 1968.

I initially thought it was a direct attack to a person I knew, but it is happening all over the place. Microsoft has serious issues and all whilst they are trying to acquire gaming firms for 68 billion more. Yes, that is the place to go! As such Google already had a clear advantage, but now with the SAP link all corporations that are above small businesses, Google will have something more to offer and SAP as well. A stage that was in the making and when Adobe joins that team the disaster moment for Microsoft is pretty much complete. I cannot tell how this unfolds, but the larger stage is Microsoft dropping the ball all over the place and now that we have Google and SAP picking it up, the losses for Microsoft will increase and within a year they will be massive and as such the small firms dumping Office365 and joining the Google family will pick up more and more. Now however it will not merely be Google, SAP solutions will be all over the place hindering IBM Watson growth as well. There was a large slice of the pie for whom IBM Watson was just too big, to cumbersome, but as I see it SAP has that under new management. And as IBM Watson goes, so do all the blue settings (Azure) that Microsoft was hoping for, it is almost pathetic how that translates into ‘wishful thinking of unrequited love’ (me howling with laughter now).

Yes this is quite the revelation weekend for me. I should consider another gaming IP for Amazon Luna and Sony. There is something rewarding to kicking a corporation when it is on its knees thinking it was too good for anyone else. The joy of being mean (not a synonym for average). 

Enjoy the weekend. I am, that much is a given today.

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May 8, 2023 · 10:33

The driven mind

I need to take you on a little journey. Last night I had to look up two teams. Dubai (of all places) has two hockey teams, the Dubai White bears and the Dubai Mighty Camels. That led me to the fact that they both have the Dubai Mall Ice Rink as their home rink. The important info like what makes someone from Dubai select one or the other was not revealed. Is it like a suburb, is it a north, south, east or west side selection? But that got me to the Dubai Mall Ice Rink and what I saw blew my mind. The rink is ACTUALLY part of the mall, you can stand a level higher, walk out of a shop and watch the game live at that location. Apart from the fact that I have never seen anything like that, the Dubai mall is as far as I have ever seen it the most beautiful mall in the world. I got that from the video ‘Dubai Mall | The World’s Largest Mall | Weekend Shopping’ (at https://www.youtube.com/watch?v=xvjyuMcCcdI) and that place is amazing, but that go me to the video. A video of a person fast walking through a palace. Straight view like the filmer was wearing blinders. We never see the windows of the shops. I saw the waterfall (which was awesome) and I saw a whole other range of things, but the real deal, the mall. I saw too little, no real view on the shop windows, no real view on the building interior. Like a rat running a maze, never wondering what the walls look like and this is not a simple cardboard wall, these are walls of marble and gold. The shopkeepers take every effort to make their place the best looking place on the planet and the filmer rushes by them like one attracted to the smell of cheese just a corner away, just the smell, never the sight. What a shame to show a mall, that mall of all places like that. 

If you want to see more of the actual mall there is ‘Inside Dubai’s $20 Billion Dollar Mall’ (at https://www.youtube.com/watch?v=z8ockpQebDA) more of an advertisement, but you get to see some of the real wonders in a mall and what a mind blowing experience it is. I took a look at a few more videos. The idea that my augmented reality solution is deployed there is awesome, but there is one consideration. This mall engages people, at that point the AR solution is mere advertisement. That is not bad or wrong, it merely is a consideration. On the upside there is a hockey rink, as such I see it the Dubai mall is as close to heaven as I am likely ever to see it.

But the driven mind seeks information. The chase video is nice, but watching a rat race will tire the mind soon enough, the filmer obviously never considered that part of the equation. I tend to over-consider these parts and of course (in light of my IP) looked for bookshops and found no information and more news then I wanted. Still, I got that information too. And what I found was an interesting part. This is the place where my IP has the least power, it actively engages audiences in many ways. It is clear that the people behind the Dubai Mall have figured out what creates an engaging environment, other malls should take notice. Not with the aquarium, 99.5% of the malls in the world do not have that kind of funding, but the options to engage with customers, a kids zone, the souk. Local solutions that could be transformed for people in Canada, the UK even French malls. And whether it is local culture, Arabian culture or both. Malls need to create engagement. My IP was designed for it and for me Dubai Mall was a revelation. You see, it is not when IP is maximised, it is when you s IP becomes less effective, that is when you see more, as such Dubai Mall was a revelation. My IP will still have value, not as much as in many other places and that is the cornerstone, the niche if you want to call it. As the borders of your niche are more clearly defined, you get the option to define new borders and optional new additions. It wasn’t given by a blank slate, it comes from seeing your limitations, the stage we face when others are already there and Dubai mall is clearly in the engagement phase. 

As such my mind is not trying to warp IP to fit their vision, it becomes a field to see what could be added to give the IP more value. This is what drove my 6G consideration to create a larger stage for Real estate a new propagation of real estate. As such I wonder if my AR solution will get new options to grow, new tentacles to grasp new opportunity, if we see the IP as a solution to grow, we need to test the IP in a place where it has little options to grow, because that is when we see what other directions become possible?

Have fun today, the first day after the weekend before.

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April 5, 2023 · 01:57

A promise kept

It all started a little before February 1st 2022. It was when I wrote ‘The opportunity for 2022’ (at https://lawlordtobe.com/2022/02/01/the-opportunity-for-2022/) this is when my brain saw the opportunity that Augmented Reality saw for what it was. It took a little longer before I set it the premise to paper and with the videos of the Eaton Centre Mall (Toronto), I saw the setting to engage the audience of a mall (pretty much all 116,000 malls) that AR was the ticket to drive engagement It was then that my mind created 8 pieces of IP, the 9th came one day later when I realised a few items that tarted to mingle in the process. You see, we see mobiles and AR, but we (basically they) do not see the larger stage. 

From my MAPINT days, we were working with maps and thematic layers. It is nothing complex. It is a map and over that map we set a transparent layer which we fill with information that overlay the map. Population, usage information, measurements. It could be nearly everything. But when we put a OVER a mobile phone, the phone maker needs to adjust for it. It can be done ‘as is’, but images become messy, and now we get to the setting.

The maker (Tiffany for example) ads the code on to a business card (the back side most likely). The code is for example a ring, a high end ring that now does not need to be shown to the people, with all the dangers of it getting stolen. But that is only a small part of it. The larger part is that the ring is now advertised by the people to everyone else. Thousands will send to thousands and the Tiffany product will reach millions in the stretch of a day, all it costed them was a business card. Optionally the edge will show the Tiffany logo.

Now we get to the thematic layer. That shows the ring in high resolution, but it does so over what was under the layer. So when you photograph your hand with that layer, the intelligence that was in the thematic layer will place the ring on your finger and the intelligence does the rest. Rings, bracelets and you photograph it to set on your hand and photograph it with that selfie you could send it all over the place with the question “Does this look good on me?” And when it is a Tiffany ring the responses will come from ‘great’ to ‘amazing’ A simple equation added to a phone, an iOS or Android phone. I saw this happen well over a year ago and no one seemingly picked it up. Go read up, no one had it and no one wanted to buy it, so I am handing this out for free. So when a Huawei phone adds this option and you can show your feet with the new Nike shoes that only can have 50,000 owners, would you do this? I am certain that you will. The pull of short term gratification through selfie has been well documented for well over a decade.

The AR code was a way to liven up malls, they need to create waves of interactions and that was one of them. Victoria secrets has the option of setting an AR window that overlayed part of their shop, now they have a daily run of Victoria Secrets models showing their goods and it will create a huge following (leave it to single men admiring women in lingerie) and that is not merely the start of it. The AR window is aganst the outside window, as such the models will walk over a local catwalk whilst never being there.

Jewellers, fashion even book shops have options in their repertoire and it draws in the people. It was that simple a jump and who has done it so far? Who got to that point? It is now known that Tiffany and I believe it was Gucci are setting serious coin towards Arm towards the digital development of their wares, which is good. But let it be clear I got there a year early and now because of the Public Domain event, everyone can get there. So you all have a nice day and see what you can make of your goods and where AR can take you.

I kept my promise and I will snore like a sawmill today (its 01:50).

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April 2, 2023 · 02:03

Fortune cookies

This is not the food stuff (which I love), these are phrases that appear on social media. I dislike them for the most, they tend to be snippets of a much larger framework, as such the message is trying to lure in an audience on an incomplete part. This is the main reason why I dislike them and life cookies shouldn’t be on LinkedIn, but that might merely be me. I will happily admit to that flaw in me.

Yet in the last 24 hours I got two messages that did make a ring to me, that made appeal which instilled something in me. OK, it happens. I am not without flaws or without wonder if need be.

Music is what feelings sound like
That was the first phrase. It seems shallow, but it is not. Is this why older people tend to appreciate classical music? And if music is the noise of feelings, how complex does music needs to become before some are struck by it? And there is no alternative, as such those who do not appreciate or accept music, what of them? I do not know, I am asking. I went from the young need of pop music, I felt connection to Jean Michel Jarre and David Bowie from the 70’s onwards.

I became a Jean Michel Jarre fan when Oxygène (Part IV) became a hit in the Netherlands in 1977. I am still a fan to this day and I tend to play his albums at least once a month. My introduction to David Bowie was in the same year with Sound and Vision, which was on the album Low.

Yet the first album I bought on CD was Lodger (1979), after that, over time I got most of his albums. If they appeal to our feelings, what are our feelings? Even now (decades later) my appreciation of Bowie is a lot larger than it was 45 years earlier. How come? I have other music I really like. Kate Bush, Alan Parsons and Kraftwerk. Music I still love decades later. There is new music too, but these 5 never wavered. Is it because I cannot identify the feelings? Is it something else? I honestly do not know. We could take these feelings in other directions too. Like thanking Ridley Scott for creating a movie so that Starman finally has a perfect video, and lets not forget that the movie was pretty phenomenal as well. I took this side-road to emphasise that this could become a chicken and egg setting. What was first, the feeling, or the identity of the sound that is seemingly connected? 

To see this to some degree, we ned to take a sidestep to the Troubadour, who was a composer and performer of Old Occitan lyric poetry from 1100 onwards. He would be replaced to a larger degree in the 12th century by the minstrel. Yet they did not translate our feelings, they instilled the feelings of courage and victory in whatever stage is presented itself. The minstrel was more into getting a gold piece (and food) from the castle lord who he was performing to, as such he tended to play what they wanted to hear and it usually came with clerical sides too, because in those days the church was almighty and as such speaking of biblical virtues would go over well with the clergy in that place and as such with the lord too (who might have preferred songs of adulterous women). 

So when did music became the sound of our hearts? I am not attacking the phrase, it made me think, I wonder how we see music and how we value it and we do value it, consider the best songs from the last 10 years, what song has meaning to you? And it can be for the simplest or most direct reason.

A mind is like a parachute, it doesn’t work if it isn’t open
That was the second phrase, it was not related to the first, but I feel it is connected. It is an important distinguish as I am still working on other IP and a closed mind doesn’t get me there. Even as I have several pieces in play, the larger stage is where else I can go, and I wonder where I can take myself. I believe that there are hard and for some even harder times ahead. As such I need to see where I will go next, where I can be a return on investment and where I will be properly valued, not the wankers near me who make claims and like always, they will never deliver, they want a free ride and I have made 2-3 of these works public domain, so they get nothing and now they are afraid, they never considered that I would make it public domain and never get anything myself. It was their very stupid mistake. I have seen these stupid people trying to weasel fake promise after fake promise only to come with the lamest of excuses afterwards. As such more will become public domain soon enough. Especially some of the Augmented Reality settings. I saw the field and I saw it grow beyond the big 3D screen with Versace. I saw the field where they could set a new age on Android and iOS, but I reckon they missed that boat and now it is about to become Public Domain, the open mind sees what more there could be, it sees that greed is the dampening of an open mind, as such I decided to make some of it PD. So what happens when they miss out more and the 6G ideas become an open field for anyone in that approaching stage? Suddenly some of the larger firms will see that shedding jobs was a clear choice, but not the best one. That is how I see it. 

And before you think I am kidding, consider the stories from the last two weeks. I showed to be correct with articles that are months old, so how much more convincing would anyone need? I do not care, I still have a few ideas in the barrel and as I make some PD, other ideas are added to the barrel. Amazon left well over $5,000,000,000 a year on the floor (as did Google), so what contracting economy were they looking at? I get it Microsoft is a lot cause, but the other two are actual innovators, they should be running circles around me, that is not the case, it is almost the reverse (in some ways only). Yet the thinker would come to the same conclusion I came to a year ago. How am I running circles around them in even one field? That is what the open mind is trying to figure out and as I listen to Iggy Pop I will finish my sandwich and after that snore like a sawmill.

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March 21, 2023 · 23:45

The unplanned story

That happens to us all and there are any number of reasons. I thought I was done with the subject for now, that is until CB gave me ‘Nordstrom Canada will launch sales at its closing stores starting Tuesday’ (at https://www.cbc.ca/news/business/nordstrom-canada-liquidating-stores-1.6784540) about 11 hours ago. There was no surprise. I covered this in part in ‘It as one keyword’ (at https://lawlordtobe.com/2023/03/04/it-was-one-keyword/) and that story links to a few others. I casually captured the folly of Nordstrom but I left a few things out. You see, we can all agree if you have been working from a place of loss from day one, there is a weakness in your business model, but I do not think it was enough. Covid was too unexpected and the world reeled on it, but it was already to late as I saw it and even if my IP was accepted by the right people, for Nordstrom it was already too late, it would have merely given them a little more time, time they could not hand them a better result. Their business model and their prediction model was off by too much.

You see, to see this we need to look at a picture. The picture is below. 

As you see here, we see a mall and this time around it is not the Toronto Eaton Centre, this is the Hyat Mall in Riyadh and it show the same weakness, which is the problem for malls. Yet as I see it, the problem is a lot bigger for western malls (USA, UK, EU) they have the same touch, the tough of non identity. You can scream the name all you like, but these malls are all the same. Go to a mall anywhere in the US and you could not tell where you were from walking there. It was a formula that malls were based on and between 1990-2015 that made sense, but after Covid the world changed and that is where the problems starts for these malls, all 116,000 of them. Yet there is a solution and both Gucci and Tiffany is already tapping into that, but I reckon they are missing part of it and that is where Google, Samsung and Apple come in. I wonder if these two players figure out what I saw over 6 months ago and it is a juicy one. Optionally Elon Musk could use it to give more needs to his Pi Phone but in itself it is still an android solution. The image is based on identity and interaction. You see, that need is not effort, it is engagement. Market Research (at least a few of them) have seen that engagement is the metric that really matters and Augmented reality is the core of that and that is what is missing in malls. Lets be clear, for Nordstrom it is too late, the question becomes will malls change into retail graveyard places over the next 5-10 years or are they given a new lease on life and that matters. How much real estate is in 116,000 malls? When they die the local places will light up and I personally am a firm believer in ‘Support your local hooker’ which was an expression we used in the 70’s. 

So am I right because Gucci and Tiffany are tapping into that idea? No, I believe I am right because the nature of the beast (the consumer) has changed and is still changing. They are catching on that a new prerogative is required and AR gets them there. So when they are done with ageism and other forms of consumer categorisation, they will figure out that their predictive model is wrong on a few levels and that is where we see the larger stage change. I merely wonder if some of them will wake up in time. If not, I watch it all go to hell and when it does I can point to my previous articles and tell them “Told you so” and whatever excuse they have will not hold up, because I wrote it months ago and I wrote it in several stories over a span of about a year (perhaps a little longer). So when they wake up, I wonder if it is to the board directors who are fed up with the colour rd in their books, or the conveyancer trying to measure up the place for new usage. I can’t be to the smell of coffee, because it is too late for that and it will not be to me as Amazon, Apple and Google all decided they never needed me. Fine, whatever.

So when we complete the consideration of “In approving Dacks’ liquidation request, Chief Justice Geoffrey Morawetz agreed, saying Nordstrom is facing a “difficult time, but this process is unfolding in a very co-operative manner.””

At least I kept it out of the hands of Microsoft, not a bad stage to consider. Yet consider two final things. The first is Nordstroms liquidation actual liquidation or euthanasia? The second is, is Nordstrom alone? How many other places are on the brink of really bad times in the next 5 years? 

Have a great day.

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March 10, 2023 · 01:47

The bright confirmation

For me it is both, but you the reader might not yet see that. This is fair, so let me explain. On June 6th 2022 I wrote ‘The mind, it continues regardless’ (at https://lawlordtobe.com/2022/06/06/the-mind-it-continues-regardless/) there I set out 8 pieces of IP, with several options. I mentioned jewellers on March 3rd with ‘It was one keyword’ (at https://lawlordtobe.com/2023/03/04/it-was-one-keyword/) I made additional references in 2022 as well. There is a growing market for augmented reality and malls would do well to tap into that IP when they still can direct the engaged people before it is too late. 

Now we see (at https://www.technologyreview.com/2023/03/07/1069414/cartier-tiffany-ar-luxury-gen-z/) Technology Review giving us on March 7th ‘Cartier and Tiffany are getting into AR to sell luxury to Gen Z’, so they are over 6 months late but they are figuring out that there are additional income streams. I tried to warn Google, I tried to warn Amazon, yet they were all about the contracting economy. Now we see that I was right all along (yet again) and that is before some realise that the stakes are increasing, especially when a player like Kingdom Holding could secure the IP, my IP that is likely nothing like the one Cartier (or Tiffany) has. And my IP has other streams as well. I wrote about them a few times. But that is water under the bridge. What does matter is that this is yet another stage where Google and Amazon are shown that they dropped the ball (yet again) and that feels good. You see, when you are one man shouting in a forest that person is likely bug nuts. I get that, but now that Tiffany and Cartier are joining that choir I suddenly don’t look that simple or nuts anymore, which is a good confirmation to see. I merely wonder if I will be timely enough to claim my golden retirement and show these other fakers how they missed the boat a few times over. To be honest, I was not expecting to see this confirmation this soon, but it merely works to my advantage. I merely wonder if a player like Amazon is realising what they are leaving on the floor, including 5 billion for their Luna revenue. I know that I sound delusional, but that was the case a year ago too and now at least one of my IP are out there and Cartier and Tiffany are trying to get there. But that is merely my take on the matter, luckily for me I made part of it public domain 9 months ago, so there.

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September 2, 2021 · 01:15

Two weird moments

This just happened, the second weird moment can onto me, I got woken up from it as someone called me, but it is still shaking me. It started the night earlier, I do not know what set it iff and I did not realise why it happened, so I pushed it away, yet with what just happened, the previous event also plays and now I need to find the words.

Day 1
In day one, I faced some initiation, it was all about a mine-cart (like in Indiana Jones 2) and I was would be taken through a tunnel, pulled on one side, after the corridor, which was made with the use of pallets and smeared with clay and dirt, covered in some writing to the other side, it was about trusting the boss. Yet the boss was setting the stage as the person in the kart would be fed to a massively large snake (not an Anaconda), yet he believed that the snake was related to a snake god (yes, people are that crazy, just look at anti-vaxxers if you doubt me), so as I was unaware I went into the cart, the journey would be around 300 meters and there was a bend, but no track change was possible. As my journey started I saw the writing, the symbolism and I also seemingly saw the imagery change, and as the journey took me past the bend, the massive python like snake attacked and it took its non-poisonous teeth deep into my left shoulder. The pain was hard, but the fear of seeing the snake just over the left shoulder shook me to my core. I woke up and I had to change the sheets, they were drenched in sweat. It was only 6 degrees, but I was sweating like it was a 40 degree sunny day. I woke up and shrugged it away, but oddly enough my shoulder was still hurting this morning, so I actually had to take a pain killer. 

Day 2
Only hours away, it was time for another team building exercise. This time it was against 3 fellow employees and the track which we had to do wearing our Virtual Reality goggles, the rules were simple, never take off the goggles, it would be an automated fail and the winners, the two highest would be in line for management promotion. So as we started at the bottom we had to run up, we had to follow the path and the tunnels and stairs were where the normal stairs would have been, and over the track we were filmed. We saw the tracks change from down to up, to up to down and as we followed the course the land changed to meadow, fog filled meadow with lights. We were on a track that would take almost 30 minutes, and there I was, exhausted at position two. The person in front of me was on her knees and it was the last part, I looked over the ridge and the building was below me, close to 2000 feet below me, the note was clear “fall from here, but do NOT jump”, I had given up, I would rather be dead than lose and I rolled over the ledge falling to my death, I no longer cared and that is when I felt a rush and a slowing fall, it was the virtual reality, I fell into a net from 4 stories high, not thousands of feet, I saw the boss who was walking up to me and then the phone rang. That was it, or was it?

It is a little later and my mind is working things out, you see, Augmented reality and Virtual Reality can dupe the mind, as long as it can acclimatise to the new settings it can be fooled and it can be done so a lot easier then when you are alert in the normal world. So what happens when this becomes an interrogation and torture device? You see, we tend to fear the extremists and their suicide approach. But in Virtual Reality they are a lot more easily pliable. Their conservative values can fall under VR faster than in the normal world, a lot faster and I think that my mind is telling me that this could optionally make for a nice movie. Consider movies like Truth or Dare, and Nerve. We have similar settings where we entice the audience to accept hat is there, yet in VR it is all fake and the mind cannot completely deal with it and as long as no real boundaries are broken, the mind adjusts. So what happens when that becomes a case, it is seemingly small but it is in the core of us and there the small change flips an entirely new track, one we have never seen before and the brain changes from decider to spectator and there the intelligence required is up for the taking. Now 2-3 years ago it would be some sloppy wannabe kiss, yet with the evolutions in VR, Quantum computers (IBM) and deeper learning it becomes a new ball game. We can get the suicide bomber in a stage where he feels to press the button, but it is an augmented VR button, and after that whatever he sees is fake, but in that stage he will divulge EVERYTHING, he accomplished his goals. And now we get the rundown on what we needed to know and this has the option to be one hell of a rollercoaster movie. Even in my sleep my creativity continues and now that this is written, I can look at some information that ABC has for us all, it is all about doubters, but that does not matter.

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