Category Archives: IT

If you Musk, you Musk

That setting is a much larger setting then we realise. The BBC (at https://www.bbc.com/news/articles/c5y3rnl5qv3o) gives us ‘Musk’s X banned in Brazil after disinformation row’ and I honestly don’t get it. He has the premise of gaining billions closing in on a trillion in business. We get to see “X, formerly Twitter, has been banned in Brazil after failing to meet a deadline set by a Supreme Court judge to name a new legal representative in the country” and that is merely the beginning. Judge Alexandre de Moraes has suspended X (aka Twitter) until that is done and in addition Musk sets all fines that are outstanding. I have no idea how much that amounts to. The larger premise is that Musk is sitting on IP that could gain him close to a trillion, if only these people had woken up. The current setting is that this case could invigorate a much larger anti-Musk stage and Twitter (aka X) could be banned from a whole range of nations with anti-Musk feelings. That is not a given, but Brazil just opened that door. Basically any nation with a right wing nuisance could entertain that premise diminishing Twitter and as such Jack Dorsey could buy back X/Twitter for 125 million after selling it for $44,000,000,000 not a bad deal for a 3 year gap. I surmised that it was only worth a maximum of 24 billion at that time. As such Jack Dorsey could be making a killing on the deal whilst the value of that company doubles in the first month he regains control. They say that a foolish billionaire and his money are soon parted, but here that expression takes on a whole new meaning.

And it got so far because Twitter/X, Meta and Telegram because they would not set the larger premise. There needs to be accountability and they all were eager to avoid those. Now we see that social media is being thumped on by a whole range of governments. There is such a think as accountability. I already said so in 2013, now we see that governments have had enough and this first case is likely to open the floodgates. 

If is an attack on free speech? No, I do not believe it is so. People should have free speech, but not under the guise of anonymity. If you disagree, say so, but the digital world sees a lot more flames and digital waves when they can say things without revealing themselves. It is the stopgap for chaos to spread their wings. The media has everything to do with this and they are equally guilty (like ‘unnamed sources told us’). So when was that at any time a long standing solution?

Now Elon Musk is cutting his own fingers and soon the solution he had for the world will be largely ignored, and if accepted there will be massive constraints, which would cost him up to 20% from what he could have had. In my book 20% is a lot and when you get close to a trillion it is a lot more than I have ever seen (many like me have that setting).

There is another side to this. At this point Mastodon, Reddit, Threads, Bluesky, Discord, Tumblr, and Truth Social will get to have a place to gain market share against the accounts of Twitter/X. It might not be much, but it is a start. As more nations follow suit there places will gain momentum whilst Twitter/X could she well over 10% of the accounts and even when reinstated, the time gives the others time to get the advertisement revenue that Musk losses. So how will he bring that news to the people who invested in that 44 billion dollar caper? They want to see cash and when that doesn’t come Elon Musk must put up his own cash or lose a lot more. That wasn’t hard was it?

And with the early threat that Musk is pulling out of Europe (October 2023). It becomes an early grave for Twitter. China has its own settings and that will become an increasing pressure whilst one person (aka Elon Musk) gets to live with the invoked byline ‘2022-2025 where has my $44,000,000,000 gone’. A weird setting for a person who at one time had the products that everyone on the planet wanted. 

The higher the climb the harder they fall. Enjoy your day

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The price of fake stability

It is the question that flew my mind as I read a BBC article (at https://www.bbc.com/news/articles/cwy3lxqlwl1o) here we are given the ‘plight’ (for the lack of a better word) of Boeing. The once heralded brand of a saviour of technology. Most will wonder about “A US campaign group has accused Boeing of concealing information about electrical problems on a plane that later crashed” , as well as “The organisation said more than 1,000 planes currently flying could potentially be at risk of electrical failures as a result of production problems. The foundation’s claims relate to an aircraft which hit the ground minutes after take-off from Addis Ababa in March 2019” yet whether the truth is a given here, remains the question. We are given a host of other settings in this partial boxing ring, which leads to “among the apparent issues indicated by the documents are a lack of electrical parts, missing and improperly installed wiring, and employees being placed under extreme pressure to rework defective parts” It is anyones guess how accurate these settings are, and my thoughts are that the once great airplane brand has fallen so far. Yet at this point my speculating self started to fill doubt with conjecture, a partial presumption on my side with a larger dose of speculation. And let there be no doubt, I am about to speculate, which is what one does when the facts are not completely to be trusted and when you fail to optionally see the good in people. Yet the BBC does not entirely fail to give the goods. And it does so in the last paragraph of the matter. We are given “Mr Pierson said reports from people within the factory alleged that efforts to improve conditions on the production line had so far been “woefully inadequate” – largely because FAA inspections were known about well in advance and could be prepared for

So why does the FAA give Boeing the goods? I believe it to be the faltering lines of the American economy. Another failing setting to NASDAQ would throw the American economy in a sliding scale towards an abyss. Whilst we are given that there is a positive year to year change, the reality is that Boeing hasn’t been positive since 2019, thats a 5 year thumper of debt when we see that Boeing had a revenue of 76.5 billion dollars and a net income of minus 600 million, we see that the numbers grow to a 77.8 billion with a net income of minus 2.2 billion. As such the Boeing numbers are not a good message and now we see that the FAA allegedly tells Boeing when they are coming for a ‘visit’? I believe that these firms are against the wall. And the previous CEO Dave Calhoun, who wielded the sceptre from January 2020 to August 7, 2024 has a lot to explain. He took over from Dennis Muilenburg who was fired amid safety concerns with the Boeing 737 MAX following two fatal crashes that claimed the lives of 346 passengers and crew on board. It is here that I personally believe that Dave Calhoun allegedly played a very dangerous game, the unsubstantiated believe that he played with lives using a set of dice. And as I see it, the FAA was willing to play with the lives of people. With the safety setting of Boeing at play, the FAA had no business to give advance warning. A setting we need to give rise to, so far 346 lives are lost and the economy is seemingly more important that hundreds of lives lost. America has an apparent 334,914,895 (2023) lives. Who cares how the Americans keep their population high, a few hundred is all that is needed, so fuck around and find out. And with another (speculated) 800 lost, due to the next 2-3 planes. the media will use all the soundbites to create flammable stories. In the mean time we see a system that is all about keeping the appearance of an economy high, does it matter how many lives are lost? In the end, when Boeing goes down, Airbus and Lockheed Martin. In retrospect United Airlines is waiting on 497 planes from Boeing, I reckon that they might want to change their order to Airbus (no idea if that is a valid option). The larger setting is that Boeing makes military aircrafts making it a touchy subject. I wonder if any media will truly take a look at how (as well as why) the FAA played chicken with American lives and the American economy. Is any of it a given? No, as I said there is a lot of presumption (read: in part speculation) on the subject. But anyone in Business Intelligence would have had similar thoughts. The problem is that this article by Theo Leggett is 15 hours old. I wonder what more information will be divulged to the people in the next 5 days. In addition there is a lot we do not know about Ed Pierson, a former manager at Boeing’s 737 factory in Renton, Washington State. I speculate that the FAA will face a serious shake up, the card will most likely fall against Michael Whitaker, but that is not a given. Someone will be buried alive for playing footsie with Boeing, of that I have no doubt, who? It will be anyones guess but it will be someone high up. And the stage between Boeing and its stock for the sake of stability. A faltering fake setting of a nation that couldn’t bring its debts about and merely try to play a longer game. If they did this to Boeing, who else what given some level of protection? I don’t know, but the American media is not keen on truly digging into that hornets nest.

As I said, plenty of speculation/presumption, the facts? Well, as I see it the media is no longer to be trusted, so who is? It is anyones guess I think.

Have a great day and try to enjoy tomorrow, that is, if you are not being a passenger on a Boeing.

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Is that so?

I was taken aback a little when I read the Khaleej Times yesterday. The article (at https://www.khaleejtimes.com/uae/old-smartphones-lying-in-cupboards-why-uae-residents-fear-recycling-their-devices) gave me pause to consider this. You see, when we see ‘Old smartphones lying in cupboards? Why UAE residents fear recycling their devices’ we can make all kinds of assumptions, but the clarity should be clear. There are a whole range of people who do not like their data up for grabs. The funny part is that Norton solved the issue over 40 years ago. Now we get a whole range of other options. But the simple sentiment is clear, and this is on Google and Apple to follow suit. 

I reckon that the solution will be similar for pretty much the same for both systems. The idea is that once you have transferred your mobile and data to the new phone, the old phone is pretty much redundant. So here comes Google/Apple and with their cable (in case of Google a USB-C) we can go to town, well, basically, the new phone can. 

So as I see it, the steps are as follows:

  1. Recharge old phone completely.
  2. Connect the recharged new phone to old phone.
  3. Instruct the new phone to wipe the old phone.
  4. Old phone gets wiped.

As the new phone gets the instruction to wipe the old phone, it will wipe, not delete to old phone.

This means that the new phone knows what the old phone is and will overwrite it with the value ‘EA’ (that was the old value). As such every bit off the old phone is overwritten with the value ‘EA’. It can be nearly any value, but this was the old setting I had in the 80’s. Because it is overwritten, there is nothing to undelete (read: restore). All data is wiped and no longer retrievable. In my case it was done 5 times (in case something is missed). As such the reference that the Khaleej Times gives us with “According to industry experts, fear of inappropriate use of data is one of the biggest deterrents to recycling devices among UAE residents” is no longer in effect. That being said, these ‘industry experts’ should know about this solution. And it is time for Google and Apple to be clear to the customers that their data is safe in this way. There are still a few other risks that people have, as they will readily put their data on social media, but their phones will be ‘saved’. 

What I don’t get is that both Google and Apple never touched on this subject before (as far as I know). Because iPads and other tablets face similar issues. I basically did this in my own way, in the more recent fields I did the same on my own way, but Google and Apple should have had these solutions in play already, so why was this skipped?

I cannot tell, but this article made me wonder why it was not taken care of. You see Peter Norton Computing has been around for 40 years, in 1990 it was taken over by Symantec and they had the goods, so why didn’t Apple and Google wake up to this setting? I never saw it (as far as I can remember) and it is not a weird setting. Consider all these corporate mobiles. At some point their IT departments will take a safe road by wiping their mobiles. So, why was this seemingly not done? I use the word ‘seemingly’ because it seems weird that it is only me who gets the idea. You see, doing a factory reset (as stated) gives us: “Doing a factory reset will delete nearly everything on the device”, it is the adaptation of the word ‘nearly’, I have an issue with that. Nearly isn’t everything, but what is not wiped? I reckon only the layer 1 people at Apple/Google can clearly identify them. There is still the setting that is set in motion. You could a ‘layered’ wiping of all memory through the new phone, optionally moving data from the old phone to the new phone (which Google/Android has). And doing it from phone to phone could optionally move ‘forgotten’ stuff to the new phone as well.

Oh, and that was the second part, the Khaleej Times never even mentions the factory reset part and the added GenAI settings that we see now more and more makes the wiping of old devices a lot more essential. In my story on August 11th 2024 which was ‘Setting of the day’ (at https://lawlordtobe.com/2024/08/11/setting-of-the-day/) gave us via Wired “Microsoft’s AI Can Be Turned Into an Automated Phishing Machine” we see the additional need for a complete wiping of all data. And as far as I can tell, there is no guarantee that some eager beaver will leave ‘discarded’ data alone. As such I feel that Apple and Google need to strap on their goods and get cracking to take the chance of certain solutions not to get a handle on your data.

I might not need it (I have other systems running) but the bulk of the users could use that little more protection. #Justsaying.

So let this be an idea that these two players get to seemingly rectify in the very near future. Darn, my Saturday starts in 92.4 minutes.

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The 9mm hard drive

This is a new side to some, the people know one side to any person and at some point that person reveals another side. This is whaat we see (at https://www.ndtv.com/world-news/how-ukraine-war-has-turned-ex-google-ceo-eric-schmidt-into-licensed-arms-dealer-6372469) and the title ‘How Ukraine War Has Turned Ex Google CEO Into “Licensed Arms Dealer”’ now some will all up in arms (to turn a phrase), but the story is a lot more interesting. We are given “Mr Schmidt said that he is now a licensed arms dealer “because of the way the system works”” there is more to this. You see at some point I had the idea to sell the idea of the Chengdu J-20 to Saudi Arabia (for China), it was merely a thought and my ideas are not merely as noble as it might seem. My simple idea was that Saudi Arabia should be able to defend itself from the aggressors (Iran and Houthi forces in Yemen). When America and Europe wanted to halt the defending options for Saudi Arabia. I saw a simple economic option. The defense budget for Saudi Arabia goes into the dozens of billions (all 127 of them)  and me getting a mere 0.1% of that gets me 127 million dollars, simple clean and a nice setting to make really strong friends in the Middle East. This was before the idea I designed, optionally for Kingdom Holding. And lets face it 127 million makes for a nice retirement package. Eric Schmidt has other reasons (he was already rich enough). He and Sebastian Thrun, CEO of Udacity, are making a new venture namely White Stork. The setting we are given is “The idea basically is to do two things- use AI in complicated, powerful ways for these essentially robotic wars and the second one is to lower the cost of robots,” I see an adaptation to the learning (read: Deeper Machine Learning and LLM’s) that Palantir currently has. I think that a union of the two has far reaching possibilities. So what if the Palantir deployed systems are directly updated by drone systems? We are also given “Mr Schmidt reportedly informed that White Stork will mass-produce drones equipped with Artificial Intelligence to identify targets to eliminate the need for ground battles with tanks, artillery and mortar.” I think it goes further (read: presumed) You see, you can set the cost down but the military are more interested in keeping the timeline as short as possible.

Screenshot

You will have seen this, or something like this before. You have three components, the green ones are low in cost, the red ones high in cost. You want them all to be in the red, but the stage is set that you can only have two, the third one should always be in the other field. As people chase to get high quality and fast systems, that solution will always be an expensive item. Armies are not interested in (to some degree) cheap solutions. Not as long as these solutions are fast and high quality. Now White stork is going to seek fast systems and in robotics this will mean integration of information systems, like robotic intelligence systems that can connect to a secure cloud solution, updating the cloud instantaneously by all systems all at the same time. It become (for the lack of a better term) intelligence by wire. Nations will fork over billions to get it and to that degree no one has this. Not the US (DARPA apparently has some developing stage), not Russia and not China. They all have some kind of wannabe status, but they lack a high tech captain of industry like Eric Schmidt. If I can see this correctly within a few years they would all want him White Stork could be worth a whole lot more than anyone ever thought it could be and I think getting this connected to a system like Palantir is close to the only solution out there and the people at the centre of that axial know this. As I see it the biggest bottleneck in the short term will be an evolved non-repudiation system. We can cyber strike as much as we can but that first defence is a non-repudiation system to ward of attacks and that is where Palantir optionally has the system to make it work. Not for one or two systems, but like 200 drones in different campaigns  all at the same time. These systems need more than a simple deeper machine language, it needs LLM learnings and advance machine learning. With cyber systems that cab keep track of it all. This is not a simple solution but a person like Eric Schmidt could keep track of what was needed he might not be alone, but he is the only one in the stage of these arms of technology. 

His wealth might soon equal that of Bill Gates, the arms industry will pay heavily to get this far ahead. Consider that Saudi Arabia increased its military spending by 50 percent to $69 billion in 2023, approximately 23 percent of its total budget. That is to merely get on par with the America, Russia and China. How much do you think these three would pay to get ahead of the other two? The US is requesting $849.8 billion for next year. With White Stork they could easily double that amount. It is that much money that is in the view of some. 

Just my two cents on the matter. Have a great day.

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As thoughts go

Here I was just minding my own business when Shohreh Aghdashloo (UN Ambassador, the Expanse and the big bad mama in Renfield) send this tweet out:

Of course it would be decently cool to make a battery reference, but my mind had other ideas. You see I had an idea last year to reduce the power uptake of several buildings in Dubai, and foremost an option to decently reduce the power needs of the Dubai mall. As things go, Dubai needs to address its power usage in some way as power will become a premium expanse in the foreseeable near future. My mind went to work on the adaptation I initially constructed and it needed to be aeronautically terrific. Hence I went to work (for about 10 minutes) and I came up with:

This is the roof of the car and the charger on top of it. The idea is to set it like a roof rack system, with a simple attach system so that it could fit any E-car roof. The idea is to get it from the boot and deploy it when the battery is at around 30% as the car rides air is pushed through the inlet driving the rotor and the electrical part is connected to the charge point. I doubt it could charge the battery, but you should get a decent amount more miles from the battery, earlier neglected. 

Here we see the overall roof charger with two additional mentions the A_cloth and B_cloth. These are two additional part one for the front, with a window part on the front and the back, the cloth covers the front and optionally the back too. These cloths will have additional solar panels (in case of a lack of wind) The hood of the car could fit a decent amount of panels, will it be enough? I do not know, I am not a solar expert, but this idea is something the Musk organisation might find workable. The top part of the charger could also be an additional panel. In the unfortunate setting that Shohreh faced, this device might give some charge over a few hours, so that she might continue the trip (beats walking route 66 I say). 

I wonder why no one came up with this. Perhaps my idea is folly and the battery needs too much power, perhaps someone came up with it and they couldn’t make it work. I think in simple terms. I am focussed on other IP, as such I leave this idea to you the reader to optionally make your fortune with this idea. Enjoy this freebee and have a wonderful day with optionally a few more ideas of your own.

Tuesday is almost at an end for me, for tomorrow I going to brood over something I read about Eric ‘the arms innovator’ googly googler Schmidt. We all need a hobby and it gave me an idea, optionally a useless one, but that is what brooding time is for.

Enjoy.

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G-monopoly to the rescue?

Yup, that as the setting that imploded in my mind. It came at the doorstep of my sneaky sneaky creativity. You see when we consider the article at Reuters (with https://www.reuters.com/legal/us-judge-says-monopolist-google-cant-avoid-app-store-reforms-2024-08-14/) we might handle the stage of ‘US judge says ‘monopolist’ Google can’t avoid app store reforms’, we can agree, we can disagree (I disagree) but the setting is a stage that is not merely a mere ‘monopoliser’ it is quite a blanket cover of social inheritance. It comes at the dawn of a legion of Microsoft sycophants (agents of mediocrity) and that is a more dangerous stage then you realise. And always there is Microsoft trying to cut a nice corner for themselves. They failed five times over and they just can’t quit falling short of the rest of the pack where they want to ‘capture’ market share. For the non-regular readers of my blog the list is Adobe, Apple, Amazon, Google and Sony. And the loudest failures are Solarwinds and CrowdStrike. Even within the last week we saw several sources stage the boxing square using the Microsoft version of AI setting the dangerous premise of MAI (Microsoft AI) collecting the optional access of cloud systems. Now this is a premise that it is possible, not the setting that it has or currently is happening. But for reference when L’Oreal sees their revenue dwindle as one of the possible culprits namely Yatsen Holding, Estee Lauder, Avon Worldwide, Revlon, Coty, or CHANEL decides to take that short cut, L’Oreal will have a clear path what to do next. For their reference AWS can be found at Tour Carpe Diem, 31 Pl. des Corolles, 92400 Courbevoie, France. With the optional phone number is 3 315 660 2600.

Am I overreaching? 
It is a fair question, you see, I never much trusted cloud computing under Microsoft, not whilst there are valid options like Amazon (AWS), Apple, Google, and IBM available. I personally feel that Amazon is the superior provider, but I am NOT the best source of this information. I know too little about the G-Cloud, or the IBM version of that. Still the articles I read a few days ago scare my literally out of my skin. So there you have it.

So back to that, mainly judge James Donato in San Francisco. He heard Google and that greed driven Epic. You see Epic is in denial of an important factor. They accused Google of monopolising how consumers access apps on Android devices and how they pay for in-app transactions. The part that everyone seems to overlook is that Apple and Google had a similar plan in motion. This setting allowed Google and Apple to let everyone on-board. The small designers did not have to pay for massive amounts of money to get secure systems on-line. It is all done by these two providers. So they pay a little contribution and Epic immensely enjoyed that part of the equation and as they became more successful there need for more money (for stake holders and share holders) they decided to bite the had that fed them from poverty into wealth. Now that this part is over the hundreds of thousands developers can release an unbridled hatred towards Epic. But that is not merely the end of it. In this day and age of scammers and organised crime Epic is opening the floodgates towards these two players and I reckon that the first case (with evidence) that this is happening, both companies will both set a class action against Epic. So at that point where will the profits of Epic go? I reckon not too much towards their share holders, on the upside for them, litigation and trials are tax deductible. 

And whilst the media is all about the small player (multi billion Epic) against the titans of Industry (Apple and Google) I saw a new light. What if there was a new kind of monopoly game, with 4 players Amazon, Apple, Google and IBM and the board doesn’t represent streets, they represent cloud domains. There are still the utilities Electricity and Water (optionally called cooling) and the parks when all are obtained will give you a server-park item (hotel in the original game) and under that we get servers (up to 4) and the locations united will give you the upper hand in a server domain. The stations become continental backbones and they will have a secondary part. Should you get a station in a location, the servers get a +10% if you have all 4 you get a +20%. Now this is plenty of ‘over shadowing’ this game should have an educational side. So we have locations that invoke cyber security, social networking, AI and Data Warehousing. All have a -1% cost to your locations, if you have all 4 in one side of the board you get -10% costings (or 10% more efficiency). You see this might be a game, but the bulk or current users do not seem to comprehend the dangers that this case invoked. When the masses get to comprehend what is at stake and the fact that this is not completely set to a monopoly driven Google (or Apple for that matter), people might wake up to the danger they are exposing themselves to. And that part has been missing the to flame hungry (for the sake of money) media outlets. 

I always believed that games are a great way to teach people (when it is not Elden ring or Assassins creed) how to look at the image a little more clearly. So in that trend after the new movie yesterday, I decided to create a game for the occasion. It is the best move? OK, I am willing to concede that it might not be, but a free game that millions embrace tends to have a decent impact, more than we get now. And I am alway happy to engage with my sneaky sneaky creativity.

Well, the day is almost over, as such I will snore a forest into firewood and relax for my tomorrow hustle towards a morning with chicken and optionally some chili con carne. Enjoy your day.

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By any other name

This started some time ago and today things started to mesh up in my mind and it got started with the movie Gods of Egypt, I watched it again this evening. The setting is not one could debate the reality of things (as one could consider), but there is the crux. What is real? 

You see, this is the question that I have often asked myself and this week a few things happened that calls an old idea into power.

You see, Ubisoft did most of the work and AC Origins set it in motion. When you get the addition on the game, you also got a tour you had to complete, visiting a brewery that makes beer and a few other places, places that were in the game and now Ubisoft added a tour to show the players how far they had taken the game. It was brilliant and some will find it boring. Yet it could be taken further and in part based on their own IP.

You see, what else could be done?

There are two settings here. The Egyptian side gives the people the option of polytheism, the believe of multiple gods. The game could take you on a trip as a diverse amount of people in Egypt and take you on a trip of worshiping the gods like the Egyptians used to do this. We could limit the player to be in Memphis, Alexandria, Letopolis and a few others. The second site is the Roman side, with a Roman farm, the ability to learn Latin, set this part to Latin and as we are thrown into the deep end we learn a language and there is a market, more importantly as Ubisoft already created the IP, it would be a simple alteration to the game to engage in languages (Egyptian and Latin) and here you are no hero, you could be a roman legionnaire, a scribe, a farmer or a slave. We saw the impact of it in all kinds of TV series, but that is the story told us. So what would it be to live it? And that is only the beginning. At some point Ubisoft will create a Unreal Engine 5 transfer making it as lively as possible and there we could use these programs to educate. And Ubisoft has the IP to make larger changes to programs like AC Mirage and add Arabic to the fold. 

Now some people might think that this seems boring and yes. It is not a slice and dice game, but it is IP that exists and could get a double function. You see as people ‘return’ to learning the classical languages they will also increase several other languages Spanish, Italian all have a grounding from Latin and in this day and age, we need more to keep us busy. There is only so many time that you can chase a Pokemon, or kill the masses in a race car. To give people something more will soon be the only way. The people and the gamers want more. I have nothing against Elden Ring or games of that nature, but how long can you play these games? And here Ubisoft clearly has the upper hand. They created such treasures from the old days. The renaissance, Egypt, Native America, Victorian London, Paris and a few other places. They have the materials, so why not employ the powers to use them for education? For me and many others Egypt have held sway on us and there we get two settings. In the first the Egyptians and in the second degree the romans. The second one could be set to the area of Pissa Oros Citadel. Where you have to complete several ‘tasks’ whilst you optionally do it all in latin (an optional advanced setting). And now (either as Egyptian or Roman) you do it without any assassin skills. 

Will it be successful? I believe it will and with the IP already made by Ubisoft, there would be a case to see it happen. 

Am I right? I don’t know, but the idea to learn ancient Greek, Latin or Egyptian is immensely appealing and I know there are more who find it appealing. There is whole group on Twitter (still refusing to call it X) with the notion to lean Latin, with a few thousand members. 

Just a thought to get through the day, it’s Thursday here now.

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What’s in an advertisement?

I have been called many things (not all of them nice) but I do not care, I call it as I see it. This time it is Google that hits the spotlight, you see it is not all Microsoft that I cater against (often I do though). This time it is Cyber News (at https://cybernews.com/news/meta-google-youtube-instagram-advertising/) that gives us the news. This came from the Financial Times and the headline gives us ‘Meta and Google had secret ad deal to target teens on YouTube’, I am not judging this, but Google has stated on a few instances that they would not target kids. Still we get here “Google Ads help page itself says that the “unknown” category refers to people whose age, gender, parental status, or household income are supposedly unidentified. In theory, this could allow ad buyers to reach a wider audience” but we are also given “according to FT, Google could use app downloads and online activity to determine “with a high degree of confidence” that the “unknown” group actually mostly consisted of younger users” Now, lets take a different look and for this I use the Apple population (not people eating Granny Smiths) So lets go by the simple set of an iPad and around 128.5 million units of tablets were shipped worldwide in 2023. A little over 40% in the USA. The younger population uses their iPad for over 4 hours a day to do gaming. I took a small measurement in two hours I was fed around 2 dozen advertisements. Now consider that we have 80 million gamers on the iPad, as such 4 hours represent 40 advertisements per user and that represents 3.2 billion advertisements EVERY DAY, you think that Google, Apple or Meta walk away from that? And when we add the mobile gamers on Android and iPhone it becomes a much larger and more interesting number. 

On one side it works out well for one of my IP issues if we consider the larger premise. You see some are all about hijacking revenues from others, I took it into a different direction. When these three players lose a little over 20% of that advertisement industry. How strapped for cash will they end up being? Don’t trivialise this (many so called captains of industry will), when you need your revenue and you get to face a decline of 20% panic is ensured to come to the table. Like the advertisement bitches who cried fowl when Google wanted to do away with cookies. The setting I had was enable Amazon to a much larger degree, optionally enabling Kingdom Holding (Riyadh). A simple setting that many forgot about, because they all wants us to look to the horizon to the land of honey and AI, but that is at least a decade away, as such I saw another shore. 

But back to the story. So the response from Google was ““We prohibit ads being personalised to people under 18, period,” Google said in a statement to the publication. “We’ll also be taking additional action to reinforce with sales representatives that they must not help advertisers or agencies run campaigns attempting to work around our policies.”” And it could have worked if Google set through the cookie stage, but they did not. Now the setting is different, advertisement gaming is developing and we get a dozen versions of the same game and they all run on advertisements. And the game becomes worse for some ad streamers now also include advertisements. As such they are one step removed from the old setting that Electronic Arts tried to include in their sport games, the billboards in a game all showing the advertisements that EA could sell. In the long run it could have given them a revenue boost. Now the game sets a different premise. You see you can fight of getting more revenue, or you can make sure the others cannot get any, that was the premise that I went for and Saudi Arabia does not have to cater to Americans, more importantly they could deny America well over 20% of that revenue. Consider that the big three techs have to report a drop of 20%, how does that work out? In addition to that loss you could capture a part of that revenue. You see the USA is all about monopolising issues, all whilst no one looked to the shores behind them to see what they lost and that was the place where revenue was all over the floor.

The setting is given, but when we consider that they either confess on targeting minors, or take the losses. And my solution doesn’t target at all, putting this solution largely in the clear.

Still, the EA premise had me thinking, not a similar approach, but a very different approach. One that give a much higher premise of engagement. Like the cheaper Netflix, set the console with a gaming portal and that portal has a niche for advertisers one that pays the viewer in credits, which could go towards a lower fee, or game coins to get free updates (enhancements) for in game shopping, any game on the platform. That was a side no one (seriously) looked at. Games are set to a developer, not to a portal and when they want to be there they will have to agree. Consider any console with 50,000,000-200,000,000 gamers, do you really think a game designer wants to be cut off? Consider that the Xbox Game Pass has only 18 million users. And the numbers I stated were conservative, this solution would be next to the PSX2 (over 155,000,000) and the Nintendo Switch (144,00,000) that is what was at stake and Google shot themselves in the foot (my speculation) as they dropped the Google Stadia, as such the Amazon Luna and the Tencent console are all that remains. And when we see those numbers, a larger base exists for advertisers, but in my view a more limited one. Still, there is (to some degree) an option whilst removing a massive chunk (I think around 20%) away from Apple, Google and Meta. It was an evolution to the system as I set it up and the advertisement funds are merely the icing on the cake. 

The added ‘protection’ that is given could sway plenty of parents to go this way, not my initial interest, especially when phase one 50 million is reached. The system will fuel itself towards users like the CBM64 did in the mid 80’s. Still the others need to rethink their system, because for now they think it is all OK, but when the setting changes it will already be too late. Look at the Cookie stage, only when they finally switched it off in part, the advertisers starting to cry like little bitches. Three days ago we were given “This latest twist in the Privacy Sandbox saga is a wake-up call for the entire digital advertising ecosystem, according to Upwave’s George London.” Wake up call? This setting was known for a couple of years, as such these people had plenty of time to revisit the sands of opportunity, but they thought that it wouldn’t get to that, and the money would keep going in. Now the premise will likely become that they lose out on a population that gets into the millions, no free ride for cookies (cookie monster ate them all) as such they will have to put the prices down by a lot, because targeting is soon to be a real issue, for this the Google and Meta setting comes into play. Either regulators demand a larger scrutiny (expected turn) or the advertisement world will lose 4.3 billion advertisements on iPad alone, now consider how many game on their mobiles? That is a reported 79% of an expected 18,250,000,000 billion in 2025. Set that to revenue numbers. Yes what one party tells is not what some do, or they tell them where not to look for certain restrictive papers. Oh, and my simplistic number stage gives me around 2.8 billion advertisement options are optionally soon lost or diminished. Yes, my 50 million consoles were hilariously conservative. 

What’s in an ad? Nothing a gamer wanted to see anyway, as well as a few other clusters of pushed to watch advertisement people. So how will Meta continue at minus 20%? Apple will do fine and Google will have its android, but when that newly reinvented shore comes, Google will also have to make due. As such,  they can bite the bullet or set up a fee for Youtube, which will make TikTok happy to no extent 

They say all is fair in love and war, did you ever consider that the people have a voice too, that they are pushed towards apps with no avoidance? What happens if you cater to those people? Google should know, they grew their search in a very similar way.

Have a lovely time and see you perhaps in a place without advertisements every couple of minutes.

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Setting of the day

On a good day
The Khaleej Times Jost informed me on how a good day comes to pass. Here (at https://www.khaleejtimes.com/uae/meet-the-uae-police-officer-who-uncovered-183-money-laundering-cases-in-15-years) we are introduced to Major Saad Ahmed Al Marzooqi. 

The headline ‘Meet the UAE police officer who uncovered 183 money laundering cases in 15 years’. We are also given “He was recently appointed as the first Emirati member of the Financial Action Task Force’s (FATF) International Cooperation Review Team” and we can be mesmerised, or brag about his abilities, but the numbers imply that he slightly uncovered more than one case a month. There are plenty of police forces all over the world where half of these numbers would imply a stellar career. As we gawk over “exposed 183 money laundering cases that are related to drugs and financial embezzlement. He had also created a database of incidents, which contributed to an increase in convictions from a monthly average of 3 to 14” we need to realise that the increase of 3 to 14 implies that this one person achieved more than any average police station in Europe. 

This is the kind of man the world needs and that will be explained in the next article, because the universe relies on balance and the imbalance we are about to see takes the cake and changes an optional day to night.

On a bad day
Yes like any hero that needs a antagonist to make things interesting, we have Microsoft in two mentions. Now this isn’t directly involving anyone at Microsoft, but the follies are a setting that makes things a lot worse.

First we get Wired (at https://www.wired.com/story/microsoft-copilot-phishing-data-extraction/) who gives us ‘Microsoft’s AI Can Be Turned Into an Automated Phishing Machine’ we get to see “Attacks on Microsoft’s Copilot AI allow for answers to be manipulated, data extracted, and security protections bypassed, new research shows” which is not good, but anything positive can me mauled into a criminal jester for organised crime. The additional “Microsoft raced to put generative AI at the heart of its systems. Ask a question about an upcoming meeting and the company’s Copilot AI system can pull answers from your emails, Teams chats, and files—a potential productivity boon. But these exact processes can also be abused by hackers.

Today at the Black Hat security conference in Las Vegas, researcher Michael Bargury is demonstrating five proof-of-concept ways that Copilot, which runs on its Microsoft 365 apps, such as Word, can be manipulated by malicious attackers, including using it to provide false references to files, exfiltrate some private data, and dodge Microsoft’s security protections.” Now, I haven’t seen this, but Wired has a solid enough level of credibility to not ignore this. And that isn’t all. Bargury gives the world “the ability to turn the AI into an automatic spear-phishing machine. Dubbed LOLCopilot, the red-teaming code Bargury created can—crucially, once a hacker has access to someone’s work email” as I speculatively see it a mediocrity solution to turn the Internet of Things into a machine serving organised crime, optionally the NSA too, well done Microsoft. As I see it, the workload of Major Al Marzooqi would increase fivefold when this hits the open world, actually it already has if I understood the words from Michael Bargury correctly. In this, we optionally an even bigger problem, or at least a lot of corporations will.

You see there is a second message, in this case from Cyber Security News (at https://cybersecuritynews.com/microsoft-entra-id-vulnerability/). They give us ‘Microsoft Entra ID (Azure AD) Vulnerability Let Attackers Gain Global Admin Access’ with the subtext “Security researchers have uncovered vulnerabilities in Microsoft’s Entra ID (formerly Azure Active Directory) dubbed “UnOAuthorized” which could allow unauthorised actions beyond expected controls” Now take these two parts together and the phishing expedition could hit every R&D system on the planet using Azure. I am certain that Microsoft will have some patch coming soon, but in the meantime the bulk of R&D (under Azure) will be vulnerable and approachable by many hacker and especially organised crime, because selling secrets to competitors tends to be a lucrative setting and most corporations aren’t that finicky in acquiring something that raises (and assures) the bonuses of the members of their boardroom. OK, this is speculative on my side, but wonder what some will do to get the upper hand in business, especially if there is a bonus raise involved. 

I wish I had a solution, but my personal feeling is that Microsoft has too many holes, loops and a whole rage of other issues and switching to either AWS, IBM cloud or Google Cloud tends to be an essential first step coming to my mind. Now, if there are sceptics who think that I am anti-Microsoft here, they are probably right. Therefor the Links to the two articles were added letting you look at the stories yourself. In the meantime I remember a story in April and it should be my ‘duty’ to inform SAMI that ‘BAE Systems and Microsoft join forces to equip defence programmes with innovative cloud technology’ had a nice article and with the two articles mentioned, SAMI could lay its hands on a truckload of BAE IP. Not sure how far they will get, but free IP is the way to go I say. So when you realise that a large corporation like British Aerospace with all the civilian and military hardware can be accessed, what chances do you think that Novo Nordisk (Denmark), LVMH (France), ASML (Netherlands), SAP (Germany), Hermez (France), L’Oreal (France) have? I do not know if any uses Azure, but it is a good moment for them to select one of the other companies. They could after the event sue Microsoft for damages, but Delta Airlines is already suing CrowdStrike and I am not sure how that will go. In the end it is my personal opinion that this could potentially bite Microsoft hard and it is one of the reasons I do not let them near my IP.

As I personally see it, the companies racing the be the first to launch their (fake) AI will now have a much larger impact. There were already fake data issues, but now the phishing options that are mentioned and when that gets linked to what Cyber Security News calls “UnOAuthorized” the entire IT game changes dramatically and I have no idea how that will play out. 

As my Sunday is almost over and Vancouver only just started there’s a chance we postulate that the next 72 hours will be an interesting one. Have a lovely day (when you are not on Azure).

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I missed this setting

That is the premise. So, why didn’t I think of this? We all have this and on the defence of Microsoft, they had the ‘slogan’ at the launch of Windows 95 ‘Without even thinking’ the premise was brilliant as was the innovation from Windows 3.11 to Windows 95, no doubt about it. And without even thinking applies to so many applications and conditions, it is a brilliant created stage (credit where credit is due). So here I was reading the BBC (at https://www.bbc.com/news/articles/c9d1y0z4z9no) and that gave me the nudge to wake up. You see I wrote about Ruja Ignatova, now mentioned in ‘Fugitive ‘Cryptoqueen’ hit by asset freeze’ with the lines “Ruja Ignatova, known as the Missing Cryptoqueen, is now subject to a global freezing order which prevents her assets from being sold or moved.” I had written about it some time ago and now we see “The freezing order, made public on Wednesday at London’s High Court, is part of a group action brought by more than 400 OneCoin investors”, I looked at this ‘crypto queen’ somewhere in May of June last year, it could have been two years ago. 

What made me consider this is that it has taken 6 years to do this. The questions come to mind is why this took 6 years. Come to think of this, why didn’t my sneaky way of thinking consider this. And in that light it she had moved all ‘her’ cash in some trust setting in Switzerland or Saudi Arabia it might not amount to anything. Those two countries have massive protections in place and anyone of them transgressing on their banking laws are in deep trouble. It is like rowing towards the end of the Niagara falls without an anchor in place.

So why did this global freezing order take 6 years? There might be a good reason, but the article doesn’t hand out the reason. Then we also get “The freezing order does not just target Ms Ignatova but seven other people and four companies – all alleged to have been connected with OneCoin in some form” which gives me another setting. Is ‘alleged’ enough to put a freezing order in place? Don’t get me wrong it sounds nice, but when was alleged enough to prosecute people and companies? Doesn’t that require proof? 

Then we get to “Sebastian Greenwood, who is in a US prison serving a 20-year sentence for his role in the fraud. Also subject to the freeze are British businessmen Christopher Hamilton and Robert MacDonald, who appeared in court in London” which get us the added “The pair are accused by US authorities of laundering OneCoin proceeds, however attempts to extradite them to the US to face trial have failed”, now I do not known enough of either Christopher Hamilton and Robert McDonald, but why did the extradition fail? There might be a procedural or legal reason, but the BBC does not give us this. It might not hit the core of this story, which is Ruja Ignatova, yet in light of the time settings it becomes a liked interest, so why is it missing? 

There are a few speculative sights to this. The first is that she was murdered (read: executed) and whomever was left with the bundles of cash is pretty much singing ‘do wa Diddy Diddy’ on a sunny beach. The second one that I considered was that she has a new identity, living it up in the UAE whilst her cash is in an optional Saudi bank, gaining 5%-10% interest over several billions, and as such you can live like a queen in Dubai or Abu Dhabi living off $100,000,000 plus each year. She might have been seeding the non captured funds to assure her of non-capture and non-freeze cash. This is all speculation but the stage that we see with 6 years vanishing makes these two the most likely scenario’s. And there are more places she could go when the cash is securely non-freezable. 

This gets me back to the number one question. Why did the global freeze order take 6 years? There might be a really good (or correct) reason, but the BBC article does not give us that.

Something to consider especially When we consider the Khaleej Times exposed last June that ‘UAE scams exposed: How thousands of residents ‘lost it all’ in bogus investment schemes’ and this is one nation. They report “over 40,000 UAE residents have collectively lost hundreds of millions of dollars to fraudulent investment schemes” that is a serious amount of money and this is one nation. Don’t you think there is now a pressing need to up the effort to upgrade banking laws to take this factor out (or at least diminish it massively). I understand that a fool and his money are soon parted and that it is everyones responsibility to take steps to make it harder for these criminals. I think that the one clear lesson is that there are no free gifts (EVER). The second part is that nothing comes for free. Now we get that not all ‘currencies’ are the same. Look at Facebook. Their currency is data and a lot of people do not care about data, especially as they do not know what it could cost them. One question I have always in mind when someone offers me a deal to good to be true is “if it is too good to be true, it must be a false setting”, this has (up to now) prevented me a few times to lose my cash. The second thing is that if someone (an unknown person) comes to me with such an offer. My initial question becomes ‘Why doesn’t he (or she) go to friends first?’ The situation might have come up, or they might not have any friends. But when you deliver on ‘great’ deals you suddenly have more friends than anyone ever bargained for. 

This is a paranoia setting, but it is not paranoia when everyone is after your bank account. Just a thought to consider.

So whether your funds are in a fridge or not. Make space by removing the venison and make yourself an awesome Bambi burger, with forrest unions and mushrooms. Bon appetite and have a lovely weekend when you get there. I get there in 2 hours. Now I need to find some venison, I suddenly feel peckish.

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