Tag Archives: LVMH

May 24, 2025 · 00:09

A swing and a miss

It is no secret that I hold the ‘possessors’ of AI at a distance. AI doesn’t exist (not yet at least) and now I got ‘informed’ through Twitter (still refusing to call it X) the following:

So after ‘Microsoft-backed Builder.ai collapsed after finding potentially bogus sales’ we get that the company is entering insolvency proceedings. Yet a mere three days ago TechCrunch gave us “Once worth over $1B, Microsoft-backed Builder.ai is running out of money”, so as such with a giggle on my mind I give you “Can’t have been a very good AI, can it?” So from +$1,000,000,000 to zilch (aka insolvency), how long did that take and where did the money go? So consider this, TechCrunch also gives us “The Microsoft-backed unicorn, which has raised more than $450 million in funding, rose to prominence for its AI-based platform that aimed to simplify the process of building apps and websites. According to the spokesperson, Builder.ai, also known as Engineer.ai Corporation, is appointing an administrator to “manage the company’s affairs.”” Now, I am going on a limb here. Consider that a billion will enable 1,000 programmers to work a year for a million dollars each. So where did the money go? I know that this doesn’t make sense (the 1000 programmers) but to consider that they might accept a deal for $200,000 each, there would be 5 years of designing and programming. Does that make sense? The website Builder.AI (my assumption that this is where they went gives us merely one line “For customer enquiries, please contact customers@builder.ai. For capacity partner enquiries, please contact capacitynetwork@builder.ai.” This is not good as I see it. The Register (at https://www.theregister.com/2025/05/21/builderai_insolvency/) gives us “The collapse of Builder.ai has cast fresh light on AI coding practices, despite the software company blaming its fall from grace on poor historical decision-making. Backed by Microsoft, Qatar’s sovereign wealth fund, and a host of venture capitalists, Britain-based Builder.ai rose rapidly to near-unicorn status as the startup’s valuation approached $1 billion (£740 million). The London company’s business model was to leverage AI tools to allow customers to design and create applications, although the Builder.ai team actually built the apps.”

As such the headline of the Register is pretty much spot on “Builder.ai coded itself into a corner – now it’s bankrupt” You see coding yourself into a corner is not AI, it is people. People code and when you code yourself into a corner the gig is quite literally up. And I can go on all day as there is not AI. There is deeper Machine Language and there are LLM (Large Language Model) and the combination can be awesome and it is part of an actual AI, but it is not AI. As such as Microsoft is believing its own spin (yet again) we can confuse that there is now a setting that Qatar’s sovereign wealth fund, and a host of venture capitalists have pretty much lost their faith in Microsoft and that will have repercussions. It is basically that simple. The first part of resolving this is to acknowledge that there is no AI, there is a clear setting that the power of DML and LLM should not be dismissed as it is really powerful but it is not AI. 

As I personally see it, the LLM is setting a stage that the chess computers had in the late 80’s and early 90’s. They basically had every chess game ever played in their memory and that is how the chess computer could foresee what was possible thrown against it. And until 2002 when Chessmaster 9000 was released by Ubisoft, that was what it was and for that time it was awesome. I would never have been able to get as far as I did in chess without that program and I am speculatively seeing that unfold. A setting holding a billion parameters? So I ,might be wrong on this part, but that is what I see and we need to realise that the entire AI setting is spin from greedy salespeople that cannot explain what they are selling (thank god I am not a salesperson). I am technical support and I am customer care and what we see as ‘the hand of a clever person’ is not that, not even close. 

So as we are also given “Blue-chip investors poured in cash to the tune of more than $500 million. However, all was not well at the startup. The company was previously known as Engineer.ai, and attracted criticism after The Wall Street Journal revealed in 2019 that the startup used human engineers rather than AI for most of its coding work”, as such (again speculation) a simple trick to replay a mere 1800 days later. And this is what a lot are (plenty of them in a more clever way) but the show is now on Microsoft. They cracked this, so when they come with a “we were lured” or “it is more complex and the concept was looking really good” we should ask them a few hard questions. So whilst we are given “While the failure of startups, even one as high profile as Builder.ai, is not uncommon, the company’s reliance on AI tools to speed coding might give some users pause for thought.” And when we consider “might give some users pause for thought” is a rather nasty setting as I was there already years ago. So where the others? As such we should grill Satya Nadella on “Last month, Microsoft CEO Satya Nadella boasted that 30 percent of the code in some of the tech giant’s repositories was written by AI. As such, an observer cannot help but suspect some passive aggression is occurring here, where a developer has been told that the agent must be used, and so they are going to jolly well do it. After all, Nadella is not one to shy from layoffs.” As such I wonder when the stake holders for Microsoft will consider that the ‘USE BY’ date of Satya Nadella was only good until December 2024. But that is me merely speculating. So I wonder when the media and actual clever people in media are considering that this is a game thatch only be postponed and not won. So will the others run when the going gets tough, or will they hide behind “but everyone agrees on this” as such the individual bond will triumph and there is a lot of work out there. The need to explain to people (read: customers) is that there is a lot of good to be found in the DML and LLM combination. It remains a niche market and it will fill the markets when people cannot afford AI, because that setting will be expensive (when it is ready). These computers will be the things that IBM can afford, as can the larger players like an airline, Ford, LVMH (Louis Vuitton Moët Hennessy) and a few others. But the first 10 years it will remain out of the hands of some, unless they time share (pay per processor second) with anyone who has the option to afford one. That computer will need to work 80%+ of the time to be affordable. 

As such we will see a total amount of spin in the coming months, because Microsoft backed the wrong end of that equation and now the fires are coming to their feet. Less then. Less than an hour ago we were given ‘Microsoft Unveils AI Features for Windows 11 Tools’. I have no idea how they can fit this in, but I reckon that the media will avoid asking the questions that matter. As such we will have to wait the unfolding of the people behind builder.ai. I wonder if anyone will ask the specification off what happened to said billion dollars? Can we get a clear list please and where did the hardware end? Or was a mere server rack leased from Microsoft? This is just me having fun at present. 

So have a great day and I will sleep like a baby knowing that Microsoft swung and missed the ball by a fair bit. I reckon that this is…. Let’s see there was the Tablet, which they lost against Apple and now Huawei as well. There was the Gaming station, which was totally inferior against Sony. there was Azure (OK, it didn’t fail but a book vendor called Amazon has a much better product, there was the Browser, which is nowhere near as good as Google. And there are a few others, but they slipped my mind. So this is at least number 5, 6 if you count Huawei as a player as well. Not really that good for a company that is valued at 3.34 trillion. So how many failures will we witness until that is gone too? 

Have fun out there today.

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March 22, 2025 · 11:21

Twinkletoes

Yup, this happens to us all. Even the non-dancers. Twinkletoes means “used to refer to someone who is a good dancer or who moves lightly on their feet”, I accept that, but as I personally see it, it Also stages the person who has the situation that the person “who is a thinker or who moves swiftly in their brain” the same situation applies. I have been iterating new IP through existing games for over two days now (and it is really exhausting). I have been making new iterations to my version of Elder Scrolls 6: Restoration, a new FarCry (based on the legendary FarCry 3), the new RPG I have set on paper here, new iterations of commerce (in the RPG’s) and added a setting to a new stealth RPG (not a new Assassins Creed) and a very new approach to Watchdogs 5: Observations (in its earliest infancy), I had already commenced Watchdogs 4 to paper (somewhere on this blog) and it plays in modern day Japan. I changed the setting to Sapporo, as this is relatively new in gaming and as such there is novelty in new locations and the story requires a harbor setting. And this has been merely the last two days, although the original setting were created up to 5 years ago, with the setting of Restoration (TES6) almost 10 years ago. So as I am driven to near exhaustion as my brain is in twinkletoe mode, I can assure you that it is merely my version of overly active brain syndrome (perhaps there is a medical term for it) and it is leaving me a little tired. As it the case, it did give me the setting of Watchdogs 5, the issue here that it is a networking setting as the game goes in pairs. 

It is also less action driven, but more activity driven, as such you can be the hacker or the Agent in this game, there is a larger setting that you as one or the other can give clues to a fellow on the other side of the isle and the goal is to create a more robust observation and detection system. The frail setting of certain systems allows for actions to be monitored on CCTV, the internet and personal observations. The thought came to me as I was remembering 1985 video game Hacker by Activision. It was designed by Steve Cartwright and he got it done on a system with a mere 64KB, too what happens when we throw some real power to it? What happens when we unite agents and hackers and run the system from both ends? Can this result in a much more robust system? What happened when the game adds zero day faults (Apple has a few, Microsoft has tons as I personally see it). So what happens when we set these stages in motion and it is not merely point and click, so why happens when a Palantir (Gotham) system is thrown into the mix? I am merely postulating now, the reasoning that games could also instruct or teach people on how vulnerable they are in real life. 

As we move from station to station, some might remember the game V (based on the 1983 TV series), you merely run to a point and activate that system to let the red fumes inhabit the space station (I think that was what I was supposed to do), but add a section based on Portal (by Rob Swigart, 1986) you can get a lot more. That is the setting that I see when we set a game like Hacker to a much larger stage and at that point it is new IP, not merely some variation of IP, but a much larger stage and totally new. A game that teaches, informs and trains the next stage. As we now see that programmers are programming bots to keep scammers uselessly busy, we can grow more mundane and more intense in almost any direction. And it is a new endeavor, not some wannabe drip drip copy, but something totally new. Just like the makers of Chipwits (by Epyx, 1984) made a new version a larger and more enticing version on these newer systems, we can grow many games in new jackets and larger premises to new heights. And these systems have the computation powers to net the stage much larger. We can use the setting of the Balance of Power and add a few cogs to make it a much larger machine. And as Chipwits has a new version 42 years later in a much larger setting, we can do this in many ways and I wrote about them around 4 years ago. The new IP set on original ideas and stupidly discarded by this who thought the new horizons require better games, all whilst these games are the timeless golden oldies. We saw and forgot what Millennium 2.2 brought on the Commodore Amiga with 1024 KB on 150ns. Now we have systems (and mobiles) with 32000 times more memory and more than 15000 times more storage whilst the processors are over 250,000 times faster. You can really go to town on those merits and create the larger setting on several stages. I said that this was part of the 50 million Amazon Luna sales that I foresaw and some are in such stages now, but as I saw it Amazon stayed asleep and like Alexandre Auguste Ledru-Rollin (1864) they went with that setting in the trend of “There go my people. I must find out where they are going so I can lead them” and the left billion on the floor all relying on the AI hype. I was thinking on that last week, there is no AI and I see it as NIP, Near Intelligent Parsing (making it NIP avoiding the confusion with IP). A setting that is overlooked, because as there is no AI, they all shout, so what is it then? Well, it is near intelligent, there is no real intelligence at present and it is set to the programmers who are parsing data and ideas into new (flawed) data. You see, a lot of this is intelligence and it almost get you there, but not entirely, the training models are set to more and more likely outcomes but there are percentages that are off and that is where the shoe becomes the wrong fit and I reckon that when these errors hit ADNOC and ARAMCO both will want some legal satisfaction and it might be a few years away, but it will happen, because the distance between real AI and NIP will be the size of the Grand Canyon (which these AI proclaimers will deny) and as they throw more complex legal documents at the customers they will get out to ‘their’ field retired and non-accountable to any legal discourse. It is almost like bad mortgages sold (or swapped) to new owners and they get out. Yet this field is the new wild west and I refuse to become part of it. And what happens, I saw the new stages of income based on old software. The Atari 600/800, Atari ST, CBM64 and CBM Amiga gave us over 10,000 games between 1983 and 1999. So if we only take the highest scoring 10% we get 1000 games. Now 30%-50% have IP protection, but I saw the override in new IP in a few ways and these are valid options as I see it and that implies that that ‘great’ (not really) game brand Microsoft, left thousands of options on the floor whilst they went to spend billions on something that I not panning out. You see, where it all becomes a new kind of hustle, all whilst for over two years I have written on other means to get revenue? And I am not done yet, because as I see it, the more I write here, the more revenue I show and the more IP I give here, the weaker the bog tech firms show themselves to be. A simple setting with simple outcomes and the best gig becomes that should someone copy the IP I set here, the bigger the losers biotech becomes. A simple equation to the question what makes for a good game?

That leaves me with the question, is there a mental setting to Twinkletoes? It is merely a mental thing in me, the question I cannot answer has a larger appeal than most other things in life. Have a great day and if you wonder what bag I left here? I do some things with intent, you can’t give away the game and here is the setting. In November 2018 I wrote ‘It’s about time, slappers only’ (at https://lawlordtobe.com/2018/11/29/its-about-time-slappers-only/) the premise to Watchdogs 4, and the larger player would be the one with Meta Glasses, before Meta even had glasses, I call them Google Glasses. As such I was ahead from META by years. And as I see it, I have done so a few times with games and when we see Software companies make ‘innovative’ claims (hardware suppliers too) I get to be front and central in their claims showing them what I had created years ago. I reckon that I am mere steps to show what I had months if not years from what Bernard Arnault apparently had created whilst I had the setup in my bog (and more) close to a year before they made their AR (Augmented Reality) claims through LVMH. I was a few steps ahead of them and I made it common goods in my blog before March 21st 2023 in ‘The unplanned story’ (at https://lawlordtobe.com/2023/03/21/the-unplanned-story/) and all the wannabe innovators (no referral to Bernard Arnault) can go suck an egg. As I said, have a great day with an optional game or two, because gaming makes the brain go in innovative mode.

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November 24, 2024 · 19:58

Bee, Bee, Bee, the Eye Pee

Yup, I am going off the simulated drive straight to the edge of what I consider wonky space (aka idea town). I have two reasons to do this. In the first there are a few indicators that LVMH is already on route to this and there is nothing more fun than to blow the surprise of the biggest baddest luxury brand on the planet, so that they know they are less ahead of the pack than they think they are. As for the second reason. It is always fun for a blogger to be able to say that I got there two years ahead of the rest and that is done by publishing the idea now and not when they want it to be published. Its al connected towards he said, she said and I merely show the published article to prove my point.

As such we get to the first hurdle. I was walking around in nowhere land and I got to mix what I designed two years ago after seeing malls impacted by COVID issues. At that point I designed a new technology for interacting retails and consumers. It was based on mobiles and glasses to give the people more. As such I had a thought today. To get you on board I need to take you on a mission of mercy (to protect your mind) to something that is 70 years old.

We get to so see two images, one red based (for the left eye) and one green based (for the right eye) these two images do not interfere, but with the glasses you get to see a 3D image of the image. One image for the left eye, the other for the right eye. Almost like a mono coloured view-master. We adapted the technology to use grey scaled glasses and that is how I saw Gravity in 3D in the IMAX theatre. A movie by Alfonso Cuarón with George the Nespresso man Clooney and Sandra Speedster Bullock. Gravity was the most impactful movie in my life and I still think of that movie has had the most impact on me. The technology employed that is, it was a great movie all around. You see, I thought of another ploy. The grey screen with glasses can give us an additional privacy filter. We have a mobile screen where we can filter what people see and only if you are directly facing the screen can you see the information. On an angle you can not. So this already exists, so what the beef? Well, I reckoned that a screen with ‘intelligence’ could interface with the grey glasses.

Now consider that the glasses could be given a setting that gives any wearer of these glasses individual privacy and in the second setting 3D capabilities. And with the interactions you get a new level of 3D interactions (and privacy) to new tablets (and mobiles). 

The main event
Yup, now we get to the main event. You see as I stated, I was there over 2 years ago and I wrote about it in ‘The mind it continues regardless’ on June 6th 2022 (and before that) where I saw a new application to augmented reality. Eaton Centre was the first application where I saw it, but it would be highly regarded in places like the Dubai centre. I also wrote ‘A Promise kept’ (at https://lawlordtobe.com/2023/04/05/a-promise-kept/) that is more up to date to this story. You see what people fail to see is that malls rely on engagement and these times (the COVID era) are bringing that need to the surface. As such I also I got to an idea that would offer a lot more to jewellers (see A promise kept). You see, there are two phases. The first is a QR code.

This code could be outside any jeweller, but in my view I saw the jewellers in Monaco and the millions of tourists they have to ‘appease’ to. As such I formed the idea that we would add the code to the image of a hand and the image of your hand (your finger) will be placed inside of the image of the ring you wanted and there we have an approximation of Deeper Machine Learning in use with a mobile and the retail industry. I worked out parts of it and I gather that LVMH has even gotten further with this. Well, you gotta admit that they are are being paid to work on it every day and I thought that android systems (iOS too) and by next week Huawei could implement this using HarmonyOS, this could have an interesting setting where everyone could have an image of an unaffordable ring on their finger, without LVHM endangering their stock and this would be an eye catching ability in Monaco to say the least. And this could be pushed even further when we consider the privacy shield with 3D capabilities and glasses. The Deeper Machine Learning options we now have could design an image from the 3D stage and the ring (as a QR code) and create a perfect fitting ring where a $26,500 ring might merely be owned by a few, but in this setting millions could see themselves graced with such a ring and when LVMH does this every quarter you get more than a return population, you create a global wave. And that is what I saw and now with the alternative idea we could see our hand graced (in 3D) with rings we could never image ever holding (I reckon that gets 98.3433% of the female population eager to try it).

Just my sneaky sneaky sense of humour. Because I wanted to state (for some kind of record) that I got there first, well kinda anyway. So all those people making claims, I have 3288 articles in my blog showing for over 10 years a few ideas that others dream of (or so I hope). It was a stage of innovation, which is why I can call Microsoft as the masters of mediocrity. I am ahead of them by miles.

You all have a great day, I am now 4 hours from Monday and perhaps another new idea.

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November 20, 2024 · 18:43

Puzzlement

That happens and it does not matter how bright you are. At times you get the message and it makes no sense (at that moment). I had that yesterday with an article by Fortune (at https://fortune.com/2024/11/17/luxury-goods-lvmh-kering-bain-broken-promises/) we get ‘50 million people have stopped buying luxury brands like Dior and Burberry after ‘broken promises’ to customers’. The first question that pops into my head was ‘How do they get to these numbers?’, lets be clear I am not accusing anyone of anything. Yet that gives us the 100% of Tokyo and Sao Paulo together. To collect that amount of data requires a mind boggling amount of data. I lost track to the article as Fortune hides behind a paywall and I am not that stupid to fall for the ‘disaster’ sales technique. The article gives us brands like Burberry and Dior. As such Simple questions become apparent. 

What form of verification was used?
Data in itself is the biggest liar of all. A simple mistake of cleaning and verifying the data is essential. Example is the question ‘Are you pregnant?’ Is a nice one, when the men are not cleaned out of this setting we get an astounding 50% offset (if we are lucky). The man (always trying to be funny) will answer no, because it is the truth. 

Then we get the broken promises. 

What evidence is there?
I get that Fortune gives us “On some level, brands have broken their promises to consumers” the voice (read: writing) of Marie Driscoll an equity partner. So what evidence are we given. The to some degree aggregated setting gives us LVMH, Burberry and Kering. There is a mention that they missed revenue targets. And suddenly we see that they are surpassed by Ozempic (a Pharma solution). We see not mention of any broken promises. We see all kinds of excuses and no actual mention of broken promises. At best we get the term brand fatigue. Actually I made mention of this in an article in January 2024 called ‘That one sided conversation’ (at https://lawlordtobe.com/2024/01/27/that-one-sided-conversation/) my issue is that malls (and brands) need to set their focus to engagement. I even created the setting to do just that And I had the Toronto Eaton Centre as an example as well as the Dubai Mall (and a few other places in Dubai). I never considered broken promises, and as I see it Fortune has no real setting for that either. If you have 50,000,000 consumers. You have data. Whether the consumer told a porky pie (read: lie) or there is another reason like they ran out of cash. The simple setting is data and the article does not give us any. The article is (as I personally see it) a sham. We are given “an equity Analyst told Fortune” the name appears later. Yet, if I had this to say you mention that name EVERYWHERE. And the article goes one step further “Now 50 million luxury consumers have either ditched buying designer bag, scarves, watches and more — or have been priced out, Bain & company’s new annual luxury report warns”

I personally believe that LVMH, Burberry, Gucci (et all) need to demand that data from Fortune. I wonder how long I need to shift through that data to see an astounding amount of gaps that could get Fortune into hot waters? 

I got to see the article in my mobile, but not my laptop (another fine mess I got myself into). 

In these troubled times I have no issue with missed revenue targets and I feel certain that their investors do not have that issue either. The very rich know how they are doing and for the most they also know that of their peers. So if only 2 get their numbers that quarter, they are certain that about 80% will not go shopping everywhere. Optionally they will push back their Burberry suit or dress. There is no shame as I personally see it (and for the record I have never had enough money for a Burberry suit). 

As such my puzzlement. Fortune was always seen by me as a straight error in ‘reporting’ and this article basically threw their credibility in the trashcan.

The Second sight
That comes from the reference to Bain and Company and the stage that was referred to. The headline there was ‘Global luxury spending to land near €1.5 trillion in 2024, remaining relatively flat as consumers prioritise experiences over products amid uncertainty’ an article by Claudia D’Arpizio and Federica Levato. There we see “And yet, 50 million luxury consumers have either opted out of the luxury goods market or been forced out of it in the last two years. This is a signal for brands that it’s time to readjust their value propositions. To win back customers, particularly the younger ones, brands will need to lead with creativity and expand conversation topics. Simultaneously, they must keep their top customers front and center, surprising and delighting them while rediscovering one-to-one human interactions. For all customers, it will be critical to double down on personalisation, leveraging technology to achieve it at scale.” That is a view I can get behind and there is no mention at all of ‘Broken Promises’ (anywhere in the article). These two youthful young sprouts basically confirms my believes that it is about engagement. It does not matter how (I personally chose a generic setting) to engage the consumers in a much larger setting of a place and not a specific brand. I do not disagree with “rediscovering one-to-one human interactions” but as a technologist I prefer my Chicken Shawarma in a one to many configuration. And I do get that to address the very wealthy (aka filthy rich), a one on one setting is likely preferable. But that was never the reason for the IP I created in that setting.

And I for one personally believe that you can ditch the Fortune story and go straight for Bain & Company (at https://www.bain.com/about/media-center/press-releases/2024/global-luxury-spending-to-land-near-1.5-trillion-in-2024-remaining-relatively-flat-as-consumers-prioritize-experiences-over-products-amid-uncertainty/) the article is quite remarkable. And it was a pleasure to read too. I get that the numbers game can be nerdy and dry, but this story is uplifting and a good thought to address, for anyone in retail that is.

In the end what did Fortune do? Very little, all praise to Bain & Company here.

Have a great day all.

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October 3, 2024 · 08:41

As history catches up

On the first of February 2022 I wrote ‘The opportunity for 2022’ (at https://lawlordtobe.com/2022/02/01/the-opportunity-for-2022/) where I set a stage for augmented reality, at a later stage I also set it for glasses and windows (an actual window pane) and with that I started a thought process that could revitalise malls on a global scale. I initially covered tourism, but soon thereafter I covered commerce, advertising and awareness creation. The focus for me was the Eaton centre (Toronto) as it was a clear case of awareness improvement. There were a few other sides for mobiles, but this stage was explored by my mind and last week I was given a jolt of energy as Meta (at https://about.fb.com/news/2024/09/introducing-orion-our-first-true-augmented-reality-glasses/) gives us the Orion, previously codenamed Project Nazare, as I kind of envisioned it. I thought that Google and/or Amazon would have picked it up, but no, it was Meta. So as I see it Meta now has a clear advantage over advertising and a new realm of awareness creation. So whilst Amazon and Google were cutting staff, cutting all kinds of enablements Meta now has more than the inside track. They can whisk advantages in advertisement, tourism, awareness creation and a few other directions. This is what sets them apart from the wannabe innovators. And I left all the evidence all over the internet, as such I can truthfully see myself as an innovator. As I see it, the one part not grabbed by Meta is the mobile layer where they can grab the attention of jewellers on a global scale. I am not merely talking about the small players, I am talking about Pandora, Harry Winston, the Swiss Richemont Group, Bernard Arnault and his LVMH scoundrels (as the expression goes) and a few other players. They all become very willing players in this realm. A stage that wan’t open to many of us, now becomes a new stage of revitalisation. And the malls need them and as such Meta gets to surpass Google with YouTube and Amazon with whatever they have. I actually didn’t think to be this ahead, I was in some believe that this was 5-10 years away. History catches up with me. Oh, and I was thinking also a bigger picture. You see this could work well for publishers and book shops as well. As the jeweller has its domain, the domain of books could equally profit from augmented reality. 

Meta already has the skills to put in place the technology to set the domain for advertisements and with that the malls could revitalise soon enough. For me it is another moment of bliss. Whilst several people made claims that I was nuts, the technology now exists to make larger parts of my ‘delusion’ a reality. I feel awesome, those shouting I was a nutcase have just exposed themselves to be nothing more than wannabe’s with a lack of creativity. 

And later today I will add another story, it will be all about books. Well one in particularly. Have a great day.

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August 11, 2024 · 19:40

Setting of the day

On a good day
The Khaleej Times Jost informed me on how a good day comes to pass. Here (at https://www.khaleejtimes.com/uae/meet-the-uae-police-officer-who-uncovered-183-money-laundering-cases-in-15-years) we are introduced to Major Saad Ahmed Al Marzooqi. 

The headline ‘Meet the UAE police officer who uncovered 183 money laundering cases in 15 years’. We are also given “He was recently appointed as the first Emirati member of the Financial Action Task Force’s (FATF) International Cooperation Review Team” and we can be mesmerised, or brag about his abilities, but the numbers imply that he slightly uncovered more than one case a month. There are plenty of police forces all over the world where half of these numbers would imply a stellar career. As we gawk over “exposed 183 money laundering cases that are related to drugs and financial embezzlement. He had also created a database of incidents, which contributed to an increase in convictions from a monthly average of 3 to 14” we need to realise that the increase of 3 to 14 implies that this one person achieved more than any average police station in Europe. 

This is the kind of man the world needs and that will be explained in the next article, because the universe relies on balance and the imbalance we are about to see takes the cake and changes an optional day to night.

On a bad day
Yes like any hero that needs a antagonist to make things interesting, we have Microsoft in two mentions. Now this isn’t directly involving anyone at Microsoft, but the follies are a setting that makes things a lot worse.

First we get Wired (at https://www.wired.com/story/microsoft-copilot-phishing-data-extraction/) who gives us ‘Microsoft’s AI Can Be Turned Into an Automated Phishing Machine’ we get to see “Attacks on Microsoft’s Copilot AI allow for answers to be manipulated, data extracted, and security protections bypassed, new research shows” which is not good, but anything positive can me mauled into a criminal jester for organised crime. The additional “Microsoft raced to put generative AI at the heart of its systems. Ask a question about an upcoming meeting and the company’s Copilot AI system can pull answers from your emails, Teams chats, and files—a potential productivity boon. But these exact processes can also be abused by hackers.

Today at the Black Hat security conference in Las Vegas, researcher Michael Bargury is demonstrating five proof-of-concept ways that Copilot, which runs on its Microsoft 365 apps, such as Word, can be manipulated by malicious attackers, including using it to provide false references to files, exfiltrate some private data, and dodge Microsoft’s security protections.” Now, I haven’t seen this, but Wired has a solid enough level of credibility to not ignore this. And that isn’t all. Bargury gives the world “the ability to turn the AI into an automatic spear-phishing machine. Dubbed LOLCopilot, the red-teaming code Bargury created can—crucially, once a hacker has access to someone’s work email” as I speculatively see it a mediocrity solution to turn the Internet of Things into a machine serving organised crime, optionally the NSA too, well done Microsoft. As I see it, the workload of Major Al Marzooqi would increase fivefold when this hits the open world, actually it already has if I understood the words from Michael Bargury correctly. In this, we optionally an even bigger problem, or at least a lot of corporations will.

You see there is a second message, in this case from Cyber Security News (at https://cybersecuritynews.com/microsoft-entra-id-vulnerability/). They give us ‘Microsoft Entra ID (Azure AD) Vulnerability Let Attackers Gain Global Admin Access’ with the subtext “Security researchers have uncovered vulnerabilities in Microsoft’s Entra ID (formerly Azure Active Directory) dubbed “UnOAuthorized” which could allow unauthorised actions beyond expected controls” Now take these two parts together and the phishing expedition could hit every R&D system on the planet using Azure. I am certain that Microsoft will have some patch coming soon, but in the meantime the bulk of R&D (under Azure) will be vulnerable and approachable by many hacker and especially organised crime, because selling secrets to competitors tends to be a lucrative setting and most corporations aren’t that finicky in acquiring something that raises (and assures) the bonuses of the members of their boardroom. OK, this is speculative on my side, but wonder what some will do to get the upper hand in business, especially if there is a bonus raise involved. 

I wish I had a solution, but my personal feeling is that Microsoft has too many holes, loops and a whole rage of other issues and switching to either AWS, IBM cloud or Google Cloud tends to be an essential first step coming to my mind. Now, if there are sceptics who think that I am anti-Microsoft here, they are probably right. Therefor the Links to the two articles were added letting you look at the stories yourself. In the meantime I remember a story in April and it should be my ‘duty’ to inform SAMI that ‘BAE Systems and Microsoft join forces to equip defence programmes with innovative cloud technology’ had a nice article and with the two articles mentioned, SAMI could lay its hands on a truckload of BAE IP. Not sure how far they will get, but free IP is the way to go I say. So when you realise that a large corporation like British Aerospace with all the civilian and military hardware can be accessed, what chances do you think that Novo Nordisk (Denmark), LVMH (France), ASML (Netherlands), SAP (Germany), Hermez (France), L’Oreal (France) have? I do not know if any uses Azure, but it is a good moment for them to select one of the other companies. They could after the event sue Microsoft for damages, but Delta Airlines is already suing CrowdStrike and I am not sure how that will go. In the end it is my personal opinion that this could potentially bite Microsoft hard and it is one of the reasons I do not let them near my IP.

As I personally see it, the companies racing the be the first to launch their (fake) AI will now have a much larger impact. There were already fake data issues, but now the phishing options that are mentioned and when that gets linked to what Cyber Security News calls “UnOAuthorized” the entire IT game changes dramatically and I have no idea how that will play out. 

As my Sunday is almost over and Vancouver only just started there’s a chance we postulate that the next 72 hours will be an interesting one. Have a lovely day (when you are not on Azure).

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July 30, 2022 · 01:14

Where idea’s die

I have been tossing and turning on an idea. I am not sure whether it is a good idea, whether it can be adapted to anything, but for some reason the idea would not let go. Almost like the first time I considered the Augmented Reality approach. The idea is related to that. It is a new approach to visibility in jewellery, and if the Mobile can be adjusted this could bring a much larger stage than we see now. Yet I only see the approach for rings and bracelets. There are a few more, but that is open for interpretation and that is where doubt creeps in. A ‘What if’ approach. And the doubt creeps in and makes an appearance. Doubt, it is the place where ideas die. 

And make no mistake, I have doubts just like any other idea man, I believe a decent amount of doubt is good, it makes you redo what you have and test it for yourself but that too comes at a price and my mind is no different than anyone else’s. So, what to do?

Now, I am decently certain that mobiles cannot do what I have in mind, but should that stop the idea? I merely need to find the one maker (Google or Tesla) to add that functionality and a new market is created and I do believe that this market could grow by a lot. And as my mind was filling in blanks and create additional opportunities doubt stepped in and wrecked the train of thought. Yet I feel that pushing on will create the idea stronger and more adapt, but at every step doubt comes in and rears its ugly head. I am ready for doubt and self doubt, it merely makes the idea and my conviction stronger. It was Atropos who stated again and again “μέχρι εκεί θα πάτε” (that is as far as you will go) every time she cut the wire, and at some point he will cut my thread too. Will there be enough time? I hope so, there are plenty of ideas coming forward, and there is a certain satisfaction that my IP bundle keeps on growing (even if it goes nowhere at present). But that is OK, I feel that Tencent is waiting for their steps, I believe that they are making steps to grow League of legends and I believe that the Patent for their console is merely a first step. They might have stopped their game streaming, but the hardware is still there. I think they are awaiting a signal, no idea what signal it is, but it will upset the American streaming player to no end (Amazon Luna, Google Stadia, Netflix, Apple) and whatever Microsoft has. And they are all looking in the same places and that is where my $500M a month idea goes to town, no one is looking in that place and I should consider adding a new player to that field. Yet I feel certain that they will see if it can be done via Tencent (not a given, merely a hunch). And yes there is some doubt, but the larger doubts were crushed when I saw the Unreal Engine 5 presentation of Riverwood. I had the same feeling in 1992 after all the GIF files when I saw the first JPG files. Those who are that old forgot about that moment, didn’t you? And it also gave me the idea that could get the streamers over 50 million subscriptions. Doubt faded and it will for the other idea too. We fight to prevent the ideas to die, but a good amount of doubt keeps the idea strong and that is the stage where I am now, I merely need to convince someone high up in the Tesla Pi department that there is a place where other phones are not looking, or they decided to dump the idea and I believe that there is a market and when it takes off the others will fight to catch up, but they will lose a year, so how to push for the idea that will make that idea fly? And jewellers are the first step. 46,776 Jewellery Stores businesses in the US as of 2022, EU jewellery industry includes some 27,850 companies and whilst we crunch those numbers and we see that there is a little decline in that market we need to realise that those around have their own doubts, they also fight for survival. It might not hinder the larger players like LVMH who declined 17%, Rajesh Exports grew and processes 35% of all the gold produced worldwide, Chanel, Chow Tai Fook, Cartier, Signet, Tiffany and a few more. These larger players might not need that new idea but do you think they stay behind when the idea takes off? They are in it for the numbers and some might have merely declined only 0.41%, but that is enough to set up all the lights and markers, my doubt is not doing well when I see the opportunity as it is and when I saw the Line presentation. A place with 9 million people all in a stage where presentation and representation is key and there my idea will find a voice box. One building with a population that equals London and is larger than Sydney or New York. Yes, my doubt is fading and it is merely one of at least 3 ideas that could find its way there. There is a place where Ideas die, but I feel that I can void that place a little while longer, especially with the Kingdom of Saudi Arabia making these kinds of turns and when it starts there the other places can follow or fade. You see, a place like Monaco gets 159,000 tourists and it has as one source stated a mere 128 jewellery stores. So my idea is doing just fine and the idea works 24:7. But I need not worry doubt will come again and test the ideas I have, for now I can see that Andy Jassy and Sundar Pichai have no idea what they are missing out on and it is only half a billion a month, optionally a lot more. So Tencent has options as do two other new players.

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