Blame Canada

Yes, we remember the song (some of us do), yet we never thought it would go this far, to this extent and to this degree. I thought I was angry when I wrote ‘Faith by the hypocrite’ on June 7th (at https://lawlordtobe.com/2021/06/07/faith-by-the-hypocrite/), 215 children and now, we see ‘751 unmarked graves found at residential school’ (at https://www.bbc.com/news/world-us-canada-57592243), and ‘Hundreds of unmarked graves found at Canadian indigenous school’ (at https://www.reuters.com/world/americas/canadian-first-nation-finds-751-unmarked-graves-former-residential-school-2021-06-24/), so where is the rage, where is the media with their unnamed sources and accusations like they did with Saudi Arabia, they had no evidence then and they are openly ignoring it now. There is no hounding of Cardinals, chasing of Bishops and a lot more is missing, but this is a stage I NEVER ever expected to happen in any Commonwealth nation, mass murder, a mass murder that involved the clergy and optionally members of the law and government as well. When I see “An indigenous group in the Canadian province of Saskatchewan on Thursday said it had found the unmarked graves of up to 751 people at a now-defunct Catholic residential school, just weeks after a similar discovery rocked the country”, I also fail to see a mass of people hunting down the Catholic church and it’s so called ‘benevolent’ actions, how benevolent was it to the hundreds of people, almost a thousand in two locations. This is not a failure, an error. This was as I see it intentional misplacing people, optionally for financial gain, optionally murdered. And at this site we also see “It is not clear how many of the remains detected belong to children, Cowessess First Nation Chief Cadmus Delorme told reporters, adding that oral stories mentioned adults being buried at the site, enforcing my view of intent, children and adults do not die in an accident and as Al Jazeera even gave us “Pope Francis expresses ‘pain’ after remains of 215 Indigenous students found, but does not offer apology long sought by residential school survivors”, we see a failing, a very large failing from the Deacon at the bottom to the patriarch of paedophiles at the very top and we all just sit back and watch it happen. If our first impulse is to protect the children (any children), the waves of inaction I see is darn right unnatural and when did we ever embrace unnatural actions?

And when I see ““Canada will be known as a nation who tried to exterminate the First Nations,” said Bobby Cameron, Chief of the Federation of Sovereign Indigenous Nations, which represents 74 First Nations in Saskatchewan. “This is just the beginning.””, at this time I tend to agree and the lack of arrests is just staggering, so how long until 2-3 head honchos of the Catholic Church are ‘relocated’ to a nice place in Vatican city? 

And there is also the issue with the media, I see a lack of media supporting Bobby Cameron. Yet I also see something familiar, it was 40 years ago that I saw Brubaker, it was one of the first Robert Redford movies I saw, and it had an impact, but not to the degree it should have had and now when I think back towards Accomplices to the Crime: The Arkansas Prison Scandal by Tom Murton and Joe Hyams, I am hit by some of the similarities and I am massively surprised that so far I seem to be the only one making the link, the train of thought that people in ‘assumed power’ had in those days, taking coins left right and centre is baffling, how the aftermath of then seems to be similar to what we see in Canada now and the media is not all over it. How weird is that?

I also see a lack of media asking questions of the Catholic church and I see a lack of actions all over the place, but I do acknowledge “We are treating this like a crime scene”, the entire article mentions the word Crime twice, how odd is it not? I also see the political need and savvy when we see ‘Justin Trudeau fires back at China after it calls to investigate Canada’, yet the stage of almost 1000 corpses in Canada is one that no one in the Commonwealth ever saw coming, an approach to genocide, but Justin Trudeau had a beard, it might be his one upside to the Covid era. The man looks better with a beard. I do get his response, but it was the wrong one to give at this time. You see it is all well and good to give us “a Canadian truth and reconciliation commission had worked from 2008 to 2015 to address the mistreatment of the indigenous population”, yet they failed to find the two hundred and fifteen and the seven hundred and fifty one dead people in that time, so I reckon Canada has a larger issue and this becomes the this large event that involves the Catholic church, as such the gloves need to come off and the large non-accountability events for the clergy needs to stop, as well as making the church tax accountable, the cost of digging into the past is growing and the church has had enough mulligans (with or without a blessed golf club). And as I personally see it “there may have been markers for the graves at one point but that the Roman Catholic church, which oversaw the cemetery, may have removed them” that some people were aware of the criminal activities and decided to hide what they could. Yet, as I see it, the larger stage is unmentioned, the media has too much to gain by not mentioning speculated optional Catholic Criminal Events. And my evidence? Considering that Google search reveals 225,000 hits on ‘Bobby Cameron’ in all this (total of both events), and the journalistic farce called ‘Jamal Khashoggi’ with no evidence had 10 times more hits on the international stage within 2 days. Oh, that is before we get to UN essay writers (Agnes Callamard) giving us their speculated view with ‘CIA conclusions’ in all this, how active has she been in regards to the Canadian events? I will tell you “Bobby Cameron”+”Agnes Callamard” gives you ZERO hits on Google search, so what is going on with the rights of the people that are part of the Canadian First Nations group? 

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Clouds with a change for gaming

Yup, I started it yesterday, and part 2 is today as I had a few ideas on the subject. These ideas can be used as public domain by Amazon (Luna), but Microsoft will have to pay big time (if they can hand over $7,500,000,000 to Bethesda, they can pay me at least 1%).

Changes (by David Bowie)
The first thing I will do is to introduce Milestones, it is for the most part merely a name change to ‘Achievements’, yet over time it will be a little more. The second is to add a second tier to this, I will add ‘Discovery’ to this, yet all you Susie Dent boffins can clearly see it is a Synonym, yet the function of Discovery is different. As you discover something in one game, it gives you a token that can be spent as YOU see fit. For example if you find a ‘golden chess piece’ in a game like Clue, or a ‘Golden Revolver’ they will become Discoveries that wield the token of a revolver, or a Chess set. In a game like Battle Chess (in normal or battle mode), the Chess token will unlock a Greek Chess set, The golden revolver could unlock a weapon in another game and so on. This is one of the nice parts of the Cloud, we can add a lot more over time and give the people a reason. David Bowie sang:

I watch the ripples change their size
But never leave the stream
Of warm impermanence
So the days float through my eyes

I think it is time to take a page from that, we see gaming chances in perspective, but never remove you from where you are. I am setting a stage where that is possible, where games have a longer lasting appeal and I am offering the stage where the player tries something else as well. Most gaming options outside of the console and singular streams do not offer you this, merely an optional DLC and an optional skin, I want the token to take on new life and a much larger stage. This is about gaming and this is about making gamers happy. The nice part is that there is no guarantee that the token is there at game 1, I thought it through, yes there are some internet driven completionists, yet it is time for them to smell the reality of gaming.

We have largely ignored the masters of yesterday because they were 8 bit, yet some of them with today’s graphics and better intelligent response mappings could become the heroes of tomorrow and the nice part is that the groundwork is already done. Consider Millennium 2.2 with an upgraded map of this solar system, with additional information, more options and a larger stage, can we truly think it will not matter? I wrote about Murder on the Zinderneuf, Seven cities of gold and a few more in the past, close to a dozen games ready to be ‘captured’ (if the IP was abandoned), and the early bird that hesitates grows its own worms, so let’s get cracking. 

Microsoft throws money at everything, wouldn’t it be nice for players like Amazon (optionally Netflix too) to show them how silly that idea was? You see, I love Bethesda products, I really do, yet I also believe that gamers like the next fresh (and original) game. Consider that the top 100 of all time (by Metacritic) has a top 10 with 3 games older than 20 years and an additional 4 games that are between 10 and 19 years old, giving us that the 70% of the top 10 is 10 years or older, these numbers are in front of everyone and as far as I can tell, none of them are Electronic Arts or Ubisoft and 30% of the top 10 is Nintendo. So I have a clear case here, so why are the different board of directors pushing for some game every year, cool graphics will do the trick or perhaps having the most powerful console is the solution. As I see it, without a really good game they will not continue and that evidence is all over the place. 

So where to go after this? Well that is up to I reckon the Indie developers, they will need to choose an optional winner and in that platform create their original or remastered and revamped game. Consider that Elite was released in 1985, now the revamp called Elite Dangerous has 500,000 active monthly players. Ubisoft has plenty of successful games not being that busy, as such we can see that the old games still have appeal. OK the difference between Elite and Elite dangerous is larger than the Grand Canyon, but the foundation remained the same and that is the pull we need to consider that close to a dozen games released in the last decade could have a great revamped and remastered life on streaming even if they were not that successful in an earlier life. The difference is to truly look into a game and see what is possible. Like a sculptor to take that block of marble and chip away what is not needed and reveal the Torlonia statue and yes, it is not merely about chipping away, in some cases it is about polishing, upgrading and adding which we cannot do in a statue, but the statue could be given a shield, a sword (or trident). All options and streaming will give us a larger and adjustable stage as well. A stage where your game will be in the streaming stores for close to a decade. There are clearly options for streaming and it will not hinder consoles, the console gamers will most likely choose an additional streaming solution on the side.

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Thought for imagination

Consider the next setting, I am in the Harrods foodcourt, I feel the meat-pie as my right hand caresses the side pf the pie, I see two small basins of ketchup, I grab the knife in my left hand as I slowly use the sharp knife to cut a part of the left side of the pie. I cut through the pastry and the what I think is minced meat. It looks a little dry, but the overwhelming scent of fresh and warm meat enters my nostrils. I add a small bit of ketchup to the pie. The slice is cut in half and I slowly eat the part on my fork. My senses overwhelm with the spices in the meat, the pastry and it does not taste dry, it is an amazing experience and this is merely the first bite.

All what you saw before is true, all came from my imagination. You see I have had meat pie in the past and I envision what might be the perfect meat pie. I have been to harrods twice, but I never set foot in the food courts. Not for any particulate reason, I just never got around to it. I hope to do so in the future, but that will be part of the future that I see, or it might never happen. This is life. So what was this about?

The train of thoughts started a little while ago and that train entered the station again when I stumbled upon same article today ‘Netflix reportedly plans push into video games market’ by the Guardian (at https://www.theguardian.com/media/2021/jun/02/netflix-reportedly-plans-push-video-games-market). The thing that got to me was “Streaming company said to have approached game industry executives with project at early stage”, one could argue that they kill their own project by approaching Ubisoft, Ubisoft has another setting of needs and their product is what I personally would call ‘faulty at best’. Yet it is not all bad news “Netflix has been approaching senior game industry executives about joining it to lead the creation of a subscription games service, according to reports from the tech news site the Information and Reuters”, is the right sentiment, but as I see it, the safest route is to take the route Apple is seemingly taking. Games absent of in app purchases and absent of advertisements. These two elements will spell a much larger stage of doom on the industry than you know. Places like Android and iOS are now filled with phrases like “These ads are driving me insane, every level again”, and it will not be long until people have had enough. Then there is the stage of deceptive conduct in advertisements, a decently new approach to getting people to install your software. But these two elements will have a disastrous impact on gaming soon enough, and it will hit Apple as much as it will hit Google. Then there is the competition, Amazon did a lot better than I expected it would. I (personally minded) thought that it would be an easy win for Google, a tech maker if ever these was one. And it is ahead of Amazon, but I never expected Amazon to be this close to Google in the first place, as such the Amazon Luna remains in the race and there is an element that might not make Google the winner in the end. Google’s approach to exclusive games is not that impressive (as far as I can tell, they have none), Amazon Luna has acquired the knowledge it needs to make that difference. And the article repeats my thoughts towards gaming, with “However, the new offering is at a very early stage, with executives focusing on Apple Arcade as the potential competition. Users of that service, exclusive to Apple’s iPhones, iPads, Macs and AppleTV, pay a flat monthly fee of £4.99 for access to a library of downloadable games, spanning genres and target audiences. Apple sets strict rules on developers, banning them from monetising their games through in-app purchases or advertising, in order to try to keep Arcade a premium service” is the right move, but they made one mistake, a big one, there is no mention of the Amazon Luna and the Luna is in a primed spot to become the number three system behind Sony and Nintendo (yes, I have written off Microsoft to remain a competitor), so even as Netflix has the advantage of a subscription group that makes the head spin of all streaming gaming solutions, good games is where it is at, innovators and makers of original creators that is the winning combo and Netflix (might or might not) move into a field where it is not certain it will become the third position player, or what they classify in the Tour de France, the polka dot player. On the plus side (from my point of view) it will soon thereafter reduce Microsoft to the 6th position, behind Sony, Nintendo, Amazon, Netflix and Google. So as I see it, their investment $7,500,000,000 investment in Bethesda goes tits up and Bethesda is not to blame, the board of directors at Microsoft is. 

I remain a Sony person, hence my Playstation remains on its pedestal, I would say right next of the shrine of Panigale, a Ducati shrine where the executives of Ferrari, Lamborghini and Maserati come to pray for inspiration, OK, there is no Panigale there, because I could never afford one and I am not a racer, but engineering perfection can be recognised by plenty of people, so there! Yet the stage is given, inspiration comes from excellence in creativity and that is what a good gaming provider offers. I wonder if Netflix is considering what they need to do to get there. Microsoft merely bought the IP out there hoping it would thrust them there, but they had too much against them, like the most powerful console in the world that has nothing to offer (at present). They might in the future, but with all the bad decisions haunting them, all whilst Amazon is already on the run towards an upcoming third position, they might not be in time to make a real difference anymore. All this whilst they are trying to bash xCloud streaming everywhere. They become their own worst enemy and when it happens, the people will not trust Microsoft, I see elements of that everywhere and they, what I personal regard as a push towards whatever influencer they can muster is more than a bad call. 

Microsoft (as I personally see it) forgot that good games come from the mix of imagination and creation, they used to know that, yet it seems that they forgot, I have no idea why, the wrong board member, the sentiment of revenue over substance, it could be a boatload of things, but there you have it. And Netflix? 

Well the article gives us the important stage “One key decision that has not yet been finalised is whether a game subscription service would also require Netflix to develop games itself. Apple Arcade is filled entirely by third-party developers, but other gaming subscriptions rely on first-party exclusives to drive signups.” They are hitting the nail on the head, it is the exclusives, Microsoft forgot, Google never embraced and that is the stage why Amazon Luna is in a good place, Netflix could be too. One of these two needs to get these 2-3 exclusives that no one thought about that they are locked into third position and in an industry that is about to have a relevance of 90.7 billion, with a stage that has an annual increase of 24%, it matters, the difference between third and fourth position implies the stage representing several billions, when you consider that good AAA games cost (according to some) $500,000,000 to make, but that result in a God of War with a 97% rating, it is the price of an original masterpiece and it sold over 10,000,000 copies, implying that the game close to a billion. In streaming land, that setting will be a nail driver, 2-3 games like that and people will jump on that bandwagon a lot faster than you think. So as Microsoft gave us (via sources) that they will build native games for the cloud, why would anyone buy one of those overly stated powerful Xbox’s? And in that stage, would you trust a provider who dropped the ball three times in a row to provide you with original games, all whilst they bought the talents and are trying to grow through that premise? So far Netflix might make it, but as far as I can tell, Amazon Luna is most likely primed to get there at present.

And that too will set the indie developers off into a direction, where they end up I cannot tell (it will be their choice), but there are a few indicators that it will not be in a direction Microsoft will like. As I see it, outsourcing gets you a labour force, hiring creation and imagination grants you a universe of opportunity. I will let you work out the rest.

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Conjecture

To understand this piece, we need to consider the meaning, when we use conjecture we imply and mean “an opinion or conclusion formed on the basis of incomplete information”, the media tens to be in this state well over 90% of the time. They call it something else, something like ‘from sources who revealed this under condition of anonymity’, or perhaps you have heard the statement ‘people close to the matter revealed to us’, yet it remains conjecture, the information was not complete, it almost never is. So when the Middle East Eye handed its readers the headline ‘Can Saudi Arabia develop a major domestic arms industry by 2030?’ Early this morning (18 hours ago), I had to think this through. I saw the setting last year, or the year before and I shrugged at it. You see ‘a major domestic arms industry’ is generic, too generic. Yet the setting is interesting as it will remove billions in revenue from the EU and the US. This after all the BS the US and the European nations gave them is actually refreshing. But the generic side remains. It is hand weapons, armoured vehicles, naval vessels, airforce crates (an old term for airplanes) the list goes on and they cannot have it all, but a nation like Saudi Arabia could set in motion armoured vehicles and hand weapons. I want to continue, yet lets take a look the article (at https://www.middleeasteye.net/news/saudi-arabia-develop-national-arms-industry-vision-2030) first. We get to see “Saudi Arabian Military Industries (SAMI) – a state-owned defence company – set up a joint venture with the US aerospace and defence giant Lockheed Martin, which, according to a SAMI statement, “will develop localised capabilities by transferring technology and knowledge, and by training a Saudi workforce in manufacturing products for, and providing services to, the Saudi armed forces”” is point number one. Then we get “Riyadh has successfully been able to divert some money formerly earmarked for imports to developing domestic alternatives and has reaped the benefit in terms of Saudis employed, but the goal of going from two percent domestic spending in 2018 to 50 percent domestic spending by 2030 is unrealistic if Riyadh wants to maintain its capabilities and maintain an arsenal of the best equipment,” she said” which they get from Emily Hawthorne, Stratfor’s Middle East and North Africa analyst. Yet I am not entirely convinced. I agree that 50% will be a tall order, I am not sure if 50% can be reached by 2030, too much needs to happen. Yet 2035? Is that out of reach? I am not convinced. You see, we all focus on one side, but this entire enterprise has two sides and we seemingly forget that. You see point one gives us ‘training a Saudi workforce in manufacturing products’,  my issue is that this is a focal point not a destination. You see, the military is a destination, The focal point of that workforce needs to grow beyond that. To see this we need to look back at WW1, yes that long back! You see no matter how amazing the Sopwith Camel was (I think the New Zealand Airforce still might have a few), it came from the Sopwith Pup. A plane that was introduced by Sopwith Aviation Company in 1916, during the war, yet the company was founded  on 15 December 1913 before WW1, implying that the design was altered for war, which makes perfect sense. That timeline shows that there is a larger stage to any plane, often used for war later on, that premise changed as the arms industry saw the massive benefits of wealth during WW2. It changed nearly everything. The arms industryu continued, but came from something else and it also came from a direct need. For the Kingdom of Saudi Arabia (as my personal conjecture goes), it is in one part to strengthen national defence and it needs to diminish import in this area. A stage the others never had, they were always about the export. I tried to hide that clue in an earlier story named ‘The impact of insanity’ on January 20th 2019 (at https://lawlordtobe.com/2019/01/20/the-impact-of-insanity/), the clue was “The idea came from a famous Dutch bank robber named Aage M (70’s)”, it was a clue, because outside of the Netherlands this man and his book would be widely unknown. I used an engineering solution and made it into a stealth weapon (we all have a bit of Alfred Nobel in us). The secondary clue is seen now (which was unintended), but in the original story I did write “Yet, the brain needs nourishment, in my case it is music, I found out that different scores, will set my mind in different directions and it is not set in the style of music, Whilst one album gave me the brain jump to get me to find the Zumwalt pounder (initially merely a solution to take down the Iranian navy), it was David Bowie, and his album ‘the Next day’ that pushed me to make an initial design of the Elder Scrolls X (formerly known as ES6). I never figured out why it happened, merely that it does”, the underlying part I that other elements drive us to push other areas forward, the Military push is NEVER from the military, it comes from somewhere else, and in this case it is most often civilian needs. We look at the internet and decentralised computing (as DARPA brought it), but the stage is almost never in that direction. It is a business need that fuels a consumer drive and it then becomes a military option. That is more often the case. So look and consider Saudi Arabia, or as the fat cats say, a lovely large sandbox. This sandbox has it own approach, its own needs, elements and drives. We in the west think we know, but there is too much we do not and cannot know. 

So I give you an alternative, we tend to seek an understanding of what is available, yet what is the stage of observation? We look at planes, we look at drones, but what if we take this in another direction? What if we redesign a much older concept?

So consider the previous image and consider the Battle of Fleurus (1794) where they were used first. In those days they had to be big, but today, with what we have in electronics, we could suffice with something that could be found at Toys-R-Us. Did SAMI ever consider (perhaps they did) to use a whole range of stealth kites? We tend to look at it as something like 

Yet that was then, that was civilian, so who considered redesigning that kite in dark colours, make it more stealth like and give it its lightweight electronics that allow for a 25 mile observation with a 5G connection to its base station? No fuel, a silent observer in the night and one most ground forces will not see until it is too late. The Middle East is a different stage, its theatre of war is on grounds seldom seen in the west, as such different solutions will work. A thought that I have not seen explored by DARPA (speculatively) and Raytheon/Northrop Grumman (less speculatively). We all need to consider that the offered information comes from conjecture (even mine) as such I have n clear image of what actually is, but I can see where others did not look (which gave me my 5G IP) and now SAMI has another venue for investigations on what could be done to spend less in other nations (feel free to financially support this poor poor blogger) and consider what else no one has been looking at, because in one of the other stories I left another link, which involves two valves that apparently do not yet exist and that opens up other venues of export. It even gave me a third idea just now. It reflects on an old premise that started the origin of Ceramic glaze, it had different functions, now consider the two-part epoxy adhesive, consider that if it is in two parts, it is an adhesive, yet what if the container it holds has two liquids as well, separate innocent, but if you remove the separation you get a secondary reaction, a chemical reaction that does something else, we now have a nice little chemical detonator, no danger there, until it changes the compound it reacts too, we now have a different setting. All elements that have been abandoned for larger and more accurate electronics. Yet what happens when we change the need of electronics? They need batteries and they tend to have their own flaws, chemicals do not, we are all about relying on the latest ‘electronic’ solutions all whilst the people forgot to look at the other solutions. You see “It has some disadvantages too, e.g. higher cost per detonator and the need for intensive training for users”, when timing is not essential, chemical detonators have their own benefits and in mass production they are cheaper and the need for a larger trained workforce and assembly environment becomes less so, all elements that are not what the seller wants to give you, but the buyer can rejoice when it is faced that way. It does not apply all over the place, but the question becomes, what allows for a different curve that allows for a real application of reducing the investment a cost of developing an arms industry that is applicable to the Kingdom of Saudi Arabia by 2030, there were two elements, the first is ‘develop a major domestic arms industry by 2030’, the second is ‘spending around 50 percent of its military budget on local sources’, yet that could be seen in two parts as well, spend 50% less of its budget and spend amount X on local sources. If $10B is spend in the US and you can reduce it by Spending $7B less and $2B on local sources the trip is near complete. Consider in that the cost of a US drone (like the MQ-1 Predators) all whilst a refurbishes Kite might cost no more than $15,000. So we get $40,000,000 versus $15,000. Yes the MQ-1 Predators can do a lot more, but how effective is that in Saudi Arabia? Most look at how cool you can fly for $40,000,000, all whilst 15 kites can cover a lot more ground and these groups merely have to observe and guide the MQ-1 Predators to its destination. It is conjecture that we know what is out there, all whilst the term conjecture implies we never knew. Be honest, how many of you considered the deployment of a stealth Kite? A device that uses no fuel, makes no sound and in the dark desert is seemingly as invisible as the night. 

All this whilst we need to consider that as SAMI becomes more successful, the US and the EU will miss out on billions each year, a station that they themselves had a hand in creating. In that time I came up with two additional novel ideas (that might not work). Have a great day!

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Non Chinese Harmony

Yes, we see and look at at harmony and we take turns into getting it and optionally capturing it, but harmony based on greed, on sales margins is not harmony, it is one sided lust. When we get that part we can get to the second part, it is a setting in a few parts. First there is ‘UK Huawei 5G ban hammers top line’ a week ago (at https://au.news.yahoo.com/huawei-profit-revenue-5-g-uk-rollout-151601892.html) there we see (yet again) “Dowden admitted the move would set back efforts to establish 5G in Britain by up to three years and cost the telecoms industry billions. However, he defended the move by citing national security concerns”, which is what I had already established in 2019 (the three year delay that is), in addition we see with: ‘Huawei’s HarmonyOS already has 134,000 apps, over 4 million developers have signed on’ (at https://www.gsmarena.com/huaweis_harmonyos_already_has_134000_apps_over_4_million_developers_have_signed_on-news-49552.php), which gets you to an earlier story I had on August 16th 2019 with ‘The slammer got slammed’ where I gave the reader (at https://lawlordtobe.com/2019/08/16/the-slammer-got-slammed/) “the message is not that there are 565 players, it is that they are all looking in a similar direction whilst the none excavated the gold mine that was right behind them, a first lesson that the classics can inspire towards a new direction. Now that I see their direction I found two other fields that had not been considered to the degree it needed. Saudi Arabia is giving us Neom City, but there is a lack in one direction and now that this can be exploited we see even more options. You only had to be willing to get your hands dirty in the most literal of ways. And all this is pushed even more through the impact of the European economy”, These sides all impact on what I wrote yesterday, as well as “Huawei announced that over 4 million developers have signed on to build on the Harmony platform and that there are already 134,000 apps using HMS Core. HMS Core itself keeps evolving and yesterday’s event saw the launch of version 6.0 with extended support for Huawei’s cloud services”, now we can set the elements together when you realise that (also shown yesterday) that Saudi Arabia has a 5G that is the fastest 5G, Saudi Arabis has a setting that will allow development of all kinds of apps, all kinds of 5G solutions that most places cannot equal with. This setting was seen 2 weeks ago with ‘Saudi Arabia witnesses expansion of 5G services’ in the Arab News (at https://www.arabnews.com/node/1873006/saudi-arabia) where we see “5G services have been extended to 53 governorates of the Kingdom as compared to 51 in the fourth quarter of 2020” what the article doesn’t say or winks at is the fact that in the setting they have now, they have a speed and a 3 year advantage in creating a lot more software solutions that require 5G, in this Saudi Arabia is not alone, South Korea and they are both twice as fast as Canada and well over 60% faster than Australia (in third position). But that setting opens up a lot of options for two nations, all whilst the US is nowhere near ready, as are most of the EU nations. But the danger of the EU and US losing more ground to others is now a direct danger because of HarmonyOS. There is no way to proof this, yet consider “Developers from China, Europe, Latin America, the Asia Pacific, the Middle East and Africa can participate. The monetary prize pool is $1 million, but Huawei will offer practical awards too, including marketing support, cloud resources, incentives for using HMS Core’s payment system and more”, a setting that puts the US in a non contender field and when we consider the applications, and the fields where dozens of apps are reengineered, Huawei now has the ability to become a mobile power broker within two years, all whilst you now get to mull over “the move would set back efforts to establish 5G in Britain by up to three years”, all whilst someone will wake up realise that the rest of Europe is largely falling behind too. Even as I gave warnings 3 years ago, others laughed at me and told me I was insane, now we see that the moment has come  and I was a lot more correct that even I expected to be, I actually thought it would take longer, and to be honest Saudi Arabia was not part of the equation, but with the 5G they now have they are part of the power play that is most likely to hit us over the next 2 years, and before mot of Europe is ready for 5G. 

The second part is seen in ‘Zain KSA is the fastest in 5G and data performance in Riyadh’ (at http://www.tradearabia.com/news/IT_383015.html) where we see “Zain KSA was also recognised for having the fastest YouTube video start time and browsing websites, which supports customers with surfing the website, music (song downloads) and social media trends and photo uploads”, which implies that the KSA could become a large streaming hub for a lot of the Middle East and for Europe as well. Clouds and cloud solutions in a place where the network and internet is well over 700% faster than anything the US has and almost twice as fast for 3-5 years than Canada and Australia, so as we see the impact of the economic dangers that the US and the EU faces at present, do you really think that the political views on BigTech makes any sense? BigTech is required to lessen the lag that could end the economic situation that the US and the EU faces. And that lag is increasing with every new less intelligent (read: stupid) decision the current administrations are making. A setting of greed is about the strangle a lot of nations and we are all letting that happen, a setting of everyone wants a share, a slice of the action, all whilst they had no part in creating any of it. I set that tone yesterday and whilst we give court time to people lacking imagination and innovation, TikTok (at $250B) surpassed all others but YouTube, now HarmonyOS is about to become the direct competitor of Android giving a setting where one third of mobile OS solutions is no longer American, it will be Chinese. All because some people made decisions absent of evidence. To them Harmony is overrated, I wonder how they see that closer to December 2022. A setting that is nearing faster as 4 million developers are using HarmonyOS to create a new economic wave for themselves, a stage that benefits China and it benefits the US a lot less so. 

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In earlier news

This partially reflect on what I stated yesterday in ‘The stage of what is’ (at https://lawlordtobe.com/2021/06/20/the-stage-of-what-is/), it is however now that I take notice of news that Reuters gave us on the 18th. There we see ‘China must develop unified, open-source smart car OS -ex-minister, now for the most it comes to be in the ‘bla bla bla’ shape. I never much cared about cars, but for some reason I took notice of ‘China must develop’ (at https://www.reuters.com/business/autos-transportation/china-should-develop-unified-open-source-smart-car-operating-system-says-ex-2021-06-18/), for the most, I do not care, but the notion of that part of the sentence made me stop and read the article. There we see “the world’s biggest auto market, should develop its own unified, open-source operating system (OS) for smart vehicles, as well as auto chips, to maintain its advantage in the electric vehicle (EV) industry” there was nothing to disagree with, it is in any national interest to further its goals whether it is China, the US, India, the United Kingdom or Australia, we all have national interests. Yet when I took notice of “China should learn from the United States’ curbs on Chinese technology companies and boost its independence in vehicle-related technology” the cogs in my skull started to spin, which took more alarm to “U.S. President Joe Biden in April said the United States must ramp up production of electric vehicles to catch and surpass China”, which was interesting as I thought that the US (with all its marketing) was ahead of China in that field. So we have a different setting, one wants to catch up (and Democrats do not do that too well, all talk and no achievements tends to do that), China wants to make more headway optionally unbalancing the automotive industry even further. Yet it is the end that gives us “The Harmony operating system of Chinese telecommunications firm Huawei Technologies Co Ltd (HWT.UL) can be used in vehicles as well as smartphones” and that is the killer. I talked about that yesterday, I stated that HarmonyOS was a much larger problem and now we see the direct impact in a second industry, all whilst the Democrats (Republicans too) want to wage war on BigTech, yes, when was that EVER a good idea? So you are gearing up for the marathon and the first think you do is shoot yourself in the foot, now we see that the idiot athlete is shooting itself in both feet, so where do you think that athlete will end? Wanna buy a wooden spoon for the awards? 

Yesterday I also referred to an earlier story from 2020, where I mentioned “if HarmonyOS catches on, Google will have a much larger problem for a much longer time. If it is about data Google will lose a lot, if it is about branding Google will lose a little, yet Huawei will gain a lot on the global stage and Apple? Apple can only lose to some extent, there is no way that they break even”, now it seems that this was less accurate, and ‘if HarmonyOS catches on’ should be replaced with ‘as HarmonyOS is catching on’, you see if China gets the advantage there, it can offer that solution to Germany, France, Spain, Italy and the UK all fighting to gain the upper hand in Europe. Do you think that they will ignore the HarmonyOS solution whilst the US is marketing itself ahead without evidence of actually being ahead? The damage to Google and Amazon will add up a lot more in this way and as HarmonyOS gains momentum, it will also gain momentum in 5G domotics and smart-wear. Yes, the Americans will say no, no, no, we already have something, so buy OUR solution. Yet the numbers from Tom’s guide (less than a month ago) give us: 

And now compare that to Statista from September 2020, yes there is momentum but when you are trailing by 80% to number one, you have a massive problem.

Consider that Australia is wielding a 5G solution 300% faster than the US, do you think it does not matter? Think again, the US is desperately behind nations it used to look down on and China is ahead, by a lot and with the HarmonyOS trump card (also a card Donald Trump handed them) the headway that China is making in 5G will change the setting of who Europe aligns with, they have no choice, their debts are crushing them and China would be a way out, so at what point will the US dump the BigTech BS that is largely its own fault and was created and grew as the other players became complacent? We can now use the line the US tended to use against all of us against them

Winners talk, bullshitters walk

A stage they set in motion and fuelled by relying on buying IP (and viagra) and not working hard to keep innovative ahead of the game, now they get to see the other side of the equation, one where they are in line to lose industry after industry because the shots were called by stupid people. How is that working out for them? So as President Biden is trying to create a united front against Huawei (China) he will be noticing that the armour used is less and less effective, as HarmonyOS matures (towards version 2), America’s only way is to find a solution with players like Google, Amazon, Apple, IBM and Microsoft and their BigTech front will have to collapse, or they need to accept that China takes all in the end. That is the setting and when politicians from both sides of the aisle are crying ‘regulate BigTech’ its own enemies within will delay matters more and more, which works out nicely for Huawei, so when France or Germany allows HarmonyOS (Germany is more likely), HarmonyOS will sweep the landscape from automotive to 5G domotics and that is just the start, the backset for Google will grow. The issue is that Google still has options and the lag is not that large, but in that setting US politics need to grow up and wake up, the latter part is more important at present. So whilst we needed to take more notice of earlier news, the news that was earlier and needed to be properly addressed was in 2020 and that was not done, and now the US has a massive problem in multiple fields, so how is that coming across? And as the Daily Telegraph apparently gave its readers two days ago that Trump admitted defeat, we see that the former American El Jefe was almost 6 months late in learning simple top-line statistics, so what happens when this president is unable to learn from those blunders and make matters worse? Lina Khan is merely a first step (which I am not blaming her for), but not the only step. When we see losers crying foul (at https://lawstreetmedia.com/tech/google-asks-court-to-narrow-scope-of-rumbles-antitrust-case-in-mtd/) on the setting of ‘monopolisation of the online video-sharing platform market’, all whilst Tik-Tok (a Chinese invention no less), grew by well over 110%, in addition to the stage that YouTube was bought in 2006 by Google and they made something real from it (they bought it for less then $2B) and it made them $20B in 2020, so a decent invention, all whilst Rumble came 7 years after YouTube and is a Canadian solution almost no one has heard of, so they seemingly try to make their money in court (as I personally see it), and this wave of crybabies is stopping US innovations, you see if these players had true innovation they would be in the game, Tik Tok came three years after Rumble and surpassed them (almost overnight), and is now valued at $250,000,000,000, which is the impact of innovation. It is time for the US and its FTC to stop whinging with BS court cases and have a larger look at the industry and the impact that others have, especially when they should not need to waste time in courts. 

The US wants to be number one, but in the process has no issues tying the hands of people who can make that happen behind their backs, how will that ever result in any option to win? 

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The stage of what is

Yes, we all have that and I am no exclusion, ‘what is’ is the first part of a question that is dangerous. The answer that follows tends to be subjective and personal, as such it is loaded with bias, not that all bias is bad, but it defers from what actually is. This was the first stage when I saw ‘Lina Khan: The 32-year-old taking on Big Tech’. Then we get “when it comes to unfair competition, there is one sector that has been singled out by Democrats and Republicans alike: Big Tech”, this is the beginning of a discriminatory setting. There are two sides in this and let me begin that Big Tech is not innocent, so what is this about? Lets add ““What became clear is there had been a systemic trend across the US… markets had come to be controlled by a very small number of companies,” she said”, now we need to realise that there are two parts here too, in the first she is not lying and for the most, she is correct. 

So why do I oppose?

The US, most of the Commonwealth and the EU all have a massive failing, they have no clue what they are doing. I have seen that side for over 30 years and it is the beginning of a larger stage. You see the big tech part needs to be split in two elements big tech and those who ‘use’ (or abuse) the elements of big tech. Big tech was more than the FAANG group (Facebook, Apple, Amazon, Netflix, Google), in the beginning there was Microsoft, IBM and Sun as well (there were a few more players but they were gobbled up or ended up being forgotten. When we see charts of technology and market capitalisation we see Microsoft in second place, so why is Microsoft left outside of the targeting of these people? Microsoft is many things, but it was never innocent or some goody two shoes, the same can be argued for IBM, IBM have been gobbling up all kinds of corporations in the last 20 years, so why is IBM disregarded so often? It it nice to target the companies with visibility towards consumers, but that puts Microsoft with more than one issue in the crosshairs, but they are ignored, why is that?

Then we get back to the BBC article (at https://www.bbc.com/news/technology-57501579) where we see “Her general criticism is that Big Tech is simply too big – that a handful of large US tech firms dominate the sector, at the expense of competition”, she is not incorrect, but there are more sides to that story. In 1997 I gave an idea to bosses (in a software firm) on consumers messaging each other and for a firm to be in the middle of that. Being a gateway and a director of messages and giving visibility to people of other matters (I never used the word advertising). It was founded on a missing part when Warner Brothers created (in partnership with Angelfire) a website hub. So fans of Babylon 5, Gilmore Girls and a few other series could Create their own webpage, they got 20MB for free and an address, like in Babylon 5 I was something like Section Red number 23 (I forgot, it was 25 years ago), the bosses stated that there would never be a use for that, it was not their business and there was no business need for something like that and 4 years later someone else created Facebook. Now I am no Facebook creator, what I had was in no way anywhere near that, but that is a side a lot of people forget, the IT people had no clue on what the digital era was bringing and what it looked like, so as they were unaware, politicians had even less of a clue. So when Google had its day (search and email) no one knew what was going on, they merely saw a free email account with 1GB of storage and everyone got on the freebee train, that is all well and good, but nothing is for free, it never ever is. 

As such a lot of companies remained inactive for close to half a decade, Google had created something unique and they are one of the founding fathers of the Digital age. Consider that Microsoft was clueless for close to a decade and when they started they were behind by a lot and there inaccurate overreaction of Bing, is merely laughable. Microsoft makes all these claims yet it was the creators of Google who came up with the search system and they got Stanford to make this for them, just look it up, a patent that is the foundation of Google and Microsoft was in the wind and blind to what would be coming. By the time they figured it out they were merely second tier junkyard vendors. And (as I personally see it) the bigger players in that time (IBM and Microsoft) were all ready to get rich whilst sleeping, they were looking into the SaaS world (diminishing cost to the larger degree), outsourcing as a cost saving and so on, as I see it players like Microsoft and IBM were about reducing cost and pocketing that difference, so as Google grew these players were close to a no-show and do not take my word for that, look at the history line of what was out there. In retrospect Apple saw what would be possible and got on the digital channel as fast as possible. Yet IBM and Microsoft were Big Tech, yet they are ignored in a lot of cases, why is that? When you ignore 2 out of 6 (I am not making Netflix part of this) we get the 2 out of part and that comes down to more than 30%, this is discrimination, it grows as Adobe has its own (well deserved) niche market, yet are they not big tech too? One source gives us “As of June 2021 Adobe has a market cap of $263.55 B. This makes Adobe the world’s 32th most valuable company by market cap according to our data”, which in theory makes them larger than IBM, really? Consider that part, for some reason Adobe is according to some a lot larger than IBM (they are 112th), so when we consider that, can we optionally argue that the setting is tainted? In a stage where there are multiple issues with the numbers and the descriptions we are given, the entire setting of Big Tech is needing a massive amount of scrutiny, and when I see Lina Khan giving us “markets had come to be controlled by a very small number of companies” I start to get issues. Especially when we see “there is one sector that has been singled out by Democrats and Republicans alike: Big Tech”. You see singling out is a form of discrimination, it is bias and that is where we are, a setting of bias and to some extent, we are all to blame, most of us are to blame because of what we were told and what was presented to us, yet no one is looking to close to the presenters themselves and it is there that I see the problem, This is about large firms being too large and the people who do not like these large firms are the people who for the most do not understand the markets they are facing. Just like the stage of media crying like little bitches because they lose revenue to Google (whilst ignoring Bing as it has less than 3% marketshare). 

The who? The what? Why?

This part is a little more complex, to try to give my point, I need to go back to some Google page that gives me “What is Google’s position on this new law? We are not against being regulated by a Code and we are willing to pay to support journalism—we are doing that around the world through News Showcase. But several aspects of the current version of this law are just unworkable for the services you use and our business in Australia. The Code, as it’s written, would break the way Google Search works and the fundamental principle of the internet, by forcing us to pay to provide links to news businesses’ sites. There are two other serious problems remaining with the law, but at the heart of it, it comes down to this: the Code’s rules would undermine a free and open service that’s been built to serve everyone, and replace it with one where a law would give a handful of news businesses an advantage over everybody else.

This is about that News bargaining setting. Here we get ‘by forcing us to pay to provide links to news businesses’ sites’, and I go ‘Why?’ A lot of them do not give us news, they give us filtered information, on addition to this is that if I am unwilling to buy a newspaper, why should I pay for their information? If they want to put it online it is up to them, they can just decide not to put it online, that I their right. In addition some sources for years pretty much EVERY article by the Courier Mail get me a sales page (see below), this is their choice and they are entitled to do so.

Yet this sales pitch is brought to us in the form of a link to a news article. It still happens today and it is not merely the Courier Mail, there are who list of newspapers that use the digital highway to connect to optional new customers. So why should they get paid to be online? In the digital stage the media has become second best, the stage that the politicians are eager to ignore is that a lot of the ‘news bringers’ are degraded to filtered information bringers. In the first why should I ever pay for that and in the second, why would I care whether they live or die? Do not think this is a harsh position, Consider the Daily Mail giving us two days ago ‘Police station is branded the ‘most sexist in Britain’ after investigations find officers moonlighted as prostitutes, shared pornography with the public and conducted affairs with each other on duty’, so how did they get to ‘most sexist in Britain’? What data do they have and hw many police stations did they investigate? There is nothing of that anywhere in the article, then we get to ‘after a series of scandals’, how many is a series of scandals? Over what time frame? Then we get to ‘Whatsapp and Facebook groups used to exchange explicit sexual messages and images have been shut down’, as such were the identities of the people there confirmed? How many were there? What evidence was there? All issues that the Daily Mail seems to skate around and ‘In the latest scandal, PC Steve Lodge, 39’ completes the picture. Who else was hauled to court and is ‘hauled’  a procedural setting in an arrest? When one rites to emphasise to capture the interest of the audience it becomes filtered information, it becomes inaccurate and therefor a lot of it becomes debatable. Well over a dozen additional questions come to mind of a half baked article on the internet, and they get paid for that? And as we consider ‘He was alleged to have’ we get the ‘alleged’ part so that the newspaper cannot be held liable, but how accurate was the article? That same setting transfers to Lina Khan.

The article gives us ‘or rather a perceived lack of competition’ as well as ‘markets had come to be controlled by a very small number of companies’, they are generalising statements, statements lacking direct focal point and specifications. In the first ‘perceived’ is a form of perception, biased and personal, ones perception is not another ones view of the matter. It is not wrong to state it like that, but when you go after people it is all about the specifics and all about data and evidence, as I see it evidence has been lacking all over the board.
And when we consider ‘markets had come to be controlled by a very small number of companies’ I could add “PetSmart has 1650 shops in the US, they could set the price for tabby’s on a national level, is that not a cartel foundation?” Yet these politicians are not interested in a price agreement of pets are they, it is about limiting the stage of certain people, but by doing so they will hurt themselves a lot more than they think. On November 14th 2020 I wrote the article ‘Tik..Tik..Tik..’ (at https://lawlordtobe.com/2020/11/14/tik-tik-tik/), where I wrote “if HarmonyOS catches on, Google will have a much larger problem for a much longer time. If it is about data Google will lose a lot, if it is about branding Google will lose a little, yet Huawei will gain a lot on the global stage and Apple? Apple can only lose to some extent, there is no way that they break even”, and a lot ignored the premise, but now as HarmonyOS has launched (a little late), the stage is here. When it is accepted as a real solution, Google stands to lose the Asian market to a much larger degree and all because a few utterly stupid politicians did not know what they were doing, more important Huawei still has options in the Middle East and in Europe. So the damage will add and add and increase to a much larger degree, especially if India goes that way, for Google a market that could shrink up to 20%, close to 2,000,000,000 consumers are per July 1st ill have an alternative that is not Apple or Google, that is what stupidity gets them. My IP will connect to HarmonyOS, so I am not worried, yet as I see it the Federal Trade Commission (FTC) better start getting its ships properly aligned, because if HarmonyOS is indeed a decent version from version 2 onwards the US tech market could shrink by a little over 22.4%, the US economy is in no way ready for such a hit, all because politicians decided to shout without evidence and knowhow of what they were doing, a nice mess, isn’t it?

The stage of ‘What is’ depends on reflection and comprehension and both were lacking in the US, I wonder what they will lose next. 

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Officials? Bitching!

I have a few ideas on advertisers, don’t get me wrong, I have nothing against people wanting to advertise, or sponsor, yet they should open their wallets and keep their mouths shut. So as such when I saw ‘Euro 2020: Uefa warns teams could be fined if they move drinks at news conferences’ (at https://www.bbc.com/sport/football/57517337) I had to take a walk to cool down a bit. You see, not only is Aleksander Čeferin a bitch, he is apparently a prime time one. We might agree, or not on his position towards advertisers and that super league issue, but he has a duty to shield the player.

So when I see “Uefa has reminded participating teams that partnerships are integral to the delivery of the tournament and to ensuring the development of football across Europe, including for youth and women”, I merely wonder if he had lost the plot (which could be the case). So as we see ‘partnerships are integral to the delivery of the tournament’ we should remind Alex that the delivery of the tournament is not being a photo opportunity for the pleasure of James Quincey (CEO Coca Cola). Sugary drinks are in part a health hazard and if a soccer player does not condone them, he moves them, so suck that up Aleksander Čeferin, and go cry in a corner! If Ronaldo prefers water, that is his business and not the business of UEFA or Coca Cola. And if Pogba, a practising Muslim objects to an alcoholic drink in front of his face, you have to accept that, one better, if you knew that a muslim was there there should not have been any beer there in the first place. So reading “Teams have been reminded of their contractual regulations and Kallen said disciplinary action was “a possibility”” is quite literally a showboat of bullshit. So show EVERYONE just how much you fucked up and show those ‘contractual regulations’ where players have to take photo ops with sugary and alcoholic drinks and I will show you just how much UEFA failed the players! Oh and by the way, please show the UEFA contract that UEFA signed with Coca Cola, I reckon that there will be a few other issues in there that we will openly and loudly object to.

So whilst you might not like that they moved the bottles, you as president of UEFA fucked it up yourself. So as Martin Kallen hid behind “We are never fining players directly from the Uefa side, we will do this always through the participating national association and then they could look if they will go further to the player, but we are not going directly for the moment to the player”, you Alexander are in the end responsible for that mess and hiding behind legal talk will not shield you, so when we advertise that Aleksander Čeferin and Martin Kallen support health hazards to players, which we see when we consider “People consider sugary drinks to be a significant contributor to many health conditions, including obesity, type 2 diabetes, and tooth decay. Research has shown that drinking a can of Coca-Cola can have damaging effects on the body within an hour” (source: Medial News Today), so do you have anything else to bitch about? No? Good, now go and for the love of god keep your advertisers (sponsors too) in line. 

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Vindictive eagerness

So is a person eager to be vindictive, or does that person seek vindication through eagerness, they are not the same but at times we cannot tell the difference within ourselves. Yes, there are a lot of people who are angry because Bethesda games are not coming to Sony Playstation, it is the consequence of Microsoft paying $8,500,000,000 for Bethesda and all that is around it. I get it and even though we find it a dick move, if I owned Bethesda I would have done the same. Strategically speaking it was a pretty brilliant move. So as we took notice of quotes like “Bethesda’s SVP of global marketing and communications Pete Hines offered an apology to PS5 owners, claiming that he understands the frustration, but there’s also very little that he can do about the situation. At the end of the day, it seems that the exclusivity is just part of game publisher politics!” And the man is right, it is the trump card of a system, we feel stricken because millions of gamers embraced Bethesda on their console and that got me thinking even more. I had already handed out free IP to any Sony exclusive game, but what if I add Amazon Luna to that list? You see, the idea came when I saw “Microsoft outlined the future of the Xbox platform. It was a quick focus on how we’ll be playing games rather than what we’ll be playing. Part of this new design strategy was outlined in a Q&A with Xbox head Phil Spencer and Microsoft CEO Satya Nadella” in the PC Magazine that was headed by ‘Microsoft Expands Xbox Cloud Gaming, But Streaming Won’t Replace Consoles’ and PC Magazine is right, but if we give IP to Amazon Luna (Google Stadia made a few wrong decisions), which was seen 3 days ago with ‘Ubisoft keeps Google’s ship afloat as exclusives dominate the show’, yes, if Google wants to embrace gaming mediocrity it is their choice, and even as they see it as a valid one, I do not think that relying on Ubisoft will help them that much, as I personally see it Ubisoft dropped the ball too often and has become slightly too unreliable. So it seems that the Number three spot after Nintendo might in the near future become Amazon Luna. Microsoft will remain around in gaming ranking, but it will be 4th, or 5th (more likely) position. So as I have a bit of free time, I will try to make the $8,500,000,000 invoice to seem like it was a $28,500,000,000 one, and by handing out free IP to Sony and Amazon exclusive games is one way of doing it and as I am creating novel and never seen before gaming IP, Microsoft will have to counter and that is the funny part of a vendor that buys ideas, they more usually than not are utterly incapable of creating their own (Nyuk, nyuk, nyuk). 

So as I was pondering a few ideas I suddenly realised that cloud gaming comes with another benefit, games can take new directions in a much larger field. It is like handing an artist who grew its art through drawing on A4 pieces of paper, an A1 sheet. In the beginning, he might think of how much bigger his art is, then he will see that he can place 15 additional pieces of art on one sheet, yet when you combine the two thoughts, you get a very different stage and that is where cloud gaming can take you.

I created in the past a game IP (situated in Amsterdam post apocalyptic) that had a wink towards Mercenary (a very old Atari ST game), but what if we change the premise, what if the sandbox is not merely one we create, but what if we can move from sandbox to sandbox? So what if we create the algorithm that can give us Europe around 400BC, 500AD and 2700AD and 3500AD? The same for a sandbox in China, India, South America and America? Not the people, but the lay of the land. So you end up with 20 sandboxes and the gamer can try and master them all. As we set the stage to a larger frame of mind (and a larger sandbox) we now can use that same sandbox in a few stages and in several games. So far none have offered that option, because it was not part of their setting, but they never considered the advantage of a much larger piece of paper, yes you can use it for larger art, but how many considered the ability to change that one piece of A1 and turn that into 16 pieces of A4? 

Yet that was merely the land, so what next? Well that is where it takes a shine to other fields and for that I need t remind people of something called Zoids, but with caution. I never saw the manga, I only saw the toys in a shop, but it was presented to me in a different fashion, two pieces make a larger third piece and even though I thought it was novel and nice for the kids, I never gave it much thought after that, but the idea stuck in the back of my mind somewhere. So what happens when the gamer is such a Zoid and by exploration the gamer can find and salvage more and more parts evolving over time and adding abilities, requirements and staging a much larger area. There was seemingly (never seen by me) something called ‘Zoids Saga DS’, it had the right idea, but like so many other things it was seemingly a really nice idea, but it was ultimately limited by gaming and that was 25 years ago, in this stage something like the Amazon Luna or the Sony PS5 can turn that idea into something serious and as we detach area from gaming premise we can add game after game in the same sandbox, the gamer can select which sandbox he plays this on, like an adaptive RPG, the stage will no longer be depending or limited on where you are, but what you become. Gaming as far as I could tell never took that sideway towards a larger highway, so as  we are dumped in what would become Madrid, Paris or Oslo, the adaption takes a different turn and we will not have seen that part before, cloud gaming allows for that and if we can bitchslap Microsoft marketing around on what they present to be innovation compared to actual innovation we might wake up whole scores of gamers as well. In this there is an old saying: “The analyst will show you what the best direction is, the politician makes you look forward to the invoice that follows”, yet the business world has more and more adapted from actual analysts to storytellers and now they have a problem, the politician adjusted to the storyteller, yet as I offer materials and foundations to others, the storyteller can adjust for what they have, not what others get. They can merely watch it happen and that puts the politician that the company relies on in a precarious situation.

Now this is no indication that all is bad for Microsoft, they will have home-runs and they will have plenty of good days, and they are entitled to those too, yet within the next year Microsoft and their  Azure work desk will add limitations and they will set the need for gamer data and as gamers will realise that always online means something different for Microsoft as it does for a cloud game, people will catch on, they are to some degree merely a revenue asset and that is where Sony, Nintendo and Amazon can shine and win. They always treated the gamer as a gamer and they gained the revenue, Microsoft and Ubisoft saw the gamer as a revenue piggybank and as I personally see it approached them as such, the moment the larger group of gamers catch on these two will take a dive and that is why my view of Google Stadia relying on Ubisoft gets hurt in the process. As I see it, should Amazon Luna embrace the qualities of Sony and Nintendo, they will end up in third position of the gamers list, with Google and Microsoft trying to catch up. I wonder if that is what Microsoft aimed for the whole time, spend $8,500,000,000 to end up in fifth position. I do not know, I am merely speculating and created a few ideas in the process. So as I left an (intentional) gap in the thoughts I offered, have you figured out what I am seeing all whilst Google Stadia and Microsoft Xcloud rely on Ubisoft+ titles? When Ubisoft+ becomes a separate vendor, something we have seen in streaming more than once, what will become of Microsoft, Google and its gamers? Amazon Luna has an advantage and over the next year it could evolve into an impressive amount of forward momentum, a stage that could degrade Microsoft in 4th position, so the maker of the strongest console in the world is basically a year away from moving from 3rd position to 4th position in gaming. I wonder if they consider that part when they handed over $8,500,000,000. I would not be surprised if they offer PS5 gamers Xcloud and Microsoft software on PS5 in some near future. I doubt Sony gamers will trust Microsoft, but you never know. 

So as we accept that we see “Xbox has roared to life at E3 announcing 30 new games for Series X|S”, we think it is a lot, and when we see “it laid out two years of exclusives including Halo Infinite, Forza Horizon 5 and Starfield from Bethesda”, yes over two years, implying 15 a year and more important, the big guns relying on a Bethesda game now need to create a hype that is staged for November 11th 2022. 11 years after Skyrim and it is still 511 days away and a lot can happen in that time, more important, their big guns are presented a year early and we saw that happen when Bioware did that with Mass Effect Andromeda, how exactly did that end?

The old expression: “You never know how the cow catches the hare” (answer: with a fishing rod)

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When perception is the brand

Yes, this sounds confusing, but it actually is not. It started with a simple article on the BBC, the article ‘Chloe Khan and Jodie Marsh rapped by watchdog’ caught me by surprise. The idea was given to me “The Advertising Standards Authority has named and shamed four influencers it said repeatedly failed to disclose when their Instagram posts were actually advertisements”, now I do not are about influencers, I tend to stay away from them and I do not use instagram. But the people that do follow these influencer tend to do so for very specific reasons. It comes to blows (to coin a phrase) when we compare this to Twitter. So when we see these two tweets, we do see the ‘promoted’ mention at the VERY bottom and these pages go towards photo’s and text surrounded by massive amounts of advertisement, some of these providers will try to get one photo per page with a next mention and the next page will show you even more advertisements. So is this not deceptive? What is the setting of the Advertising Standards Authority at that point? Is the creation of what I call ‘click bitches’ not deceptive? This has been going on for years, the in game advertisements on Android, and iOS devices have all kinds of deceptions, what have they achieved there? 

And now we get to the first part, when is perception the brand. What is the perception? Are the tweets safe? Is the word ‘promoted’ enough? When we look at “Promoted Tweets are ideal when you want to increase your Twitter audience reach and engagement. When you have a big announcement, a new blog post, a marketing campaign, or an upcoming event you’d like to reach more people than you would organically, Promoted Tweets is the better strategy. This is because your Promoted Tweets will appear in users’ live feeds and search results” we see and accept that, yet when we see promotion emphasised by large breasts, is it advertisement, or deceptive conduct? Some people might not be able to tell the difference, and I believe that it becomes more and more about the ambiguity of perception. So, as such is the ‘shaming of people like Chloe Khan and Jodie Marsh warranted? As the Advertising Standards Authority is failing people, millions of people on Twitter, on iOS and Android games, is going after smaller players not merely hypocritical? As such, is the advertisement of 23 camping pictures deceptive? Perhaps the overload of advertisements is merely a side effect? As such, does the inability to act against Twitter, Facebook and Mobiles games not merely make the act against the influencers slightly overkill? And all this is before we take notice of “The ASA was responding to the #filterdrop campaign that called for it to be compulsory for influencers to state when they use a beauty filter to promote skincare or cosmetics”, this is what magazines have been doing for years, where was the Advertising Standards Authority then? 

It all takes another turn when we take a look at the freedom of speech, this is shown in the last tweet. 

First of all, the person gives the names and they are seemingly correct, but it is “Given that anti-rationality, anti civil rights (anti-woke) channel GB News is losing major advertisers already, due to the crap they are peddling, suggest some alternative advertisers” that makes me wonder. You see filtered information is handed to us by the bulk of the news channels. The evasion of news regarding Houthi missile and drone attacks against Saudi civilian targets is the most visible one, but not the only one. If the left filters to the left, is the right not allowed to filter to the right? And so far I saw three GB news articles on Youtube there was a view I might not agree with, but should they be attacked as such? So when we are given “I’m excited to tackle difficult subjects with voices you haven’t heard before”, so what is the problem here? And GB News matters, you see perception comes in two sizes, the perception we see and detect and the one that sneaks up unnoticed, but they are both filter forms that aid the perception that the transmitter wants to give us, so where these advertisers leaving through peer pressure, or is there a case of actual evidence? Consider that Andrew Neil has been working as a journalist since 1973, meaning he optionally has more experience than the sum of some news channel cast members. In addition, when we see “due to the crap they are peddling”, do you think that other breakfast TV shows are not peddling crap? Is one side better than the other? No, I do not think so, but there is a chance that if both exist I might get a decent balanced central view. In the end this is not merely about the news, you see if it was about the news, people would simply not watch it and if no one watches it the channel dies, but there is a larger need, the need for advertisers and there is the crux, saturation demands that advertisers choose where they are and they are wherever the masses are, the Express gives us “Despite the complaints from some viewers regarding the sound, the show pulled in thousands of viewers as according to BARB data, 164,500 people tuned in to watch between 7pm and 11pm on Sunday night”, which accompanies ‘Launch show beats BBC and Sky despite ‘technical difficulties’’ and that would scare any news channel, the fact that there might be a market for GB News and that is where these advertisers are soon to be, where do I get the best reach? It is a business decision and that decision is what other media fear, Fox grew to greatness and the news channels are scared of that, and whilst they TOO adhere to shareholders, stake holders and advertisers. The bulk of the advertisers can only afford one place, not all places and that is the fear of filtered information. The news is too much on shareholders and stake holders, all whilst the advertisers play (at times) a dubious role in this setup. Am I a fan of GB News? I do not know, I have not been able to make up my mind yet. I get it, a 24 hour channel needs it human interest stories, but when I see news of a cremated cat, I wonder who will cover the Yemen events. Consider that the BBC gave us on the 8th of March “The UN says the war has caused created the world’s worst humanitarian crisis and caused an estimated 233,000 deaths”, yet the UN gave us on December 1st 2020 “UN humanitarian office puts Yemen war dead at 233,000”, so do you think that in 4 months in slaughterhouse Yemen ZERO deaths occurred over a period of 4 months, or is someone not doing their job? And when we realise the answer to that, do you really think I give a toss on the premise of a cremated cat from either GB News, Fox News, CNN, BBC, Channel 7, Channel 9, Sky News, ITV, CNN, Euronews, or CNBC? You have got to be joking. Does it make GB News bad, lousy or useless? No, but they are slightly to the right and the left does not tolerate any channel on that side of the aisle, they thought that Fox News was enough, but if Andrew Neil gets his way, the European channels will get nervous soon enough and no matter what the advertisers do, when someone bails ship others will try to get a slightly sweeter deal, when that comes out GB News will get its share of advertisers, I have no doubt, what remains is the perception created and it takes a little more time to see how GB News will fare and how the people will perceive it.

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