Tag Archives: Stadia

Supporting Sony and Amazon

There is a time when it is not about the dough (aka money), there is a time when it is about the principle of protecting the game and the gamer. And when it is supported by a civic duty to kick Microsoft in the mouth (for civic duty and personal pleasure) the money issue does not add up to much. You see, we can toss and turn over. Few coins now, but when gaming is slaughtered by Microsoft, what does that add up to in the end? 

So in support of what I wrote yesterday in ‘At it again’ I have decided that all gaming idea’s on my site are now free to use for both Sony and Amazon. I do hope that they will give me a bonus if the 50,000,000 consoles for Amazon becomes a reality, but that is not out of bounds is it? So I already created the foundation of an entirely new RPG (as I wrote earlier), so now I need to come up with an idea for something to counter Blizzard. I reckon that the Activision problem will solve itself soon enough.

This is seen in a few articles like ‘CoD Vanguard players expose ‘pay to win’ Double Barrel Blueprint after nerfs’, as well as ‘Call of Duty Acknowledges Problems With Warzone and Vanguard’, a setting that shows that with “The publisher released a statement on the official Call of Duty Twitter account, acknowledging the struggles these games have had, and its intention to move things in the right direction. Activision plans to fix as many of these issues as quickly as it can”, this indicates that the troubles brewing are not resolved, more important, they have been going on for some time and that tends to be disastrous. Even as game makers ‘hide’ behind ‘best selling in the US’ we see another flavour of “most powerful console”, which was done away easily enough by Nintendo and its “weakest of all consoles” to bash it, surpass it in sales in almost half the time. Now with Microsoft buying software houses for a total of $37,000,000,000 (most of it for Blizzard and Activision), we are introduced to “The bigger worry is that Sony is no match against its far-larger rival as gamers look beyond consoles” (source: Reuters), yet but the statement is not correctly given, is it? With “as gamers look beyond consoles”, we see the article catering to Microsoft and its advertisement budget, but the truth is that gamers always look beyond consoles, they look for the best gaming experience and so far Microsoft has disappointed too much and too often, as did Ubisoft, as did a few others. Looking beyond consoles makes sense, there is a case for both the Google Stadia and Amazon Luna, but Google does not develop games. As such the Amazon Luna has the better advantage and handing them (as well as Sony) free access to my IP works for me as a gamer and works for gamers in total. And I have always been protective of gamers. Not to mention that there is a surprisingly satisfying feeling if my RPG idea gains traction, when Microsoft Paid $7,500,000,000 for Bethesda, only to see that Sony and Amazon can bring a new competitive RPG at a fraction of the cost, not to mention the undisclosed option for Amazon to sell an additional 50,000,000 (or more) consoles on an idea Microsoft never saw coming in the first place. The idea to surpass Microsoft left, right and centre on their shortsightedness is massively satisfying and as I am considering now a Diablo like game where the stage is a combined Gauntlet like game, as well as a first person action slice and dice game, we see (in the earliest stage) that they got an additional lemon at $27,000,000,000. A stage that makes me laugh. Microsoft has the ‘lets throw money against the shortcomings we have’ and I countered it by handing over IP to Sony and Amazon that is new, fresh and optionally grows to be the equal of what they paid for at top dollar. It might not make me rich (never a priority to me), but I can fall asleep with the biggest grin knowing I pulled the carpet from under the feet of one of the biggest software companies on the planet. 

So when we look at “Microsoft will be looking to gradually lure PlayStation gamers to its own console with new content down the line.” We see subterfuge. And I feel 98.3245% certain (roughly) that my creativity can trump their subterfuge. So when we see the two parts namely “the huge bet on Activision signals the company is serious about building a virtual world beyond a console or device”, as well as “Sony is doubling down on games exclusive to PlayStation. It may have the air of a David and Goliath match-up, but Microsoft looks to be on a whole other level.” We see the courtesan move towards advertisement. Consoles have for the longest time aimed for exclusives, the Sony exclusives have proven to be exquisite masterpieces again and again. You see, THEY might tell you that gamers want “a virtual world beyond a console or device”, yet it is not gaming, it is a world of cheats, cheating and hacks and in that world there is a larger benefit for the maker to set the ‘pay to win’ environment by selling weapons and other micro transactions to fill the war-chest of its board of directors. At some point (sooner than anyone expects) the gamer will have had enough and dump these games. With the Sony games, with gaming on a console, the only cheat you get is on yourself.  But that part will not make the media, will it? Gamers will too often feel the need to chill and play the story, enjoy the world they are in, a setting that the Microsoft games will not offer. They will make lofty promises like “Activision has announced the worst punishment yet. In short, if you’re caught cheating in Call of Duty: Vanguard, you can be banned from every CoD game in the franchise.” A statement made in
November 2021. This in response to “Numerous players reported running into blatant cheaters on Vanguard on the very first day of the release.” And no one is asking the question why cheating was made so easy, so easy that it was ready on the first day of release. But I cannot find any media asking that part, and then the response ‘you can be banned’, not ‘you will be banned’, a subtle but unmistakingly difference that they are considering action, not promising that action will be taken and when the gamers get a few more of those issues, they will walk away. A good spending of 27 billion. So whilst we cannot deny that there will be a desire for virtual world combat, until you deal with the cheaters that world will be as appealing as a tax form. In this with the cheater active from day one, it seems to me that a lot more fixing is required. Darn and I was having so much fun surpassing Microsoft with creativity, all whilst common sense might defeat them before that. Because in the end it will be common sense. The common sense that gamers want to have fun, they want to exchange blows on an honest field so that s gamers they feel enabled and the last time I checked in a game filed with cheaters no one feels enabled, merely insulted and attacked on a false premise. 

So I do not disagree with Reuters on “Microsoft looks to be on a whole other level”, especially when that is set to the stage that the Microsoft level is an inferior one. Now, you are free to disagree, but consider if you go into a virtual world and there are a dozen cheaters waiting for you, how much fun will you have as a gamer? Not that much I reckon.

Enjoy the day! I am going to mull the new Diablo station a little more, the idea is taking form, but I do know it will not be easy to offer a Diablo alternative, that franchise is a really solid one. 

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The images came

Yes, they came, the images. My mind played out the beginning of a new movie, one with Owen Wilson in the lead. I am not ready to tell that story yet. During that escape I also saw a few other things, it is there that we find ourselves. In the middle of a story not to be told, but with images that make sense in gaming. You see, in the early years (1993) Origin made a game that had potential, the game did not really exploit it, but it had created an optional new wave and even as the finale implied things in the end, they never came. Yet it is only one side. Games are always about options, but nothing ever comes from the tail side of that coin. What if choices are set upon us? More important what if the other side has equally strong negative sides? We can select the internet to do our work for us, or we can go forwards embracing the choices we have made. Too many games forget about that. I believe it was the wrong take to make on gaming. We grow and we get clever through adversarial settings. That as been proven for the longest time, yet we overlook it because it is not what the gaming community wants. By whose standards? Players like Ubisoft and Microsoft have no idea what gamers actually want and they have shown that lack over and over agains for at least 10 years. So let’s take this up a notch. You are at a shrine, there is a camera, a book and a potion. You can only select one, what do you take? When the clue is unfolded it makes sense to take one of them, yet each give a formidable advantage, yet you lose the other two. In the age of Gauntlet and Diablo based games we might take that part later, but what happens when the choice if final and the others are removed from choice? As I see it it enables replayability, it grows a much larger value in any game. You see a game that does everything will basically please no one. We forgot that the founders of gaming like Infocom with Zork enabled us to think things through, a side in gaming we tend to forget. And I did too, for the longest time I merely went from achievement to achievement. I forgot to have fun, I forgot what replayability enables, not the same track again, but another path towards the same destination. More to see, more to experience and more the encounter. Most game makers are about story experience and one story fits all, but that is seldom if ever the case. For the same reason two role playing gamers might select different races (orc, dwarf, human, elf). All part of the package, all part of 4 learning experiences. Yet most people stick with the one choice and work from there, yet I believe that they take the one path because no one explained that they can get more by taking another path the next time around. It does not fill the revenue bill and that is a shame, yet in the new stages, in streaming stages that option will become increasingly important. Streamers have a monthly fee, so if one game can be played 4 times the revenue meter fill up larger. More importantly the games would have to become a lot better, a lot more immersive and the stories would need to become a whole lot better. I do not believe this to be a bad thing, this is how evolution of gaming starts and it does need to start, you see fully deployed 5G is no more than 3 years away and at that point the console wars will go into a new dimension with the streamers (Google Stadia, Amazon Luna) will become fierce and a lot more decisive. I do not believe that they will replace the Nintendo Switch or the Sony PlayStation 5. Yet they will be next to a lot of these systems and that is where the $200,000,000,000 revenue ticket for 2022 is at, and with the Amazon Luna with an optional 50,000,000 more consoles that war takes a hard turn into better gaming and the ones not ready for upgrading gaming will lose out to a lot of revenue clambakes. It will not start drastically, it will be all nice, but it sets the stage for 2024 and there the numbers do add up to failure or success and none of the players are embracing failure, or so they seem to think, but which of these systems have truly embraced upgraded gaming?
Not many, I can tell you that much and that is merely the first wave, the second wave will add the previous revenue success to the next one and those who missed out on pile one, have little to no option for an increased pile two. That is where they all are, in denial. Phrases like ‘We are working on it’ or ‘this will sort itself out’ but behind the curtains they sweat, they have no idea where to take it next and I wrote about at least half a dozen options, and they all laughed, but in November 2023 they will stop laughing. They will face the shortcomings of choice and the lack of options they left their gaming community with, so these people will dump that system and cancel that prescription. So these people will face 2024 with limited revenue and no plan of implementation. That will be the losing streamer. The other one will take a bow and head for revenue piles two and three, at that point Sony will face a true contender for the first position in console wars, the field is wide open, but I believe that Microsoft has already lost, they did this to themselves. To be honest, as the information goes at present the Amazon Luna is the most likely winner in that direction, but I have no idea where Netflix is going, so there are options in a race where some horses cannot compete and some horses are unknown. In that race I see Nintendo in third position, with their gaming attitude they could go higher and they have what it takes, but they work on a formula that is almost guaranteed to keep them in the race, yet like any formula, it has limits and that is not a bad thing, it is what they chose and so far they kept 93,000,000 gamers happy with the Switch overtaking Microsoft by a lot, the weakest system defeated the strongest console in the world. Why is that? Technology? No, Nintendo listened to their gamers, gave their gamers what they needed. That was the simple truth since before the Switch arrived and when it did in 2017 the world saw a winner and Microsoft became the number one loser. This is about to happen again yet in 2023/2024 it will be the streamers who fight over the initial number three position, but some will have it within them to get to second place. And good games is where they get the winning positions, the better the games, the more the gamer wins and that is my stage,
I want gamers to win, because if they win, I win. I am after all a gamer.

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Ignored options

I was thinking (yes, I do that at times) and my mind wandered towards a few Amazon fields, not because it is Amazon, merely because it is not Microsoft. If I can get these arrogant idiots to lose more than 2 battles, I would feel good. I need that idiotic marketing arrogance to pay for their ‘Most powerful console in the world’, all whilst they happily ignore the needs of the gamer. They lost so much credibility (and I roughly $599), I feel that it is my right and my civic duty to make sure that they lose $599,999,999, just a dollar short of a large number. So if I can hand over the ideas to make sure that their Xbox Cloud Gaming will be a number three at best (if Netflix is present number four would be better), I would feel good. Sony passed their 10,000,000 PS5 consoles sold, no matter how Microsoft phrases it, they are nowhere near that. The console equation on Sony versus Microsoft is now at 3:1, three PS5’s for every Microsoft system. So that is one battle they will not ever win at present and there is Nintendo still going great, so they are a mere third option console. Yes, the strongest console is that much behind and I want to offer whatever idea I can to make their cloud gaming solution equally a fiasco. 

You see, Amazon has another benefit, another arrow in their quiver and I am a little surprised that they haven’t grabbed it yet. There are two sides to it (actually three, because I couldn’t find the images). In the 80’s there were books, they were printed on the same wood pulp paper that newspapers were printed on in those days (1978-1988), there were two series I read (there were more). One was a disaster series, they were a cheap version of movies like Earthquake, 2012, The towering inferno. They were about $2 each in those days affordable and they sold. Yet these books are now all but forgotten, they weren’t that bad, they were a decent option to pass the time when I took the bus every morning and it was 45 minutes each way. The second series was a horror series, in that there was one series (a series within a series) that was some sort of non-governmental form of the X-files (a decade before that series was made. The men had descriptions like X-Ray-A, X-Ray-C, the women X-Ray-3, X-Ray-5. It might have ben the other way round. The stage is that these books are pretty much lost to the ages, all that IP out there and optionally open for business. Not only is there a larger stage, Amazon has one additional stage. It can offer the game, whilst within the game there are options to get achievements that will opt for a kindle edition. A stage NONE of the others can offer. More important, it could drive sales in either group. There is a lot more when you consider some of the sexualised comic books like the Italian Oltretomba. A comic book form that still exists with collectors, some of them going back to the 70’s. Now the books are to some debatable and plenty want to offer their $0.02 after they read it at least twice, but the stage is larger.  You see, the stories are nowhere near the calibre of Tolkien (or Shakespeare), yet in gaming, the stories when distilled are all in some form missions that could be added in most RPG’s. Consider creating any RPG and now consider that you have access to 125 missions, jut like that. Yes, you and I can create a few missions, we all can, but access to well over 100 missions is nothing to be sneered at. If you want to create an RPG that is a decent alternative to whatever Bethesda offers (Elder Scrolls & Fallout), you need serious ammunition, no matter how original you are. 10 missions do not cover it, you need 300-500 missions (part of, or independent of the main story). 

That is the game that the streamers are looking at, some are relying on some Ubisoft link to make up for the gap, but Ubisoft has not been bringing home the bacon for almost half a decade and they need exclusivity to make it happen. I offered a solution in social media for gamers, Amazon has a kindle link that no one has, and I even wrote about a larger gaming stage via achievements, which could help Amazon and its moonshine (a Luna joke). Consider that I had to go from memory, the images (like covers) and keyword searches reveal nothing (to me), as such the IP might be in the open and that is merely a western approach. Places like India and Japan might have all kinds of additional path to acquire IP as well as writings to beef up the streaming games. 

And if I cannot find that, what else is out there from your youth that is forgotten by too many? As such Amazon Luna (Google Stadia too) have several paths to consider before they enter the stream battle with Microsoft and any exclusive that they can offer that Microsoft. Cannot merely pushes them to third or even fourth in another console war, it sucks to be Microsoft (Nyuk, nyuk, nyuk).

Even now (19 hours ago) when I see that 4 more titles were announced and that the Amazon Luna has 91 titles, the stage is not set. Yes, Hokko will be nice, but it is basically some form of Animal Crossing. I skipped the Skateboard part, but some will like it, I get that.  Yet it will be about the exclusives, that will make the race, and before Facebook gets everywhere, Amazon (Google too) will need to offer their game minded alternative. It will impact and the better that part  the stronger the impact becomes. I also foresee that if we get a true interaction of achievements there will be a larger stage that they can win, but will they? I reckon they will not, they will at first give us a ‘considering it in a future update’, it will get delay after delay and then it gets scrapped. It is their right, and they can opt for that, and when the losses are clear they will overreact and have some half baked solution out there. That is the field we see and I believe that gamers do want to talk about games, but they want THEIR data to be safe and they do not need to see 4 advertisements a minute, they are past that now. Exclusives will set the stage for Google and Amazon, mark my words, when Ubisoft has another failure on multiple systems the gamers will see whatever they can get and there is a lot out there, is it enough? I do not think so and focussing on exclusives is important. Do you think that Microsoft paid billions for Bethesda because they were nice people? No, they wanted the two top hitters to be on Microsoft consoles only and that is where we are, so I gave the world a new RPG console, made it freeware to all Sony and Luna developers. It is the one way where Microsoft gets to feel the sting faster and harder. And whilst Microsoft buys its way into gaming (Portal anyone?), I feel the need to warp my creativity towards Luna and Stadia to give them a chance to beat a two trillion dollar company opposing inferior contemplated tactics and taking games away from us, Sony is doing its bid by outselling them 3 to 1, so I offered some IP to the other two hoping they wake up and smell the coffee whilst the drinking is good.

Microsoft bungled bing, wasted tablets, sudden death’ed their game, all whilst they rely on marketing to convince the people the opposite is happening, and if they print and publish it often enough some people might accept that. I do not and I used my creativity to give the others a fighting chance, a tactically superior fighting chance, mind you. And I believe that the ignored options are a path, one should not rely on them, but they can be a great support for good ideas when they are around. Consider the next Fallout with a Microsoft logo, all whilst we can play something with 100+ more missions and a good storyline that has not be seen before. It would be the ultimate nightmare for Phil Spencer to face and let’s face it, it is not the worst setting for him to be in, that is when Microsoft gaming is dead last on nearly fronts (they are the true number one in flight simulators, we accept that). That is where I want them to be, I roll like that.

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The Wheel (reinvented)

I happened to stumble upon 9 to 5 Google, with all kind of non-Google news. The article (at https://9to5google.com/2021/06/25/bandwidth-xbox-game-pass-and-amazon-luna-announce-july-2021-game-additions/)

We see titles like:

Banjo-Kazooie: Nuts & Bolts
Tom Clancy’s Splinter Cell Conviction
Saints Row The Third: Remastered

Some of them are really great, but I am missing something, a new dawn, an actual new dawn, a setting we have never seen before. I am a little bit surprised, none of them have anything really new. I am not talking about new games, new titles, new originals. I am talking about a new stage of gaming, cloud gaming made it possible, so what is stopping them? I even dropped a few ideas in previous articles (go look for them). Cloud gaming allows for a new stage, so why do we see the same stage props that we saw on PS2, PS3, PS4, Xbox, Xbox360, N64, Wii even Nintendo Switch. Cloud gaming allows for a different station a larger setting with optionally a private set social media option, none of them are going there, they all seem to be much more relaxed in reinventing the wheel. None of them show us a station that is actually new. Perhaps it is still to come, but it is day 1 where you show that you are not the sheep or it’s herder, you are new, you are unique. So why do they not see that option? I am pondering it, I actually do not know. But to see some level of herd mentality is a little disappointing. Will it be up to Netflix to teach them that? 

The Amazon Luna has a refreshing amount of new games, yet there is an overwhelming presence of Ubisoft, not that this is bad. There are plenty of titles I never saw before and that is good, but so far cloud gaming shows more of the same, nothing refreshingly new and that is a disappointment. And with Luna starting at $6 a month and Ubisoft+ at $15 a month Amazon will soon need to reconsider what they have (without Ubisoft) and see how they are different from Google, Microsoft and Netflix. Being different is at times scary and it does have its own unique set of challenges. Yet we have seen how exclusive games make a console, Xbox proved it, Xbox360 continued it, Xbox One wasted it. Playstation 1 through 5 have shown that exclusive games make the difference and Nintendo did this as well. Now consider that cloud gaming is more than a console, it offers a few unique settings that others cannot offer, the cloud gives the makers a unique advantage, so why was this not drilled on? Why was that source not tempered into a powerhouse? 

Cocoon (at https://cocoon.com) shows a ‘new’ kind of social media, not unlike what Google Plus offered. It seems that none of them adjusted those two ideas in a stage where the gamer can talk to friends, can optionally open up to talk to fellow gamers of a game. All options were there and it seems no one took that. No one took the idea that games can have a larger impact on more settings and it seems to me that these makers are all about others doing the work and no innovation comes forward. Achievements can be traced back to 1982 (Activision) and we have seen the evolution on systems, yet as far as I can tell no one in cloud gaming land had the idea to evolve that into something more. It was the Xbox360 that had the last evolution, it was Ubisoft that reinvented the badges and none of them took it to the next step, so why would anyone consider cloud gaming when we see: “Cloud gaming enables you to play games on devices you already own, without the need to purchase a gaming console or gaming PC” yet if we already have a gaming solution, why go there unless it offers more and in this I do not mean the same games and more games. Cloud gaming needs more and so fr I see none of this happen, I left the ideas months ago and so far none seem to be clued in on what others seemingly throw at their feet. At best we are most likely to get a ‘we are looking in that direction’, which is like marketing telling Jaguar that they are waiting for more customers, it is innovation that drives a system to customers, when innovation is absent the customer merely looks form a distance and considers ‘I can already do that. It is innovation that drives the games, the hardware, the technology and from there the customers flock. Yes there is an equal chance that they distance themselves, but the true innovator can see the chances that are out there. So what is keeping them?

Consider that we see Ubisoft+ at $15 a month, yet on consoles Amazon (the dot com version) offers the Division for $10, The Division 2 for $13, for Honor $12, the Crew $15, Black Flag $11, and in this case the subscription only pays if you pay more than one new game every month, so how long until the mediocrity of Ubisoft games (and its glitches) gets to you? Yes, it seems interesting when you consider the latest games, but still, you break even in month two, after that the cost continues and any delay will set you off, that is the setting we all ignore and their marketing hopes we ignore it. And when we take notice of Android Central and with “Ubisoft is dedicated to cloud gaming, specifically Stadia and Amazon Luna, and that was reflected in numerous announcements”, so what happens when they service the consoles, PC’s, Stadia, Luna and xCloud? What happens when patch after patch is required? How happy will you then be? This is not on Ubisoft, this is the cost of doing business and I expected that Stadia and Luna were ready, yet all I read is that there is a ‘more of the same’ approach and games alone will not get you there. Luna has a fair amount of titles that I see nowhere else and as such they have an advantage, but none of them took the environment to the next level and that is a bit of a disappointment, and there were options. There were ideas that I (others too) threw out there for them to pick up and they did none of that. Perhaps it is not the mission statement (which already cost one firm billions), perhaps it was not their technology, which shows us that they were optionally not ready and there was no brainstorm on what else is possible and that is the foundation of ANY game. 1984 gave us (unknown to George Orwell) Elite, Ultima, Archon, Spy hunter, and Lode Runner. Some of these games still have a following today, some of these games reinvented themselves (Elite Dangerous is the most visible one). They all set a new standard, the hardware evolved and now we see the makers of that hardware show us that they can do it using our PC, MAC, Console. But they had the option to give more and they seemingly neglected that.

New hardware that brands ‘itself’, yet they ignore the path of awareness. When we look at awareness, perception, and cognition we see mere words, but any market researcher will look deeper and the makers of cloud gaming seemingly learned nothing, not even from their marketing department. Perception without awareness, cognition without perception and awareness with no lead towards cognition. Three elements that they do not connect but that is the larger mistake, one leads to the other. It is almost a Pokemon setting water beats fire, grass beats water and fire beats grass, yet what do we get when we reverse that? No one looked at that part and in the Pokemon setting it does not really work, yet in consoles we see what lacked (even though there was a hidden hint with Sony) they never pushed through, now cloud gaming has the opportunity to make it all a reality and it seems that they are not doing that. Perhaps Netflix will and make a clean sweep, or perhaps Nintendo will. We cannot tell, but the one that does will have a massive advantage, a place where others seemingly dreaded to go, and now that setting changes the game completely. Yes number one and two will remain the positions for Sony and Nintendo, but the number three (most likely Amazon Luna) is not secure, so the one who innovates the cloud the most will head for position three with the option to gain and optionally overtake position 2. Will that happen? I cannot tell, because Nintendo has been innovative and it has a massive advantage, even before their second version is out. Yet personally I feel that one thing is clear. More of the same will not hack it, not in this economy of people trying to pay their bills, unless there is a massive upside the consoles will remain the largest players in game land. That part is almost certain. There is a clear space for cloud gaming, but not in the ‘more of the same setting’ not for 1-2 years to come. 

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A quarter of a century later

There is a side in me that yearns for all the old games, the games that emphasised on fun. Don’t get me wrong I love some of the games that are new Ratchet and Clank, Aragami, Sniper Ghost warrior, AC Origins, God of War and there are several others. Yet there are moments that I am driven towards the old games. Portal (the interactive novel), Millennium 2.2, Mass Effect, Masters of Orion and lately I have been thinking back to the game Ascendancy, a game 25 years old, yet it was an amazing forward thinking game in those days and I wonder why it was never released as a remaster, or even to some degree overhauled for today’s systems. If Cloud gaming is the wave, then these players need all the fun games that they can get and so far it seems awfully quiet. In part this is to be understood, as I stated in the past, until there is a proper 5G in place Cloud gaming is optionally nice to have, but without 5G it will not go anywhere fast, if even at all. Yet to get a library of good games, you need to start now to have a decent calibre of offers when it matters. And it is important to cover the foundations, in this (with no attack on that player) to rely on Ubisoft to cover your bets is massively stupid. No matter how good the coming games are, when the next game is as glitched and as buggy as AC Valhalla, you endanger your hardware. The ages of CBM-64, Atari ST and CBM Amiga have created some of the most amazing gaming journeys, a lot of it is no longer protected IP and using that foundation to create gams will be a great start in having a larger library, moreover, these games have some limitations, and even when upgraded, they might not take that much on the download. The difference between two streamers, one with Ubisoft and one with Ubisoft and half a dozen original and optionally exclusive games will give us that the one with the exclusive games will win, when the hardware is too close together, the one with the large exclusive (providing the are good) wins. We saw this in PlayStation 2 versus Xbox, Playstation 3 versus Xbox360 and PlayStation 4 versus Xbox One and that list goes on, Playstation won every time and only in the Xbox 360 age did Microsoft catch up to a decent degree, only to lose it again in the Xbox One age. In streaming Google Stadia, Amazon Luna and Netflix it will be the games that decide on the winner, giving Google at present a distinct disadvantage over Amazon Luna. Netflix is one boasting its arrival, yet nothing is known, so they are an unknown for now. 

So as we consider Ascendancy, a game I enjoyed for years, the stage has one weakness, the AI in the game was overly bad and that requires an upgrade, but that is the only large part, and even then the game scored 90%+ on several formats, A score Ubisoft had not seen since Tom Clancy’s Splinter Cell Chaos Theory (2005), Which is not entirely fair, Metacritic gave AC Origins a score of 81, I myself thought it was worth somewhere between 88%-93%. And as I replay the game, my score remains. The game has one flaw, or perhaps a wrong choice, but that is all and my view is not important. The fact that there is a massive limit to really good games is why the streamers need to open their search and they need to make sure that they have a decent library of games. Both Nintendo and Sony showed that it was essential one is number one and the other one surpassed the most powerful system in the world with the weakest system around. I believe that the evidence is clearly out there. As such games like Ascendancy can grow a larger base, especially if the game makers take care in what was and what could be. So far I have seen that option (or opportunity) with half a dozen games, a few movies and a TV series (self made), but in all this, the staggering push for ‘new and cheap IP’ by the makers, all whilst one corner away, there is a pile of good IP, all ready to be chiseled up into fabulous remasters and that is before you realise that a lot of these games come from an age before the gamers of today were born. Now, I do not know if there is IP on the following two titles, but the Dreamcast also gave us two titles that were just too much fun and great looking, they can even stand up to todays games on PSX4 and Xbox One.

The titles were Wacky Races and Fur Fighters. By the way, the PSX2 version of Fur Fighters is a joke, but the Dreamcast version was amazing, why it was forgotten we might never know but that stage could reinvent itself with cloud gaming. With 4 players in that arena, the one with the great games, great exclusive games mind you will take the cake and they will win that race, and when you consider that being number one in that race will grab you more players and more visibility from the moment you are that number one, that is how you win a race, wacky or not. So I will look and see what Amazon, Google and Netflix are up to (I am already disregarding Microsoft, as they seemingly have an Azure preference of taste), there is no way to tell how this ends, but in this the Verge gave us a few months ago ‘Google is shutting down its in-house Stadia game development studios, which is a choice, but it is one that could serve both Amazon and Netflix to a degree that could bank them pole position. Time will tell.

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Vindictive eagerness

So is a person eager to be vindictive, or does that person seek vindication through eagerness, they are not the same but at times we cannot tell the difference within ourselves. Yes, there are a lot of people who are angry because Bethesda games are not coming to Sony Playstation, it is the consequence of Microsoft paying $8,500,000,000 for Bethesda and all that is around it. I get it and even though we find it a dick move, if I owned Bethesda I would have done the same. Strategically speaking it was a pretty brilliant move. So as we took notice of quotes like “Bethesda’s SVP of global marketing and communications Pete Hines offered an apology to PS5 owners, claiming that he understands the frustration, but there’s also very little that he can do about the situation. At the end of the day, it seems that the exclusivity is just part of game publisher politics!” And the man is right, it is the trump card of a system, we feel stricken because millions of gamers embraced Bethesda on their console and that got me thinking even more. I had already handed out free IP to any Sony exclusive game, but what if I add Amazon Luna to that list? You see, the idea came when I saw “Microsoft outlined the future of the Xbox platform. It was a quick focus on how we’ll be playing games rather than what we’ll be playing. Part of this new design strategy was outlined in a Q&A with Xbox head Phil Spencer and Microsoft CEO Satya Nadella” in the PC Magazine that was headed by ‘Microsoft Expands Xbox Cloud Gaming, But Streaming Won’t Replace Consoles’ and PC Magazine is right, but if we give IP to Amazon Luna (Google Stadia made a few wrong decisions), which was seen 3 days ago with ‘Ubisoft keeps Google’s ship afloat as exclusives dominate the show’, yes, if Google wants to embrace gaming mediocrity it is their choice, and even as they see it as a valid one, I do not think that relying on Ubisoft will help them that much, as I personally see it Ubisoft dropped the ball too often and has become slightly too unreliable. So it seems that the Number three spot after Nintendo might in the near future become Amazon Luna. Microsoft will remain around in gaming ranking, but it will be 4th, or 5th (more likely) position. So as I have a bit of free time, I will try to make the $8,500,000,000 invoice to seem like it was a $28,500,000,000 one, and by handing out free IP to Sony and Amazon exclusive games is one way of doing it and as I am creating novel and never seen before gaming IP, Microsoft will have to counter and that is the funny part of a vendor that buys ideas, they more usually than not are utterly incapable of creating their own (Nyuk, nyuk, nyuk). 

So as I was pondering a few ideas I suddenly realised that cloud gaming comes with another benefit, games can take new directions in a much larger field. It is like handing an artist who grew its art through drawing on A4 pieces of paper, an A1 sheet. In the beginning, he might think of how much bigger his art is, then he will see that he can place 15 additional pieces of art on one sheet, yet when you combine the two thoughts, you get a very different stage and that is where cloud gaming can take you.

I created in the past a game IP (situated in Amsterdam post apocalyptic) that had a wink towards Mercenary (a very old Atari ST game), but what if we change the premise, what if the sandbox is not merely one we create, but what if we can move from sandbox to sandbox? So what if we create the algorithm that can give us Europe around 400BC, 500AD and 2700AD and 3500AD? The same for a sandbox in China, India, South America and America? Not the people, but the lay of the land. So you end up with 20 sandboxes and the gamer can try and master them all. As we set the stage to a larger frame of mind (and a larger sandbox) we now can use that same sandbox in a few stages and in several games. So far none have offered that option, because it was not part of their setting, but they never considered the advantage of a much larger piece of paper, yes you can use it for larger art, but how many considered the ability to change that one piece of A1 and turn that into 16 pieces of A4? 

Yet that was merely the land, so what next? Well that is where it takes a shine to other fields and for that I need t remind people of something called Zoids, but with caution. I never saw the manga, I only saw the toys in a shop, but it was presented to me in a different fashion, two pieces make a larger third piece and even though I thought it was novel and nice for the kids, I never gave it much thought after that, but the idea stuck in the back of my mind somewhere. So what happens when the gamer is such a Zoid and by exploration the gamer can find and salvage more and more parts evolving over time and adding abilities, requirements and staging a much larger area. There was seemingly (never seen by me) something called ‘Zoids Saga DS’, it had the right idea, but like so many other things it was seemingly a really nice idea, but it was ultimately limited by gaming and that was 25 years ago, in this stage something like the Amazon Luna or the Sony PS5 can turn that idea into something serious and as we detach area from gaming premise we can add game after game in the same sandbox, the gamer can select which sandbox he plays this on, like an adaptive RPG, the stage will no longer be depending or limited on where you are, but what you become. Gaming as far as I could tell never took that sideway towards a larger highway, so as  we are dumped in what would become Madrid, Paris or Oslo, the adaption takes a different turn and we will not have seen that part before, cloud gaming allows for that and if we can bitchslap Microsoft marketing around on what they present to be innovation compared to actual innovation we might wake up whole scores of gamers as well. In this there is an old saying: “The analyst will show you what the best direction is, the politician makes you look forward to the invoice that follows”, yet the business world has more and more adapted from actual analysts to storytellers and now they have a problem, the politician adjusted to the storyteller, yet as I offer materials and foundations to others, the storyteller can adjust for what they have, not what others get. They can merely watch it happen and that puts the politician that the company relies on in a precarious situation.

Now this is no indication that all is bad for Microsoft, they will have home-runs and they will have plenty of good days, and they are entitled to those too, yet within the next year Microsoft and their  Azure work desk will add limitations and they will set the need for gamer data and as gamers will realise that always online means something different for Microsoft as it does for a cloud game, people will catch on, they are to some degree merely a revenue asset and that is where Sony, Nintendo and Amazon can shine and win. They always treated the gamer as a gamer and they gained the revenue, Microsoft and Ubisoft saw the gamer as a revenue piggybank and as I personally see it approached them as such, the moment the larger group of gamers catch on these two will take a dive and that is why my view of Google Stadia relying on Ubisoft gets hurt in the process. As I see it, should Amazon Luna embrace the qualities of Sony and Nintendo, they will end up in third position of the gamers list, with Google and Microsoft trying to catch up. I wonder if that is what Microsoft aimed for the whole time, spend $8,500,000,000 to end up in fifth position. I do not know, I am merely speculating and created a few ideas in the process. So as I left an (intentional) gap in the thoughts I offered, have you figured out what I am seeing all whilst Google Stadia and Microsoft Xcloud rely on Ubisoft+ titles? When Ubisoft+ becomes a separate vendor, something we have seen in streaming more than once, what will become of Microsoft, Google and its gamers? Amazon Luna has an advantage and over the next year it could evolve into an impressive amount of forward momentum, a stage that could degrade Microsoft in 4th position, so the maker of the strongest console in the world is basically a year away from moving from 3rd position to 4th position in gaming. I wonder if they consider that part when they handed over $8,500,000,000. I would not be surprised if they offer PS5 gamers Xcloud and Microsoft software on PS5 in some near future. I doubt Sony gamers will trust Microsoft, but you never know. 

So as we accept that we see “Xbox has roared to life at E3 announcing 30 new games for Series X|S”, we think it is a lot, and when we see “it laid out two years of exclusives including Halo Infinite, Forza Horizon 5 and Starfield from Bethesda”, yes over two years, implying 15 a year and more important, the big guns relying on a Bethesda game now need to create a hype that is staged for November 11th 2022. 11 years after Skyrim and it is still 511 days away and a lot can happen in that time, more important, their big guns are presented a year early and we saw that happen when Bioware did that with Mass Effect Andromeda, how exactly did that end?

The old expression: “You never know how the cow catches the hare” (answer: with a fishing rod)

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Add one more

This started a week ago when I wrote ‘8 missed opportunities’, I had been pondering a few issues and I was wondering whether it was a fair call what I wrote (at https://lawlordtobe.com/2020/11/28/8-missed-opportunities/), and whilst I was pondering that, my mind being slightly preoccupied with “The Aeneid of Virgil”, I suddenly had this brain twist for an idea that might work on the Apple Arcade, the Google Stadia and the Amazon Luna. I named the game ‘Kick the Arcade’, a game optionally 2 players online (in co-op), a side scrolling game, not unlike Streets of Rage (SEGA Megadrive), but there is a difference, this game grows over time. An idea that the game has 20 levels, every 5 levels a boss and in each set of 5 levels an arcade, where one machine can be kicked (hence the title) and you can free the hero in that machine. At that point, you unlock the hero and after defeating that boss of these levels you can switch to one of the unlocked hero’s and continue the fight on those levels with different enemies. I was thinking of one little complication. When someone joins you that person can only select one of the unlocked hero’s and at that point, it might be your levels, but the enemies are the ones of the second player hero, it would be a whole new level of challenges. Consider all these great side scrolling levels, Streets of Rage, Double Dragon, Green beret, Ghosts n Goblins, Golden Axe and the list goes on, there is still the issue whether the IP is locked, yet this idea basically washed over me in minutes, so what is keeping them making new games? Yes, Google Stadia at present has an interesting list of games, but lets face it Lara Croft and the Temple of Osiris (2014), Hitman (2016), Destiny 2 (2017), they have originals, but they need more originals, a console is defined by what others do not have, not what others ALSO have. And this is happening whilst 7 announced titles are apparently no longer coming, so if Google is all about being googly, be Googly!

Set yourself apart, because no matter how the presentation looks, there is every chance that most people will not be able to tell the difference between Apple Arcade, Amazon Luna and Google Stadia, when that happens, there is every indication that Apple would win by default, is that truly what we want?

I am not stating that Apple is bad, but I expected more from the out of the box thinkers (aka people at Google). No wonder I have the 5G IP that Google does not have, ah well, such is life. 

Even as we see ‘opinions’ like “Google’s Stadia was always going to fail, but a new report claims that the issue isn’t missing features or a tiny game library. It’s Google. … “Google didn’t offer them enough money, and they don’t trust the mercurial company to stick with gaming in the long term” and here we see two parts the important part ‘they don’t trust the mercurial company to stick with gaming in the long term’, it is the long term part, yes it is a fair call, but it comes with the dependancy on others to fill your chest with treasures, the selfish corporate settings we see all over the place gives a clear signal, they bring something that is exclusive and unique, or you are forever in a stage where you are not the first focal point. We have seen this a few times over (Bethesda anyone?), and as such the fickle state that Google tends to be on at present is partially forced upon them (corona viral distribution and change) and part from within, they are spread too thin and they are in too many places, as such Tracker smurf (Sundar Pichai) is optionally losing oversight, or he is too many places too often, take your pick. But the critique offered is not all empty. I do not care too much for ‘Google didn’t offer them enough money’, either there was no real commitment on the $$$ price or someone didn’t negotiate too well, no matter what the reason is, I find it lacks focus. As I see it, the old games would be an optional saviour, 1-2 dozen games rewired in better graphics, optional additional sides to the game and the stage is soon a different one, but does Google have the drive? The idea that ‘the long term’ would optionally translate into Google ending third in a three man race (with Apple and Amazon), it is the one outcome I would never have seen coming and perhaps that is also what Jeff Bezos is expecting with the Amazon Luna, the idea that he ends ahead of Google must be absolutely intoxicating to him. 

So in the end, I didn’t merely added one more idea, I have added a setting where Google is not leading the waves and that is a little weird, but if that what the googly people have decided on, that is how it will be, and if they do not want that one part, they will see other parts see a reduced setting soon enough as well. Consider the people expecting top notch from Google, when they take their market to Amazon the game changes and I would never have expected that to happen, yet that is what we face, a setting that is no longer imaginative, something that comes with anticipating expectations, options that are offered away from one and towards a player that started as an online bookshop. I will be honest, I never saw that coming a year ago, but that stage is now getting a little bit too real. For if the Googly people turn down the innovations, what else will they abandon?

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8 missed opportunities

Yup, we all miss things at time, You, me, we all do. At times it is for the simple reason that we were unaware of issues (or opportunities), at times it is because we cannot get bothered. This latter part is not that simple. We cannot get bothered, because we lack certain skills, which is fair enough, and there is the stage where a person does not understand the opportunity missed, which is also fair enough. There is no blame in either case, now consider Google, they have been at it for a year trying to flog their console to the world, Sony taught them long ago that the power of a console is games. They did and proved that on their PS1, PS2, PS3, PS4, PR4pro and they will do it again on the PS5. So when I see Google waste options on the Google Stadia, several with optional micro transactions, I wonder what they are up to. A person can miss some signs, to miss 8 opportunities takes effort, even for a team it takes effort to miss that much, so what gives?

There is an optional chance that in 2021 the Amazon Luna could surpass the Google Stadia especially if their teams waste opportunity, I wonder if that will happen. Apple Arcade will continue regardless, it almost fuels itself and these so called AAA developers (Ubisoft, Bethesda, EA et al) will flog their games that are on every system, but the power of a console is finding something their that none of the others have, Sony explained that to them, didn’t they?

As such I wonder what Google is up to and if they are taking their Google Stadia seriously, it is not a shame if they do not, but that takes them out of the race soon enough. Luna, the Amazon Luna will love that, Apple will like it too, but they have other concerns soon enough. So, we will leave them alone. As I see it, Google optionally missed 8 opportunities, 8 times they could have had something the others did not, I wonder why that is. 

So as we consider the stage, I saw that someone rejected (or abandoned) their option, as such I see opportunity. Then there is the stage where I had a small go in one direction and I see transgression from concept to optional design stage and there is the stage where we see a rejected idea that could be redesigned into something workable. All stages that go somewhere, will they go towards a finished product? That is not for me to state, I merely see the development of what could be, that is at present all I can do. Oh and that I before we consider a stage that we never looked at, it seems an unworthy jab, and it is not meant to be as such, but who knows the lists of games of Microprose? Covert Action, Knights of the Sky, Silent Service, Masters of Orion, 4 titles, often overlooked, but games to make a difference for players, a long term difference to a large number of players over time. Now, I am not aware of the rights and where they are, yet who investigated this? Were these titles investigated? The list goes on and on, and there are two elements to consider

  1. Reinventing the wheel is often easier (as well as cheaper if there is no locked IP)
  2. These games are 30 years old, they can be made better, more inviting and optionally keep people entertained longer. 

We look at what is cool, we look at what is now, but the Google Stadia cannot compete with the PS4, PS5 or these new Microsoft consoles. So they cannot rely on things that are out there too. But they can make a difference and get a larger advantage over Amazon Luna and Apple Arcade, yet it seems that they are at present not doing that, I wonder why.

It is not the stage where they have a lot of time, the moment Luna or Apple get traction, that might  become the end of Google Stadia, is that what they are aiming for, if so, they are doing a decent job of it. 

The fact that my mind redesigned three games in a day and Google shows us the same list for Google Stadia games, oh and that is before you consider the congestion on 4G, it might not matter in the cities, but all over the EU and commonwealth (the US too), rural players will get massive amounts of internet congestion, when you realise that Google Stadia will see an expected larger issue with Cyberpunk 2077, Watchdogs: Legion, AC Valhalla, Destiny 2, Red Dead Redemption 2, Fr Cry 6, AC: Odyssey, Division 2 and a few more, so when we take non metropolitan France, non metropolitan Germany, non Metropolitan Italy, and several US *and Canadian) states out of the equation, it does not leave the Google Stadia a lot to work with, they needed to set a very different focus, especially as they knew the congestion issues would be a much larger part of the equation. I merely wonder why there was no adjustment made on day zero, as such this was a decently clear setting on November 18th, 2019, Covid merely enhanced that flaw, so why were there no visible actions taken? I understand that some of the games are not the high killer resolution, but a game you can play still beats a game that is stopped through congestion, and when we consider that Fallout Shelter has well over 150,000,000 downloads, as such over the last 3 years well over 100,000,000 played the game, does it make sense that the Google stage should not be limited to the high resolution games? I have played Fallout Shelter on EVERY system I own, it was never dull on any of them. As such I hope that Google takes a page out of the Sony bible and takes a look at the Nintendo Bible, neither is regarded as gospel, but they are the ruling systems, so ignoring their views is a bigger no-no than you imagine. 

I wonder what happens when Google misses 11 opportunities, will there be cake? They say that 11 is a karmic number and as I see it, some spiritual awakening and awareness would not go amiss at 1600 Amphitheatre Parkway, Mountain view. Yet, that is merely my view on the stage of missed opportunities.

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The TV as a weapon

There is an old saying and there are alternatives to it. In Australia we say:

Q: Do you know the difference between ABC and Channel 7?
A: ABC shows you how bad things are in the world, Channel 7 shows you how screwed up your TV life is.

In the Netherlands it used to be NOS versus SBS6, and every nation has its own version. So what happens, when we see the millions of smart TV’s and Apple enters the race opposing Netflix? The New Daily gives the quote: “Spielberg who appeared live, touted the revival of his Amazing Stories anthology, while Reese Witherspoon, Jennifer Aniston, and Steve Carrell then took the stage to discuss another Apple original, The Morning Show” with the added: “a range of new streaming entertainment services, as well as financial products, at a star-studded event Tuesday morning“. the message was apparently clearly brought and when we get to see: “Apple is expected to spend US$2 billion this year on original content to challenge established steaming players Netflix, Hulu, Amazon and the forthcoming Disney+ service“, we need to realise that Apple has an optional goldmine in the making. In addition we see: “Hot on the heels of the Google game streaming service, Stadia, Apple launched Apple Arcade in a bid to grab a slice of the multi-billion dollar gaming market“, which will be fun to watch as Apple has shown a keen interest in negating the need of gamers (which is not all their fault in all honesty), will they figure it out this time? At least with the established Android gaming platform size, Google does have a huge advantage for now. OK, apple does have a gaming community on IOS and I was not short selling that (yes, I was). Yet the overall view I have seen in the past gives a better light of gaming to gamers on the android, than the Apple (a mere personal view on the matter).

So here we are watching two streams being created. First is the Netflix drain by Apple and as soon as they realise that 2 billion is a mere stack of money, to get the TV series that get the people to sign up, even besides Netflix will requires series that surpass The Chilling Adventures of Sabrina, The Haunting of Hill House, Bird Box and a few other gems, Netflix has the writers, will Apple have them? We all know that Game of Thrones will enter their final season, so there are plenty of needy watchers to pick up after that conclusion, yet if Apple does not have the IP, they are not going anywhere. Even with the added Spielberg Amazing Stories anthology, which was actually quite decent when it was initially released on VHS, they will still have quite the task at hand. More important, even if they have all the ducks in a row, they will still having to deal with the market shares of Hulu, Stan, Amazon and the forthcoming Disney + service as well (and a few local others). Do they have the IP when that goes online? I can see half a dozen series that could be hits, and I am not the only one. Plenty of dedicated story tellers will have a list. Yet, does the Apple executive (whomever Tim Cook handed this hot potato to), does that person have a clue? The difference between a good presentation and an actual good idea comes with a gap that can fit the Grand Canyon and many Apple executives are a little lost when they face that gap.

It goes further, having a great idea is not enough and most visionaries have that in mind. to see that part we need to reflect on: “Apple, which became the world’s first trillion-dollar company in August last year, had been dropping cryptic hints about the launch event for weeks, sending the internet rumour-mill into overdrive“, yet since then Apple lost well over 20% of its value and the next few ‘slam bam’ misers will dent that even further. The next part is interesting as it impacts gaming and TV.

To get a great product you need at the very least (before marketing gets to have a go):

  1. A script, a story that will compel the reader to go on. Loading it with sex and graphics will only hold a small percentage for some time. A great example of a near perfect script was I Claudius by Robert Graves.
  2. A cast that works well together, each good actors, but together they become ambrosia, wine and nitro-glycerine, all at the same time. Again I Claudius became the golden standard. With Derek Jacobi, George Baker, Siân Phillips, Brian Blessed, James Faulkner, John Hurt, Patrick Steward, Ian Ogilvy, John Castle, and John Rhys-Davies we got something unheard of. They were already good actors, yet together they created greatness, they are now globally celebrities, but in 1976 that was not a given, they were iron rods and the director shaped them into high tempered steel increasing their mark close to tenfold.
  3. The director. Not merely the man implying 3, 2, 1, action! No, he is the person that becomes the visual visionary and Herbert Wise delivered. The evidence is seen in his work. As a director he has 91 marks on his career rod and when we look at it all, it is all decent work, insightful work, yet I Claudius is a 180 cm person walking in Indonesia (where the average height is 152cm), it stood out tall above all others. So, even as we accept that I Claudius could not have been done without the cast, it equally required the right director to make it work.
  4. The Producer (in this case the BBC), who had to put up the dough with a need of blind faith and no idea how much they were going to lose. These four required to be completely in sync and they were as such I Claudius is still seen as the best BBC drama ever produced, even now, 43 years later we see that new TV series merely hope to equal this achievement, thinking that it can be surpassed is mere folly (yet optionally not impossible).

This is the setting that Apple is trying to get into and throwing 2 billion at it thinking that it will be easy by presenting a few famous people is as reliable as getting rich by spending what you have on blow and hookers. It looks pretty, yet it is an absolute non-winner 100% of the time. Finding the right people will be the task for Apple and as they are all competing for the same pig through increasing the value of good scriptwriters, yet they too are starting to look critical at the offers, because they lose value with every failure and often enough, they do not get to blame the director of the production company, they get to be the scapegoat. So they will require their optional bosses to set an income and levels of freedom and commitment to a much higher degree.

As for gaming

Gaming has a similar setting. It will be about getting the gamers on board and that requires a great product, in an age where Apple has been all about marketed iteration, they are vying for innovation? In a market they do not seem to really comprehend? I am slightly puzzled.

There the director is the project director; the cast are the graphic designers and the scripters and coders. The art and stage might have similar issues, but finding these parts to intertwine and interconnect is where good coders are required. Then there is the learning curve of the game. And it gets to be worse fast when it becomes a product relying on micro transactions. Ubisoft, Bethesda too never quite worked it out and the first screw up will diminish the value of the event overnight. Apple will have to steer clear of micro transactions in the first year by a certainty of 100% and in the subsequent 2-3 years for 90%. Can they afford that game? Their essential path will be the RPG games that call the horn of attendance for gamers on a global scale, if not, than this becomes a long term project that will not end up becoming a winner. In that they have additional competition form makers like Nintendo, their Switch is still gaining momentum and the games I have seen lined up for that system shows that Nintendo is taking this momentum extremely serious. I wonder if Apple has thought this through beyond their return on investment expectations from executives who rely in spreadsheets and lack essential data skills other than identifying their ROI and bonus column. Once that goes south Apple will take a few hits in short succession and they will be painful. If it goes wrong (I am not stating or indication that this is the case), they could face the hits where their total value is a mere 50% of what it was on September 16th 2018.

Yes, Apple could rise high with streaming on TV and consoles, but in the end they require the golden eggs to get there and I am not convinced that they have what it takes to get there. For the most it is an art, I have been involved in gaming since 1984 and I still miss elements in all it. It is both science and an art, the moment you separate the two is the moment you lose. That has been an essential given for close to two decades. Ubisoft got it wrong more than once, Bethesda took massive hits with miscalculations and they are dedicated experts in that field, I doubt Apple has seen that shortfall at present.

To illustrate that we need to look at a game called the Division 2, an Ubisoft product. Important fact, it is seen as a really good game, better than the first version and steps forward, at times leaps forward, some reviewers have stated that is sets a new bar of online gaming and that is awesome to learn. Now add the two headlines: ‘Ubisoft Patches Annoying ‘The Division 2’ Skills Bug‘, as well as ‘The Division 2 PC players report a 100% CPU usage issue, Ubisoft is investigating‘, on games this size this will always happen and the fact that it is looked at and fixed this early is really good, so this is not about pulling Division 2 down. This is what happens on games this big depending on online elements, which is besides server down times. A consequence of online gaming and in this Apple is as I expect it not ready to see gaming to the higher levels it needs to see it.

If they see these two elements as a method to use the TV as a weapon, a data weapon for additional wealth, we see a company that is about to get hit really hard. That is in the foundation of it all. I believe that they are making the same mistake that Microsoft made. Microsoft is talking a good talk, yet the people all over the world are seeing the impact, the most powerful console in the world is being surpassed by the weakest of the three. Their setting of always online, their bullying tactics, their essential inability to listen to gamers (or ignoring what they are being told) is what is dragging down Microsoft and Apple will experience that lesson in a very hard way soon enough if they walk that same silly line.

Just like Microsoft, we see a company that more likely than not does not comprehend gamers and will falter because of corporate ROI needs soon enough. They see the two as connected to grow better, but these are two separate entities (TV and Gaming) representing 6 dimensions that can go in any direction, when these executives learn that lesson the hard way and they are looking what to do next, I will offer Tim Cook my last $99 for the company (Apple, a fruit of the loom division).

Could I be massively wrong?

Absolutely, yet the Apple marketing need of the hype and their viral needs seem to be on my side, as the gaming industry as a whole tends to be as gossipy as any old tea lady, so word would have circulated into my inner core of contacts much earlier, as such I think that Apple is not ready, nowhere near ready, personally I do hope to be proven wrong. I would love to see more contenders in the gaming world, more choice, more innovation and better games is the consequence from that war, and I do love playing good games.

I will keep you all posted on what happens next.

 

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